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Business Model Canvas y Business Case en Miro

Leire Ahedo

Gracias a este curso aprenderás a desarrollar un Business Model Canvas y un Business Case en Miro. El Business Model Canvas te permitirá crear y mejorar tu modelo de negocio. Y el Business Case te permitirá evaluar la viabilidad de tus iniciativas.

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Gracias a este curso aprenderás a desarrollar un Business Model Canvas y un Business Case en Miro. El Business Model Canvas te permitirá crear y mejorar tu modelo de negocio. Y el Business Case te permitirá evaluar la viabilidad de tus iniciativas.

Además aprenderás acerca de Miro. Miro es una herramienta para trabajar con pizarras virtuales infinitas con todo tu equipo en tiempo real y desde cualquier lugar.

Para ello, te guiaremos desde cero para que aprendas que es un Business Model Canvas y un Business Case, a cómo desarrollarlos y a cómo utilizarlos. Después avanzaremos con Miro, desde el manejo básico hasta funcionalidades avanzadas .

Finalmente desarrollarás un proyecto de principio a fin donde utilices todo lo aprendido acerca del Business Model Canvas, del Business Case y de Miro.

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What's inside

Syllabus

Visión general del proyecto
En este proyecto aprenderás a desarrollar un Business Model Canvas y un Business Case con Miro

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Tiene como objetivo desarrollar el Business Model y Business Case con la herramienta Miro
Ofrece una guía desde cero para aprender sobre Business Model
Tambien da manejo básico y avanzado de Miro
Incluye un proyecto final donde se aplica lo aprendido

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Business Model Canvas y Business Case en Miro with these activities:
Revisa los conceptos básicos del desarrollo de modelos de negocio
Fortalece tu base de conocimientos y refresca tu comprensión de los conceptos fundamentales del desarrollo de modelos de negocio.
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  • Revisa el material del curso anterior o los recursos recomendados.
  • Resume las claves y elementos esenciales del Business Model Canvas.
  • Identifica los componentes principales de un Business Case.
Desarrolla un Business Model Canvas para tu propio proyecto
Fortalece tu comprensión del Business Model Canvas y aplica los conceptos aprendidos a un proyecto real.
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  • Identifica el problema o necesidad que abordará tu proyecto.
  • Define tu propuesta de valor y segmentos de clientes.
  • Desarrolla un canal de distribución y una estrategia de relaciones con los clientes.
  • Estructura tus flujos de ingresos y costos.
  • Define tus recursos clave y socios clave.
Desarrolla un Business Case para tu proyecto propuesto
Fortalece tu capacidad de evaluar la viabilidad y el potencial de retorno de tu proyecto mediante la creación de un Business Case.
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  • Define los objetivos y el alcance de tu proyecto.
  • Identifica y analiza las alternativas y opciones.
  • Estima los costos, beneficios y riesgos del proyecto.
  • Desarrolla un plan de implementación y un cronograma.
  • Presenta y defiende tu Business Case a posibles inversores o partes interesadas.
Four other activities
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Participa en sesiones de estudio o discusión sobre el Business Model Canvas y el Business Case
Fortalece tu comprensión y aplicación del Business Model Canvas y el Business Case a través de discusiones y retroalimentación entre pares.
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  • Forma un grupo de estudio o únete a uno existente.
  • Prepara temas o preguntas para discusión.
  • Comparte tus ideas, perspectivas y conocimientos.
  • Solicita y brinda retroalimentación constructiva.
  • Identifica áreas de mejora y desarrollo.
Crea una presentación visual de tu Business Model Canvas
Mejora tu comprensión y capacidad de comunicar tu Business Model Canvas creando una representación visual atractiva.
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  • Selecciona una herramienta de presentación visual como Miro o PowerPoint.
  • Organiza los elementos clave del Business Model Canvas en diapositivas claras y concisas.
  • Utiliza elementos visuales como gráficos, tablas y diagramas para ilustrar tus ideas.
  • Incorpora breves explicaciones y notas para aclarar el contenido.
  • Revisa y edita tu presentación para mejorar la claridad y el impacto.
Participa en ejercicios de práctica y simulaciones de desarrollo de Business Model Canvas y Business Case
Refuerza tus habilidades en el desarrollo y evaluación de modelos de negocio a través de ejercicios prácticos y simulaciones.
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  • Busca y participa en simulaciones o desafíos en línea.
  • Desarrolla Business Model Canvas y Business Case para diferentes escenarios y proyectos.
  • Compara tus resultados con otros y solicita retroalimentación.
  • Identifica áreas de mejora y continúa practicando.
Completa tutoriales sobre funcionalidades avanzadas de Miro
Amplía tus habilidades en Miro y aprovecha sus funcionalidades avanzadas para mejorar tu flujo de trabajo y colaboración.
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  • Busca y completa tutoriales oficiales o de la comunidad sobre temas como tableros infinitos, tareas y plantillas.
  • Explora y experimenta con herramientas avanzadas como conectores, integraciones y colaboración en tiempo real.
  • Aplica las habilidades aprendidas a tus proyectos de Business Model Canvas y Business Case.
  • Comparte tus conocimientos y mejores prácticas con otros miembros del equipo.

Career center

Learners who complete Business Model Canvas y Business Case en Miro will develop knowledge and skills that may be useful to these careers:
Strategy Consultant
As a Strategy Consultant, you will help businesses develop and implement strategies to achieve their goals. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this thorough knowledge of business and Miro, you will be able to make valuable recommendations to clients that help them achieve their objectives.
Business Analyst
As a Business Analyst, you will help organizations improve their performance by analyzing their business processes and identifying opportunities for improvement. This course can help you build the skills you need to succeed in this role, such as creating and analyzing business models, evaluating the viability of new initiatives, and using Miro to collaborate with your team. With this in-depth understanding of business operations and Miro software, you will be well-equipped to drive successful change within organizations.
Product Manager
As a Product Manager, you will be responsible for developing and launching new products or features. This course can help you build the skills you need to succeed in this role, such as understanding customer needs, creating and evaluating business models, and using Miro to collaborate with your team. Through this course, you will gain the knowledge and proficiency in Miro necessary to effectively manage and develop products that meet customer demands.
Marketing Manager
As a Marketing Manager, you will be responsible for developing and executing marketing campaigns to promote products or services. This course can help you build the skills you need to succeed in this role, such as understanding customer needs, creating and evaluating business models, and using Miro to collaborate with your team. Through this course, you will gain the knowledge and expertise in Miro to design and implement effective marketing campaigns that drive business results.
Business Development Manager
As a Business Development Manager, you will be responsible for identifying and developing new business opportunities. This course can help you build the skills you need to succeed in this role, such as building relationships with potential customers, understanding customer needs, and creating and evaluating business models. With this strong foundation in business model development, you will be well-equipped to drive business growth and success.
Data Analyst
As a Data Analyst, you will be responsible for collecting, analyzing, and interpreting data to help businesses make informed decisions. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, using Miro to collaborate with your team, and understanding the basics of data analysis. With this foundation, you will be well-equipped to extract valuable insights from data and drive data-driven decision-making.
Operations Manager
As an Operations Manager, you will be responsible for overseeing the day-to-day operations of a business. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this comprehensive understanding of business operations and Miro, you will be well-prepared to drive efficiency, improve processes, and ensure smooth business operations.
Entrepreneur
As an Entrepreneur, you will be responsible for starting and running your own business. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this comprehensive knowledge of business model development and collaboration tools, you will be well-prepared to launch and grow your own successful venture.
Project Manager
As a Project Manager, you will be responsible for planning, executing, and closing projects. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. Through this course, you will gain the knowledge and proficiency in Miro to effectively manage projects, ensure timely delivery, and achieve project objectives.
Sales Manager
As a Sales Manager, you will be responsible for leading and motivating a sales team to achieve sales targets. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, understanding customer needs, and using Miro to collaborate with your team. Through this course, you will gain the knowledge and expertise in Miro to develop and implement effective sales strategies that drive revenue growth.
Financial Analyst
As a Financial Analyst, you will be responsible for analyzing financial data to help businesses make informed decisions. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this strong foundation in business model development, you will be well-equipped to provide valuable financial insights and drive sound financial决策.
Management Consultant
As a Management Consultant, you will help businesses improve their performance by providing advice on strategy, operations, and technology. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this comprehensive knowledge of business operations and Miro, you will be able to make valuable recommendations to clients that help them achieve their objectives.
Business Owner
As a Business Owner, you will be responsible for all aspects of running your own business. This course can help you build the skills you need to succeed in this role, such as creating and evaluating business models, assessing the market, and using Miro to collaborate with your team. With this comprehensive understanding of business operations and Miro, you will be well-prepared to launch and grow your own successful venture.
Systems Analyst
As a Systems Analyst, you will be responsible for analyzing and designing computer systems to meet the needs of businesses. This course may help build a foundation for this role by providing an understanding of business model creation and evaluation, as well as the basics of using Miro for collaboration. However, it is important to note that this course does not cover technical aspects of systems analysis or design.
Software Developer
As a Software Developer, you will be responsible for designing, coding, and testing software applications. This course may provide some helpful background information on business models and collaboration tools, but it does not cover the technical skills required for software development. Therefore, this course may be of limited use for those seeking a career in software development.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Business Model Canvas y Business Case en Miro.
Este libro te enseñará cómo distinguir entre buenas y malas estrategias, y cómo desarrollar estrategias efectivas que conduzcan al éxito.
Este libro clásico proporciona una guía para comercializar y vender productos tecnológicos a clientes convencionales, abordando los desafíos únicos de cruzar la brecha entre los primeros usuarios y la adopción masiva.
Este libro explora el enfoque Lean para el desarrollo de productos y empresas, enfatizando la iteración, el aprendizaje y la validación de las ideas.

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