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Michelle Flores
By the end of this project, you will learn how to create a company vision and mission statement from scratch using the free version of Canva. Mission and vision statements are important foundational elements of any organization. A Mission Statement defines...
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By the end of this project, you will learn how to create a company vision and mission statement from scratch using the free version of Canva. Mission and vision statements are important foundational elements of any organization. A Mission Statement defines the company’s business, its objectives and its approach to reach those objectives. A Vision Statement describes the desired future position of the company. You will be able to incorporate a color scheme, different charts, and other design elements for aesthetically pleasing and value added business marketing collateral. We can use Canva to complete this project because it provides all the tools you need to create an organized and visually appealing product while offering a variety of options for sharing and collaboration. You will learn how to plan and organize your ideas and utilize graphic design tools as you create a vision and mission statement from scratch that will serve as a template for future projects. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Develops a strong foundation in creating professional mission and vision statements
Teaches learners about aesthetically pleasing and value-added business marketing collateral
Taught by an instructor who has experience in the field
Uses Canva, which provides tools for creating organized and visually appealing products
Suitable for beginners who want to learn how to create vision and mission statements
Requires access to Canva, which may not be readily available to all learners

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Create a Company Vision and Mission Statement with Canva with these activities:
Review Business Vision and Mission Statements
Understand the purpose of business vision and mission statements before taking this course
Show steps
  • Read articles or blog posts about business vision and mission statements
  • Review examples of effective business vision and mission statements
Review Basic Design Principles Before Using Canva
Enhance your design abilities and prepare for using Canva effectively
Browse courses on Design
Show steps
  • Read articles or blog posts about basic design principles
  • Practice applying design principles in a simple project
Create a Vision and Mission Statement for a Fictional Company
Reinforce course concepts by creating a vision and mission statement from scratch
Show steps
  • Brainstorm ideas for a fictional company
  • Define the company's purpose, values, and goals
  • Draft a vision and mission statement based on the company's definition
Five other activities
Expand to see all activities and additional details
Show all eight activities
Watch Tutorials on Best Practices for Creating Vision and Mission Statements
Expand your knowledge on best practices for creating vision and mission statements
Show steps
  • Search for tutorials on creating vision and mission statements
  • Watch tutorials and take notes on key points
  • Apply what you've learned to your own vision and mission statement
Attend Industry Events or Webinars on Vision and Mission Statements
Connect with professionals and expand your understanding of vision and mission statements
Show steps
  • Research industry events or webinars on vision and mission statements
  • Attend the events or webinars and actively participate in discussions
  • Network with professionals and exchange ideas
Design and Create Your Own Vision and Mission Statement in Canva
Put your vision and mission statement into practice using Canva's design tools
Browse courses on Canva
Show steps
  • Open Canva and create a new design
  • Choose a template or create your own design
  • Add your vision and mission statement to the design
  • Customize the design with images, fonts, and colors
  • Download or share your vision and mission statement design
Participate in Workshops on Vision and Mission Statement Development
Gain practical experience and guidance from experts in vision and mission statement development
Show steps
  • Identify workshops on vision and mission statement development
  • Register for and attend the workshops
  • Participate actively in exercises and discussions
Participate in Contests or Competitions Related to Vision and Mission Statement Writing
Challenge yourself and demonstrate your skills in vision and mission statement writing
Show steps
  • Research contests or competitions related to vision and mission statement writing
  • Review the guidelines and requirements
  • Develop and submit your vision and mission statement

Career center

Learners who complete Create a Company Vision and Mission Statement with Canva will develop knowledge and skills that may be useful to these careers:
Graphic designer
Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course can help Graphic Designers develop their skills in creating visually appealing designs, which can help them create more effective designs and improve their overall work.
Web Designer
Web Designers create and maintain websites. They work with graphic designers to create visually appealing website designs. This course can help Web Designers build a foundation in graphic design, which can help them create more effective website designs and improve their overall work.
Marketing Manager
Marketing Managers plan and execute marketing campaigns to promote products and services, and they often work with graphic designers to create visually appealing marketing materials. This course can help Marketing Managers build a foundation in graphic design, which can help them create more effective marketing materials and improve their overall marketing campaigns.
User Experience Designer
User Experience Designers create and maintain the user experience for websites and apps. They work with graphic designers to create visually appealing user interfaces. This course can help User Experience Designers build a foundation in graphic design, which can help them create more effective user interfaces and improve their overall work.
Product Manager
Product Managers are responsible for the development and launch of new products and services, and they often work with graphic designers to create visually appealing product packaging and marketing materials. This course can help Product Managers build a foundation in graphic design, which can help them create more effective product packaging and marketing materials and improve their overall product launches.
Marketing Specialist
Marketing Specialists plan and execute marketing campaigns to promote products and services, and they often work with graphic designers to create visually appealing marketing materials. This course can help Marketing Specialists build a foundation in graphic design, which can help them create more effective marketing materials and improve their overall marketing campaigns.
Brand Manager
Brand Managers are responsible for the development and management of a company's brand, and they often work with graphic designers to create visually appealing branding materials. This course can help Brand Managers build a foundation in graphic design, which can help them create more effective branding materials and improve their overall brand management.
Social Media Manager
Social Media Managers create and manage social media content for businesses and organizations. They often work with graphic designers to create visually appealing social media posts. This course can help Social Media Managers build a foundation in graphic design, which can help them create more effective social media posts and improve their overall social media management.
Content Creator
Content Creators create and manage content for websites, blogs, and social media. They often work with graphic designers to create visually appealing content. This course can help Content Creators build a foundation in graphic design, which can help them create more effective content and improve their overall content creation.
Public Relations Specialist
Public Relations Specialists manage the public relations for businesses and organizations. They often work with graphic designers to create visually appealing press releases and other public relations materials. This course can help Public Relations Specialists build a foundation in graphic design, which can help them create more effective public relations materials and improve their overall public relations management.
Event Planner
Event Planners plan and manage events for businesses and organizations. They often work with graphic designers to create visually appealing event materials. This course can help Event Planners build a foundation in graphic design, which can help them create more effective event materials and improve their overall event planning.
Project Manager
Project Managers plan and execute projects and often work with graphic designers to create visually appealing project materials. This course can help Project Managers build a foundation in graphic design, which can help them create more effective project materials and improve their overall project management.
Business Development Manager
Business Development Managers plan and execute business development strategies and often work with graphic designers to create visually appealing business development materials. This course can help Business Development Managers build a foundation in graphic design, which can help them create more effective business development materials and improve their overall business development strategies.
Sales Manager
Sales Managers plan and execute sales strategies and often work with graphic designers to create visually appealing sales materials. This course can help Sales Managers build a foundation in graphic design, which can help them create more effective sales materials and improve their overall sales strategies.
Customer Service Manager
Customer Service Managers plan and execute customer service strategies and often work with graphic designers to create visually appealing customer service materials. This course can help Customer Service Managers build a foundation in graphic design, which can help them create more effective customer service materials and improve their overall customer service strategies.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Create a Company Vision and Mission Statement with Canva.
Provides a framework for developing effective strategies. It helps readers identify the key elements of a good strategy and avoid common pitfalls.
Explores the challenges that established companies face when they try to innovate. It provides insights into how to overcome these challenges and stay ahead of the competition.
Provides a practical guide to using the lean startup methodology to develop and launch new products and services. It covers topics such as customer development, agile development, and data-driven decision-making.
Provides a practical guide to getting customers for your startup. It covers topics such as marketing, sales, and customer service.
Provides a framework for personal and professional effectiveness. It covers topics such as self-management, goal setting, and interpersonal relationships.
Provides a motivational guide to overcoming challenges and achieving success. It covers topics such as optimism, gratitude, and forgiveness.
Provides a guide to starting a business with very little money. It covers topics such as finding a business idea, validating your idea, and getting started.
Provides insights into the challenges and rewards of building a successful startup. It covers topics such as innovation, competition, and leadership.

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