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Dr. Karl Michel

By the end of this project, learners will have an understanding about all the features in Facebook Business Manager. Also, using a hands-on approach, learners will create a Facebook Business Manager account. Facebook Manager is a central hub for managing numerous aspects of a business with a Facebook presence. According to Facebook, “Business Manager allows advertisers to manage their marketing efforts in one place and share access to assets across their team, partner agencies and vendors.”

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By the end of this project, learners will have an understanding about all the features in Facebook Business Manager. Also, using a hands-on approach, learners will create a Facebook Business Manager account. Facebook Manager is a central hub for managing numerous aspects of a business with a Facebook presence. According to Facebook, “Business Manager allows advertisers to manage their marketing efforts in one place and share access to assets across their team, partner agencies and vendors.”

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Project Overview
By the end of this project, learners will have an understanding about all the features in Facebook Business Manager.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Helps learners get a grasp of all Facebook Business Manager features
Provides a hands-on approach to Facebook Business Manager
Suitable for individuals with a Facebook presence
Addresses the management of marketing efforts and asset sharing
May be most relevant to learners in the North America region

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How to Create a Facebook Business Manager Account with these activities:
Review basic Facebook marketing concepts
Review the foundational concepts of Facebook marketing, such as creating a Facebook business page, targeting your audience, and creating effective Facebook ads.
Browse courses on Facebook Marketing
Show steps
  • Read articles and blog posts about Facebook marketing
  • Watch videos about Facebook marketing
  • Take a short course on Facebook marketing
Create a Facebook Business Manager account
Create a Facebook Business Manager account to manage your Facebook marketing efforts in one place.
Browse courses on Facebook Business Manager
Show steps
  • Go to the Facebook Business Manager website
  • Click on the "Create Account" button
  • Enter your business information
  • Click on the "Create Account" button
Create a Facebook ad campaign
Create a Facebook ad campaign to promote your business or product.
Show steps
  • Define your campaign goals
  • Choose your target audience
  • Create your ad creative
  • Set your budget
  • Launch your campaign
Show all three activities

Career center

Learners who complete How to Create a Facebook Business Manager Account will develop knowledge and skills that may be useful to these careers:
Social Media Marketer
A Social Media Marketer is responsible for creating and executing social media campaigns that promote a company's products or services. They must be able to understand the different platforms and how to use them to reach the target audience. This course can help build a foundation in social media marketing by teaching the basics of Facebook Business Manager. This is a valuable tool for managing social media campaigns and ensuring that they are effective.
Digital Marketing Manager
A Digital Marketing Manager is responsible for planning and executing digital marketing campaigns. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in digital marketing by teaching the basics of Facebook Business Manager. This is a valuable tool for managing digital marketing campaigns and ensuring that they are effective.
Marketing Manager
A Marketing Manager is responsible for planning and executing marketing campaigns. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in marketing by teaching the basics of Facebook Business Manager. This is a valuable tool for managing marketing campaigns and ensuring that they are effective.
eCommerce Manager
An Ecommerce Manager is responsible for managing the day-to-day operations of an ecommerce website. They must be able to understand the different aspects of ecommerce, such as product management, marketing, and customer service. This course can help build a foundation in ecommerce by teaching the basics of Facebook Business Manager. This is a valuable tool for managing ecommerce websites and ensuring that they are successful.
Advertising Manager
An Advertising Manager is responsible for planning and executing advertising campaigns. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in advertising by teaching the basics of Facebook Business Manager. This is a valuable tool for managing advertising campaigns and ensuring that they are effective.
Media Planner
A Media Planner is responsible for planning and executing media campaigns. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in media planning by teaching the basics of Facebook Business Manager. This is a valuable tool for managing media campaigns and ensuring that they are effective.
Brand Manager
A Brand Manager is responsible for managing the brand of a company or organization. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in brand management by teaching the basics of Facebook Business Manager. This is a valuable tool for managing brand campaigns and ensuring that they are effective.
Content Marketing Manager
A Content Marketing Manager is responsible for planning and executing content marketing campaigns. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in content marketing by teaching the basics of Facebook Business Manager. This is a valuable tool for managing content marketing campaigns and ensuring that they are effective.
Social Media Strategist
A Social Media Strategist is responsible for developing and executing social media strategies. They must be able to understand the different platforms and how to use them to reach the target audience. This course can help build a foundation in social media strategy by teaching the basics of Facebook Business Manager. This is a valuable tool for managing social media campaigns and ensuring that they are effective.
Public relations manager
A Public Relations Manager is responsible for managing the public image of a company or organization. They must be able to understand the different channels and how to use them to reach the target audience. This course can help build a foundation in public relations by teaching the basics of Facebook Business Manager. This is a valuable tool for managing public relations campaigns and ensuring that they are effective.
Project Manager
A Project Manager is responsible for planning and executing projects. They must be able to understand the different phases of a project and how to manage them to ensure success. This course may be helpful in building a foundation in project management by teaching the basics of Facebook Business Manager. This is a valuable tool for managing projects and ensuring that they are completed on time and within budget.
Data Analyst
A Data Analyst is responsible for collecting, analyzing, and interpreting data. They must be able to understand the different types of data and how to use them to make informed decisions. This course may be helpful in building a foundation in data analysis by teaching the basics of Facebook Business Manager. This is a valuable tool for managing data and ensuring that it is used effectively.
Operations Manager
An Operations Manager is responsible for managing the day-to-day operations of a company or organization. They must be able to understand the different aspects of operations and how to ensure that they are running smoothly. This course may be helpful in building a foundation in operations management by teaching the basics of Facebook Business Manager. This is a valuable tool for managing operations and ensuring that they are efficient and effective.
Customer Relationship Manager
A Customer Relationship Manager is responsible for managing relationships with customers. They must be able to understand the different types of customers and how to build and maintain relationships with them. This course may be helpful in building a foundation in customer relationship management by teaching the basics of Facebook Business Manager. This is a valuable tool for managing customer relationships and ensuring that they are positive.
Sales Manager
A Sales Manager is responsible for managing a sales team. They must be able to understand the different aspects of sales and how to motivate and lead a team to success. This course may be helpful in building a foundation in sales management by teaching the basics of Facebook Business Manager. This is a valuable tool for managing a sales team and ensuring that they are successful.

Reading list

We've selected 11 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in How to Create a Facebook Business Manager Account.
Comprehensive guide to Facebook marketing. It covers everything from creating a business page to running ads. It's a great resource for marketers who want to learn everything they need to know about Facebook marketing.
Comprehensive guide to Facebook marketing. It covers everything from creating a business page to running ads. It's a great resource for marketers who want to learn the basics of Facebook marketing and take their campaigns to the next level.
Practical guide to Facebook marketing. It covers all the major Facebook marketing features, including ads, pages, and groups. It's a great resource for marketers who want to learn how to use Facebook to grow their business.
Classic guide to Facebook marketing. It covers all the essential topics, including content marketing, social media advertising, and analytics. It's a great resource for both beginners and experienced marketers.
Provides a comprehensive overview of Facebook marketing, covering everything from creating a business page to running ads. It's a great resource for beginners who want to learn the basics of Facebook marketing.
Provides a practical guide to managing social media. It covers all the major social media platforms, including Facebook. It's a great resource for social media managers who want to learn how to manage their social media accounts effectively.
Provides a strategic overview of social media marketing. It covers all the major social media platforms, including Facebook. It's a great resource for marketers who want to develop a comprehensive social media marketing strategy.
Beginner's guide to Facebook marketing. It covers all the basics of Facebook marketing, including creating a business page, running ads, and measuring your results. It's a great resource for marketers who want to get started with Facebook marketing without getting overwhelmed.
Provides a step-by-step guide to developing a social media marketing strategy. It covers all the major social media platforms, including Facebook. It's a great resource for marketers who want to develop a successful social media marketing campaign.
Provides a comprehensive overview of digital marketing. It covers all the major digital marketing channels, including Facebook. It's a great resource for beginners who want to learn the basics of digital marketing.
Provides a comprehensive overview of marketing management. It covers all the major marketing concepts, including social media marketing. It's a great resource for students and marketers who want to learn the fundamentals of marketing.

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