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Earn your business more repeat buyers, and career growth for you as a customer service agent by delighting customers and creating "WOW" moments for them.
GOOD CUSTOMER SERVICE IS YOUR SECRET WEAPON
The key to your business growth lies in thrilling your current customers - not just chasing new ones.
When you provide a You can skip the constant chase and let your delighted clients do your marketing for you.
Seasoned entrepreneurs know that an "OKAY" product won't cut it.
Earn your business more repeat buyers, and career growth for you as a customer service agent by delighting customers and creating "WOW" moments for them.
GOOD CUSTOMER SERVICE IS YOUR SECRET WEAPON
The key to your business growth lies in thrilling your current customers - not just chasing new ones.
When you provide a You can skip the constant chase and let your delighted clients do your marketing for you.
Seasoned entrepreneurs know that an "OKAY" product won't cut it.
Delivering exceptional customer service fuels customer excitement, sparking emotional "WOW" connections that make your product feel even better.
When you ignite positive reactions in your customers, they connect those feelings with your brand - making them loyal fans who remember you and keep coming back.
This means identifying your best clients and creating memorable touches—like a thoughtful birthday gift—that make them feel valued and appreciated. You need to go beyond meeting expectations and learn how to turn customers into loyal, enthusiastic superfans.
2) Customer SERVICE - the reactive approach. It means the skillful handling of challenges as they arise—addressing issues, resolving concerns, and turning problems into trust and loyalty.
What’s the Difference Between Customer Experience and Customer Service?
Customer Experience means proactively building loyalty from the start. It’s the extra mile that turns customers into advocates. Customer Service, however, is the essential, reactive support that transforms dissatisfaction into satisfaction, ensuring every customer interaction strengthens the relationship.
Leverage BOTH as powerful tools - not just for happier customers, but to boost your brand, drive sales, and create lasting connections.
Customer experience is a proactive approach where you create ways to identify good clients and give them a better customer experience.
For example, give them something for free when it's their birthday. They will appreciate that and become more loyal as customers. Customer experience is proactive whereas customer support is reactive.
TURN They are just frustrated and they want your product to work for them. If you provide great customer service, respect them, listen to them, and offer a great solution that works and fixes their problems, you can turn them into clients who are loyal long-term.
And it’s an
WHAT IS CUSTOMER Customer experience is a proactive approach where you create ways to identify good clients and give them a better customer experience. For example, give them something for free when it's their birthday. They will appreciate that and become more loyal as customers. Customer experience is proactive whereas customer support is reactive.
COURSE MATERIAL IS FROM
I rarely see other entrepreneurs apply these strategies, which is why I feel that they are only used by advanced and experienced entrepreneurs. Customer support isn't hard. It just requires care and attentiveness.
REAL-
When I put these methods into action, I saw a dramatic shift: happier customers, more sales, repeat clients, glowing reviews, and real business growth.
Very few entrepreneurs know or use these techniques, making them a true edge for experienced and high-level businesses.
Outstanding customer support isn’t hard; it just takes genuine care and attention.
For brick-and-mortar businesses, you’ll learn how to create a welcoming environment, and turn every visit into a reason for customers to come back.
Online businesses will gain tools to deliver exceptional support through email, chat, or social media, building loyalty even without face-to-face interaction.
Service providers, from consultants to local businesses, will discover strategies to wow clients, encourage referrals, and keep their schedules full.
Every lesson gives you practical steps you can apply immediately—no wasting time.
Even if your customer service is already good, you’ll discover fresh ideas that work. And these strategies don’t take hours to implement. At every step, you’ll see ways to improve, keep more customers, and grow your business fast.
I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
3) I’m committed to delivering real value by giving you practical, actionable skills you can use immediately.
MONEY- This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed just like I've done for thousands of my other students.
Invest in your future. Enroll today, improve your customer service, and see your business grow.
From beginning to end - what to do at every part of your interactions with customers while providing customer service.
Warm welcome to this customer support course!
Seven common types of complaints from customers that you might get, and some initial thoughts on how to react to them.
Discussion of why customer support is one of the most important aspects of your business.
Difference between customer support, customer service, and customer experience.
An example of why you should not jump to conclusions about your customers while providing customer service because you never know where they are coming from or what technology they are using.
How to make the decision of when to stop providing customer support to clients, and how getting rid of your bottom 1% clients can improve your business.
Options for how to end relationships with the bottom 1% of your customers in a professional and painless way when providing customer support.
Some options for using positive language when you have to say no to customers in customer support interactions.
Words that make any customer support interaction more positive.
Words not to use while providing customer service, and how to rephrase your sentences to sound more positive.
Examples of changing how you'd say the same thing in more positive ways
Some things not to do while providing customer service like looking uninterested or giving the impression that you don't want to try too hard to solve the customer's problem.
Ideas for cheaply making each customer feel like you are giving them a personalized and better service while keeping your costs low.
Cheap options to provide customer service that feels high-value and personalized to each client.
Benefits of the CEO or the owner or upper management providing customer support, and strategies for delivering that customer experience effectively while delighting customers.
Introduction to active listening, which is a necessary skill for customer support so you can better understand the problems that your customers are communicating to you.
An example of deep active listening that you sometimes have to do during customer service because your clients don't always express their problem accurately, but you still have to understand it correctly.
Real case study of a company losing me as a client because they didn't use active listening.
Asking to paraphrase and making sure you truly understand what the other person is communicating to you.
An example from when I was younger and had a customer-facing job, and the mistake I made by not listening to customers and not being attentive to their needs.
An introduction video to the upcoming section in which we'll discuss the importance of fostering a closeness and an open line of communication with your clients in order to catch potential problems early.
Strategies to make your product or service naturally more engaging so customers find it more natural to interact with you.
Example of a real business that provided customer support and encouraged customer interaction through Facebook, and how that led to their success because they got better reviews and more sales.
How to begin working with an email ticketing system to optimize and organize your customer support, and delegate tasks to your team members.
How to use a knowledge base in your customer support email ticketing system in order to optimize your replies and be more productive.
How to use a templates in your customer support email ticketing system in order to optimize your replies and be more productive.
Discussion of a common customer support pitfall when relying on automation too much.
How to work with a team and delegate tasks in your customer support email ticketing system in order to optimize your replies and be more productive.
Conclusion of this section on how to use an email ticketing system while providing customer support.
Introduction to Emotional Intelligence as it pertains to better understanding the feelings and emotions of your customers while providing customer support.
Empathy for customer support and understanding the feelings of others.
Examples of using Emotional Intelligence while providing customer support.
Checklist of common emotions, many of which will recur during customer support by the clients and the customer support staff.
Discussion of anger as an emotion because it's such a common emotion during customer support by either the clients or sometimes the staff if the staff can't handle the angry clients.
How to take feedback and provide customer support from customer comments in online reviews.
Just like using Google Alerts, you can use hashtags to encourage conversations about your brand online, and take part in them.
Using Google Alerts to know when people are talking about your brand anywhere online, so you can jump in with great customer service right away.
When you develop relationships with your clients through customer service, it helps you gather customer feedback in order to improve your product, which is a process called customer development, which we'll discuss in this section.
Discussion about Customer Development, which is a process created by Steve Blank. This is traditionally for sales, but we can use it as a part of our customer service as well.
Eric Ries is Steve Blank's student. He took the Customer Development methodology further by creating the Lean Startup methodology which is also related to customer support.
Section introduction - if you want to gather client feedback about any part of your business or customer support.
Creating your Google Workspace account.
Creating forms with many questions.
Finishing the customer feedback form
Sending out the email with your customer feedback form.
Results and section conclusion.
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