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CARLOS ANDRES ALONSO, PAOLA ZULOAGA, JOHAN SEBASTIAN VERA, and MARIA FERNANDA TORRES ROJAS

Cuando se trata de implementar innovación dentro de una organización puede una tarea ser difícil o incluso desgastante saber por dónde empezar y los impactos que traerá este gran cambio. “Priorizar la innovación hoy es la clave para desbloquear el crecimiento posterior a la crisis” dice McKinsey & Company en su artículo “Innovation in a crisis: Why it is more critical than ever”. De acuerdo con la firma de consultoría, para seguir subiendo en la escalera del éxito y evolucionar, las empresas que han introducido gradualmente la innovación se fortalecieron, de ahí, que si un emprendimiento desea ser sustentable y permanecer en el tiempo debe tener presente el factor de la innovación.

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Cuando se trata de implementar innovación dentro de una organización puede una tarea ser difícil o incluso desgastante saber por dónde empezar y los impactos que traerá este gran cambio. “Priorizar la innovación hoy es la clave para desbloquear el crecimiento posterior a la crisis” dice McKinsey & Company en su artículo “Innovation in a crisis: Why it is more critical than ever”. De acuerdo con la firma de consultoría, para seguir subiendo en la escalera del éxito y evolucionar, las empresas que han introducido gradualmente la innovación se fortalecieron, de ahí, que si un emprendimiento desea ser sustentable y permanecer en el tiempo debe tener presente el factor de la innovación.

What you'll learn

  • Identificar los conceptos básicos relacionados con emprendimiento e innovación.
  • Familiarizarse con los fundamentos del plan de acción para un emprendedor.
  • Conocer la metodología Design Thinking y las técnicas para la innovación.
  • Conocer de qué manera puedo mejorar las diferentes áreas estratégicas que tiene un emprendimiento.
  • Identificar cómo se puede llevar a cabo la transformación digital.

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What's inside

Learning objectives

  • Identificar los conceptos básicos relacionados con emprendimiento e innovación.
  • Familiarizarse con los fundamentos del plan de acción para un emprendedor.
  • Conocer la metodología
  • y las técnicas para la innovación.
  • Conocer de qué manera puedo mejorar las diferentes áreas estratégicas que tiene un emprendimiento.
  • Identificar cómo se puede llevar a cabo la transformación digital.

Syllabus

Módulo 1: introducción a la innovación y emprendimiento
Alineación de conceptos
¿Qué es innovación?
¿Qué es emprendimiento?
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Factores de éxito para la innovación
La innovación como estrategia específica y rutinaria de la empresa:
Tendencias de innovación
Familiarizarse con los fundamentos del plan de acción para un emprendedor
Vida del emprendedor
Conceptos básicos en la vida de un emprendedor
Emprendimiento y sostenibilidad
Emprendedores en su etapa de crecimiento
Módulo 2: metodología Design Thinking y técnicas de Innovación
Metodología Design Thinking y técnicas para innovar
Qué es el Design Thinking
Cómo usarlo en la empresa
Fase de empatizar
Fase de definir
Fase de idear
Fase de Prototipar
Módulo 3: mejora tu emprendimiento
Gestión de operaciones y cadena de suministro
Gestión económica y financiera Control de calidad
Evaluación financiera de proyectos
Entidades para tu financiación
Gestión de Personas Prepara y construye tu equipo
Dirige y gestiona tu equipo
Revisa tus resultados y mejora
Gestión de la innovación
¿Qué es la gestión de la innovación?
Herramientas para la gestión de la innovación
**Módulo 4: innovación & Emprendimiento en entornos dinámicos **
Transformación digital
Concepto de transformación digital
Impactos de la transformación digital
Las mejores prácticas en el camino de la transformación digital

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Prepara a los alumnos para innovar proporcionándoles una metodología basada en la empatía, la definición de problemas, la ideación y la creación de prototipos
Enseña habilidades empresariales esenciales, como la gestión de operaciones, las finanzas y la gestión de personas
Proporciona una comprensión práctica de la transformación digital y su impacto en los entornos empresariales
Los instructores son expertos en el campo de la innovación y el espíritu empresarial, lo que aporta credibilidad al contenido del curso
Incluye tareas prácticas y materiales interactivos, lo que permite a los alumnos aplicar los conceptos aprendidos
Puede ser beneficioso tanto para emprendedores como para profesionales que busquen mejorar la innovación en sus organizaciones

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in La Innovación como aliado del Emprendimiento with these activities:
Review Innovación y estrategia empresarial
This book presents a comprehensive exploration of how innovation and strategy are interconnected, which will enhance your understanding of the course materials on innovation and entrepreneurship.
Show steps
  • Read the introduction and first two chapters
  • Summarize the key concepts and theories in each chapter
  • Identify how these concepts relate to the course content
Follow tutorials on design thinking
Tutorials on design thinking will provide you with practical guidance on how to use this approach in your own projects.
Browse courses on Design Thinking
Show steps
  • Find tutorials on design thinking
  • Follow the steps outlined in the tutorials
  • Apply the techniques to your own projects
Form a study group with classmates
Forming a study group with classmates will provide you with a supportive environment to learn from and collaborate with others.
Show steps
  • Find classmates who are interested in forming a study group
  • Establish regular meeting times and locations
  • Collaborate on assignments and projects
Four other activities
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Practice problem-solving exercises
Solving practice problems will improve your ability to apply the concepts and techniques learned in the course to real-world scenarios.
Browse courses on Problem Solving
Show steps
  • Identify a problem or case study
  • Analyze the problem and gather information
  • Develop potential solutions
  • Evaluate and select the best solution
  • Present your solution
Design a business plan for a new venture
Creating a business plan will reinforce your understanding of the different elements involved in starting a new venture and help you apply the principles covered in the course.
Browse courses on Business Planning
Show steps
  • Identify a problem or opportunity in the market
  • Develop a solution and business model
  • Analyze the target market and competition
  • Create a financial plan and projections
  • Write an executive summary
Attend industry events and meetups
Attending industry events and meetups will allow you to connect with other professionals and learn about the latest trends and developments in the field.
Browse courses on Networking
Show steps
  • Identify relevant industry events and meetups
  • Attend the events and engage with other attendees
  • Follow up with connections made at the events
Mentor other students or entrepreneurs
Mentoring others will help you solidify your understanding of the concepts and skills covered in the course.
Show steps
  • Identify opportunities to mentor others
  • Prepare materials and resources for your mentees
  • Meet with your mentees regularly and provide guidance

Career center

Learners who complete La Innovación como aliado del Emprendimiento will develop knowledge and skills that may be useful to these careers:
Entrepreneur
The course "La Innovación como aliado del Emprendimiento" from LOGYCA is highly relevant to the field of Entrepreneurship. As an Entrepreneur, professionals are tasked with starting and running their own businesses. This course provides a solid foundation for those looking to become Entrepreneurs by teaching the basics of innovation and entrepreneurship, as well as the fundamentals of creating a business plan. Additionally, it covers essential topics such as Design Thinking and techniques for innovation, which are crucial for Entrepreneurs to stay ahead in today's competitive market.
Innovation Consultant
This course may be a particularly relevant choice for those who want to work as an Innovation Consultant. It will teach you the methods for identifying and solving business problems through innovation and Design Thinking.
Chief Innovation Officer
As a Chief Innovation Officer, you will be responsible for leading innovation efforts within your organization. This course will be a valuable resource for developing and implementing a successful innovation strategy.
Innovation Manager
The course "La Innovación como aliado del Emprendimiento" provided by LOGYCA is highly relevant to the field of Innovation Management. Innovation Managers are responsible for leading and managing innovation initiatives within organizations. This course provides Innovation Managers with the knowledge and skills they need to succeed in their roles. It covers topics such as Design Thinking, techniques for innovation, and the management of innovation, all of which are essential for Innovation Managers to understand in order to drive innovation within their organizations.
Business Consultant
This course is highly relevant to the field of Business Consulting. Business Consultants help organizations improve their performance by providing expert advice and guidance. This course provides Business Consultants with the knowledge and skills they need to succeed in their roles. It covers topics such as innovation, entrepreneurship, and Design Thinking, all of which are essential for Business Consultants to understand in order to help their clients achieve their business goals.
Technology Innovation Manager
As a Technology Innovation Manager, you will be responsible for driving innovation within your organization. This course will aid you in building a strong foundation in innovation and Design Thinking, empowering you to succeed in this role.
Design Thinking Facilitator
The course "La Innovación como aliado del Emprendimiento" from LOGYCA is highly relevant to the field of Design Thinking Facilitation. Design Thinking Facilitators are responsible for leading Design Thinking workshops and projects. This course provides Design Thinking Facilitators with the knowledge and skills they need to succeed in their roles. It covers topics such as the Design Thinking process, techniques for innovation, and the facilitation of Design Thinking workshops, all of which are essential for Design Thinking Facilitators to understand in order to lead successful Design Thinking initiatives.
Business Development Manager
This course is relevant to the field of Business Development Management. Business Development Managers are responsible for developing and executing business development strategies to grow revenue and market share. This course provides Business Development Managers with the knowledge and skills they need to succeed in their roles. It covers topics such as innovation, entrepreneurship, and Design Thinking, all of which are essential for Business Development Managers to understand in order to create and execute effective business development strategies.
Strategy Consultant
Innovation is a key component of strategic planning and consulting. This course will equip you with the knowledge and skills to develop innovative strategies that drive business success.
Sales Manager
The course "La Innovación como aliado del Emprendimiento" from LOGYCA is relevant to the field of Sales Management. Sales Managers are responsible for leading and managing sales teams to achieve sales goals. This course provides Sales Managers with the knowledge and skills they need to succeed in their roles. It covers topics such as innovation, entrepreneurship, and Design Thinking, all of which are essential for Sales Managers to understand in order to create and execute effective sales strategies.
Product Manager
The course "La Innovación como aliado del Emprendimiento" from LOGYCA may be useful for aspiring Product Managers. Product Managers are responsible for the development and management of products. This course provides a foundation in innovation and entrepreneurship, which are essential for Product Managers to understand in order to create and launch successful products. Additionally, the course covers topics such as Design Thinking and techniques for innovation, which can help Product Managers develop innovative products that meet the needs of customers.
Venture Capitalist
Venture Capitalists are constantly evaluating new businesses for investment opportunities. The fundamentals of entrepreneurship and innovation taught in this course will be useful in this evaluation process.
UX Designer
The course "La Innovación como aliado del Emprendimiento" from LOGYCA may be useful for UX Designers. UX Designers are responsible for designing and improving the user experience of products and services. This course provides UX Designers with a foundation in innovation and entrepreneurship, which can help them to create innovative and user-centered designs. Additionally, the course covers topics such as Design Thinking and techniques for innovation, which can help UX Designers to develop innovative solutions to user experience problems.
Change Management Consultant
Individuals interested in becoming Change Management Consultants should consider taking this course as it provides valuable insights into innovation and its impact on organizational change.
Marketing Manager
This course is relevant to the field of Marketing Management. Marketing Managers are responsible for developing and executing marketing campaigns to promote products and services. This course provides Marketing Managers with the knowledge and skills they need to succeed in their roles. It covers topics such as innovation, entrepreneurship, and Design Thinking, all of which are essential for Marketing Managers to understand in order to create and execute effective marketing campaigns.
Data Analyst
This course may be useful for aspiring Data Analysts. Data Analysts are responsible for collecting, analyzing, and interpreting data to help organizations make better decisions. This course provides Data Analysts with a foundation in innovation and entrepreneurship, which can help them to identify and solve problems using data. Additionally, the course covers topics such as Design Thinking and techniques for innovation, which can help Data Analysts to develop innovative approaches to data analysis.
Management Consultant
This course may serve as a helpful resource for Management Consultants interested in developing their skills in innovation. The course will guide you through the process of identifying and implementing innovative solutions for clients.
Operations Manager
Operations Managers are constantly looking for ways to improve their operations. This course may be a useful addition to your toolkit, giving you access to the latest innovation methods and techniques.
Project Manager
The course "La Innovación como aliado del Emprendimiento" from LOGYCA may be useful for Project Managers. Project Managers are responsible for planning, executing, and closing projects. This course provides Project Managers with a foundation in innovation and entrepreneurship, which can help them to manage projects more effectively. Additionally, the course covers topics such as Design Thinking and techniques for innovation, which can help Project Managers to develop innovative solutions to project challenges.
Business Analyst
As a Business Analyst, you may find that the concepts of innovation and Design Thinking will be useful for understanding the needs of your clients and developing innovative solutions.
Software Engineer
The course "La Innovación como aliado del Emprendimiento" from LOGYCA may be useful for Software Engineers. Software Engineers are responsible for designing, developing, and maintaining software systems. This course provides Software Engineers with a foundation in innovation and entrepreneurship, which can help them to develop innovative software solutions. Additionally, the course covers topics such as Design Thinking and techniques for innovation, which can help Software Engineers to develop innovative approaches to software development.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in La Innovación como aliado del Emprendimiento.
Este libro presenta una metodología para desarrollar y validar nuevas ideas de negocio de forma rápida y eficiente. Es un recurso valioso para emprendedores que buscan lanzar nuevos productos o servicios de forma exitosa.
Este libro presenta un marco para crear y evaluar nuevos modelos de negocio. Es una herramienta útil para emprendedores e innovadores que buscan desarrollar nuevas ideas de negocio o mejorar las existentes.
Este libro explora el concepto de innovación disruptiva y cómo las empresas pueden utilizarla para obtener una ventaja competitiva. Es una lectura obligada para emprendedores e innovadores que buscan desarrollar nuevas ideas de negocio o mejorar las existentes.
Este libro explora las habilidades y mentalidades necesarias para tener éxito como emprendedor en el siglo XXI. Proporciona información valiosa para los aspirantes a emprendedores que buscan construir negocios exitosos y duraderos.
Este libro proporciona una introducción a la metodología Design Thinking, un enfoque centrado en el usuario para la innovación. Es un recurso valioso para emprendedores e innovadores que buscan aprender cómo resolver problemas y desarrollar nuevas soluciones.
Este libro desafía el pensamiento convencional sobre la innovación y el espíritu empresarial. Proporciona ideas valiosas para emprendedores que buscan crear nuevos mercados y empresas exitosas.
Este libro clásico sobre estrategia y tácticas es una lectura obligada para cualquier emprendedor o innovador. Proporciona lecciones valiosas sobre cómo planificar, ejecutar y ganar en un entorno competitivo.
Este libro proporciona principios y prácticas para la efectividad personal y profesional. Es un recurso valioso para emprendedores que buscan mejorar sus habilidades de liderazgo, gestión y comunicación.

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