Real Estate School of Sales from Udemy

When taking this course you benefit from my 21 years in the real estate profession. The majority of agents quit the real estate sale profession within 24 months of starting. In this course I teach you all the things to watch out for and to glean on to make a strong start int real estate sales and how to last the distance.

My sessions offered are comprehensive and tackle the day to day challenges of starting out and working through the basic you would not normally be informed about. Included in the course is my top performing prospecting letter which works really well even in the modern internet age.

My course offers you 17 lesson topics covering everything you need to know to launch your career. Take this course if you want to have a career that starts strong and you want to make a long term career in the industry with points you will remember for years to come.

What's inside

Learning objectives

Be better informed on who to work for
Feel more confident in starting out your career

Make improved decisions in all areas of the sales role

Be better informed on who to work for
Feel more confident in starting out your career
Make improved decisions in all areas of the sales role

Syllabus

Introduction

Learn the background of the role of a real estate agent

The Basics of the Real Estate Agent

Keys to picking the best agency and why it is importance

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Covers prospecting, pricing, and marketing, which are essential for building a client base and closing deals in the real estate industry

Emphasizes the importance of ethics, legal knowledge, and communication skills, which are crucial for maintaining a positive reputation and building trust with clients

Includes a section on selling during a recession, which is relevant for agents entering the market during uncertain economic times

Focuses on traditional prospecting methods like direct mail and door-to-door, which may not be as effective in the modern internet age

Highlights the importance of choosing the right agency and manager, which can significantly impact an agent's success and career trajectory

Teaches how to build and maintain a client database, which is a fundamental skill for generating leads and nurturing relationships in the real estate business

Reviews summary

Practical guide for new real estate agents

According to learners, the "Real Estate School of Sales" offers a practical foundation for aspiring agents looking to build a long-term career. Students particularly appreciate the insights drawn from the instructor's extensive experience in the field, finding the advice on avoiding common pitfalls and building a strong database to be particularly valuable. The course covers essential topics like choosing an agency, prospecting methods (including the famed prospecting letter), pricing properties using CMA, and navigating the listing presentation. While considered very helpful for beginners, some more experienced reviewers suggest parts might feel basic. Overall, it provides a solid starting point.

Covers a wide range of relevant topics.

"I was impressed by how many different aspects of the job the course touched upon."

"From picking an agency to marketing and motivation, the syllabus is quite extensive."

"It really covers everything you need to think about when starting a real estate career."

Benefits from the instructor's many years in the field.

"The value really comes from the instructor sharing his 21 years of experience and real-world scenarios."

"It's clear the instructor knows what he's talking about, drawing from decades in the business."

"Learning from someone who's 'been there, done that' for years is the biggest asset of this course."

Emphasizes fundamental prospecting and pricing methods.

"The sections on prospecting, especially the detail on direct mail and the prospecting letter, were fantastic."

"I gained a much better understanding of how to price properties effectively using the CMA process."

"The course gives a solid grounding in the essential day-to-day activities like finding leads and valuing homes."

Highly useful tips for starting out in real estate.

"As someone just starting, this course provided me with real-world advice I didn't get in licensing class."

"The tips on picking an agency and what to watch out for were incredibly helpful as a new agent."

"I found the practical steps for building my initial database and getting started with prospecting easy to follow."

Best suited for those new to the industry.

"If you have been in real estate for a few years, much of this might feel like review."

"I was hoping for more advanced strategies, but this course is definitely aimed at beginners."

"While comprehensive for a newbie, I found some sections covered ground I was already familiar with from prior experience."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Real Estate School of Sales with these activities:

Review Real Estate Terminology

Show steps

Familiarize yourself with common real estate terms to better understand course materials and communicate effectively with clients.

Browse courses on Real Estate

Show steps

Find a glossary of real estate terms online or in a textbook.
Review the definitions of key terms related to property types, financing, and legal aspects.
Create flashcards or a quiz to test your understanding.

Review 'Real Estate License Exams For Dummies'

Show steps

Prepare for the real estate license exam by reviewing key concepts and practicing sample questions.

View Real Estate License Exams For Dummies: Book + 4... on Amazon

Show steps

Obtain a copy of 'Real Estate License Exams For Dummies'.
Review the chapters related to property law and finance.
Take the practice exams and identify areas where you need more study.

Read 'The Millionaire Real Estate Agent'

Show steps

Learn proven strategies for building a successful real estate business and achieving financial goals.

View The Millionaire Real Estate Investing Series... on Amazon

Show steps

Obtain a copy of 'The Millionaire Real Estate Agent'.
Read the book, focusing on sections related to lead generation and marketing.
Identify three actionable strategies to implement in your own business.

Four other activities

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Show all seven activities

Role-Play Listing Presentations

Show steps

Practice delivering listing presentations with a classmate to improve your confidence and communication skills.

Show steps

Partner with a classmate.
Prepare a sample listing presentation.
Take turns playing the role of the agent and the homeowner.
Provide constructive feedback to each other.

Create a Prospecting Plan

Show steps

Develop a detailed prospecting plan to generate leads and build your client base.

Show steps

Identify your target market and geographic area.
Choose three prospecting methods (e.g., direct mail, online advertising, networking).
Set specific, measurable, achievable, relevant, and time-bound (SMART) goals for each method.
Create a schedule for implementing your plan.

Design a Marketing Postcard

Show steps

Create a visually appealing and informative marketing postcard to promote your services.

Show steps

Research successful real estate marketing postcards.
Choose a template or design your own postcard.
Write compelling copy that highlights your unique selling proposition.
Include a clear call to action.

Attend Local Real Estate Events

Show steps

Connect with other real estate professionals and learn about industry trends.

Show steps

Research local real estate events and networking opportunities.
Prepare a brief introduction about yourself and your goals.
Attend the event and actively engage in conversations.
Follow up with contacts you made after the event.

Career center

Learners who complete Real Estate School of Sales will develop knowledge and skills that may be useful to these careers:

Real Estate Agent

A Real Estate Agent helps clients buy, sell, and rent properties. This course directly addresses the common pitfalls new agents face, offering strategies to build a strong foundation and achieve long-term success in the field. The course provides insights into choosing the right agency, prospecting effectively, and mastering pricing strategies, all of which are vital for a real estate agent. It also covers crucial aspects of the job like marketing, legal knowledge, and client communication. This course is an essential starting point for anyone looking to thrive as a Real Estate Agent.

See salaries and explore the career path for Real Estate Agent

Real Estate Salesperson

As a Real Estate Salesperson, you will be responsible for guiding clients through the process of buying, selling, or renting properties. The course provides in depth lessons focusing on how to avoid the common pitfalls that cause many new real estate sales people to fail. The detailed course curriculum includes topics that cover marketing, prospecting, pricing, and client communication, all of which are vital for success as a Real Estate Salesperson. It goes over the importance of a good client database, and how to effectively reach out to new clients. This course directly tackles the challenges that new salespeople experience.

See salaries and explore the career path for Real Estate Salesperson

Real Estate Broker

Real Estate Broker roles often involve managing real estate transactions and overseeing other agents. This course, with its focus on building a strong foundation for lasting success, is incredibly useful for those aiming to become a broker. The course emphasizes key areas such as choosing the right agency, understanding market dynamics, and mastering marketing techniques. This course also helps anyone working as a broker learn how to effectively manage a team and how to avoid many of the common errors that agents experience. The course helps those who wish to start a career as a Real Estate Broker.

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Real Estate Trainer

A Real Estate Trainer educates new or existing agents on best practices in the industry. This course, with its comprehensive curriculum, provides a broad understanding of the skills needed to be a successful agent, and what one must watch out for when starting out. The course provides a great foundation of material to use for training, and it emphasizes important topics like prospecting, pricing, and legal considerations. The course provides a wealth of information for those interested in becoming a Real Estate Trainer.

See salaries and explore the career path for Real Estate Trainer

Real Estate Consultant

A Real Estate Consultant provides expert advice to clients on property-related matters. This course offers a wealth of knowledge in market analysis, sales strategies, and prospecting. A successful consultant needs to understand the market thoroughly, and this course provides key insights into pricing properties, including a detailed segment on generating a comparative market analysis. By offering information about how an agent's career begins, the course helps a consultant understand their client's point of view. This course is helpful to anyone looking to become a Real Estate Consultant.

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Leasing Agent

Leasing Agents specialize in finding tenants for rental properties. This course provides a strong foundation of skills that can help in this career. Prospecting is a key part of the role, and this course covers multiple methods for successful prospecting. The course also touches on the importance of market knowledge, and how to effectively communicate with clients. The course provides useful information for anyone looking to become a Leasing Agent.

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Property Manager

A Property Manager oversees the daily operations of rental properties. This course, with its emphasis on market knowledge and client communication, can be useful for those in this role. The course covers various aspects of real estate, including the local market and legal considerations. It also touches on client communication, a key part of building and maintaining relationships in property management. The course may be useful for those interested in becoming a Property Manager.

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Sales Manager

A Sales Manager oversees a team of sales professionals and develops strategies to increase sales. This course includes useful information about how to effectively manage salespeople and how to avoid many of the common issues that new agents experience. The course also mentions that an effective manager is important for success. As a Sales Manager, understanding the day-to-day challenges of a salesperson is an important part of being able to offer good strategies to one's team. This course may be helpful for those looking to become a Sales Manager.

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Real Estate Investor

A Real Estate Investor buys and manages properties for profit. This course can help those who wish to invest by using the skills and strategies that successful agents use. The course helps with pricing, area knowledge, and the overall market. Knowing the market is crucial for profitable investing. It's essential to know local pricing trends, and the course provides a deep dive into understanding market value. This course may be useful for anyone looking to become a Real Estate Investor.

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Marketing Specialist

A Marketing Specialist focuses on developing and executing marketing campaigns for real estate businesses. This course provides key information about marketing strategy, including marketing spend and techniques. It emphasizes the importance of consistent and regular marketing, and the course covers a number of marketing methods that real estate agents use for their business. Gaining a deeper understanding of how a real estate business markets itself will help a Marketing Specialist. This course may be useful for those looking to become a Marketing Specialist in the real estate industry.

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Business Development Manager

A Business Development Manager identifies new opportunities to grow a business. This course provides a deep understanding of the challenges and opportunities in the real estate sector. The course goes over the importance of marketing, and how to gain new clients through prospecting. Knowing how to make a business last in the real estate sector is vital in this role. This course may be useful for those looking to become a Business Development Manager in the real estate sector.

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Market Research Analyst

A Market Research Analyst analyzes market trends and data to provide insights. This course will be useful to a research analyst by providing knowledge of the practical real world of the market. The course goes over how to study market trends and past sales information. The course also covers how to do a comparative market analysis, which is important in this role. This course may be useful for anyone looking to become a Market Research Analyst in the real estate space.

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Customer Success Manager

A Customer Success Manager focuses on building relationships with clients. This course provides key information about how to communicate with clients and how to build long-term relationships. The course also mentions the importance of a client database, and how to use it effectively. It also touches on the importance of understanding the client's point of view. This course may be useful for anyone looking to become a Customer Success Manager in the real estate industry.

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Appraiser

An Appraiser determines the value of a property. The course provides a module dedicated to understanding the appraisal process and market dynamics. It also offers insights into the creation of a comparative market analysis, a critical tool for appraisers. While this course does not provide a complete background in becoming an appraiser, it helps anyone interested in that space. The course may be useful for one who wishes to become an Appraiser.

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Legal Assistant

A Legal Assistant provides support to lawyers on legal tasks including real estate transactions. Gaining a broad understanding of real estate, especially the legal aspects will be key in this role. This course emphasizes the importance of legal knowledge in real estate. While this course does not make one a real estate legal expert, the course module on legal knowledge may be helpful to a Legal Assistant. This course may be useful for one who wishes to become a Legal Assistant in the real estate field.

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Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Real Estate School of Sales.

The Millionaire Real Estate Investing Series (EBOOK...

Save

Provides a comprehensive overview of building a successful real estate business. It outlines key strategies for lead generation, marketing, and client management. It is particularly useful for understanding the financial aspects of being a real estate agent and setting ambitious goals. This book is commonly used as a guide by both new and experienced agents.

The Millionaire Real Estate Investing Series (EBOOK...

Kindle Edition

Real Estate License Exams For Dummies

Save

Comprehensive guide to preparing for the real estate license exam. It covers key topics such as property law, finance, and ethics. It includes practice questions and exams to help you assess your knowledge and identify areas for improvement. This book is most valuable as a reference tool for exam preparation.

Real Estate License Exams For Dummies: Book + 4...

Paperback

Real Estate School of Sales

What's inside

Learning objectives

Syllabus

Traffic lights

Save this course

Reviews summary

Practical guide for new real estate agents

Activities

Career center

Reading list

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