Create a Professional Online Presence

Our digital identity and how we present ourselves online are essential for our professional lives. Learn how to create a professional online presence that enhances your employability and puts you in the spotlight for all the right reasons. In this course, you will learn about the elements that make up your professional online presence, and how to take control of your digital identity. With expert guidance, you’ll learn how to present yourself and your skills in an authentic and professional way and how to make your online presence have a positive impact on your career. From Facebook to Instagram and beyond, you’ll explore which social media platform suits your career goals and how to select which platforms you should build your professional persona. You’ll also develop an actionable plan to make your online profiles work in your favour. You’ll consider your privacy and security settings, and learn how to build and manage a professional network. You will understand how different types of online content work on different audiences and examine the ways in which conduct and tone can affect your professional reputation online. By the end of the course, you’ll understand the importance of your online identity and how to manage it to boost your employability.