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Sue Robins, M.S. Ed.

En el ambiente empresarial, el saber escribir con eficacia es una poderosa herramienta. Aprende a expresar tus pensamientos de una manera clara y concisa para que las personas que lean lo que escribes capten mejor tus ideas. Mejora tu capacidad de redactar documentos empresariales aprendiendo a escoger el formato y el medio idóneo según para quién escribas, a adaptar tu estilo a la situación, a determinar tu objetivo y a comunicarlo con claridad. También aprenderás a detectar, corregir y evitar los fallos más comunes y adquirirás una experiencia muy valiosa analizando, redactando y revisando una amplia gama de documentos empresariales. Ya sea que escribas una simple nota para tu oficina o una propuesta de negocio de 20 páginas, redáctala bien y verás cómo aumenta su eficacia.

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What's inside

Syllabus

Introducción a la redacción de documentos empresariales
Ortografía, gramática, frases y párrafos
Tipos de documentos y sus particularidades
Read more
Pulido de documentos formales, comunicaciones informales por escrito y redes sociales

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Se centra en la redacción comercial, que es una habilidad esencial para los profesionales
Está diseñado para estudiantes con poco o ningún conocimiento previo sobre redacción comercial
Proporciona una base sólida para quienes buscan mejorar sus habilidades de redacción
Incluye ejercicios prácticos y ejemplos del mundo real para reforzar los conceptos
Cubre una amplia gama de tipos de documentos comerciales, lo que lo hace versátil
Requiere tiempo y dedicación para completar las tareas y actividades

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Reviews summary

Impactful business writing

Learners enjoyed this course on impactful business writing. They found it well-structured, with clear and concise explanations. The instructor's guidance was highly praised, as were the course materials. The course may be useful for those in any industry, whether they are new to business writing or looking to improve their skills.
Instructor is excellent
"La experiencia con este curso fue buena, el contenido y la exposición de la profesora fueron apropiados."
"Es un corto, pero completo curso de consejos de mejorar tus habilidades de escritor profesional dentro de una organización, y creo que es bastante bueno que las personas lo tome para seguir aprendiendo a mejorar la comunicación escrita"
Course is well-structured and organized with clear explanations
"Excelente curso, claro conciso, las presentaciones excelentes, y la traducción al español de excelente calidad."
"Un curso muy completo de facil navegación y ejecución."
Course in English with some untranslated portions
"La traduccion al español complica un poco la comprencion de lo que se quiere enseñar."
"Se me complico porque es ingles y la gramatica tambien era para redaccion en textos en ingles."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Redacción de documentos empresariales de gran impacto with these activities:
Organize your course materials
Creating a system for organizing your notes and materials will enhance your ability to locate information quickly and efficiently throughout the course.
Show steps
  • Gather all course materials, including notes, handouts, and assignments.
  • Establish a filing system for both physical and digital materials.
  • Regularly review and update your materials to ensure they are well-organized.
Review punctuation and grammar
Revising core concepts in punctuation and grammar will lay a solid foundation for producing polished and error-free written communication.
Browse courses on Punctuation
Show steps
  • Refer to textbooks or online resources to review the rules of punctuation, including commas, periods, and semicolons.
  • Practice applying punctuation rules in sample sentences or your own writing.
  • Review grammar principles such as subject-verb agreement, verb tense, and pronoun usage.
Revise 'The Elements of Style' by Strunk & White
Reviewing 'The Elements of Style' will help you brush up on the basics of writing and improve your communication skills.
Show steps
  • Identify areas for improvement
  • Read through the book and take notes
  • Apply the principles in your writing
11 other activities
Expand to see all activities and additional details
Show all 14 activities
Explore online resources on business writing
Taking advantage of online tutorials can supplement your learning by providing additional insights and practice opportunities.
Browse courses on Online Learning
Show steps
  • Identify reputable online platforms or courses that offer guidance on business writing.
  • Follow tutorials that cover topics relevant to your course, such as email etiquette, persuasive writing, or technical report writing.
  • Complete exercises or assignments associated with the tutorials to reinforce your understanding.
Practice writing clear and concise sentences
Practicing writing clear and concise sentences will help you communicate your ideas effectively.
Browse courses on Writing
Show steps
  • Identify the main point of your sentence
  • Use active voice
  • Choose strong verbs
Practice writing effective emails
Practicing writing effective emails will help you communicate professionally and clearly.
Browse courses on Business Writing
Show steps
  • Identify the purpose of your email
  • Use a clear subject line
  • Write a concise and professional message
Write email and business letters
Composing emails and business letters is a critical skill in the business world. Regular practice helps develop proficiency and confidence in communicating effectively.
Show steps
  • Review guidelines for writing professional emails, including subject line composition, tone, and formatting.
  • Practice writing emails for various business purposes, such as inquiries, follow-ups, and meeting requests.
  • Study the structure and elements of formal business letters, such as cover letters, proposals, and reports.
Practice writing clear and concise proposals
Practicing writing clear and concise proposals will help you communicate your ideas effectively and persuasively.
Browse courses on Business Writing
Show steps
  • Identify the purpose of your proposal
  • Research your audience
  • Develop a clear and concise outline
Practice writing clear and concise reports
Practicing writing clear and concise reports will help you communicate complex information effectively.
Browse courses on Business Writing
Show steps
  • Identify the purpose of your report
  • Gather your data
  • Organize your report logically
Participate in peer review sessions
Participating in peer review sessions will help you improve your writing skills and provide feedback to others.
Browse courses on Writing
Show steps
  • Attend regular peer review sessions
  • Provide constructive feedback to others
  • Incorporate feedback into your writing
Feedback on writing exercises
Seeking feedback from peers can provide valuable insights into areas for improvement and foster a collaborative learning environment.
Browse courses on Critique
Show steps
  • Join or form a writing group with classmates to discuss and critique each other's work.
  • Actively participate in providing constructive criticism and suggestions for improvement.
  • Be open to receiving feedback and use it to refine your writing skills.
Follow tutorials on effective writing techniques
Following tutorials on effective writing techniques will help you learn best practices and improve your writing skills.
Browse courses on Writing
Show steps
  • Identify areas for improvement
  • Find tutorials on effective writing techniques
  • Follow the tutorials and practice the techniques
Create a blog or website
Building a blog or website allows you to apply your writing skills in a practical setting, showcasing your knowledge and establishing yourself as a thought leader in the field.
Browse courses on Content Creation
Show steps
  • Choose a topic or niche related to business writing or communication.
  • Create high-quality content that provides valuable information or insights to your target audience.
  • Design and maintain a website that is user-friendly and visually appealing.
Contribute to open-source projects
Participating in open-source projects offers hands-on experience in writing code, collaborating with others, and contributing to real-world applications.
Browse courses on Open Source
Show steps
  • Identify open-source projects that align with your interests and skill level.
  • Join the project community and familiarize yourself with their coding standards and guidelines.
  • Propose changes or improvements to the project and actively participate in discussions.

Career center

Learners who complete Redacción de documentos empresariales de gran impacto will develop knowledge and skills that may be useful to these careers:
Marketing Manager
This course may be useful to you if you want to work as a Marketing Manager. Marketing Managers develop and implement marketing campaigns to promote products and services. This course will help you develop the writing skills you need to write effective marketing materials.
Public Relations Specialist
This course may be useful to you if you want to work as a Public Relations Specialist. Public Relations Specialists manage the public image of organizations. They write press releases, speeches, and other materials to communicate with the media and the public. This course will help you develop the writing skills you need to succeed in this role.
Grant Writer
This course may be useful to you if you want to work as a Grant Writer. Grant Writers write grant proposals to secure funding for non-profit organizations, research institutions, and other organizations. This course will help you develop the writing skills you need to write persuasive and effective grant proposals.
Policy Analyst
This course may be useful to you if you want to work as a Policy Analyst. Policy Analysts research, analyze, and develop public policy. This course will help you develop the writing skills you need to write clear and concise policy briefs and reports.
Editor
This course may be useful to you if you want to work as an Editor. Editors review, correct, and improve written content. They ensure that writing is clear, concise, and error-free. This course will help you improve your editing skills, which will be essential in this role.
Recruiter
This course may be useful to you if you want to work as a Recruiter. Recruiters screen and interview job candidates to fill open positions. This course will help you develop the writing skills you need to write effective job descriptions and interview questions.
Journalist
This course may be useful to you if you want to work as a Journalist. Journalists write and edit news articles, reports, and other content for a variety of media outlets. This course will help you develop the writing skills you need to succeed in this profession.
Social Media Manager
This course may be useful to you if you want to work as a Social Media Manager. Social Media Managers develop and implement social media strategies to promote products and services. This course will help you develop the writing skills you need to write effective social media posts and updates.
Knowledge Manager
This course may be useful to you if you want to work as a Knowledge Manager. Knowledge Managers develop and implement strategies for managing and sharing knowledge within an organization. This course will help you learn how to write clear and concise documentation to share knowledge effectively.
Paralegal
This course may be useful to you if you want to work as a Paralegal. Paralegals assist lawyers with a variety of legal tasks, including researching case law, drafting legal documents, and preparing for trials. This course will help you develop the writing skills you need to succeed in this role.
Copywriter
This course may be useful to you if you want to work as a Copywriter. Copywriters create written content for a wide range of marketing materials, including websites, advertisements, brochures, and social media posts. The course will help you learn how to write persuasive and error-free content.
Executive Assistant
This course may be useful to you if you want to work as an Executive Assistant. Executive Assistants provide administrative support to senior executives. This includes managing schedules, preparing presentations, and writing correspondence. This course will help you develop the writing skills you need to excel in this role.
Information Manager
This course may be useful to you if you want to work as an Information Manager. Information Managers develop and manage information systems to ensure that information is organized, accessible, and secure. This course will help you learn how to write clear and concise documentation for information systems.
Document Controller
This course may be useful to you if you want to work as a Document Controller. Document Controllers develop and implement systems for controlling and managing documents. This course will help you learn how to organize, track, and manage important documents.
Correspondence Clerk
This course may be useful to you if you want to work as a Correspondence Clerk. Correspondence Clerks draft a wide range of communications on behalf of their organization, ensuring that written correspondence is well-written, clear, and error-free.

Reading list

We've selected 11 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Redacción de documentos empresariales de gran impacto.
Este clásico atemporal ofrece técnicas prácticas para mejorar la claridad y la concisión en la escritura. Proporciona fórmulas y ejemplos fáciles de entender, que ayudan a los escritores a ser más efectivos y persuasivos.
Is the standard reference for style and grammar in the publishing industry. It valuable resource for anyone who wants to produce polished and professional documents.
This dictionary is the most comprehensive dictionary of the English language. It valuable resource for anyone who wants to learn more about the history and etymology of words.
Esta guía de estilo autorizada es esencial para escritores que necesitan adherirse a las convenciones de estilo de Associated Press. Proporciona pautas precisas sobre gramática, puntuación, uso y abreviaturas, lo que garantiza la consistencia y la claridad en la redacción empresarial.
Provides practical advice on how to write well. It valuable resource for anyone who wants to improve their writing skills.
This classic book provides timeless advice on writing style. It valuable resource for anyone who wants to improve their writing skills.

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