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Créer des Newsletters professionnelles avec Canva

Sara Nefzaoui

À la fin de ce projet, vous aurez toutes les compétences de base pour créer une Newsletter professionnelle en utilisant la plateforme Canva, outil en ligne de création et d’édition de visuels Marketing. Vous serez capable de partager vos dernières nouvelles et d’informer votre cible préférée.

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À la fin de ce projet, vous aurez toutes les compétences de base pour créer une Newsletter professionnelle en utilisant la plateforme Canva, outil en ligne de création et d’édition de visuels Marketing. Vous serez capable de partager vos dernières nouvelles et d’informer votre cible préférée.

Ce projet est destiné aux débutants, propriétaires de petites entreprises et startups qui n’ont aucune connaissance en graphisme et qui souhaiteraient partager des informations spécifiques avec leur audience à travers des Newsletters.

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What's inside

Syllabus

Présentation du projet
À la fin de ce projet, vous aurez toutes les compétences de base pour créer une Newsletter professionnelle en utilisant la plateforme Canva, outil en ligne de création et d’édition de visuels Marketing. Vous serez capable de partager vos dernières nouvelles et d’informer votre cible préférée. Ce projet est destiné aux débutants, propriétaires de petites entreprises et startups qui n’ont aucune connaissance en graphisme et qui souhaiteraient partager des informations spécifiques avec leur audience à travers des Newsletters.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Adapté aux débutants souhaitant partager des informations avec leur public
Conçu pour les propriétaires de petites entreprises et les startups
Permet de créer des newsletters professionnelles
Utilise Canva, un outil en ligne de création visuelle
Ne nécessite aucune connaissance en graphisme

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Activities

Coming soon We're preparing activities for Créer des Newsletters professionnelles avec Canva. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Créer des Newsletters professionnelles avec Canva will develop knowledge and skills that may be useful to these careers:
Human Resources Manager
Human Resources Managers are responsible for planning, organizing, and directing the human resources functions of a company. They work with a variety of stakeholders, including employees, managers, and executives, to ensure that the company has the right people in the right place at the right time. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create human resources materials that are both informative and engaging, which will help you to attract and retain the best talent.
Marketing Manager
Marketing Managers oversee the development and execution of marketing campaigns. They conduct market research, develop marketing strategies, and manage marketing budgets. The skills you will learn in this course, such as creating professional-looking newsletters using Canva, will be essential for success in this role. You will be able to create visually appealing newsletters that effectively communicate your marketing message to your target audience.
Project Manager
Project Managers are responsible for planning, executing, and closing projects. They work with a variety of stakeholders, including project team members, clients, and vendors, to ensure that projects are completed on time, within budget, and to scope. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create project management materials that are both informative and engaging, which will help you to keep your project on track.
Sales Manager
Sales Managers are responsible for leading and managing a sales team. They set sales goals, develop sales strategies, and motivate their team to achieve their goals. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create sales materials that are both informative and engaging, which will help you to attract and retain customers.
Operations Manager
Operations Managers are responsible for planning, organizing, and directing the operations of a company. They work with a variety of stakeholders, including employees, customers, and suppliers, to ensure that the company runs smoothly and efficiently. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create operations management materials that are both informative and engaging, which will help you to manage your operations effectively.
Business Development Manager
Business Development Managers are responsible for identifying and developing new business opportunities. They work with a variety of stakeholders, including customers, partners, and investors, to build relationships and generate new revenue. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create business development materials that are both informative and engaging, which will help you to attract new customers and partners.
Public relations manager
Public Relations Managers are responsible for managing a company's public image. They work with the media, investors, and other stakeholders to build relationships and promote a positive image of the company. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create newsletters that are both informative and engaging, which will help you to build relationships with key stakeholders.
Social Media Manager
Social Media Managers are responsible for managing a company's social media presence. They create and post content, engage with followers, and track results. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create social media content that is both visually appealing and engaging, which will help you to attract and retain followers.
Digital Marketing Manager
Digital Marketing Managers are responsible for planning and executing digital marketing campaigns. They use a variety of channels, including search engine optimization (SEO), social media, and email marketing, to reach their target audience. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create digital marketing materials that are both informative and engaging, which will help you to reach your target audience and achieve your marketing goals.
Brand Manager
Brand Managers are responsible for developing and managing a company's brand. They work with a variety of stakeholders, including marketing, sales, and product development, to ensure that the company's brand is consistent across all channels. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create brand materials that are both informative and engaging, which will help you to build a strong brand identity.
Content Marketer
Content Marketers are responsible for creating and distributing content that attracts and engages a target audience. They use a variety of channels, including email, social media, and websites, to deliver their content. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create newsletters that are both informative and engaging, which will help you to attract and retain customers.
Product Marketing Manager
Product Marketing Managers are responsible for developing and executing marketing campaigns for a specific product or product line. They work closely with product development and sales teams to ensure that the product is positioned and marketed effectively. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create product marketing materials that are both informative and engaging, which will help you to generate interest in your product and drive sales.
Marketing Communications Manager
Marketing Communications Managers are responsible for developing and executing marketing communications campaigns. They work with a variety of channels, including print, broadcast, and digital, to deliver their message to their target audience. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create marketing communications materials that are both informative and engaging, which will help you to reach your target audience and achieve your marketing goals.
Chief Executive Officer (CEO)
Chief Executive Officers (CEOs) are responsible for the overall leadership and management of a company. They set the company's vision, mission, and goals, and they work with a variety of stakeholders, including employees, customers, and investors, to achieve those goals. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create CEO communications that are both informative and engaging, which will help you to lead your company to success.
Email Marketing Manager
Email Marketing Managers are responsible for planning, creating, and executing email marketing campaigns. They use email to nurture leads, promote products and services, and build relationships with customers. The skills you will learn in this course, such as creating visually appealing newsletters using Canva, will be essential for success in this role. You will be able to create email newsletters that are both informative and engaging, which will help you to achieve your marketing goals.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Créer des Newsletters professionnelles avec Canva.
This guide by Neil Patel provides entrepreneurs with practical advice on how to use email marketing to grow their businesses. It covers topics such as lead generation, segmentation, and email automation.
This beginner-friendly guide from John Arnold provides a clear and accessible overview of email marketing, including how to create newsletters, measure results, and avoid common pitfalls.
Covers advanced email marketing strategies and techniques, including segmentation, automation, and personalization. It provides insights into the latest email marketing trends and best practices.
Provides a comprehensive introduction to graphic design principles and techniques. It covers typography, color theory, and composition, and offers practical guidance on using design software.
Provides an overview of digital marketing strategies and techniques for small businesses. It covers social media marketing, search engine optimization, and email marketing, and offers guidance on creating and implementing effective digital marketing campaigns.
Provides a step-by-step guide to using Canva for beginners. It covers the basics of Canva, including its features, tools, and templates, and offers guidance on creating various types of designs.

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