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Introducción al Emprendimiento

Contexto y Perfil Emprendedor

Rodrigo Correa San Martín

Este curso te invita a explorar el emocionante mundo del emprendimiento y adquirir los conocimientos fundamentales necesarios para identificar y desarrollar tu perfil emprendedor.

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Este curso te invita a explorar el emocionante mundo del emprendimiento y adquirir los conocimientos fundamentales necesarios para identificar y desarrollar tu perfil emprendedor.

El emprendimiento es un fenómeno económico y social en constante crecimiento que impulsa la innovación, el crecimiento económico y la generación de empleo. A lo largo del curso, analizaremos en detalle cómo el emprendimiento ha transformado el panorama empresarial actual y su impacto en la sociedad.

Comenzaremos con una introducción al concepto de emprendimiento y su importancia en el contexto empresarial actual. Exploraremos las diferentes formas de emprendimiento, desde startups tecnológicas hasta emprendimientos sociales y empresas tradicionales.

Una parte fundamental del curso se centra en el perfil emprendedor. Descubrirás las características y habilidades clave que definen a un emprendedor exitoso. Analizaremos el pensamiento creativo y la capacidad de innovación, la resiliencia frente a los desafíos y la toma de decisiones estratégicas.

Al finalizar este curso de nivel básico, estarás equipado con los conocimientos necesarios para comprender el contexto empresarial actual y las habilidades fundamentales del perfil emprendedor así como las principales modelos de emprendimiento.

Ya sea que estés interesado en iniciar tu propio negocio, trabajar en una startup o simplemente comprender mejor el mundo del emprendimiento, este curso te brindará una base sólida para dar tus primeros pasos en el emocionante viaje del emprendimiento.

What's inside

Learning objectives

  • Comprender el fenómeno económico y social del emprendimiento.
  • Identificar y desarrollar el perfil emprendedor y sus habilidades fundamentales.
  • Conocer la importancia del ecosistema emprendedor y su rol en el apoyo e impulso al emprendimiento.
  • Aprender sobre los distintos modelos de emprendimiento y sus principales características.

Syllabus

Unidad 1: Introducción al Emprendimiento: Fenómeno Económico y Social
En esta unidad, se explorará el concepto de emprendimiento como fenómeno económico y social. Se analizará su importancia en el panorama empresarial actual y se examinará cómo el emprendimiento impulsa la innovación, el crecimiento económico y la generación de empleo y su impacto en la sociedad.
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Unidad 2: Perfil Emprendedor
En esta unidad, se profundizará en el perfil emprendedor y las características clave que definen a un emprendedor exitoso. Se examinarán habilidades blandas y duras como el pensamiento creativo, la capacidad de innovación, el uso de la tecnología, la resiliencia, la toma de decisiones estratégicas y el liderazgo.
Unidad 3: Ecosistema Emprendedor
En esta unidad, se explorará el ecosistema emprendedor y su importancia para el éxito de los emprendedores. Se analizarán los diferentes actores y recursos dentro del ecosistema, como incubadoras, aceleradoras, inversores y redes de contacto. Los estudiantes aprenderán cómo aprovechar y navegar por este ecosistema para obtener apoyo, financiamiento y oportunidades de crecimiento para sus emprendimientos.
Unidad 4: Modelos de Emprendimiento
En esta unidad, se examinarán diferentes modelos de emprendimiento. Se estudiarán las características de los emprendimientos tecnológicos, sociales, intraemprendimiento y empredimientos tradicionales

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Enseña sobre emprendimiento, lo que impulsa la innovación, el crecimiento empresarial y la generación de empleo
Explora el concepto de emprendimiento y su relevancia en el panorama empresarial actual, incluyendo su impacto en la sociedad
Analiza el perfil del emprendedor, sus características y habilidades, como el pensamiento creativo y la capacidad de innovación
Explica el ecosistema emprendedor, sus actores y recursos para apoyar e impulsar el emprendimiento
Examina diferentes modelos de emprendimiento, como startups tecnológicas y emprendimientos sociales, y sus características
Está dirigido por Rodrigo Correa San Martín, quien no es ampliamente conocido por su trabajo en emprendimiento

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Activities

Coming soon We're preparing activities for Introducción al Emprendimiento: Contexto y Perfil Emprendedor. These are activities you can do either before, during, or after a course.

Career center

Learners who complete Introducción al Emprendimiento: Contexto y Perfil Emprendedor will develop knowledge and skills that may be useful to these careers:
Entrepreneur
An Entrepreneur is responsible for launching and running their own business. They are responsible for all aspects of their business, from product development to marketing and sales. This course will help you develop the skills and knowledge you need to become a successful Entrepreneur. You will learn about the different types of businesses, how to develop a business plan, and how to raise capital. You will also learn about the challenges and rewards of being an Entrepreneur.
Venture Capitalist
A Venture Capitalist provides funding to early-stage businesses with high growth potential. They are looking for businesses with a strong team, a solid business plan, and a large market opportunity. This course will help you develop the skills and knowledge you need to become a successful Venture Capitalist. You will learn about the different types of venture capital firms, how to evaluate investment opportunities, and how to negotiate term sheets.
Business Development Manager
A Business Development Manager is responsible for identifying and developing new business opportunities for their company. They work with customers to understand their needs and develop solutions that meet those needs. This course will help you develop the skills and knowledge you need to become a successful Business Development Manager. You will learn about the different types of business development roles, how to develop a sales pipeline, and how to close deals.
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns for their company. They work with other departments to develop marketing strategies, create marketing materials, and manage marketing budgets. This course will help you develop the skills and knowledge you need to become a successful Marketing Manager. You will learn about the different types of marketing channels, how to develop a marketing plan, and how to measure marketing ROI.
Product Manager
A Product Manager is responsible for the development and launch of new products for their company. They work with engineers, designers, and marketers to bring new products to market. This course will help you develop the skills and knowledge you need to become a successful Product Manager. You will learn about the different stages of product development, how to conduct user research, and how to launch new products.
Sales Manager
A Sales Manager is responsible for the sales team of their company. They work with the sales team to develop sales strategies, set sales goals, and motivate the team to achieve them. This course will help you develop the skills and knowledge you need to become a successful Sales Manager. You will learn about the different types of sales roles, how to develop a sales plan, and how to manage a sales team.
Operations Manager
An Operations Manager is responsible for the day-to-day operations of their company. They work with other departments to ensure that the company is running smoothly and efficiently. This course will help you develop the skills and knowledge you need to become a successful Operations Manager. You will learn about the different aspects of operations management, such as supply chain management, inventory management, and quality control.
Financial Analyst
A Financial Analyst is responsible for analyzing financial data and providing recommendations to their clients. They work with clients to help them make informed investment decisions. This course will help you develop the skills and knowledge you need to become a successful Financial Analyst. You will learn about the different types of financial analysis, how to use financial data, and how to make investment recommendations.
Management Consultant
A Management Consultant provides advice to companies on how to improve their performance. They work with companies to identify problems, develop solutions, and implement changes. This course will help you develop the skills and knowledge you need to become a successful Management Consultant. You will learn about the different types of management consulting roles, how to develop consulting proposals, and how to manage consulting projects.
Human Resources Manager
A Human Resources Manager is responsible for the human resources department of their company. They work with employees to handle issues such as hiring, firing, and employee benefits. This course may help you develop the skills and knowledge you need to become a successful Human Resources Manager. You will learn about the different aspects of human resources management, such as recruiting, employee relations, and compensation and benefits.
Accountant
An Accountant is responsible for managing the financial records of their company. They work with other departments to ensure that the company is compliant with all applicable laws and regulations. This course may help you develop the skills and knowledge you need to become a successful Accountant. You will learn about the different aspects of accounting, such as financial reporting, auditing, and tax preparation.
Lawyer
A Lawyer provides legal advice to clients and represents them in court. They work with clients from all walks of life, helping them with issues such as contracts, wills, and lawsuits. This course may help you develop the skills and knowledge you need to become a successful Lawyer. You will learn about the different areas of law, how to conduct legal research, and how to write legal documents.
Doctor
A Doctor provides medical care to patients. They work with patients to diagnose and treat illnesses and injuries. This course may help you develop the skills and knowledge you need to become a successful Doctor. You will learn about the different areas of medicine, how to conduct physical exams, and how to prescribe medication.
Teacher
A Teacher teaches students in a school or other educational setting. They work with students to help them learn and grow. This course may help you develop the skills and knowledge you need to become a successful Teacher. You will learn about the different areas of education, how to develop lesson plans, and how to manage a classroom.
Social Worker
A Social Worker provides support and assistance to people who are facing difficult challenges. They work with clients to help them overcome challenges such as poverty, homelessness, and addiction. This course may help you develop the skills and knowledge you need to become a successful Social Worker. You will learn about the different areas of social work, how to conduct casework, and how to advocate for clients.

Reading list

We've selected 15 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Introducción al Emprendimiento: Contexto y Perfil Emprendedor.
Promueve un enfoque iterativo para el desarrollo de productos, enfatizando la importancia de aprender de los clientes y adaptarse rápidamente a los comentarios.
Proporciona principios esenciales para construir un negocio exitoso, centrándose en la gestión del tiempo y la creación de un sistema operativo eficaz.
Desafía las normas tradicionales del espíritu empresarial y alienta a los emprendedores a buscar ideas únicas y transformadoras que creen nuevos mercados.
Proporciona estrategias prácticas para atraer y retener clientes en las primeras etapas de una startup.
Ofrece una guía integral sobre el proceso de negociación y firma de acuerdos de inversión, esencial para los emprendedores que buscan financiación.
Presenta una metodología práctica para diseñar y validar modelos de negocio, ayudando a los emprendedores a identificar oportunidades y crear propuestas de valor sólidas.
Examina los desafíos que enfrentan las empresas emergentes al pasar del mercado temprano al mercado masivo.
Ofrece una visión general del ecosistema empresarial en el contexto latinoamericano, analizando el papel de las incubadoras, aceleradoras e inversores.
Proporciona un marco para evaluar la calidad de una estrategia, ayudando a los emprendedores a desarrollar planes sólidos y efectivos.
Explora el concepto de innovación disruptiva y cómo las empresas establecidas a menudo luchan por adaptarse a los nuevos paradigmas tecnológicos.
Proporciona una guía paso a paso para iniciar y administrar una startup, cubriendo temas desde la ideación hasta la financiación y el crecimiento.
Ofrece consejos prácticos y anécdotas inspiradoras para emprendedores en etapas tempranas, cubriendo temas como el lanzamiento de productos, la recaudación de fondos y el liderazgo.
Presenta un lienzo y una metodología para desarrollar y probar modelos de negocio, brindando herramientas prácticas para los emprendedores.
Comparte las crudas realidades y desafíos de dirigir una startup, ofreciendo consejos sobre cómo navegar los tiempos difíciles y tomar decisiones difíciles.
Proporciona un enfoque basado en datos para medir y mejorar el rendimiento de una startup, cubriendo temas como el análisis de cohortes y los experimentos A/B.

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