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Mark Fiveman

Recognize the importance of good talent, but find it difficult to drawn excellent candidates for your organization? Hired major duds in the past?

Hiring is a complicated aspect of building an organization, and something most people get 100% wrong.

But those that do build long-lasting brands, massive empires, and companies that spur innovation.

The difference between hiring right and hiring wrong can be the life or death of an entire organization. Unfortunately, you probably don't know the best practices of hiring.

Read more

Recognize the importance of good talent, but find it difficult to drawn excellent candidates for your organization? Hired major duds in the past?

Hiring is a complicated aspect of building an organization, and something most people get 100% wrong.

But those that do build long-lasting brands, massive empires, and companies that spur innovation.

The difference between hiring right and hiring wrong can be the life or death of an entire organization. Unfortunately, you probably don't know the best practices of hiring.

My name is Mark Forman and I work with Fortune 500 companies to improve their organization, and one area that usually needs improvement is their hiring process.

In this course you will learn:

  • The failures of the hiring process you are using now
  • How to hire the best person for the job (not the best interviewer)
  • Matching candidates with job competencies
  • How to prepare as the job interviewer
  • A whole lot more

These are the same strategies that have generated millions in increased efficiency and output of companies all over the world.

Hire the best, be the best.

Enroll now.

Enroll now

What's inside

Learning objectives

  • Conduct interviews with confidence
  • Learn interview tips to hire the best
  • Use science-based interviewing skills
  • Have a step-by-step interview preparation process – that works
  • Know which interview techniques work, and which don’t
  • Design interview questions that determine if the candidate is the right fit for the job
  • Conduct interview training for others in your organization
  • Know that you have the interview skills to build an a-player team

Syllabus

Introduction

Interviewing prospective employees is a tough, time-intensive process, and you want to make sure to do it right the first time!

Behavior Based interviewing will help you make the right choice from the beginning.

It is based on the idea that past and present behavior is the best indicator of future behavior.

Exactly what are the benefits of Behavior Based Interviewing?

  • It is backed by research
  • It is based on job competencies
  • Increased predictability
  • Greater standardization of process
  • Performance improvement
  • Hire more “A” level employees

In the activity at the end of this lecture, you will identify characteristics of your current hiring process.

As a participant in the course, you will have the opportunity to practice, engage and learn at your own pace!

Read more

There are three basic types of questions.

  1. Closed-ended questions
  2. Open-ended questions
  3. Leading questions

Close-ended questions can be answered with a yes or no response.

Open-ended questions require more detail and information

Leading questions provide an opportunity for elaboration of previous responses to gather more detail.

This lecture includes a short exercise to ensure you can identify the different types of questions.

Traditional hiring practices usually begin with the screening process.

Common elements of the screening process are:

  1. Resume & Application
  2. Online Assessments
  3. Phone/Online Interview
  4. Second Interview

Traditional interviewing relies interview questions that have been proven to be ineffective for identifying and hiring the best candidate.

The traditional screening process evaluates candidates based on work experience, education, references and similar criteria.

Traditional hiring interviews often depend on the interviewer’s “gut” reaction, and are highly subjective, thus prone to poor hiring decisions.

Often, decisions on hiring are made in the first 90 seconds of a traditional interview, and this is entirely subjective.

The two activities in this lecture will assist you in identifying the real and hidden costs of making bad hiring decisions.

Study after study and statistic after statistic provide overwhelming evidence that the traditional methods of hiring and interviewing produce poor results, often no better than flipping a coin.

Forty years ago, the idea of Behavior Based Interviewing was born.

The central idea is that past and present behavior is the best predictor of future behavior. When you ask questions to find out how someone has performed, or behaved, in the past, you can best predict how they will perform, or behave, in the future.

Behavior Based interviewing relies upon linking job competencies with interview questions to drill-down into specific examples and skills that applicants possess, and measuring the applicants response according to those competencies.

This provides more objectivity and consistency to the hiring and interview process.

Companies that use Behavior Based Interviewing report more consistent hiring of top performers.

In this lecture you will learn the key elements of using Behavior Based Interviewing to create a process for hiring the best.

The basis for that process for hiring depends upon four tasks:

  1. Compiling a job profile
  2. Developing Core Competencies for each job
  3. Developing levels for each Core Competency
  4. Creating metrics to measure Core Competence performance

By completing these tasks, you will be able to write effective and objective interview questions.

Behavior Based Interviewing uses competencies and metrics to write questions for interviews.

In most cases, job competencies used in interviewing and hiring are ranked on a five point scale.

Competency charts for positions in a company allow for a clear path for promotion, performance reviews and salary increases. An example is included here for a Sales Executive position.

It includes specific metrics, an important part of measuring success in a particular position.

In the activity in this lecture you will have the opportunity to create a job profile for a Sales Trainer position.

In the previous section you filled out a competency chart for a Sales Trainer.

In this lesson, you will create a competency profile for a position you are hiring for in your own organization.

Behavior Based Interviewing uses competencies and metrics to write questions for interviews.

There are 3 parts to the design of every question.

  1. The question construction
  2. The drill-down questions/prompts
  3. What to listen for in the person’s response to the questions

The STAR format is used as a guide to create the initial question.

STAR stands for Situation/Task, Action and Result.

STAR sets up a situation, asks for an action response and provides the interviewer with prompts to listen for in the candidate’s response.

You also use the STAR format to create the drill-down questions, or follow-up questions, in order to elicit more information from the candidate.

All of these questions are elicit actual behavior, the key element to Behavior Based Interviewing.

The activity in this lecture provides you with practice in writing interview questions using the STAR format.

Before you begin the interviewing process, it is best to set up the interview for success:

  • Consider using a pre-screening process to narrow your list of candidates
  • Decide on an interview format, whether it will be online, on the phone or in person
  • Make sure you have a complete applicant file
  • Select an appropriate location and invite the relevant participant

Behavior Based Interviewing works best when you keep these parameters in mind:

  • Make sure you have sufficient time for all of the questions AND the responses
  • Allow time for those follow-up questions
  • Make sure you include everyone who needs to be involved
  • Be prepared for things to go off plan

There are several signs your interview has failed. The most common one is a failure by the candidate to fully answer the question(s). This is where the drill down/follow-up questions can remedy the situation.

All of the questions in a Behavior Based interview should be scored by the panel of interviewers.

Each question should ideal responses and a rating scale.

Using an objective rating scale greatly increases the likelihood that you’ll make objective decisions and hire the best candidate.

This course provided you with the essential skills to develop a Behavior Based interviewing program in your company and conduct successful Behavior Based interviews.

Implemented properly, Behavior Based Interviewing will lead you to hiring the right candidate and getting A-players on your team.

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Emphasizes behavior-based interviewing, which is a research-backed method for predicting job performance and identifying top talent
Details how to create job profiles and core competencies, which are essential for aligning hiring with organizational goals
Explores the failures of traditional hiring processes, which helps learners understand the need for improved interviewing techniques
Requires learners to create competency profiles for positions in their own organizations, which may require prior experience
Teaches the STAR method for designing interview questions, which is a widely recognized technique for eliciting behavioral examples
Covers the importance of scoring interview questions objectively, which increases the likelihood of making fair hiring decisions

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Reviews summary

Interview skills: recognize & hire best talent

Based on the course description and structure, learners are likely to find this course focuses heavily on the Behavior Based Interviewing (BBI) framework. This method is presented as a science-backed approach to improve hiring decisions by focusing on past behavior. Students will likely learn a structured process for defining job competencies, developing interview questions using the STAR format, and scoring candidate responses objectively. The course includes activities to help reinforce learning, such as creating job profiles and practicing question writing. While providing a solid foundation in BBI, the depth may vary for those already familiar with the technique. Overall, it appears to be a practical guide aimed at improving professional hiring skills.
Concentrates specifically on BBI
"The course focuses strictly on the Behavior Based Interviewing method."
"It does not cover other types of interview techniques."
"Provides a deep dive into BBI, rather than a broad overview of all methods."
Provides clear interview preparation steps
"I now have a step-by-step process to prepare for interviews."
"The guidance on setting up the interview for success was useful."
"The course helps organize the interview process effectively."
Applies STAR method to question design
"The breakdown of the STAR format was very practical for designing questions."
"Understanding how to use STAR helps elicit detailed behavioral examples."
"The exercises on writing STAR questions were helpful in applying the concept."
Course centers on the BBI framework
"I learned the core principles of Behavior Based Interviewing."
"The course clearly explained why BBI is effective for hiring."
"This framework provided a structured way to think about candidate evaluation."
Could be basic for experienced pros
"This course might be too basic if you are already an experienced recruiter using BBI."
"Experienced interviewers may find it more of a refresher course."
"Covers fundamentals well, but advanced topics might require more depth."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Interviewing Skills: How to Recognize & Hire The Best with these activities:
Review Common Interviewing Mistakes
Reinforce your understanding of ineffective interviewing techniques to better appreciate the value of behavior-based interviewing.
Browse courses on Interviewing
Show steps
  • Research common interviewing mistakes online.
  • Make a list of the most frequent errors.
  • Reflect on how behavior-based interviewing avoids these mistakes.
Read 'Hiring for Attitude'
Gain a deeper understanding of the importance of attitude in hiring, complementing the course's focus on behavior-based interviewing.
Show steps
  • Obtain a copy of 'Hiring for Attitude'.
  • Read the book, focusing on the methods for assessing attitude.
  • Compare the book's approach with the behavior-based interviewing techniques taught in the course.
Design a Competency Chart
Apply the principles of behavior-based interviewing by creating a competency chart for a specific role in your organization.
Show steps
  • Choose a role within your organization.
  • Identify the core competencies required for the role.
  • Develop levels for each core competency.
  • Create metrics to measure performance for each competency level.
Four other activities
Expand to see all activities and additional details
Show all seven activities
STAR Method Question Practice
Sharpen your ability to formulate effective interview questions using the STAR method.
Show steps
  • Select a competency from your competency chart.
  • Brainstorm situations where a candidate might demonstrate that competency.
  • Craft a STAR method question related to that situation and competency.
  • Develop drill-down questions to elicit more information.
Create an Interview Question Bank
Build a comprehensive repository of behavior-based interview questions for various roles and competencies.
Show steps
  • Review the competency charts you've created.
  • Generate a list of potential interview questions for each competency.
  • Organize the questions by role and competency.
  • Refine the questions for clarity and effectiveness.
Conduct Mock Interviews
Refine your interviewing skills by practicing with peers and receiving constructive feedback.
Show steps
  • Partner with a classmate or colleague.
  • Take turns interviewing each other using behavior-based questions.
  • Provide constructive feedback on each other's interviewing technique.
  • Focus on question clarity, probing skills, and objective scoring.
Read 'Who: The A Method for Hiring'
Learn a structured approach to hiring top talent and building a high-performing team.
Show steps
  • Obtain a copy of 'Who: The A Method for Hiring'.
  • Read the book, focusing on the 'A Method' framework.
  • Apply the book's principles to your own hiring process.

Career center

Learners who complete Interviewing Skills: How to Recognize & Hire The Best will develop knowledge and skills that may be useful to these careers:
Hiring Manager
The Hiring Manager is responsible for making the final decisions on who joins their team, and this course equips them with the necessary tools for that process. They must evaluate candidates effectively, so the course's emphasis on behavior-based questions and objective scoring systems is critical. The course helps a Hiring Manager understand the deficiencies of traditional hiring methods and shows how to design interview questions that reveal actual behaviors, leading to better hiring decisions. The course improves the manager's ability to build high-performing teams by identifying and hiring the right people.
Talent Acquisition Manager
The Talent Acquisition Manager oversees the entire hiring strategy for an organization, and this course directly addresses key aspects of this role. They are responsible for building a system to attract and select top talent, and the course focuses on optimizing the interview process to achieve this. The emphasis on behavior-based interviewing, identifying job competencies, and effective question design directly aligns with the tasks of a Talent Acquisition Manager. The course's systematic approach to hiring, as opposed to traditional methods, helps a Talent Acquisition Manager build a robust hiring infrastructure.
Recruiter
A Recruiter's primary responsibility is to find and attract suitable candidates for open positions. This course provides the foundation for conducting more effective interviews. As a recruiter, you need to determine if a candidate is the right fit, not just the best interviewer. The course's focus on matching candidates with competencies and designing behavioral questions directly translates into a recruiter's daily tasks. The course outlines a step-by-step approach to interview preparation, empowering a Recruiter to confidently identify top performers.
Human Resources Specialist
A Human Resources Specialist is deeply involved in the recruitment process, making this course highly relevant. They develop job descriptions, screen resumes, and conduct interviews, all of which are informed by the skills this course provides. The course emphasizes identifying the best candidates through structured, behavior-based interviews, moving beyond gut reactions. By learning how to match candidates with job competencies, a Human Resources Specialist can improve the quality of their hiring decisions. This course provides the specific strategies to design effective interview questions and assess candidates objectively.
Training and Development Specialist
A Training and Development Specialist focuses on improving the skills and performance of employees, and this course is beneficial because it can allow them to train others on effective interviewing. This role involves designing training programs, so the emphasis on behavior-based interviews, competency matching, and question design translates directly into creating practical interview training for employees. This course’s comprehensive approach to interviewing allows a Training and Development Specialist to create programs that help their organization build stronger teams and improve their hiring process overall.
Business Owner
A Business Owner is responsible for all aspects of their company, including hiring the right individuals, and this course provides essential skills for this task. The course emphasizes the importance of bringing in excellent candidates and helps owners understand the failings of traditional hiring. By focusing on behavior-based questioning and evaluating candidates objectively, a Business Owner can leverage this course to build a strong, high-performing team. This course is particularly useful for improving organizational efficiency and culture.
Organizational Development Consultant
An Organizational Development Consultant works to improve the effectiveness of organizations, and this course offers valuable insights into this. They often analyze hiring processes and recommend improvements, and the course’s focus on objective, competency-based hiring is directly relevant. By learning about the pitfalls of traditional hiring, an Organizational Development Consultant can leverage this course to implement more successful hiring strategies that align with company objectives. The course’s focus on structured interviews for identifying top talent can be used as a framework for improving overall organizational performance.
Team Lead
A Team Lead is typically responsible for the performance of their team, and this course helps develop skills for better team composition. This course provides a framework for identifying the right candidates based on competencies and objective criteria. The course teaches a Team Lead how to design effective interview questions, especially the behavior-based questions that are included in this course. By improving their interviewing skills, a Team Lead can hire the best individuals to achieve their team goals.
Sales Manager
A Sales Manager is responsible for their team’s overall success in meeting sales targets, and hiring the best members of their team is crucial to that goal. The course provides the skills and know-how to identify a candidate’s competencies by asking behavioral questions, and that approach can be very effective in building a strong sales team. This course's focus on objective evaluation allows the Sales Manager to hire the best fit, not just the best interviewer, and is relevant in any sales environment.
Operations Manager
An Operations Manager is responsible for the day-to-day efficiency of a company or department, and this course may be useful for bringing in the best talent. The course emphasizes the importance of hiring top performers, and provides an approach to avoid costly hiring mistakes. This course teaches techniques for preparing for interviews and objectively evaluating candidates. This course can be used to hire the best in order to boost overall team efficiency.
Business Consultant
A Business Consultant provides expert advice to organizations to improve their operations, and this course may be a useful tool, particularly when focusing on human capital. This role often involves analyzing existing structures, so the course’s content on the failures of traditional hiring practices can be useful. By understanding the importance of effective interviewing, a Business Consultant can leverage this course to help organizations improve their recruitment process. The methods taught in this course, such as behavior-based techniques, can help a Business Consultant implement systems that drive higher performance.
Executive Director
The Executive Director is responsible for leading an organization toward its strategic goals, and this course provides essential knowledge for building a strong team. The course provides a structured approach to identifying and hiring individuals that fit the company culture and possess the necessary job competencies, which aids in ensuring that the best people are on staff. This course may assist an Executive Director in building an efficient team that drives the organization's mission forward.
Career Coach
A Career Coach helps individuals develop their careers, and this course provides valuable knowledge about how hiring managers make decisions. Understanding the hiring process from the employer’s perspective will help a Career Coach better advise their clients. The course’s emphasis on behavior-based interviewing and competency matching provides useful insights for those seeking new roles. A Career Coach can use this course to provide guidance on interview preparation and help their clients stand out during interviews.
Management Consultant
A Management Consultant advises organizations on various strategies, and this course is useful when human capital is a concern. The course’s focus on improving the hiring process can be beneficial in optimizing organizational performance. This role involves analyzing processes and recommending solutions, so the insights from this course into effective interviewing can help inform the consultant’s recommendations. This course may help a Management Consultant focus on hiring practices as part of a broader organizational strategy.
Project Manager
A Project Manager leads teams to achieve project goals, and this course may be useful to improve hiring on their team. In particular the focus on job competencies and matching candidates with job descriptions is helpful. A Project Manager may improve their ability to build effective teams by following the course’s interview training. This course is beneficial in that it teaches how to structure interviews and improve objectivity in the hiring process.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Interviewing Skills: How to Recognize & Hire The Best.
Presents a structured approach to hiring top talent, emphasizing the importance of defining clear outcomes and using a consistent interview process. It provides a framework for assessing candidates based on their past achievements and predicting their future performance. This book complements the course by offering a comprehensive methodology for hiring 'A players'. It valuable resource for anyone looking to improve their hiring process and build a high-performing team.
Emphasizes the importance of attitude in hiring decisions, which aligns with the course's focus on finding the best fit. It provides practical strategies for assessing a candidate's attitude and predicting future behavior. While the course focuses on behavior-based interviewing, this book offers a complementary perspective on the significance of attitude. It valuable resource for understanding the holistic approach to hiring.

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