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This course explores the benefits of using Vertex AI Feature Store, how to improve the accuracy of ML models, and how to find which data columns make the most useful features. This course also includes content and labs on feature engineering using BigQuery ML, Keras, and TensorFlow.

This course explores the benefits of using Vertex AI Feature Store, how to improve the accuracy of ML models, and how to find which data columns make the most useful features. This course also includes content and labs on feature engineering using BigQuery ML, Keras, and TensorFlow.

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What's inside

Syllabus

Introduction
Introduction to Vertex AI Feature Store
Raw Data to Features
Feature Engineering
Read more
Preprocessing and Feature Creation
Feature Crosses - TensorFlow Playground
Introduction to TensorFlow Transform
Summary

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Develops an understanding of the benefits of using Vertex AI Feature Store
Provides examples of how to improve the accuracy of ML models
Explores techniques for identifying highly relevant data
Provides hands-on labs for practical implementation
Features a range of content for various learning styles
Requires prior knowledge in BigQuery ML, Keras, and TensorFlow

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Feature Engineering with these activities:
Practice SQL queries to prepare for the course
This course requires proficiency with SQL queries, so practice writing and executing queries to refresh and improve your skills.
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  • Review SQL syntax and concepts
  • Create a database and populate it with data
  • Write queries to retrieve data from the database
Organize and review lecture notes, assignments, and quizzes
Reviewing and organizing course materials will reinforce your understanding of the concepts covered and enhance your overall learning experience.
Show steps
  • Gather and organize lecture notes, assignments, and quizzes
  • Review and summarize key concepts
  • Identify areas where further clarification is needed
Follow tutorials on using Vertex AI Feature Store
Enrolling in guided tutorials and workshops can provide step-by-step instructions and practical examples to reinforce your understanding of Vertex AI Feature Store concepts.
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  • Identify and enroll in relevant tutorials
  • Follow the instructions and complete the exercises
  • Review the provided materials and examples
Four other activities
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Join a study group to discuss course concepts
Engaging with peers through discussion and collaboration can enhance your understanding of the course material and provide different perspectives.
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  • Find or form a study group with other students
  • Establish meeting times and schedules
  • Discuss course concepts and share insights
Solve coding challenges on feature engineering
Engaging in coding challenges specifically focused on feature engineering will strengthen your ability to apply the techniques you learn in the course to real-world scenarios.
Browse courses on Feature Engineering
Show steps
  • Identify coding challenge websites or platforms
  • Select challenges related to feature engineering
  • Attempt to solve the challenges on your own
Attend workshops on advanced feature engineering techniques
Participating in workshops led by experts in the field can expose you to cutting-edge techniques and best practices in feature engineering, expanding your knowledge and skills.
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  • Identify and register for relevant workshops
  • Attend the workshops and actively participate in discussions
  • Apply the learned techniques in your own projects
Develop a feature engineering pipeline for a specific dataset
Building a feature engineering pipeline for a specific dataset will allow you to apply the concepts learned in the course to a practical project, solidifying your understanding and skills.
Browse courses on Feature Engineering
Show steps
  • Choose a dataset and define the problem statement
  • Explore the data and identify potential features
  • Design and implement a feature engineering pipeline

Career center

Learners who complete Feature Engineering will develop knowledge and skills that may be useful to these careers:
Data Analyst
Data Analysts collect, clean, and analyze data to help businesses make informed decisions. This course may be helpful for Data Analysts by providing them with the skills to prepare raw data for analysis and extract meaningful insights through feature engineering. The course covers topics such as data preprocessing, feature selection, and feature transformation, which are essential for building robust and interpretable data analysis models.
Data Scientist
Data Scientists leverage large datasets to create valuable business insights through modeling, statistical analysis, and machine learning. This course may be helpful for aspiring Data Scientists by providing them with the skills to identify and extract useful features from raw data using Vertex AI Feature Store, BigQuery ML, TensorFlow, and other tools. The focus on feature engineering and model accuracy enhancement makes this course a valuable resource for individuals looking to build a strong foundation in data science.
Machine Learning Engineer
Machine Learning Engineers design and develop machine learning models to solve complex business problems. This course may be helpful for Machine Learning Engineers by providing them with the knowledge and hands-on experience to improve the accuracy of ML models through effective feature engineering techniques. The course covers topics such as feature preprocessing, feature creation, feature crosses, and TensorFlow Transform, which are essential for building high-performing ML models.
Business Analyst
Business Analysts analyze business processes and data to identify areas for improvement. This course may be helpful for Business Analysts by providing them with the skills to extract meaningful insights from data through feature engineering. The course covers topics such as data preprocessing, feature selection, and feature transformation, which are essential for building data-driven business analysis models.
Software Engineer
Software Engineers design, develop, and maintain software applications. This course may be helpful for Software Engineers by providing them with the knowledge and skills to incorporate feature engineering techniques into their software development process. The course covers topics such as data preprocessing, feature selection, and feature transformation, which are essential for building high-quality software applications that can handle complex data.
Researcher
Researchers conduct scientific investigations to advance knowledge and understanding. This course may be helpful for Researchers by providing them with the skills to extract meaningful features from data and build models for hypothesis testing and theory development. The course covers topics such as feature engineering, data analysis, and scientific modeling, which are essential for building robust and reproducible research findings.
Statistician
Statisticians collect, analyze, and interpret data to provide insights and make predictions. This course may be helpful for Statisticians by providing them with the skills to extract meaningful features from data and build statistical models for prediction and inference. The course covers topics such as feature engineering, statistical modeling, and data visualization, which are essential for building robust and interpretable statistical models.
Product Manager
Product Managers define and manage the development of new products and features. This course may be helpful for Product Managers by providing them with the knowledge and skills to identify and prioritize features that meet customer needs and drive business value. The course covers topics such as feature engineering, feature prioritization, and data-driven decision-making, which are essential for building successful products.
Data Engineer
Data Engineers design and build data pipelines and infrastructure. This course may be helpful for Data Engineers by providing them with the knowledge and skills to prepare and transform data for feature engineering. The course covers topics such as data preprocessing, data cleaning, and data integration, which are essential for building robust and scalable data pipelines.
Quantitative Analyst
Quantitative Analysts use mathematical and statistical models to analyze financial data and make investment decisions. This course may be helpful for Quantitative Analysts by providing them with the skills to extract meaningful features from financial data and build predictive models for risk assessment and portfolio optimization. The course covers topics such as feature engineering, financial modeling, and risk management, which are essential for building robust and profitable quantitative investment strategies.
Consultant
Consultants provide expert advice and guidance to businesses on a variety of topics. This course may be helpful for Consultants by providing them with the skills to extract meaningful features from data and build models for problem-solving and decision-making. The course covers topics such as feature engineering, data analysis, and business intelligence, which are essential for building robust and actionable consulting recommendations.
Operations Manager
Operations Managers plan and execute operations to achieve business goals. This course may be helpful for Operations Managers by providing them with the skills to identify and prioritize operational improvements based on data. The course covers topics such as feature engineering, process improvement, and data-driven decision-making, which are essential for building efficient and effective operations.
Sales Manager
Sales Managers lead and motivate sales teams to achieve revenue targets. This course may be helpful for Sales Managers by providing them with the skills to identify and prioritize customer needs based on their features. The course covers topics such as feature engineering, customer relationship management, and sales forecasting, which are essential for building successful sales teams.
Project Manager
Project Managers plan, execute, and close projects. This course may be helpful for Project Managers by providing them with the skills to identify and prioritize features for project success. The course covers topics such as feature engineering, project management, and stakeholder management, which are essential for building successful projects.
Marketing Manager
Marketing Managers plan and execute marketing campaigns to promote products and services. This course may be helpful for Marketing Managers by providing them with the skills to identify and target customer segments based on their features. The course covers topics such as feature engineering, market segmentation, and campaign management, which are essential for building successful marketing campaigns.

Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Feature Engineering.
A practical guide to feature engineering and selection for predictive modeling, providing a comprehensive overview of the field.
A comprehensive textbook on predictive modeling, covering feature engineering, model selection, and evaluation.
A classic textbook on machine learning, providing a theoretical foundation for feature engineering.
A concise introduction to machine learning, providing a brief overview of feature engineering.
A comprehensive guide to machine learning using Python, covering feature engineering as part of the data preprocessing process.

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