Advanced Upwork Profiles: Craft a Magnetic Profile Today! from Udemy

What's inside

Learning objectives

Discover how to craft an profile that attracts clients like needles to magnets
Learn to optimize your upwork profile for seo to rank high in search results
Avoid the biggest death sentence profile mistakes freelancers make every day

Reveal secret insider tips that help you stand out like a midnight bonfire in kansas
Discover ways to transform your profile into a high-ticket client attraction sales machine!

Discover how to craft an profile that attracts clients like needles to magnets
Learn to optimize your upwork profile for seo to rank high in search results
Avoid the biggest death sentence profile mistakes freelancers make every day
Reveal secret insider tips that help you stand out like a midnight bonfire in kansas
Discover ways to transform your profile into a high-ticket client attraction sales machine!

Syllabus

Introduction

A quick introduction to get you rolling with the course.

A case study on ranking my Upwork profile for a keyword with surprising results!

First Impressions

This lesson covers what clients see from their perspective through a client account.

In this lesson I cover how I choose freelancers as a client and how other clients do as well.

The Best Profile Picture Possible...

In this lesson we'll talk about the skills you want to offer and how they differ from what clients will actually pay for.

In this lesson I'll share the secret to crafting a perfect title that gets results!

Upwork Profile SEO Optimization

This lesson describes the powers of SEO and what it can do for your Upwork business.

This lesson takes a deep dive into how clients search and what they're specifically looking for from you.

In this lesson I'll show you how to optimize your bio the right way to bump it to the top of search results fast!

In this lesson I'll show you hidden ways to optimize your portfolio to move up in search results fast!

In this lesson I'll reveal other ways to optimize to help you rank up in search results in days!

In this assignment you'll start to SEO optimize your Upwork Profile!

Upwork Profile Branding

This lesson covers the essentials of personal branding in your Upwork Profile.

This lesson goes deeper into how to position yourself for success with your personal brand!

This lesson describes the way you want clients to feel about you and how to achieve that!

In this lesson we'll dabble in color psychology and start to think about the right colors to use for your brand as well as how and where you can use them in your Upwork profile.

In this lesson we'll step into brand language so you can start to think about what words will form the right picture in your client's mind.

Assignment 2 is all about branding your profile. Here we'll cover the basics so you can get up and moving fast!

For Assignment 3 you are expected to create a client account. It's simple and easy and just makes sense!

Craft a Client Attraction Bio

In this lesson we'll cover the biggest most dangerous mistakes freelancers make.

In this lesson I'll describe how to stand out like a beacon in the night with your Upwork profile!

This lesson covers the fundamentals of YOU Focus from a bio perspective. You'll learn what YOU Focus actually means and how it can completely transform your results.

In this lesson we'll review how to craft the first 10 words of your bio to say exactly what the client needs to read without saying anything they don't!

In this lesson we'll cover the first paragraph of your bio and what to say if you want people to pay attention and get interested in you!

This lesson is all about the second paragraph and how we'll connect what you do with the skills they need to prove you are a credible authority!

In this lesson we'll go over the third paragraph and I'll show you exactly what to put here. We'll also cover calls to action that make sense for your Upwork Profile.

In this lesson I'll reveal how I write signatures that stand out and get noticed!

This lesson is about the importance of P.S. statements in your Upwork profile. A good P.S. statement can tip the scale and win you the interview.

This lesson is about client targeting and how you can use it to get the exact right people to contact you!

In this lesson I share a simple method to extend the length of your profile while answering client questions and showing that you can help them with other services beyond your core skill!

In this assignment you'll craft a client attraction bio that's designed to pull people in and get them to message you!

Hourly Rate, Availability, and Other Sidebar Stuff

In this lesson we touch upon pricing psychology and the importance of rates in relation to clients.

In this lesson I'll share how I set my Upwork rates and also how I test them to see which rates will get me the best results and how high I can charge.

This section is about how to set your availability and which option makes the most sense to me.

This option covers the idea of choosing "Native English" speaker when that's not true. Should you do it or shouldn't you?

In this lesson we'll talk about talent clouds and groups. I'll also reveal how I got into talent clouds and groups so you can try to do the same if you want to.

This lesson covers your work history and feedback and how they can affect your Upwork Profile, and what you can do to influence them.

In this lesson we'll dig into your Job Success Score, determine how important it is to clients, and I'll show you how I was able to raise my score fast when it dropped a bit.

Assignment 5 is all about pricing. In this lesson you will choose a price and start to test price points to find the one that works best for you!

Building an Epic Portfolio

Here we'll talk about the different areas of a highly attractive Upwork portfolio.

This lesson is about portfolio organization so you can show clients exactly what they need to see!

In this lesson I'll show you how I title portfolio pieces for optimization and branding!

This lesson is about what I put in Upwork portfolio descriptions and how you can use it to your advantage!

This lesson covers the importance of portfolio images, and how to optimize them.

Here we'll cover Upwork portfolio project pieces and how they influence your Upwork Profile.

This lesson is all about choosing your Advanced Upwork Profile portfolio skills and category.

In this assignment you will build your Upwork Portfolio using what you've learned so you start to stand out from other people.

Other Important Areas of Your Profile

In this lesson I'll walk you through how to set your Advanced Upwork Profile skill tags.

In this lesson I'll show you how to get certifications even if you don't have certifications that meet Upwork's requirements right now.

This lesson is about what to put in the Employment History section of Advanced Upwork Profiles if you want to stand out and get noticed!

In this lesson I'll show you what to put in the education section to help you optimize for SEO and rank up in search results while reinforcing your ability to get the job done right!

Here I'll share what I put in my Other Experiences section and why I put it there!

In Assignment 7 you will take care of the remaining areas of your Advanced Upwork Profile so you can wrap this beast up and start getting results!

Bonus!

This lesson shares where to go from here and how to get your questions answered fast!

Info on specialized Upwork profiles and why I don't use them.

Popular Projects Feature

Testimonial Feature

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Perfect for freelance writers, this course teaches core principles in writing and marketing

Taught by a successful freelancer, this course may help you land more freelance work

Offers a systematic and replicable approach to building an attractive profile

Covers branding and marketing principles geared toward freelancing on Upwork

Provides concrete tips and tools for optimizing your Upwork profile

The course's focus on search engine optimization may help you reach more potential clients

If your primary area of interest is another freelance platform, this course may not be as relevant

Reviews summary

Get noticed on upwork

According to students, this course provides learners with the tools they need to enhance their Upwork profile in order to gain clients. Learners say Lex, the instructor, presents a valuable course that is well worth purchasing.

Course provides high value.

"Grateful I bought this course."

Instructor is knowledgeable.

"I got exactly what I was looking for. Lex covered everything to present a better profile to get clients."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Advanced Upwork Profiles: Craft a Magnetic Profile Today! with these activities:

Volunteer your skills to a non-profit organization

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Volunteering can help you gain experience and build your network while giving back to your community.

Browse courses on Volunteering

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Identify non-profit organizations that are relevant to your skills and interests.
Reach out to the organizations and offer your services.
Get involved in volunteer projects and make a positive impact.

Find a mentor who can provide guidance and support

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A mentor can provide valuable advice and support as you build your freelancing business.

Browse courses on Mentoring

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Identify potential mentors in your field.
Reach out to potential mentors and ask for their guidance.
Build a relationship with your mentor and seek their advice regularly.

Create a portfolio of your best work

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A strong portfolio is essential to showcase your skills and experience to potential clients.

Browse courses on Portfolio

Show steps

Select your best work to include in your portfolio.
Create a visually appealing and organized portfolio.
Get feedback on your portfolio from other freelancers or clients.

Show all three activities

Career center

Learners who complete Advanced Upwork Profiles: Craft a Magnetic Profile Today! will develop knowledge and skills that may be useful to these careers:

Career Counselor

Career counselors help people make decisions about their careers. They may work with students, professionals, or job seekers. They use their knowledge of the job market and career development to help people find a job or career that is a good fit for their skills, interests, and personality. This course can help you develop the skills you need to be a successful career counselor. You will learn how to assess people's skills and interests, how to help people develop career goals, and how to provide job search assistance.

See salaries and explore the career path for Career Counselor

Human Resources Manager

Human resources managers oversee the human resources department of a company. They are responsible for a variety of tasks, including recruiting, hiring, training, and developing employees. They also develop and implement policies and procedures that ensure that the company is in compliance with employment laws. This course can help you develop the skills you need to be a successful human resources manager. You will learn about the different aspects of human resources management, including recruiting, hiring, training, and development. You will also learn about employment law and how to ensure that a company is in compliance.

See salaries and explore the career path for Human Resources Manager

Talent Acquisition Manager

Talent acquisition managers are responsible for finding and hiring new employees for a company. They work with hiring managers to identify the skills and experience that are needed for a particular position, and then they develop and implement a recruiting strategy to attract and hire the best candidates. This course can help you develop the skills you need to be a successful talent acquisition manager. You will learn about the different aspects of talent acquisition, including recruiting, interviewing, and hiring. You will also learn about how to develop and implement a recruiting strategy.

See salaries and explore the career path for Talent Acquisition Manager

Career Transition Coach

Career transition coaches help people make changes in their careers. They may work with people who are changing jobs, starting new businesses, or retiring. They provide support and guidance to help people develop the skills they need to be successful in their new careers. This course can help you develop the skills you need to be a successful career transition coach. You will learn about the different aspects of career transition, including how to assess people's needs, how to develop job training programs, and how to provide job placement assistance.

See salaries and explore the career path for Career Transition Coach

Vocational Rehabilitation Counselor

Vocational rehabilitation counselors help people with disabilities find and keep jobs. They provide a variety of services, including assessment, counseling, job training, and job placement assistance. This course can help you develop the skills you need to be a successful vocational rehabilitation counselor. You will learn about the different aspects of vocational rehabilitation, including how to assess people's needs, how to develop job training programs, and how to provide job placement assistance.

See salaries and explore the career path for Vocational Rehabilitation Counselor

Career Development Specialist

Career development specialists help people make decisions about their careers. They may work with students, professionals, or job seekers. They use their knowledge of the job market and career development to help people find a job or career that is a good fit for their skills, interests, and personality. This course can help you develop the skills you need to be a successful career development specialist. You will learn how to assess people's skills and interests, how to help people develop career goals, and how to provide job search assistance.

See salaries and explore the career path for Career Development Specialist

Job Coach

Job coaches help people with disabilities find and keep jobs. They provide support and guidance to help people develop the skills they need to be successful in the workplace. This course can help you develop the skills you need to be a successful job coach. You will learn about the different aspects of job coaching, including how to assess people's needs, how to develop job training programs, and how to provide job placement assistance.

See salaries and explore the career path for Job Coach

Outplacement Consultant

Outplacement consultants help people who have been laid off or terminated from their jobs find new jobs. They provide a variety of services, including resume writing, interview coaching, and job search assistance. This course can help you develop the skills you need to be a successful outplacement consultant. You will learn about the different aspects of outplacement, including how to assess people's needs, how to develop job training programs, and how to provide job placement assistance.

See salaries and explore the career path for Outplacement Consultant

Compensation and Benefits Manager

Compensation and benefits managers oversee the design and implementation of compensation and benefits programs for employees. They are responsible for a variety of tasks, including developing compensation plans, managing benefits plans, and conducting salary surveys. This course can help you develop the skills you need to be a successful compensation and benefits manager. You will learn about the different aspects of compensation and benefits management, including how to develop compensation plans, how to manage benefits plans, and how to conduct salary surveys.

See salaries and explore the career path for Compensation and Benefits Manager

Business Consultant

Business consultants help businesses improve their performance by providing advice and guidance on a variety of business issues. They may work with businesses on strategy, marketing, finance, operations, or human resources. This course can help you develop the skills you need to be a successful business consultant. You will learn about the different aspects of business consulting, including how to assess a business's needs, how to develop and implement consulting strategies, and how to evaluate the effectiveness of those strategies.

See salaries and explore the career path for Business Consultant

Talent Management Consultant

Talent management consultants help organizations attract, develop, and retain talented employees. They work with organizations to develop and implement talent management strategies. This course can help you develop the skills you need to be a successful talent management consultant. You will learn about the different aspects of talent management, including how to develop talent management strategies, how to assess an organization's talent needs, and how to develop and implement talent development programs.

See salaries and explore the career path for Talent Management Consultant

Training and Development Manager

Training and development managers oversee the design and implementation of training programs for employees. They are responsible for a variety of tasks, including developing training plans, managing training budgets, and evaluating training outcomes. This course can help you develop the skills you need to be a successful training and development manager. You will learn about the different aspects of training and development, including how to develop training plans, how to manage training budgets, and how to evaluate training outcomes.

See salaries and explore the career path for Training and Development Manager

Program Manager

Program managers oversee the implementation of programs. They are responsible for a variety of tasks, including developing program plans, managing program budgets, and evaluating program outcomes. This course can help you develop the skills you need to be a successful program manager. You will learn about the different aspects of program management, including how to develop program plans, how to manage program budgets, and how to evaluate program outcomes.

See salaries and explore the career path for Program Manager

Organizational Development Consultant

Organizational development consultants help organizations improve their performance by developing and implementing strategies for change. They work with organizations to identify their needs, develop plans to address those needs, and implement those plans. This course can help you develop the skills you need to be a successful organizational development consultant. You will learn about the different aspects of organizational development, including how to assess an organization's needs, how to develop and implement change strategies, and how to evaluate the effectiveness of those strategies.

See salaries and explore the career path for Organizational Development Consultant

Project Manager

Project managers oversee the planning and execution of projects. They are responsible for a variety of tasks, including developing project plans, managing project budgets, and tracking project progress. This course can help you develop the skills you need to be a successful project manager. You will learn about the different aspects of project management, including how to develop project plans, how to manage project budgets, and how to track project progress.

See salaries and explore the career path for Project Manager