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John Shea

Are you entrepreneurial and yearning to build the next big thing without a programming background?

Have an idea in your mind that you want the world to see?

Read more

Are you entrepreneurial and yearning to build the next big thing without a programming background?

Have an idea in your mind that you want the world to see?

Maybe you don't like current solutions and want to build a solution to a "pain" you've faced?

That's what this course is for - you are going to:

  • Learn about the benefits of building your own SaaS (Software As a Service) business

  • Come up with your own unique software idea

  • Use market research to find paying customers

  • Find a joint venture partner to build a business with

  • Hire your first developer to build your software

  • Work and communicate with your developer over time to maximize results

  • Properly test and QA your software prior to launch

  • Beta test your software with users and get proper feedback

  • Create helpful video content that can train your users

  • Market and launch your software for high impact results

  • Support your users and grow your software long term

If you've ever had a SaaS startup idea of your own that you really wanted to execute but didn't know where to start, then this course enables you to realize how to build it from design to shipment without writing a single line of code.

Who's teaching it? My name is John Shea and I've been in the online marketing space for over 6 years. In 2017 I launched a SaaS application called Evolutly and decided to share everything about how I launched it inside this course. 

Why would I take it? There is nothing like the feeling that you can build anything. When I started learning about software development, I felt overwhelmed by all that I had to learn though I still wanted to. 

If you're ever felt that way or don't have too much time to invest in learning, then this course will convince you that is very possible to take your ideas and make them into reality.

What will I do? You will mostly be working with your ideas and a developer to bring your idea to life. Most of the work involves your instruction to help them create your vision.

How much time? Most of the time will be dedicated to working with the developer and marketing your product properly. Most of the time invested will be on the developers side and not yours. Depending on how complex your idea is could depend on how long it takes to come to life.

Who is the target audience?

  • Entrepreneurs who want to build the next big thing

  • Investors looking to quickly validate concepts

  • Designers interested in making their work come alive

  • Development beginners who seek to understand SaaS startups

  • Anyone wanting to get into the rapidly-growing world of startups

Enroll now

What's inside

Learning objectives

  • Do market research to come up with a software idea
  • How to get very specific coming up with your idea
  • How to come up with a brand name
  • How to stay organized using google drive to build your software
  • How to find and work with a joint venture partner if you choose to
  • You will learn how to hire a developer using freelance sites such as upwork
  • How to pick a programming language for your sofware
  • You will learn how to setup trials, and payment systems for selling your software
  • You will learn how to find the right design and layout for making the right impression
  • Use "beta" user feedback to improve and fix issues prior to launch
  • Record training content for your software users
  • Properly market and launch your software to the massess
  • How to setup long term support and grow your software over time
  • Show more
  • Show less

Syllabus

Week 1 - What To Expect In This Course
Introduction To The Course
Need Help?
What Are The Benefits Of a SaaS Business?
Read more
Examples Of Successful SaaS Companies
Determine a niche for your SaaS
Go Where The Pain Is
Getting Very Niche Specific
Market Research
Getting Your Target Customers Feedback
Week 2 - Getting Organized & Planning
Coming Up With a Brand Name
Using Google Drive To Stay Organized
Creating Your Feature "Wish List"
Creating Your Master Task List Document
How to find partners and get funding
Why a Partner Can Help You Grow & Launch Faster
Learning From My Success and Failure With Partnerships
Creating a JV Contract With a Partner
Crowdsourcing To Raise Funds
Should You Take Out a Loan?
Real Quick..
Learn how to hire your first developer
What Programming Languages To Consider
Introduction To UpWork
Submitting a Job & Vetting Your Prospects
Other Freelance Sites
Hosting For Web Development
Using Bubble For DIY Software and Mockup
Moving forward with development of your software
Why Communication Is Critical
Perseverance & Consistency Is Key
Creating Short Video Clips
Payment Platform Options & Recurring Payments
Your Payment Gateway Options
Creating Trials For Your Software
First Impressions Are Huge - It's 2017
Custom Interface Options Vs. Paid Theme Layouts
Testing your software
Why Testing Is So Critical
Tackling Bugs Quickly and Being Detailed
Testing your software during beta
Giving Out Demo Accounts and Beta Access
Tracking Beta User Feedback
Learn how to create training content for your software
Creating Training Videos For Your Software
Tools For Recording Your Training
Video Hosting
Launch your software with a bang
"If You Build It, They Will Come"
Building a Sales Page With Clickfunnels
Building a Sales Page with Thrive Themes Content Builder (Alternative)
Adding Your Pages With Wordpress
Telling Your Story
The $12,000 Evolutly Webinar Case Study
The $40,000 SaaS Case Study - Phone Wagon
Scheduling One on One Demos
Hiring a Virtual Assistant For Outreach
Cold Email Prospecting With Mailshake
Hunter.io and Linkedin
Finding Joint Venture Opportunities & Affiliates
Networking To Your Benefit - Doing Interviews
Guest Blogging
Beta List
Product Hunt
Quora
Black Hat World
AppSumo
Paid Advertising
Supporting your customers over time
Setting Up a Support Desk
Intercom Chat & Announcements
Customer Support and Feedback
Conclusion To The Course
Extra content
Interview with Paul James - Founder Of Requistimate
Bonus: How I'm Landing $1000 Clients Every Month

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Examines a niche perspective and unique approach to creating new products
Suitable for entrepreneurs with and without experience in building and launching softwares
Taught by an experienced entrepreneur and SaaS founder
Develops comprehensive skills covering business strategy, software development, and marketing

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How To Startup Your Own SaaS (Software As a Service) Company with these activities:
Brush up on market research techniques
Market research will be essential for validating your SaaS idea, so it's important to brush up on your skills.
Browse courses on Market Research
Show steps
  • Review your notes from previous market research courses or experience.
  • Read articles and blog posts about different market research methods.
  • Practice conducting surveys and interviews with potential customers.
Create a business plan for your SaaS idea
A business plan will help you to refine your idea and identify potential risks and opportunities.
Browse courses on Business Planning
Show steps
  • Define your target market and their needs.
  • Describe your product or service and its key features.
  • Outline your marketing and sales strategy.
  • Project your financial performance.
Watch tutorials on how to use Upwork to hire a developer
Upwork is a great platform for finding and hiring developers. Watching tutorials will help you to get the most out of the platform.
Browse courses on UpWork
Show steps
  • Search for tutorials on YouTube or other online platforms.
  • Watch the tutorials and take notes on the key steps.
  • Practice using Upwork to find and hire developers.
Three other activities
Expand to see all activities and additional details
Show all six activities
Take a workshop on SaaS marketing
Taking a workshop will help you to learn the essential skills for marketing your SaaS product.
Browse courses on Marketing
Show steps
  • Find a workshop in your area or online.
  • Register for the workshop.
  • Attend the workshop and take notes on the key concepts.
Attend a SaaS meetup or conference
Attending a meetup or conference will help you to connect with other SaaS entrepreneurs and learn about the latest trends.
Browse courses on SaaS
Show steps
  • Find a meetup or conference in your area.
  • Register for the event.
  • Attend the event and network with other attendees.
Write a blog post about your experience building your SaaS product
Blogging about your experience will help you to reflect on what you've learned and share your knowledge with others.
Browse courses on Entrepreneurship
Show steps
  • Identify the key takeaways from your experience.
  • Write a blog post outlining your process and what you learned.
  • Publish your blog post on your website or on a platform like Medium.

Career center

Learners who complete How To Startup Your Own SaaS (Software As a Service) Company will develop knowledge and skills that may be useful to these careers:
Software Engineer
Software Engineers are responsible for designing, developing, and maintaining software applications. This course can help you build a strong foundation in software development, which is essential for success in this role. You will learn about software design principles, programming languages, and software testing. This knowledge will help you to develop high-quality software applications that meet the needs of users.
Web Developer
Web Developers are responsible for designing and developing websites. This course can help you build a strong foundation in web development, which is essential for success in this role. You will learn about web design principles, HTML, CSS, and JavaScript. This knowledge will help you to develop high-quality websites that are both visually appealing and functional.
Product Manager
Product Managers are responsible for managing the development and launch of new products. This course can help you build a strong foundation in product management, which is essential for success in this role. You will learn about product design, market research, and product launch strategies. This knowledge will help you to develop and launch successful products that meet the needs of users.
Project Manager
Project Managers are responsible for planning, executing, and closing projects. This course can help you build a strong foundation in project management, which is essential for success in this role. You will learn about project planning, risk management, and project execution. This knowledge will help you to manage projects successfully and deliver results on time and within budget.
Business Analyst
Business Analysts are responsible for analyzing business needs and developing solutions. This course can help you build a strong foundation in business analysis, which is essential for success in this role. You will learn about business analysis techniques, requirements gathering, and solution development. This knowledge will help you to analyze business needs and develop solutions that meet the needs of stakeholders.
Data Analyst
Data Analysts are responsible for collecting, analyzing, and interpreting data. This course can help you build a strong foundation in data analysis, which is essential for success in this role. You will learn about data analysis techniques, data mining, and data visualization. This knowledge will help you to collect, analyze, and interpret data to make informed decisions.
Marketing Manager
Marketing Managers are responsible for planning and executing marketing campaigns. This course can help you build a strong foundation in marketing, which is essential for success in this role. You will learn about marketing principles, market research, and marketing strategy. This knowledge will help you to plan and execute marketing campaigns that reach target audiences and achieve marketing goals.
Sales Manager
Sales Managers are responsible for leading and managing sales teams. This course may be useful in helping you build a foundation in sales management, which can be helpful for success in this role. You will learn about sales management principles, sales techniques, and sales strategies. This knowledge may help you to lead and manage sales teams to achieve sales goals.
Customer Success Manager
Customer Success Managers are responsible for building and maintaining relationships with customers. This course may be useful in helping you build a foundation in customer success management, which can be helpful for success in this role. You will learn about customer success management principles, customer relationship management, and customer support. This knowledge may help you to build and maintain relationships with customers and ensure their satisfaction.
Technical Writer
Technical Writers are responsible for creating and maintaining technical documentation. This course may be useful in helping you build a foundation in technical writing, which can be helpful for success in this role. You will learn about technical writing principles, documentation standards, and content management. This knowledge may help you to create and maintain technical documentation that is clear, concise, and accurate.
User Experience Designer
User Experience Designers are responsible for designing and improving the user experience of products. This course may be useful in helping you build a foundation in user experience design, which can be helpful for success in this role. You will learn about user experience design principles, user research, and prototyping. This knowledge may help you to design and improve the user experience of products to make them more user-friendly and satisfying.
Graphic designer
Graphic Designers are responsible for creating and producing visual content. This course may be useful in helping you build a foundation in graphic design, which can be helpful for success in this role. You will learn about graphic design principles, design software, and typography. This knowledge may help you to create and produce visual content that is visually appealing and effective.
Copywriter
Copywriters are responsible for creating and writing marketing and advertising copy. This course may be useful in helping you build a foundation in copywriting, which can be helpful for success in this role. You will learn about copywriting principles, content writing, and SEO. This knowledge may help you to create and write marketing and advertising copy that is persuasive and effective.
Social Media Manager
Social Media Managers are responsible for managing social media accounts and creating and executing social media campaigns. This course may be useful in helping you build a foundation in social media marketing, which can be helpful for success in this role. You will learn about social media marketing principles, social media advertising, and social media analytics. This knowledge may help you to manage social media accounts and create and execute social media campaigns that reach target audiences and achieve marketing goals.
Entrepreneur
Entrepreneurs are responsible for starting and running their own businesses. This course may be useful in helping you build a foundation in entrepreneurship, which can be helpful for success in this role. You will learn about entrepreneurship principles, business planning, and marketing. This knowledge may help you to start and run your own business and achieve your business goals.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in How To Startup Your Own SaaS (Software As a Service) Company.
Provides a step-by-step guide to building a successful startup, with a focus on testing and validating ideas quickly and cheaply. It is particularly useful for entrepreneurs who are looking to launch their own SaaS product.
Provides a framework for getting your startup traction, or early customers. It is particularly useful for SaaS businesses that are looking to acquire their first users.
Provides a framework for understanding why large companies often fail to innovate, and how startups can take advantage of this to disrupt the market. It is particularly useful for SaaS businesses that are looking to compete with larger, more established players.
Provides a framework for building a successful startup by creating a new market, rather than competing in an existing one. It is particularly useful for SaaS businesses that are looking to create a unique and differentiated product.
Provides a framework for crossing the chasm between early adopters and mainstream customers. It is particularly useful for SaaS businesses that are looking to scale their business and reach a wider audience.
Provides a framework for developing a good strategy for your startup. It is particularly useful for SaaS businesses that are looking to create a long-term, sustainable business.
Provides a collection of essays on the challenges of building a startup. It is particularly useful for SaaS business owners who are looking for advice and inspiration.
Provides a step-by-step guide to building a successful startup, with a focus on customer development. It is particularly useful for SaaS businesses that are looking to build a product that meets the needs of their target market.

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