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Salil Dhawan, Peter Alkema, and Tracey Ashington

"Hi, this is honestly an amazing course. all aspects of a sales interview are covered in great detail. Having 3 different instructors, who are experts in sales, also provided a lot of insight to this subject. I especially liked the tips given on what to do, before, during, and after an interview. I had always heard of these things, for instance, visualisation; it was interesting how it can applied for such an interview. After watching the live recordings of the question and answer rounds, I feel really confident about my next interview. I will definitely use all of these tips to emerge as one of the greatest salesman my company has seen. Thank you for making me have faith in myself." - Saanya D.

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"Hi, this is honestly an amazing course. all aspects of a sales interview are covered in great detail. Having 3 different instructors, who are experts in sales, also provided a lot of insight to this subject. I especially liked the tips given on what to do, before, during, and after an interview. I had always heard of these things, for instance, visualisation; it was interesting how it can applied for such an interview. After watching the live recordings of the question and answer rounds, I feel really confident about my next interview. I will definitely use all of these tips to emerge as one of the greatest salesman my company has seen. Thank you for making me have faith in myself." - Saanya D.

"Well structured course, looking forward to learn more about sales and then interview process" - Bitto

I am busy preparing for a physical job interview and all the content in this course is so helpful. I am really enjoying every minute of the course and I am learning so many great tips about the entire interview process. Thank you very much Peter and Tracey. You guys are amazing and super awesome. Keep up the great work. " - Shaunel Walker

This course is for anyone who wants to learn how to succeed in a sales position interview and land their dream sales job.

Key topics in this course -

  • Learn how to sell yourself as the right candidate for the sales position

  • Understand the qualities companies look for in a sales person and the questions they can ask to test those qualities

  • Get the answers to the most asked questions in a sales interview as well bonus trick questions

  • Get complete guide on each step of an interview process

  • Learn how to set yourself up for success before the interview

  • Gain insight on how to manage the interview and exude confidence

  • Gain key tips on what to do after the interview and the best ways to follow up

Sales is one of the most noble professions. In sales you are helping individuals, solving problems, and fulfilling needs. Sales is more than just a profession, it is a very important skill that enables us to succeed in all aspects of life. This is the reason we decided to help individuals learn how to ace their sales interviews and be part of this noble profession.

In this course, you will get the benefit from our over 50 years of combined experience in sales, sales interviews, recruitment, mentoring, coaching, and career progression. Learn exactly how to handle a sales interview so that you maximize your opportunities in the workplace. Whether you are just starting out in your career or climbing the ladder, you will need to know how to ace your next sales job interview.

You will learn our top tips for sales interviews to get the job or promotion you want. These are proven techniques that bring together Tracey's 20 years of graduate recruiting experience with Peter's 20 years of line management and consulting experience. There are engaging lessons, student Q&A, activities, downloads, PLUS you will submit your "elevator pitch" as an assignment which we will give you feedback on. Don't delay, get the job you want, but you will need to "interview like a boss. " ... get these top tips and more today when you enroll.

This course is engaging, practical, and takes you on a powerful journey that supports your individual transformation as a student, or professional at any stage of your career.

Get the following when you enroll:

  • Engaging lessons that teach you key concepts and build up your confidence so you can apply what you've learned

  • A whiteboard lesson that teaches you an overview of the course and your journey of personal transformation to achieve your goal

  • Downloadable worksheets that you can refer to and get the tips and tricks you need for your activities and actions

  • An assignment at the end of the course that ensures you continue to take action and achieve your goals

  • Access to Tracey and Salil at any time through the messaging and assignments feature of the platform

  • Encouragement from other students who are focused on the same goal, just like you

Enroll today and we look forward to boosting your career with a job-winning interview.

Enroll now

What's inside

Learning objectives

  • What are companies looking for when hiring a sales person and how you can demonstrate this in an interview
  • How to overcome objections and failures in a sales position and how to demonstrate this in a sales interview
  • Learn how to conduct yourself before, during and after a sales interview to make the best possible impression
  • What employers are looking for in interviews and how to best position yourself as the ideal candidate
  • Best preparation techniques for researching the role and finding out more about your interviewer
  • How to handle questions in sales interviews; pause and think, engage with examples, wrap up well
  • Top tips for following up with a recruiter when you have been invited for a sales interview
  • Questions and answers from a live interview webinar with job seekers; see what other people asked and how we answered them
  • Showing up at the sales interview, where to sit, stand, how to introduce yourself and more
  • Engage your interviewers with meaningful eye contact, balanced interaction and body language
  • Following up after a sales interview; email unanswered questions, find out about next steps
  • Write your elevator pitch and submit it to us for feedback; this the 2-3 minutes when you make your first (and best) impressions
  • Manage virtual interviews for sales positions and learn how to put backup plans in place
  • Dress code considerations for interviews; understanding role, industry and your brand
  • How to prepare, plan and learn for a sales interview to maximise your chances of getting the job
  • How to deal with questions and how to bring up the topic of salary in a sales interview
  • Show more
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Syllabus

Introduction
Top Tips To Stand Out When Interviewing For A Sales Position
What Are Companies Looking For When Hiring Salespersons? - Introduction
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This is your opportunity to introduce yourself to me and the rest of the student community. Tell me where you are from? what do you do? what goals do you want to achieve though this course?

You can come back to this board and add more thoughts as you go through the course and achieve your goals. Seeing all the other students in the course will also motivate you and keep you going as you participate in this community of learning.

Throughout this course we will celebrate your progress at 25%, 50%, 75% and 100%. I really want you to succeed but you need to take action and keep going so look forward to these milestones of progress. I will see you there and cheer you on as you keep going from one milestone to the next >>

In this lesson Tracey talks about how she coaches people for interviews and tells her own story of being a young grad in London and her first scary interview. She pulled it off and it set her career on the right track; she wants you to have the same success on your career journey.

In this lesson, Tracey takes you step by step how to prepare for an interview. It's fantastic news that you have been invited for an interview but in order to be successful you will need to do research and find out everything you can about the role, the company and even the person that will be interviewing you.

Interview logistics and details really matter. Confirm the details, check the route, manage your timing and show up early. Tracey teaches you step by step everything you need to know to get the details right and maximise your chances of showing up on your A game.

Tracey teaches you what to do when you arrive for your interview. Where to stand, sit, how to introduce yourself, choose your set and much more. As a candidate, these are all part of the crucial first impressions that you create with your prospective employer.

It's crucial that you are engaging and focused in the interview. You may have only one interviewer or you could be in front of a panel. Learn top tips for being engaging and on your A game in your boss level interview.

Learn from Tracey's 20 years of experience in prepping people for interviews. There are ways you can handle the tough questions and ace your interview. Don't miss these top tips to make sure you have the best interview possible.

In this lesson, Tracey tackles the tough debate about what to wear in an interview. The way you dress says a lot about you and your brand but it also sends a message to interviewers and recruiters. Learn from Tracey's decades of interview experience of what works and doesn't work.

As the world digitised and responded to the pandemic so recruiting and interviews have shifted online. You need to think differently about how to be successful in this new world, hear top tips from Tracey plus an incredible story about one of her clients and how they handled it when everything went wrong.

Diving right in to this amazing live discussion about interviews with graduate recruiter Tracey Ashington. Peter and Tracey answer a range of interview related questions from the viewers who are keen maximise their job opportunities by learning how to interview like a Boss.

So you've got the phone call to come in for an interview but what are some of the things to think about at this early stage which can maximise your chances and help you be successful?

Peter has hired and interviewed numerous people in his 20 year career. He talks about the importance of being an engaged candidate and how this actually looks positive from the recruiter's perspective.

Dress code is always a big question for candidates going to interviews and Tracey breaks it all down for this live guest of the webinar.

In this lesson Tracey provides more advice about dress code and talks about a candidate that was very unprofessional in an interview process.

Tracey answers a question from a viewer about how to stay focused and reduce nerves in order to give the best possible interview.

Virtual interviews have become more common since the global lockdowns of 2020. There are definitely things you can do to improve your chances when you are asked to attend a virtual interview.

How do you handle a question about a previous work environment when it was toxic and possibly you didn't leave under good circumstances.

Employers will ask you what your areas of weakness are but you might be worried about answering this question if it puts you in a negative light in the interview.

The world of work has changed and many people are staying for shorter periods at companies. But does this look bad in an interview if you have moved around a lot?

Peter explains why manhole covers are round and how he handled similar questions in interviews. Tracey explains how to handle difficult questions in general

A learning culture is important for organisations in a VUCA 4IR world and they need to hire people that are constantly learning, re-learning and unlearning. Tracey answers Peter's question about this and demonstrates a powerful interview technique.

The elephant in the room is often salary expectations and there is a right way and a wrong way of handling discussions about salary throughout the interview process.

Tracey often does mock interviews to help her clients prepare for the real thing. She talks about ways you can do mock interviews and also shares a great tip for remembering people's names in a panel interview.

Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Provides insights into the qualities companies seek in salespeople, enabling learners to tailor their responses and showcase relevant skills during interviews
Offers practical guidance on handling various interview scenarios, including virtual interviews, which are increasingly common in today's job market
Includes a segment on dress code considerations, which helps learners understand how to present themselves professionally and make a positive first impression
Features insights from experienced recruiters and managers, offering learners a well-rounded perspective on the interview process
Includes an assignment to craft an elevator pitch, which is a valuable tool for making a strong first impression and summarizing one's skills and experience
Requires learners to prepare an elevator pitch and submit it for feedback, which may require learners to be proactive and comfortable with self-promotion

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Reviews summary

Ace your sales interview masterclass

According to learners, this course is a highly effective masterclass for anyone preparing for a sales job interview. Students consistently highlight its comprehensive coverage, detailing every stage from preparation before the interview to follow-up after. Many find the course delivers practical, actionable tips and strategies directly applicable to real-world interviews. The involvement of multiple expert instructors is seen as a major strength, providing diverse and insightful perspectives. A recurring theme is the significant boost in confidence students feel after completing the material. The elevator pitch assignment and the feedback provided are particularly praised as valuable, hands-on elements.
The assignment and feedback are valuable.
"you will submit your "elevator pitch" as an assignment which we will give you feedback on."
"The assignment helped me refine my pitch, and the feedback was spot on."
"Submitting the elevator pitch was a great practical exercise."
Benefits from multiple experienced speakers.
"Having 3 different instructors, who are experts in sales, also provided a lot of insight to this subject."
"Thank you very much Peter and Tracey. You guys are amazing and super awesome. Keep up the great work."
"The different perspectives from the instructors were highly valuable."
"Instructors clearly know their stuff and share their extensive experience."
Provides practical, ready-to-use tips.
"I especially liked the tips given on what to do, before, during, and after an interview."
"I will definitely use all of these tips to emerge as one of the greatest salesman my company has seen."
"Learning so many great tips about the entire interview process."
"The techniques taught are immediately applicable. Very practical."
Helps students feel confident and prepared.
"After watching the live recordings of the question and answer rounds, I feel really confident about my next interview."
"Thank you for making me have faith in myself."
"I feel much more prepared and less nervous about upcoming interviews."
"This course significantly boosted my confidence levels for interviews."
Covers the entire sales interview process.
"all aspects of a sales interview are covered in great detail."
"all the content in this course is so helpful. I am really enjoying every minute of the course and I am learning so many great tips about the entire interview process."
"The course covered everything I needed to know before, during, and after my sales interview."
"I appreciate how thorough the modules are, leaving no stone unturned regarding interview prep."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Sales Job Interview Masterclass - Ace Your Sales Interview! with these activities:
Review Key Sales Concepts
Reinforce your understanding of fundamental sales concepts to build a solid foundation for the interview process.
Browse courses on Sales Techniques
Show steps
  • Review basic sales terminology and principles.
  • Practice explaining key concepts in your own words.
  • Identify areas where your understanding is weak.
Elevator Pitch Refinement
Perfect your elevator pitch to make a strong first impression and clearly communicate your value proposition.
Show steps
  • Write a concise and compelling elevator pitch.
  • Practice delivering your pitch in a clear and engaging manner.
  • Solicit feedback from others and refine your pitch accordingly.
Read 'The Sales Magnet'
Gain insights into modern sales techniques and strategies to enhance your interview performance.
Show steps
  • Read the book and take notes on key concepts.
  • Reflect on how these concepts apply to your own sales experience.
  • Identify ways to incorporate these ideas into your interview responses.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Craft Your Sales Story
Develop a compelling narrative that showcases your sales experience and achievements to impress interviewers.
Show steps
  • Identify your most significant sales accomplishments.
  • Structure your story using the STAR method (Situation, Task, Action, Result).
  • Practice delivering your story with confidence and enthusiasm.
Read 'The Psychology of Selling'
Understand the psychological principles behind successful selling to better connect with interviewers.
Show steps
  • Read the book and highlight key psychological principles.
  • Consider how these principles can be applied in an interview setting.
  • Practice using these principles to build rapport and influence the interviewer.
Compile a List of Company Questions
Prepare insightful questions to ask the interviewer, demonstrating your interest and engagement.
Show steps
  • Research the company's mission, values, and recent news.
  • Develop questions that show your understanding of the company's challenges and opportunities.
  • Prioritize your questions based on their relevance and impact.
Mock Interview Practice
Simulate a sales job interview to refine your responses and build confidence under pressure.
Show steps
  • Find a friend or mentor to conduct a mock interview.
  • Focus on answering common sales interview questions.
  • Record yourself and analyze your performance.

Career center

Learners who complete Sales Job Interview Masterclass - Ace Your Sales Interview! will develop knowledge and skills that may be useful to these careers:
Sales Representative
A Sales Representative needs to excel in interviews to secure a position, and this course directly addresses that need. The course provides a complete guide to each step of the interview process, including how to sell yourself as the right candidate. It emphasizes understanding the qualities companies look for and how to manage the interview with confidence. The course also teaches specific strategies for handling questions, which is essential for success as a Sales Representative. This course may be particularly beneficial for those who want to make the best possible impression and maximize their opportunities in the workplace.
Account Manager
An Account Manager needs to be skilled at selling themselves in interviews to land the job, which makes a focus on interview skills paramount. The course helps with this by providing insights into how to prepare for an interview, including researching the company and role. It also covers how to handle questions and create a strong impression with clear communication, which is critical for an Account Manager who must build relationships with clients and demonstrate value. The 'elevator pitch' assignment in the course can be especially useful in articulating value propositions, a core skill for an Account Manager.
Business Development Manager
A Business Development Manager is often on the hunt for new clients and opportunities, which makes interview skills crucial for career advancement. This course emphasizes how to present oneself as the ideal candidate for a sales position. It covers handling tricky interview questions, which is vital for a Business Development Manager when pitching to prospective clients. The course also provides guidance on what to do before, during, and after an interview, which are all essential times for making a good impression. This course may be particularly helpful for understanding how to best display the qualities that companies look for in sales.
Sales Consultant
A Sales Consultant needs to master the art of interviewing. This course will help them learn how to manage the interview process, exude confidence, and sell themselves as the right candidate. The course's focus on interview strategies includes handling questions and creating a lasting impression. This is especially important for a Sales Consultant who must build trust with clients and present themselves as a reliable solutions provider. The practical tips on preparing for an interview and following up may be helpful for a Sales Consultant at any stage of their career.
Sales Director
A Sales Director must demonstrate exceptional sales acumen when interviewing for a role. This course provides a deep dive into the interview process, teaching how to prepare, manage, and follow up effectively. The course details the qualities that companies seek in a sales professional. By learning how to best position themselves, a Sales Director can land a role that matches their ambition. A Sales Director who has a strong interview performance will be more able to leverage their experience to lead a team and mentor others.
Customer Success Manager
The role of a Customer Success Manager requires excellent communication and presentation skills, which are honed by the guidance offered in this course on interview mastery. The course helps individuals understand how to present themselves as the ideal candidate. It provides strategies on handling interview questions, which are crucial for a Customer Success Manager when engaging with clients. Key concepts discussed in the course, such as how to manage different stages of an interview, can improve the performance of a Customer Success Manager interacting with various stakeholders.
Recruiter
A Recruiter is responsible for identifying and bringing in the best candidates, and this course can help them understand the process from the candidate's perspective. The course covers how to prepare for interviews and how to handle different types of questions. The course's live Q&A sessions can provide a sense of the questions candidates may ask, helping a Recruiter better prepare for their own role. The Recruiter will also better understand what to look for in candidates. This may enhance the Recruiter's ability to select top sales talent.
Marketing Specialist
A Marketing Specialist can benefit from the self-presentation skills taught in the course. By mastering the interview process, they can position themselves as a valuable asset. The course’s emphasis on preparation, communication, and demonstrating value can be helpful when delivering presentations, which is often part of a Marketing Specialist's role. While not directly sales-focused, this course can assist a Marketing Specialist in improving their overall communication and presentation skills. These skills can help them succeed in their role.
Training Facilitator
A Training Facilitator must be adept at presenting information and engaging an audience, which are both covered in this course. The course provides valuable insights into how to manage the presentation process, handle questions effectively, and create a strong impression. Although this course trains for a sales interview, much of that content is transferable to facilitating training sessions, making it suitable for someone wanting to become a Training Facilitator. The course also covers practical tips for preparing for a presentation and following up, which are critical for success in this role.
Entrepreneur
An Entrepreneur often needs to sell their ideas and vision to investors, partners, and team members. This course provides strategies for handling questions and creating a strong, persuasive presence. The course's focus on clear communication and confidence can help an Entrepreneur when pitching their business or networking. While not directly related to sales employment, the course helps build a fundamental skill which an Entrepreneur needs, which is the ability to persuade and influence. This course may be particularly useful for those looking to start their own business.
Human Resources Specialist
A Human Resources Specialist may find this course useful in understanding the candidate's perspective during the interview process. The course highlights how candidates manage interviews, handle questions, and follow up. This knowledge can allow a Human Resource Specialist to improve their hiring processes. Understanding the experiences of candidates can be invaluable for creating fair and effective interview strategies. This course may help a Human Resources Specialist better understand what candidates are looking for during the interview process.
Project Manager
A Project Manager often needs to present progress updates and secure resources, which means the presentation and communication skills taught in this course may be helpful. This course covers how to manage the presentation process, handle questions effectively, and create a strong impression. While the course focus is on sales interviews, many of these skills are transferable to other domains. This course may be useful for building a foundation in communication skills.
Instructional Designer
An Instructional Designer can use many of the skills taught in this course, which includes how to present content and engage an audience, in their design work. The course emphasizes clear communication, handling questions effectively, and creating a strong impression. While the context is sales interviews, the skills are highly transferable to creating engaging learning experiences. This course may support those wishing to build foundational skills in communicating, which many Instructional Design roles require.
Career Coach
A Career Coach can leverage the insights from the course to better support their clients in interview preparation. By understanding the strategies and techniques taught in the course, a Career Coach would be more able to advise job seekers. The course covers how to prepare for interviews, manage questions, and create a lasting impression, which are all useful skills for a Career Coach to possess. While the course focuses specifically on sales roles, the principles it teaches are applicable across many fields. This is a useful course for someone hoping to work in career guidance.
Technical Trainer
A Technical Trainer can use many of the skills taught in this course which includes presenting training content and handling questions from attendees. This course emphasizes communication skills, building rapport, and creating a clear message, skills which are applicable in a technical training context. This course may help boost their confidence and clarity when delivering technical training. While this course focuses on sales interviews, many of the skills are transferrable to a training environment.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Sales Job Interview Masterclass - Ace Your Sales Interview!.
Delves into the psychological aspects of sales, providing valuable insights into understanding customer behavior and building rapport. It offers practical techniques for overcoming objections and closing deals. This book is particularly useful for understanding the underlying motivations of both the salesperson and the customer. It is commonly used as a reference by sales professionals.
Provides a modern approach to sales, focusing on attracting customers rather than cold calling. It offers valuable insights into building relationships and creating a strong sales pipeline. Reading this book will help you understand how to position yourself as a valuable asset to potential employers. It useful reference for understanding current sales strategies.

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