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Strategy and Sustainability

Business and environmental sustainability are not natural bedfellows. Business is about making money. Sustainability is about protecting the planet. Business is measured in months and quarters. Sustainability often requires significant short term costs to secure a sometimes uncertain long-term benefit. To some activists, all executives are exploitative, selfish one percenters. To some executives, all activists are irresponsible, unyielding extremists. And yet engaging with the issue isn’t optional – all businesses must have a strategy to deal with sustainability and, like any strategy, this involves making choices. This Strategy and Sustainability course based on Rosenberg's recently published book by Palgrave (http://www.palgrave.com/la/book/9781137501738) that encourages learners to filter out the noise and make those choices in a hard-nosed and clear-eyed way. Prof. Rosenberg’s nuanced and fact-based point of view recognizes the complexity of the issues at hand and the strategic choices businesses must make. He blends the work of some of the leading academic thinkers in the field with practical examples from a variety of business sectors and geographies and offers a framework with which senior management might engage with the topic, not (just) to save the planet but to fulfill their short, medium and long-term responsibilities to shareholders and other stakeholders. This course promises to be both engaging and thought-provoking, aimed at anyone who wishes to gain a deeper understanding of a subject that is no longer perceived as a choice but a necessity for future managers and business leaders alike.

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Rating 4.3★ based on 51 ratings
Length 7 weeks
Effort 2-3 hours/week
Starts Jun 26 (44 weeks ago)
Cost $49
From IESE Business School via Coursera
Instructor Mike Rosenberg
Download Videos On all desktop and mobile devices
Language English
Subjects Social Sciences Business
Tags Social Sciences Business Business Strategy Economics

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What people are saying

strategy and sustainability

On the basis of this course being labelled as strategic, I was hoping it would to address the corporate level strategic challenge of how business can transition from one mental model to another mental model.The course should be renamed so as not to confuse prospective students wanting to understand corporate level business strategy and sustainability.

A great course for a gentle introduction to the topic of Strategy and Sustainability.

THE COURSE HAS SHOWED THE BASIC FRAMEWORK OF STRATEGY AND SUSTAINABILITY VERY WELL.THE PEER ASSIGNMENT ALSO VERY INTERESTING .OVERALL,I REALLY ENJOYED THE COURSE .

I have just successfully completed Prof. Rosenberg's Strategy and Sustainability course.

Very well explained the need and process to integrate sustainability framework in you business strategy Strategy and Sustainability is an excellent foundational course, providing background and context to sustainability and corporate social responsibility.

Recom Strategy and Sustainability is an eye-opening and engaging course that guides you through the dynamics of business and the tough choices that managers must take to make their businesses sustainable.

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enjoyed the course

Overall, I really enjoyed the course.

Overall I enjoyed the course and various breakdowns of business approaches to company environmental policy.

I enjoyed the course.

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highly recommend

A highly recommended course!

Highly recommend for those learning about Sustainability.

I would highly recommend it to all people working in CSR departments, but also to anyone who is about to start his or her own CSR consultancy (which is what I am currently doing).

I would highly recommend this course for anyone in or thinking about a role in the area of sustainability or those who have an interest in champio Awesome course Very interesting approach on the analysis of sustainable strategies in business.

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really enjoyed

I really enjoyed this course, especially because it made me see that its hard -but not impossible- to combine a business strategy with the environment, but it is possible to take steps little by little.

professor rosenberg

Professor Rosenberg did an excellent job delivering the content and objective of the Strategy and Sustainab Very interesting.

Professor Rosenberg has done an excellent job in making the content understandable and in extracting really the main points one should keep in mind and apply when developing a sustainable strategy or assessing one.Content wise the course is not heavily loaded.

Professor Rosenberg guides this class in a clear and structured manner that is makes his pupils understand why these choices are more relevant today than ever before.

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mike rosenberg

Mike Rosenberg is a great expert to listen to and his course is very easy to follow, and very comprehensive.

thank you Prof. Mike Rosenberg!

Mike Rosenberg did it clearly, and I feel now much more comfortable with this thematics.

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recommend it

business strategy

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Rating 4.3★ based on 51 ratings
Length 7 weeks
Effort 2-3 hours/week
Starts Jun 26 (44 weeks ago)
Cost $49
From IESE Business School via Coursera
Instructor Mike Rosenberg
Download Videos On all desktop and mobile devices
Language English
Subjects Social Sciences Business
Tags Social Sciences Business Business Strategy Economics

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