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Michael Lenox

본 과정은 디지털 전환의 핵심 구성 요소에 대한 소개를 통해 여러분이 혁신의 동력과 경제학, 그리고 기술적 변화에 대해 이해하고 이를 통해 업계에서 경쟁적 이점을 취할 수 있도록 하기 위해 고안되었습니다.

여러분은 데이터의 사업적 가치, 그리고 인공 지능 및 자율성과 같은 핵심 기술의 급격한 성장이 경쟁의 본질에 미치는 영향을 학습하시게 됩니다.

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본 과정은 디지털 전환의 핵심 구성 요소에 대한 소개를 통해 여러분이 혁신의 동력과 경제학, 그리고 기술적 변화에 대해 이해하고 이를 통해 업계에서 경쟁적 이점을 취할 수 있도록 하기 위해 고안되었습니다.

여러분은 데이터의 사업적 가치, 그리고 인공 지능 및 자율성과 같은 핵심 기술의 급격한 성장이 경쟁의 본질에 미치는 영향을 학습하시게 됩니다.

또한 여러분은 인프라, 기술, 업무 기능 및 전략 등의 '디지털 전환 과정'에 대한 이해를 구축하고, 프레임워크를 활용하여 여러분의 사업을 전환하는 방향성을 세우게 됩니다.

본 과정은 디지털 전환이 진행 중인 산업에 종사하고 있거나, 디지털 전환에 대한 깊은 이해를 통해 디지털 전환을 선도할 수 있는 기본 지식을 갖추려는 모든 사람을 대상으로 제작되었습니다.

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What's inside

Syllabus

디지털 혁명
기술의 급격한 성장 속도는 조직들이 경쟁 우위를 점하기 위해 가치 사슬을 해체하게 만듭니다. 이 수업에서는 디지털 정보를 처리하고, 전달하고, 저장하는 기본 법칙에 대해 논의할 것입니다. 그리고 급격한 기술 변화가 산업의 변화를 주도하는 방법을 살펴볼 것입니다. 또한 Pitney Bowes 기업에서 진행 중인 적응과 변화의 과정에 따른 경영 리더십도 함께 알아 볼 것입니다.
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디지털 디스럽션의 경제학
파괴적 혁신은 새로운 개념이 아닙니다. 우리는 디지털 시대의 상징이라고 할 수 있는 지속적인 파괴적 혁신 중에 번영하는 방법을 과거로부터 배울 수 있습니다. 이번 수업에서는 디지털 전환의 기초와 경쟁적 수명 주기의 본질에 대해 살펴보겠습니다. 우리는 혁신과 기술적 변화의 기반 경제학에 대해 살펴볼 겁니다. 마지막으로는 디지털 전환의 눈을 통해 기존의 기업과 혁신의 경제학에 대해 알아보겠습니다.
디지털화로 가는 길
심화 학습을 위한 추가 자료

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
디지털 전환에 대한 전반적인 이해와 기술적인 변화의 영향을 이해할 수 있도록 가이드합니다
코스라 제공하며, Michael Lenox가 강의합니다
프레임워크를 활용하여 비즈니스 전환 방향성을 세울 수 있도록 지원합니다

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Save 디지털 전환 입문과정 [파트 1] to your list so you can find it easily later:
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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in 디지털 전환 입문과정 [파트 1] with these activities:
데이터 분석 기초 강의 시청
이 강의는 디지털 혁명에서 데이터의 역할에 대한 개요를 제공합니다.
Show steps
  • Corsera의 '데이터 분석 기초' 강의 찾기
  • 강의 시청하기
데이터 분석 퀴즈 연습
이 연습은 여러분이 데이터 분석의 기본 개념을 이해하는 데 도움이 됩니다.
Show steps
  • Coursera의 '데이터 분석 기초' 퀴즈 찾기
  • 퀴즈 풀기
동료 학습자와 데이터 분석 토론
이 토론은 여러분이 다른 관점을 피하고 기술을 향상시키는 데 도움이 됩니다.
Show steps
  • 학습 파트너 찾기
  • 토론 주제 선택하기
  • 토론하기
One other activity
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Show all four activities
데이터 분석 프로젝트 수행
이 프로젝트는 여러분이 데이터 분석 기술을 적용하여 실제 문제를 해결하는 데 도움이 됩니다.
Show steps
  • 데이터 세트 선택하기
  • 데이터 분석하기
  • Insight를 생성하기

Career center

Learners who complete 디지털 전환 입문과정 [파트 1] will develop knowledge and skills that may be useful to these careers:
Digital Transformation Manager
A Digital Transformation Manager leads and manages digital transformation initiatives within an organization. By introducing the key components of digital transformation, this course will help you develop the skills and knowledge necessary to understand the drivers of innovation, economics, and technological change. This will help you gain a competitive advantage in the industry and advance your career as a Digital Transformation Manager.
Data Scientist
Data Scientists leverage data to solve business problems. This course will build your understanding of the business value of data, and how key technologies like artificial intelligence and autonomy are impacting the nature of competition. This course will help build a foundation for success in your role as a Data Scientist.
Chief Technology Officer (CTO)
A CTO is responsible for overseeing the technological vision and strategy of an organization. The course covers digital transformation processes, including infrastructure, technology, business functions, and strategy. You will build an understanding of the 'digital transformation journey,' and leverage frameworks to guide your business transformation as a CTO.
Business Analyst
Business Analysts help businesses improve their performance by analyzing and evaluating business processes. This course will provide you with an understanding of the economics of digital disruption, giving you the insights to become a successful Business Analyst in the digital age.
Technology Consultant
Technology Consultants help organizations solve technological challenges and implement new technologies. The course will introduce you to the rapid pace of technological change, and how industries are being transformed. This course may provide a useful foundation for success in your career as a Technology Consultant.
Innovation Manager
Innovation Managers lead and manage innovation initiatives within an organization. This course will help you understand the drivers of innovation and how to create a competitive advantage through technological change. This will be invaluable in your journey as an Innovation Manager.
Software Engineer
Software Engineers design, develop, and maintain software systems. The course will introduce you to key technologies like artificial intelligence and autonomy, and their impact on competition. This understanding may be useful as you build your career as a Software Engineer.
Product Manager
Product Managers oversee the development and launch of new products. This course will help you understand the business value of data, and how to use data to make better decisions. This will be useful in your career as a Product Manager.
Data Analyst
Data Analysts clean, analyze, and interpret data to help businesses make better decisions. This course will provide you with an understanding of the economics of digital disruption, giving you the insights to become a successful Data Analyst in the digital age.
Project Manager
Project Managers plan, execute, and close projects. This course will help you understand the digital transformation processes, and how to manage projects effectively during digital transformations. This may be useful in your career as a Project Manager.
Marketing Manager
Marketing Managers develop and execute marketing campaigns to promote products and services. This course will provide you with an understanding of the economics of digital disruption, giving you the insights to become a successful Marketing Manager in the digital age.
Sales Manager
Sales Managers lead and manage sales teams to achieve sales targets. This course may be useful to you as a Sales Manager, by helping you understand digital transformation processes and how to manage sales teams during digital transformations.
Operations Manager
Operations Managers oversee the day-to-day operations of a business. This course will help you understand digital transformation processes, and how to manage operations effectively during digital transformations. This course may be useful to you in your career as an Operations Manager.
Financial Analyst
Financial Analysts analyze financial data to make investment recommendations. The course will introduce you to key technologies like artificial intelligence and autonomy, and their impact on competition. This understanding may be useful as you build your career as a Financial Analyst.
Human Resources Manager
Human Resources Managers oversee the human resources functions of an organization. This course will help you understand the impact of digital transformation on the workplace, and how to manage human resources during digital transformations. This course may be useful to you in your career as a Human Resources Manager.

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in 디지털 전환 입문과정 [파트 1].
Provides a framework for understanding how established companies can innovate and avoid being disrupted by new technologies.
Offers a practical guide to implementing digital transformation, providing case studies and best practices.
Examines the impact of automation and artificial intelligence on the economy and workforce.
Analyzes the impact of automation and artificial intelligence on the workforce, providing insights into the future of work.
Provides a methodology for building and testing new products and services, which can be applied to digital transformation initiatives.
Describes the characteristics of exponential organizations and provides insights into how to create and scale them.
Offers a framework for understanding the challenges of bringing new technologies to the mass market.

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