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Joshua Wilder Oakley

Master composite designs and text manipulation with a focus on design-thinking methodology in this course. Enroll today.

Prerequisite details

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Master composite designs and text manipulation with a focus on design-thinking methodology in this course. Enroll today.

Prerequisite details

To optimize your success in this program, we've created a list of prerequisites and recommendations to help you prepare for the curriculum. Prior to enrolling, you should have the following knowledge:

  • Digital Arts Fluency

You will also need to be able to communicate fluently and professionally in written and spoken English.

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What's inside

Syllabus

Masking in raster design. Explore composite designs using layers and masking and understanding pixel selection tools. Using advanced features like clipping masks for nuanced compositions.
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In this lesson discover the power of vector tools within raster design software. We will look specifically at the pen tool and its anchor points as well as the power of text in vector design.
We cover the power of filters. We look at different types and how to apply them. We examine how they work in conjunction with layers, blend modes and non-destructive editing using smart objects.
The lesson covers branding and visual identity. We explore the impact of branding and the creation process, diving into design-thinking methodology and logo development.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Examines composite designs and text manipulation within the design-thinking methodology
Teaches layers and masking, pen tool and anchor points, and filters and blend modes
Covers branding and visual identity development

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Raster Design and Branding with these activities:
Read 'Design Elements and Principles' by Timothy Samara
This book provides a comprehensive overview of the fundamental elements and principles of design, which will be essential for your success in this course.
Show steps
  • Read the book carefully and take notes.
  • Complete the exercises provided in the book.
Join a study group or online forum
Engaging with other students through study groups or online forums can help you reinforce your understanding of the material and expand your perspectives.
Show steps
  • Find a study group or online forum that aligns with your interests.
  • Participate in discussions and share your thoughts.
Create a mood board or inspiration board
Creating a mood board or inspiration board will help you gather and organize design ideas and inspiration, which can be valuable for your projects in this course.
Browse courses on Mood Boards
Show steps
  • Collect images, colors, and textures that inspire you.
  • Organize your collection into a mood board or inspiration board.
  • Use your mood board or inspiration board to inform your design decisions.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Composite design project
Solidifies understanding of composite designs and text manipulation techniques.
Show steps
  • Choose a topic and gather source material.
  • Design a composite image using layers and masking.
  • Incorporate text into your design.
  • Save and share your design.
Practice using vector tools
Completing practice drills will help you master vector tools and techniques, which are essential for success in this course.
Browse courses on Vector Tools
Show steps
  • Find online tutorials on using vector tools.
  • Complete the exercises provided in the tutorials.
  • Experiment with different vector tools and techniques on your own.
Watch tutorials on advanced design techniques
Watching tutorials can help you learn new techniques and expand your design skills.
Browse courses on Raster Design
Show steps
  • Find tutorials on advanced design techniques.
  • Watch the tutorials and take notes.
  • Practice the techniques you learned.
Contribute to an open source design project
Contributing to an open source design project can provide you with hands-on experience and help you build your portfolio.
Browse courses on Open Source
Show steps
  • Find an open source design project that interests you.
  • Contribute to the project by submitting bug fixes or new features.
Develop a branding and visual identity for a hypothetical company
This project will allow you to apply the concepts you learn in the course to a real-world scenario.
Browse courses on Branding
Show steps
  • Research the company and its target audience.
  • Develop a brand strategy and visual identity.
  • Create a style guide for the brand.

Career center

Learners who complete Raster Design and Branding will develop knowledge and skills that may be useful to these careers:
Art Director
An Art Director leads and manages the concept, design, and production of visual materials. This course can help build a foundation by providing knowledge of masking and vector tools in raster design.
Digital Marketing Specialist
A Digital Marketing Specialist creates and executes marketing campaigns across various digital channels. This course would provide the foundation to creating composite designs and understanding branding.
Graphic designer
A Graphic Designer uses composite designs to develop visual concepts using computer software or by hand. This course would provide foundational skills that may be helpful to a Graphic Designer.
Web Designer
A Web Designer uses composite designs to create and maintain websites. This course would be helpful in building foundational skills in masking in raster design and understanding the impact of branding.
User Experience Designer
A User Experience Designer focuses on the user experience of a product or service. This course teaches masking, the power of vector tools, and filters, which can help build a foundation for creating a positive user experience.
Creative Director
A Creative Director leads and manages the creative team and oversees the development of visual concepts. This course would provide foundational knowledge that may be helpful in visual concept development, branding, and logo development.
Product Designer
A Product Designer works closely with engineers to design and develop new products. This course may be helpful for understanding branding, the use of vector tools, and filters, all of which can be useful in the product design process.
Marketing Manager
A Marketing Manager plans and implements marketing campaigns across various channels. This course may be helpful in understanding the impact of branding and the use of filters, masks, and vector tools.
Brand Manager
A Brand Manager develops and manages the brand strategy for a company or product. This course could be helpful in understanding the impact of branding and the process of logo development.
Visual Designer
A Visual Designer creates visual concepts for a variety of media. This course can help build a foundation for understanding masking, the power of vector tools, and filters, all of which are essential to visual design.
Content Marketer
A Content Marketer creates and distributes valuable, relevant, and consistent content to attract and retain a clearly defined audience and drive profitable customer action.
Business Development Manager
A Business Development Manager generates new business opportunities for a company and helps to develop and maintain relationships with customers and partners.
Marketing Analyst
A Marketing Analyst gathers, analyzes, and interprets marketing data to help organizations understand their customers and make better marketing decisions.
Social Media Manager
A Social Media Manager plans, executes, and monitors social media campaigns to achieve marketing and business objectives.
Sales Manager
A Sales Manager leads and manages a team of sales professionals, and develops and implements sales strategies to meet or exceed sales targets.

Reading list

We've selected 22 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Raster Design and Branding.
Provides a comprehensive overview of Adobe Photoshop, covering the basics of the software as well as more advanced techniques. It valuable resource for both beginners and experienced users.
Practical guide to raster design, with a focus on using Adobe Photoshop. It covers a wide range of topics, from basic image editing to advanced compositing techniques.
Provides a comprehensive guide to logo design, covering everything from the basics of logo design to more advanced techniques. It valuable resource for both beginners and experienced designers.
Provides a clear and concise introduction to the principles of design. It great resource for anyone who wants to learn more about design, even if they have no prior experience.
Comprehensive guide to branding, covering everything from the basics of brand strategy to the development of brand identities. It valuable resource for anyone who wants to learn more about the branding process.
Provides a comprehensive overview of the fundamentals of graphic design, including color theory, typography, and layout.
Comprehensive guide to the elements of design, covering everything from line and shape to texture and color. It valuable resource for anyone who wants to learn more about the basics of design.
Examines the principles of user-centered design, providing practical advice on how to create products and interfaces that are easy to use.
Provides a practical guide to graphic design for non-designers, covering topics such as layout, typography, and color.
Comprehensive guide to typography, covering everything from the history of type to the principles of type design. It valuable resource for anyone who wants to learn more about typography.
Classic guide to the grammar of graphics, covering the basics of visual perception and how to use it to create effective data visualizations.
Practical guide to storytelling with data, covering everything from the basics of data visualization to the art of storytelling. It valuable resource for anyone who wants to learn more about how to communicate data effectively.
Classic guide to the visual display of quantitative information, covering everything from the basics of chart design to the art of presenting data effectively. It valuable resource for anyone who wants to learn more about how to visualize data effectively.
Practical guide to design thinking, covering everything from the basics of the design thinking process to the tools and techniques that can be used to apply it to real-world problems.
Classic guide to the innovator's dilemma, covering the challenges that established companies face when they try to innovate. It valuable resource for anyone who wants to learn more about the challenges of innovation.
Practical guide to good strategy, covering the elements of a good strategy and how to develop one. It valuable resource for anyone who wants to learn more about the art of strategy.
Practical guide to the lean startup methodology, covering the basics of the lean startup process and how to apply it to real-world businesses.
Guide to building a successful startup, covering everything from the basics of business strategy to the challenges of scaling a company.
Practical guide to traction, covering the different channels that can be used to acquire customers and how to measure the effectiveness of those channels.

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