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Thomas LeBlanc

This course will be an introduction to business analytics by discussing the foundation through real-world use cases.

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This course will be an introduction to business analytics by discussing the foundation through real-world use cases.

Being able to turn raw data into useful insights is the very purpose of business analytics. In the course, Foundations of Business Analytics, you’ll gain the ability to understand the type of analytics - descriptive, diagnostic, predictive, and prescriptive. First, you’ll explore the importance of using business analytics to solve business problems while understanding its limitations. Next, you’ll discover the tools available for analytics including applications, statistical packages, as well as programming languages. Finally, you’ll dive into the quality challenges while profiling, cleansing, and validating the data. When you’re finished with this course, you’ll have the skills and knowledge of business analytics needed to determine actionable insights and decision-making at your organization.

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What's inside

Syllabus

Course Overview
Demonstrate Understanding of the Importance of Business Analytics
Identify and Analyze Different Types of Business Analytics
Apply Knowledge of Different Applications of Business Analytics
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Analyze and Propose Strategies
Demonstrate Understanding of Different Data Types
Apply Data Quality Assessment Techniques

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Builds a strong foundation for beginners interested in business analytics
Explores the wide industry application of business analytics
May have barriers to taking the course due to the need for access to applications, statistical packages, or programming languages
Requires familiarity with data profiling, cleansing, and validation
Develops the ability to determine actionable insights and decision-making tools

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Creating Forms in ServiceNow with these activities:
Connect with a Business Analytics Professional
Provides exposure to industry insights, practical knowledge, and potential career guidance.
Browse courses on Business Analytics
Show steps
  • Identify potential mentors through professional networks, LinkedIn, or university alumni
  • Reach out to mentors and request a meeting or informational interview
Review Descriptive Analytics
Reinforces understanding of basic data analysis techniques, providing a strong foundation for the course.
Browse courses on Descriptive Analytics
Show steps
  • Review basic statistical concepts (mean, median, mode, standard deviation)
  • Practice creating basic data visualizations (charts, graphs)
  • Analyze a small dataset using descriptive analytics techniques
Participate in a Study Group
Encourages collaboration, peer learning, and the exchange of ideas, enhancing understanding of course concepts.
Show steps
  • Form a study group with classmates
  • Meet regularly to discuss course material, solve problems, and quiz each other
Three other activities
Expand to see all activities and additional details
Show all six activities
Practice Data Profiling and Cleansing
Provides hands-on experience with data preparation techniques, enhancing understanding of data quality challenges.
Browse courses on Data Profiling
Show steps
  • Find a tutorial on data profiling and cleansing techniques
  • Follow the tutorial to practice profiling and cleansing a real-world dataset
  • Evaluate the results and identify areas for improvement
Practice Applying Predictive Analytics Techniques
Provides repetitive practice in applying predictive analytics techniques, strengthening understanding and problem-solving skills.
Browse courses on Predictive Analytics
Show steps
  • Find practice problems or datasets for predictive analytics
  • Use a programming language or software tool to apply predictive analytics techniques
  • Evaluate the results and identify areas for improvement
Write a Blog Post on a Business Analytics Topic
Encourages students to synthesize their learning, improve their written communication skills, and share their knowledge.
Show steps
  • Choose a relevant business analytics topic
  • Research the topic and gather data
  • Write a well-structured blog post that presents the topic clearly
  • Publish the blog post on a reputable platform

Career center

Learners who complete Creating Forms in ServiceNow will develop knowledge and skills that may be useful to these careers:
Data Quality Analyst
As a Data Quality Analyst, you will use your skills in data analysis and data quality management to ensure that data used by organizations is accurate, consistent, and reliable. Creating Forms in ServiceNow provides a comprehensive introduction to data quality assessment techniques and practical experience in data profiling, making it an ideal course for those seeking to enter the field of Data Quality Analysis.
Business Analyst
As a Business Analyst, you will use your understanding of business processes and data analysis to identify opportunities for improvement and drive change within organizations. This course, by providing a comprehensive introduction to business analytics concepts and applications, can be a valuable stepping stone in your journey to becoming a Business Analyst, helping you gain the understanding and skills needed to succeed in the field.
Data Analyst
As a Data Analyst, you will use your skills to clean and analyze data, identifying patterns and insights that can be translated into actionable decisions for businesses. This course, Creating Forms in ServiceNow, may be useful in your journey to becoming a Data Analyst as it provides a firm understanding of data quality assessment techniques and practical experience in data profiling, which are essential skills for success in the field.
Data Scientist
As a Data Scientist, you will apply the principles of data analytics to solve complex business problems, working with large datasets to develop models that can predict future outcomes and optimize decision-making. Creating Forms in ServiceNow may provide a helpful foundation for your pursuit of a career in Data Science, as it helps build a foundation in data quality and data profiling.
Financial Analyst
As a Financial Analyst, you will use your strong analytical skills to evaluate financial data and make recommendations on investment decisions. This course, Creating Forms in ServiceNow, may provide some helpful insights into data analysis and data quality management, which can be beneficial for those seeking to enter the field of Financial Analysis.
Data Governance Analyst
As a Data Governance Analyst, you will use your understanding of data governance principles and best practices to ensure that data is managed and used in a consistent and ethical manner within organizations. Creating Forms in ServiceNow, while not directly related to the field of Data Governance, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Information Security Analyst
As an Information Security Analyst, you will use your understanding of information security principles and best practices to protect data and systems from unauthorized access, use, disclosure, disruption, modification, or destruction. Creating Forms in ServiceNow, while not directly related to the field of Information Security, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Market Research Analyst
As a Market Research Analyst, you will use your analytical skills to conduct market research and gather data to help businesses understand their target market and make informed decisions. Creating Forms in ServiceNow, while not directly related to the field of Market Research, may provide some foundational knowledge in data analysis and data quality management, which can be beneficial for those seeking to enter this field.
Systems Analyst
As a Systems Analyst, you will use your understanding of business processes and IT systems to analyze and design solutions that meet the needs of organizations. Creating Forms in ServiceNow, while not directly related to the field of Systems Analysis, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Business Systems Analyst
As a Business Systems Analyst, you will use your understanding of business processes and IT systems to analyze and design solutions that meet the needs of organizations. Creating Forms in ServiceNow, while not directly related to the field of Business Systems Analysis, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Project Manager
As a Project Manager, you will use your skills in planning, organizing, and managing projects to ensure that they are completed on time, within budget, and to the required quality standards. Creating Forms in ServiceNow, while not directly related to the field of Project Management, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Operations Research Analyst
As an Operations Research Analyst, you will use your analytical skills to solve complex problems in areas such as logistics, supply chain management, and manufacturing. Creating Forms in ServiceNow, while not directly related to the field of Operations Research, may provide some foundational knowledge in data analysis and data quality management, which can be beneficial for those seeking to enter this field.
Database Administrator
As a Database Administrator, you will use your technical skills to manage and maintain databases, ensuring that data is stored, organized, and accessible to users. Creating Forms in ServiceNow, while not directly related to the field of Database Administration, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.
Management Consultant
As a Management Consultant, you will use your analytical and problem-solving skills to help organizations improve their performance and achieve their strategic goals. Creating Forms in ServiceNow, while not directly related to the field of Management Consulting, may provide some foundational knowledge in data analysis and data quality management, which can be beneficial for those seeking to enter this field.
IT Auditor
As an IT Auditor, you will use your understanding of IT systems and controls to evaluate the effectiveness of internal controls and ensure compliance with regulations. Creating Forms in ServiceNow, while not directly related to the field of IT Auditing, may provide some foundational knowledge in data management and data quality, which can be beneficial for those seeking to enter this field.

Reading list

We've selected eight books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Creating Forms in ServiceNow.
Provides a comprehensive overview of business analytics, including its history, applications, and challenges. It valuable resource for students and professionals who want to learn more about this field.
Provides a comprehensive overview of big data analytics, including its challenges and opportunities. It valuable resource for students and professionals who want to learn more about this emerging field.
Provides a practical guide to using data mining to improve business intelligence. It covers a wide range of topics, including data preparation, data mining algorithms, and data visualization.
Provides a practical guide to using predictive analytics to improve business performance. It covers a wide range of topics, including data collection, analysis, and visualization.
Provides a practical guide to using machine learning to improve business performance. It covers a wide range of topics, including data preparation, machine learning algorithms, and data visualization.
Provides a practical guide to using business analytics to make better business decisions. It covers a wide range of topics, including data collection, analysis, and visualization.
Provides a practical guide to using R for data analytics. It covers a wide range of topics, including data collection, analysis, and visualization.
Provides a practical guide to using Microsoft Excel for data analytics. It covers a wide range of topics, including data collection, analysis, and visualization.

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