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Fatima Hussein
في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرف على التسويق الالكتروني وطرق نجاحه ،ستفهم خدمة تحليلات فيسبوك و ستدرك الفرق بينها و رؤى فيسبوك. ومن ثم سنتعرف على سبب الغاء خدمة تحليلات فيسبوك و كيفية استخدام الأدوات البديلة عنها.
في نهاية هذه الدورة ستصبح قادرا على استخدام أداة تحليلات فيسبوك و الاستفادة منها.
Register for this course and see more details by visiting:
OpenCourser.com/course/o16trg/kyfy@
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Examines Facebook Analytics and provides an overview of its functions and benefits when setting up Facebook Ads
Covers the reasons for discontinuing Facebook Analytics and discusses alternative tools that can be used for similar purposes
Suitable for beginners and those interested in understanding and utilizing analytics services, especially for Facebook Ads optimization
May require additional resources for those seeking more in-depth knowledge of digital marketing or data analysis
Save this course
Save كيفية إعداد تحليلات فيسبوك to your list so you can find it easily later:
Save
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in كيفية إعداد تحليلات فيسبوك with these
activities:
Review the latest Facebook algorithm updates
Show steps
Keeping up with algorithm updates ensures your marketing strategies remain effective.
Browse courses on
Search Engine Optimization
Show steps
-
Read blog posts and articles
-
Watch industry webinars
Lay the Foundation: Review Marketing Fundamentals
Show steps
Begin the course with a solid understanding of marketing fundamentals, enhancing your grasp of subsequent topics.
Show steps
-
Read the introductory chapter of the course textbook.
-
Review online resources like articles or blog posts on marketing basics.
-
Attend an introductory marketing webinar or workshop.
Organize and review course materials
Show steps
Organized materials will aid your learning and revision.
Show steps
-
Create a dedicated folder for course materials
-
Regularly review and summarize key concepts
Seven other activities
Expand to see all activities and additional details
Show all ten activities
Complete the Facebook Blueprint Certification
Show steps
Completing the Facebook Blueprint Certification provides comprehensive knowledge of Facebook marketing and can enhance your resume.
Show steps
-
Enroll in the Facebook Blueprint Certification program
-
Complete the online learning modules
-
Pass the certification exam
Join a Study Group: Dive into Discussions and Share Insights
Show steps
Collaborate with peers, exchange ideas, and gain diverse perspectives on Facebook Analytics and digital marketing strategies, enriching your learning experience.
Show steps
-
Join an online study group or create your own with classmates.
-
Set regular meeting times and discussion topics.
-
Share insights, case studies, and resources with the group.
Seek advice from experienced digital marketers
Show steps
Connecting with experienced professionals can provide valuable insights and career advice.
Show steps
-
Attend networking events
-
Join online communities
-
Reach out to professionals on LinkedIn
Craft a Mini-Case Study: Analyze Your Own Business or Campaign Using Facebook Analytics
Show steps
Apply your Facebook Analytics knowledge by analyzing real-world data from your own business or a relevant campaign, deepening your understanding and practical skills.
Show steps
-
Identify a specific business or marketing campaign to analyze.
-
Set up Facebook Analytics for the selected business or campaign.
-
Collect and analyze data from Facebook Analytics.
-
Write a mini-case study summarizing your findings and insights.
Create and manage Facebook ads
Show steps
Hands-on practice creating and managing Facebook ads will improve your understanding and skills.
Browse courses on
Digital Advertising
Show steps
-
Set up a Facebook Business Manager account
-
Create a Facebook ad campaign
-
Track and analyze the performance of your ads
Develop a social media marketing plan for a small business
Show steps
Creating a social media marketing plan will apply your knowledge to a real-world scenario and enhance your strategic thinking.
Browse courses on
Digital Marketing Plan
Show steps
-
Identify the target audience
-
Set marketing goals
-
Develop a content calendar
-
Establish a budget
Offer guidance to fellow students
Show steps
Mentoring others can solidify your understanding of the course material and reinforce your learning.
Show steps
-
Join a study group
-
Answer questions in online forums
Review the latest Facebook algorithm updates
Show steps
Keeping up with algorithm updates ensures your marketing strategies remain effective.
Browse courses on
Search Engine Optimization
Show steps
Show steps
Show steps
- Read blog posts and articles
- Watch industry webinars
Lay the Foundation: Review Marketing Fundamentals
Show steps
Begin the course with a solid understanding of marketing fundamentals, enhancing your grasp of subsequent topics.
Show steps
Show steps
Show steps
- Read the introductory chapter of the course textbook.
- Review online resources like articles or blog posts on marketing basics.
- Attend an introductory marketing webinar or workshop.
Organize and review course materials
Show steps
Organized materials will aid your learning and revision.
Show steps
Show steps
Show steps
- Create a dedicated folder for course materials
- Regularly review and summarize key concepts
Seven other activities
Expand to see all activities and additional details
Show all ten activities
Complete the Facebook Blueprint Certification
Show steps
Completing the Facebook Blueprint Certification provides comprehensive knowledge of Facebook marketing and can enhance your resume.
Show steps
Show steps
Show steps
- Enroll in the Facebook Blueprint Certification program
- Complete the online learning modules
- Pass the certification exam
Join a Study Group: Dive into Discussions and Share Insights
Show steps
Collaborate with peers, exchange ideas, and gain diverse perspectives on Facebook Analytics and digital marketing strategies, enriching your learning experience.
Show steps
Show steps
Show steps
- Join an online study group or create your own with classmates.
- Set regular meeting times and discussion topics.
- Share insights, case studies, and resources with the group.
Seek advice from experienced digital marketers
Show steps
Connecting with experienced professionals can provide valuable insights and career advice.
Show steps
Show steps
Show steps
- Attend networking events
- Join online communities
- Reach out to professionals on LinkedIn
Craft a Mini-Case Study: Analyze Your Own Business or Campaign Using Facebook Analytics
Show steps
Apply your Facebook Analytics knowledge by analyzing real-world data from your own business or a relevant campaign, deepening your understanding and practical skills.
Show steps
Show steps
Show steps
- Identify a specific business or marketing campaign to analyze.
- Set up Facebook Analytics for the selected business or campaign.
- Collect and analyze data from Facebook Analytics.
- Write a mini-case study summarizing your findings and insights.
Create and manage Facebook ads
Show steps
Hands-on practice creating and managing Facebook ads will improve your understanding and skills.
Browse courses on
Digital Advertising
Show steps
Show steps
Show steps
- Set up a Facebook Business Manager account
- Create a Facebook ad campaign
- Track and analyze the performance of your ads
Develop a social media marketing plan for a small business
Show steps
Creating a social media marketing plan will apply your knowledge to a real-world scenario and enhance your strategic thinking.
Browse courses on
Digital Marketing Plan
Show steps
Show steps
Show steps
- Identify the target audience
- Set marketing goals
- Develop a content calendar
- Establish a budget
Offer guidance to fellow students
Show steps
Mentoring others can solidify your understanding of the course material and reinforce your learning.
Show steps
Show steps
Show steps
- Join a study group
- Answer questions in online forums
Career center
Learners who complete كيفية إعداد تحليلات فيسبوك will develop knowledge and skills
that may be useful to these careers:
Marketing Manager
Marketing Manager
Marketing Managers are responsible for developing and executing marketing campaigns to promote products or services. This course on Facebook Analytics can help build a foundation for a career in Marketing Management by providing an understanding of how to use data to measure and improve marketing campaigns. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Marketing Managers.
Market Researcher
Market Researcher
Market Researchers are responsible for collecting and analyzing data about markets and customers in order to help businesses make informed decisions. This course on Facebook Analytics can help build a foundation for a career in Market Research by providing an understanding of how to use data to measure and improve marketing campaigns. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Market Researchers.
Social Media Manager
Social Media Manager
Social Media Managers are responsible for developing and executing social media campaigns to promote products or services. This course on Facebook Analytics can help build a foundation for a career in Social Media Management by providing an understanding of how to use data to measure and improve social media campaigns. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Social Media Managers.
E-commerce Manager
E-commerce Manager
E-commerce Managers are responsible for managing the day-to-day operations of an e-commerce business. This course on Facebook Analytics can help build a foundation for a career in E-commerce Management by providing an understanding of how to use data to measure and improve e-commerce performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for E-commerce Managers.
Digital Marketing Specialist
Digital Marketing Specialist
Digital Marketing Specialists are responsible for developing and executing digital marketing campaigns to promote products or services. This course on Facebook Analytics can help build a foundation for a career in Digital Marketing by providing an understanding of how to use data to measure and improve digital marketing campaigns. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Digital Marketing Specialists.
Web Analyst
Web Analyst
Web Analysts are responsible for collecting, analyzing, and interpreting data about website traffic in order to improve website performance. This course on Facebook Analytics can help build a foundation for a career in Web Analytics by providing an understanding of how to use data to measure and improve website performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Web Analysts.
Sales Manager
Sales Manager
Sales Managers are responsible for developing and executing sales strategies to generate revenue. This course on Facebook Analytics can help build a foundation for a career in Sales Management by providing an understanding of how to use data to measure and improve sales performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Sales Managers.
Business Analyst
Business Analyst
Business Analysts are responsible for identifying and analyzing business problems in order to develop solutions. This course on Facebook Analytics can help build a foundation for a career in Business Analysis by providing an understanding of how to use data to measure and improve business performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Business Analysts.
Data Analyst
Data Analyst
Data Analysts are responsible for collecting, analyzing, and interpreting data in order to help businesses make informed decisions. This course on Facebook Analytics can help build a foundation for a career in Data Analytics by providing an understanding of how to use data to measure and improve marketing campaigns. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Data Analysts.
Product Manager
Product Manager
Product Managers are responsible for developing and managing products or services. This course on Facebook Analytics can help build a foundation for a career in Product Management by providing an understanding of how to use data to measure and improve product performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which are all essential skills for Product Managers.
Project Manager
Project Manager
Project Managers are responsible for planning and executing projects to achieve specific goals. This course on Facebook Analytics may be useful for building a foundation for a career in Project Management by providing an understanding of how to use data to measure and improve project performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which may be helpful for Project Managers who work on projects related to digital marketing or e-commerce.
Operations Manager
Operations Manager
Operations Managers are responsible for planning and executing the day-to-day operations of a business. This course on Facebook Analytics may be useful for building a foundation for a career in Operations Management by providing an understanding of how to use data to measure and improve operational efficiency. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which may be helpful for Operations Managers who work in the area of e-commerce or digital marketing.
Data Scientist
Data Scientist
Data Scientists are responsible for collecting, analyzing, and interpreting data to solve business problems. This course on Facebook Analytics may be useful for building a foundation for a career in Data Science by providing an understanding of how to use data to measure and improve business performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which may be helpful for Data Scientists who work in the area of marketing or e-commerce.
Financial Analyst
Financial Analyst
Financial Analysts are responsible for analyzing financial data in order to make investment recommendations. This course on Facebook Analytics may be useful for building a foundation for a career in Financial Analysis by providing an understanding of how to use data to measure and improve financial performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth, which may be helpful for Financial Analysts who work in the area of marketing or e-commerce.
Software Engineer
Software Engineer
Software Engineers are responsible for designing, developing, and testing software applications. This course on Facebook Analytics may be useful for Software Engineers who work on applications related to digital marketing or e-commerce, as it provides an understanding of how to use data to measure and improve application performance. The course also covers how to use Facebook Analytics to track website traffic, understand customer behavior, and identify opportunities for growth.
For more career information including salaries, visit:
OpenCourser.com/course/o16trg/kyfy@
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
كيفية إعداد تحليلات فيسبوك.
Comprehensive guide to Facebook Analytics. It covers everything from the basics to advanced topics such as using custom dimensions and metrics.
Is for more experienced users of Facebook Analytics. It covers advanced topics such as using custom dimensions and metrics, creating segments, and building dashboards.
Is for more experienced users of Google Analytics. It covers advanced topics such as using custom dimensions and metrics, creating segments, and building dashboards.
Save
Good starting point for understanding Google Analytics. It covers the basics of Google Analytics, including how to set up your account, track your website traffic, and measure your marketing campaigns.
Save
Step-by-step guide to using Google Analytics. It covers everything from setting up your account to tracking your website traffic and measuring your marketing campaigns.
Is written for complete beginners. It covers the basics of Facebook Analytics in a clear and concise way.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/o16trg/kyfy@
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Time
8 hours
Via
Coursera
Institution
Coursera Project Network
Instructor
Fatima Hussein
Good to know
Examines Facebook Analytics and provides an overview of its functions and benefits when setting up Facebook Ads
Covers the reasons for discontinuing Facebook Analytics and discusses alternative tools that can be used for similar purposes
Suitable for beginners and those interested in understanding and utilizing analytics services, especially for Facebook Ads optimization
May require additional resources for those seeking more in-depth knowledge of digital marketing or data analysis
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