Ética y Gobierno Corporativo from Coursera

En este curso de Ética y Gobierno Corporativo estudiaremos y analizaremos la importancia desde lo estratégico, pero también desde lo reputacional, que tiene trabajar para ser una empresa ética y responsable con todos los ámbitos del negocio.

Los objetivos de este curso se orientan a comprender las diferentes miradas que hubo y hay sobre el tema, sus consecuencias y beneficios. Vivimos en un tiempo de cambios acelerados, en un tiempo que requiere transformar los negocios y este viaje te invita a ello, a pensar en el presente, pero por sobre todo, a pensar en lo necesario para sobrevivir el futuro próximo, por convicción o por necesidad.

Objetivos del curso:

• Conocer diferentes conceptos vinculados a la responsabilidad social empresaria, la ética, la sustentabilidad y el gobierno corporativo.

• Comprender la importancia de ser empresas socialmente responsables y los elementos a tener en cuenta.

• Analizar la sustentabilidad como plataforma de compromiso y de crecimiento.

• Analizar recursos para el armado de un programa de RSE.

• Comprender la importancia del reporte y de la comunicación.

• Analizar y revisar el impacto de las empresas en el medio ambiente y las diferentes formas que tienen de reducirlo.

• Evaluar estrategias y acciones de las empresas de responsabilidad corporativa de cara a los clientes.

What's inside

Syllabus

¿De dónde venimos y a dónde vamos?

En esta primera semana intentaremos comprender cómo surge la necesidad de lograr empresas comprometidas con la sociedad en la que está inserta. Los orígenes de la responsabilidad social empresaria, la concepción actual de empresas sostenibles, la ética y los gobiernos corporativos. ¿Es una moda o es parte del cambio que estamos transitando como sociedad? ¿Es una estrategia de mercadeo o es parte de una estrategia de negocios? ¿Qué debemos tener en cuenta para ser una empresa socialmente responsable?

Empresas responsables, mercados saludables

En este nuevo módulo abordaremos diferentes aspectos que las empresas tienen que tener en cuenta para ser responsables socialmente y sustentables. De igual manera, aprenderemos algunos efectos que el mal comportamiento genera en la empresa y el mercado, así como también recursos y controles que tienen algunos países y el mercado para evitar comportamientos reñidos con la ética.

La RSE como parte de la estrategia de negocios de la compañía

En este nuevo módulo abordaremos diferentes aspectos que las empresas tienen que tener en cuenta, desde la misión y visión de la empresa hasta el diseño, planificación y ejecución de un programa de RSE, los cuales le permiten mejorar el negocio y su reputación.

La responsabilidad en todos los ámbitos

En este último módulo abordaremos cómo el cuidado del medio ambiente se convirtió en una necesidad para el mundo. La verdad es que se consumen más recursos de los que se producen y el calentamiento global está generando cambios en nuestras vidas. Por ello, la responsabilidad social empresaria es, en efecto, responsabilidad social si aborda todos los ámbitos de actuación de la empresa. El ámbito ambiental y los clientes tienen que ser protagonistas al igual que el resto de los ámbitos.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Beneficioso para profesionales que buscan desarrollar habilidades de liderazgo ético y responsabilidad corporativa

Desarrolla una base sólida para comprender la importancia de la ética y la responsabilidad social empresarial

Fortalece la comprensión de las mejores prácticas en responsabilidad social empresarial y gobierno corporativo

Proporciona recursos y estrategias prácticas para implementar programas de RSE en las organizaciones

Oportunidad de aprender de instructores expertos en ética y responsabilidad social empresarial

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Ética y Gobierno Corporativo with these activities:

Revisar conceptos de ética y responsabilidad social

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Refuerza tu comprensión de los principios éticos y de responsabilidad social esenciales para este curso.

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Leer artículos y capítulos de libros sobre ética y responsabilidad social.
Revisar apuntes y materiales de cursos anteriores relacionados con estos temas.

Compilación de recursos sobre prácticas sostenibles

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Recopila y organiza recursos valiosos sobre prácticas sostenibles para tener una referencia rápida y fácil.

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Investigar y recopilar artículos, informes y herramientas relacionados con prácticas de sostenibilidad.
Organizar estos recursos en una base de datos o documento centralizado.

Participación en talleres sobre gobierno corporativo y compliance

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Adquiere conocimientos y habilidades prácticas sobre gobierno corporativo y cumplimiento para mejorar las prácticas comerciales éticas.

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Identificar talleres sobre gobierno corporativo y compliance ofrecidos por organizaciones profesionales o instituciones académicas.
Asistir a estos talleres y participar activamente en discusiones y ejercicios.

Two other activities

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Creación de un plan estratégico de RSE

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Pon en práctica los principios de RSE desarrollando un plan estratégico que integre la responsabilidad social en la estrategia general de una empresa.

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Investigar las mejores prácticas en planificación estratégica de RSE.
Identificar las partes interesadas clave y realizar un análisis de materialidad.
Establecer objetivos y metas específicos, medibles, alcanzables, relevantes y de tiempo limitado (SMART).
Desarrollar indicadores clave de rendimiento (KPI) para rastrear el progreso y el impacto.
Comunicar el plan de RSE a las partes interesadas y obtener su aceptación.

Contribución a proyectos de código abierto relacionados con la ética empresarial

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Participa en proyectos de código abierto que promueven prácticas comerciales éticas y sostenibles.

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Identificar proyectos de código abierto relacionados con la ética empresarial.
Revisar el código fuente y las pautas de contribución del proyecto.
Hacer contribuciones al código, la documentación o las pruebas.

Career center

Learners who complete Ética y Gobierno Corporativo will develop knowledge and skills that may be useful to these careers:

Corporate Social Responsibility Manager

Corporate Social Responsibility (CSR) Managers are responsible for developing and implementing CSR policies and programs that align with a company's values and mission. This course on Ethics and Corporate Governance can provide CSR Managers with a strong foundation in the ethical and legal considerations of corporate social responsibility. The course also covers topics such as sustainability, stakeholder engagement, and reporting, which are essential for CSR Managers to understand. By taking this course, CSR Managers can gain the knowledge and skills needed to develop and implement effective CSR programs that create value for both the company and its stakeholders.

See salaries and explore the career path for Corporate Social Responsibility Manager

Sustainability Consultant

Sustainability Consultants help organizations to develop and implement sustainability strategies. This course on Ethics and Corporate Governance can help Sustainability Consultants to understand the ethical and legal dimensions of sustainability, as well as the different frameworks and tools that can be used to measure and manage sustainability performance. By taking this course, Sustainability Consultants can gain the knowledge and skills needed to help organizations to make informed decisions about sustainability and to develop and implement effective sustainability strategies.

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Compliance Officer

Compliance Officers are responsible for ensuring that their organizations comply with all applicable laws and regulations. This course on Ethics and Corporate Governance can provide Compliance Officers with a strong foundation in the ethical and legal considerations of compliance. The course also covers topics such as risk management, internal controls, and corporate governance, which are essential for Compliance Officers to understand. By taking this course, Compliance Officers can gain the knowledge and skills needed to effectively manage compliance and to ensure that their organizations are operating in an ethical and compliant manner.

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Corporate Governance Officer

Corporate Governance Officers are responsible for ensuring that their companies comply with all applicable laws and regulations, as well as with the company's own internal governance policies. This course on Ethics and Corporate Governance can provide Corporate Governance Officers with a comprehensive understanding of the ethical and legal considerations of corporate governance. The course also covers topics such as risk management, internal controls, and shareholder rights, which are essential for Corporate Governance Officers to understand. By taking this course, Corporate Governance Officers can gain the knowledge and skills needed to effectively manage corporate governance and to ensure that their companies are operating in an ethical and compliant manner.

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Internal Auditor

Internal Auditors are responsible for evaluating the effectiveness of an organization's internal controls and for identifying areas of risk. This course on Ethics and Corporate Governance can provide Internal Auditors with a strong foundation in the ethical and legal considerations of internal auditing. The course also covers topics such as risk management, internal controls, and corporate governance, which are essential for Internal Auditors to understand. By taking this course, Internal Auditors can gain the knowledge and skills needed to effectively conduct internal audits and to provide valuable insights to their organizations.

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Risk Manager

Risk Managers are responsible for identifying, assessing, and managing risks that could impact their organizations. This course on Ethics and Corporate Governance can help Risk Managers to understand the ethical and legal dimensions of risk management, as well as the different frameworks and tools that can be used to manage risk. By taking this course, Risk Managers can gain the knowledge and skills needed to effectively manage risk and to protect their organizations from potential threats.

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Public relations manager

Public Relations Managers are responsible for managing the public image of their organizations. This course on Ethics and Corporate Governance can help Public Relations Managers to understand the ethical and legal considerations of public relations, as well as the different strategies and tactics that can be used to manage public relations effectively. By taking this course, Public Relations Managers can gain the knowledge and skills needed to effectively manage public relations and to protect their organizations' reputations.

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Corporate Lawyer

Corporate Lawyers provide legal advice to corporations on a wide range of matters, including ethics and corporate governance. This course on Ethics and Corporate Governance can provide Corporate Lawyers with a comprehensive understanding of the ethical and legal considerations of corporate governance. The course also covers topics such as risk management, internal controls, and shareholder rights, which are essential for Corporate Lawyers to understand. By taking this course, Corporate Lawyers can gain the knowledge and skills needed to effectively advise their clients on ethics and corporate governance matters.

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Human Resources Manager

Human Resources Managers are responsible for managing the human resources of their organizations. This course on Ethics and Corporate Governance can help Human Resources Managers to understand the ethical and legal considerations of human resources management, as well as the different strategies and tactics that can be used to manage human resources effectively. By taking this course, Human Resources Managers can gain the knowledge and skills needed to effectively manage human resources and to create a positive and productive work environment.

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Marketing Manager

Marketing Managers are responsible for developing and implementing marketing campaigns that promote their organizations' products or services. This course on Ethics and Corporate Governance can help Marketing Managers to understand the ethical and legal considerations of marketing, as well as the different strategies and tactics that can be used to market products or services effectively. By taking this course, Marketing Managers can gain the knowledge and skills needed to effectively manage marketing campaigns and to promote their organizations' products or services in an ethical and compliant manner.

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Sales Manager

Sales Managers are responsible for leading and managing sales teams. This course on Ethics and Corporate Governance can help Sales Managers to understand the ethical and legal considerations of sales, as well as the different strategies and tactics that can be used to manage sales teams effectively. By taking this course, Sales Managers can gain the knowledge and skills needed to effectively lead and manage sales teams and to achieve sales targets in an ethical and compliant manner.

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Investment Banker

Investment Bankers help companies to raise capital and to merge or acquire other companies. This course on Ethics and Corporate Governance can help Investment Bankers to understand the ethical and legal considerations of investment banking, as well as the different strategies and tactics that can be used to raise capital and to merge or acquire companies effectively. By taking this course, Investment Bankers can gain the knowledge and skills needed to effectively advise companies on investment banking matters and to help them to achieve their financial goals.

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Financial Analyst

Financial Analysts are responsible for analyzing and interpreting financial data. This course on Ethics and Corporate Governance can help Financial Analysts to understand the ethical and legal considerations of financial analysis, as well as the different techniques and tools that can be used to analyze financial data effectively. By taking this course, Financial Analysts can gain the knowledge and skills needed to effectively analyze financial data and to provide valuable insights to their organizations.

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Management Consultant

Management Consultants help organizations to improve their performance. This course on Ethics and Corporate Governance can help Management Consultants to understand the ethical and legal considerations of management consulting, as well as the different strategies and tactics that can be used to improve organizational performance. By taking this course, Management Consultants can gain the knowledge and skills needed to effectively advise organizations on management consulting matters and to help them to achieve their goals.

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Entrepreneur

Entrepreneurs start and operate their own businesses. This course on Ethics and Corporate Governance can help Entrepreneurs to understand the ethical and legal considerations of starting and operating a business. The course also covers topics such as business planning, marketing, and finance, which are essential for Entrepreneurs to understand. By taking this course, Entrepreneurs can gain the knowledge and skills needed to effectively start and operate their own businesses.

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Ética y Gobierno Corporativo

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