تصميم عروض تقديمية للمبيعات من خلال موقع Canva from Coursera

المشروع ده بيستهدف الناس إللي بتشتغل في الجوانب التسويقية المختلفة، إللي بنقول عليهم في منتصف الحياة المهنية، يعني مش المبتدئين في المجال ولكن إللي عندهم سنتين خبرة فأكثر، سواء في إدارة التسويق الإلكتروني أو إدارة المبيعات وتطوير الأعمال أو العلاقات العامة أو إدارة التمويل. أي حد بيحتاج يعرض شغل شركته ومنتجاتها وخدماتها قصاد عملاء أو مستثمرين أو شركاء أو رعاة أو مسؤولين حكوميين.

تمكُنك من استخدام موقع Canva هيِغنيك عن الاحتياج لمصممين في شغلك، مش هتحتاج تطلب تعديلات وتصميمات من إدارة تانية غير إدارتك أو تطلب جمايل من أصحابك المصممين، هتقدر تعمل التصميمات إللي أنت محتاجها بسهولة وبسرعة، ودي في حد ذاتها ميزة كبيرة جداً لإنك أكتر واحد هتكون فاهم انت عايز إيه بالظبط في التصميم وبالتالي هتعمله بطريقة مناسبة لشغلك و تحقق لك نتائج أفضل.

What's inside

Syllabus

ملخص المشروع

في نهاية المشروع ده هتكون صمِّمت بنفسك عرضين تقديميين مختلفين للمبيعات. هنشتغل على العروض دي من خلال القوالب الجاهزة إللي بيوفّرها موقع Canva. خلال المهام المختلفة إللي هنقوم بيها أثناء المشروع هتكون مُتمكِّن من استخدام الموقع وهتقدر تعدِّل في الأشكال والصور والرسومات المختلفة عشان في الآخر توصل لتصميم عرض تقديمي مميز يجذب انتباه العميل المحتمل إللي بتخاطبه وكمان يجذب لك فلوسه عشان يشتري المنتج. المشروع ده مُخصص للناس اللي بتشتغل في الأقسام التجارية في الشركات، اللي عندهم خبرة سنتين فأكثر في مجالاتهم، مش مبتدئين تماما، أي حد بيشتغل في التسويق أو المبيعات أو تطوير الأعمال أو الشراكات الاستراتيجية أو الاستثمار. المشروع ده هيفيدك عن طريق إنه بيوفّر لك أداة سهلة ومُريحة جداً تقدر تعمل بيها عروض تقديمية جذابة تلفت بيها انتباه العملاء المحتملين أو حتى المستثمرين المهتمين بالانضمام للشركة الناشئة إللي أنت شغال فيها.المشروع كله مبني على استخدام موقع Canva، ده يعتبر أشهر أداة في التصميم بكل أشكاله، سواء تصميمات لمواقع التواصل الاجتماعي أو تصميم لوجو أو يُفط أو كتب أو مواقع أو حتى تصميم نماذج محاكاة للمنتجات وكمان تصميم فيديوهات. شغلنا أثناء المشروع هيكون على الموقع نفسه من خلال المُتصفح، لكن الموقع كمان ليه تطبيق جهاز الكمبيوتر الشخصي وكذلك لأجهزة الموبايل عشان تقدر تستخدمه وتعدِّل على تصميماتك من أي مكان وفي أي وقت.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores techniques for developing sales presentations that convert clients

Utilizes Canva, a highly recognizable software for design

Targets professionals with at least two years of experience in marketing and related fields

Provides hands-on practice through the creation of sales presentations

Empowers learners to create professional presentations independently

Career center

Learners who complete تصميم عروض تقديمية للمبيعات من خلال موقع Canva will develop knowledge and skills that may be useful to these careers:

Graphic designer

Graphic Designers need to be able to use design tools such as Canva to create visually appealing designs for many types of projects. This course may be useful to Graphic Designers by furthering their knowledge of Canva, which is widely used in the graphic design industry.

See salaries and explore the career path for Graphic designer

Content Creator

Content Creators need to be well-versed in using design tools to develop visually appealing graphics, images, and videos to be used on social media or other marketing platforms. This course can teach Content Creators how to make the most of Canva, a popular tool used by many creators.

See salaries and explore the career path for Content Creator

User Experience (UX) Designer

UX Designers can use the skills taught in this course to create high-fidelity mockups and prototypes for their designs. This can help them communicate more effectively with stakeholders and users, and to get feedback on their designs.

See salaries and explore the career path for User Experience (UX) Designer

Social Media Manager

Social Media Managers need to be able to quickly create and/or curate marketing content that appeals to their audience. This course may be of benefit to someone working in this role as it can help them create social media posts, ads, and other visually engaging content.

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Web Designer

Web Designers communicate closely with UX Designers to create mockups and prototypes. These visual aids and mockups are essential for stakeholder sign-off before moving into production. This course may be useful to aspiring Web Designers as it can teach them these important skills.

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Instructional Designer

Instructional Designers need to create visually appealing and engaging learning materials that support the learning objectives of a course or training program. This course may be helpful to Instructional Designers because it can help them learn how to create online courses and other learning materials using Canva.

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Technical Writer

Technical Writers can use the skills learned in this course to create clear and concise user guides, training materials, and other technical documentation. Canva can be used to create visually appealing and engaging documents that are easy to understand and follow.

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Product Manager

Product Managers are responsible for putting together key details about their products for customers. They do this through the design of brochures, promotional flyers, and sales kits. This course may be useful to a Product Manager as it can help them create high-quality materials.

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Curriculum Developer

Curriculum Developers can benefit from taking this course because it can help them create visually appealing and engaging course materials that meet the needs of their students. Canva is a user-friendly tool that can be used to create a variety of materials, including presentations, infographics, and worksheets.

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Business Analyst

A business analyst needs to be able to effecively communicate their findings and recommendations to organizational leaders. This may include designing slides to convey complex data into understandable, visual terms. This course may be useful for someone in this role, as the course can teach them how to present information in an engaging and impactful way.

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Market Research Analyst

Market Research Analysts must be able to design and produce easily understandable presentations to make sense of the data they have gathered. This course can teach Market Research Analysts how to take relevant data and turn it into an engaging, data-driven story.

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Public relations manager

Public Relations Managers need to be able to develop materials and presentations that accurately convey their organization's brand message. They need to be able to translate complex ideas into easy-to-understand and visually appealing materials. This course may assist Public Relations Managers by teaching them how to create visually impactful presentations.

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Sales Manager

Sales Managers within a company need to be able to present information to their team that inspires and motivates. They prepare presentations to communicate new products or services and to inform their team about important company issues. This course may be useful to a Sales Manager because it can help teach them how to create engaging, eye-catching presentations.

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Advertising Manager

Advertising Managers work in both the private and public sector, with the central goal to promote their organization or cause to the public. The course can help Advertising Managers learn how to make persuasive presentations to a variety of audiences.

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Marketing Manager

Marketing Managers need to design materials for their team. They oversee and implement digital marketing campaigns, and work with creative teams to ensure that the company brand is represented consistently in all of its marketing efforts. This course may be useful for someone in this role because it will enable them to create professional-looking presentation slides for digital marketing campaigns.

See salaries and explore the career path for Marketing Manager