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Use Canva to Create Social Media Visuals for Business

Chaitra Deshpande

By the end of this project, you will create six social media visuals(Facebook Cover, Facebook Post, YouTube Thumbnail, YouTube Channel Art, Instagram Post and Twitter Header) for your business. These visuals are shareable across other social media channels. This course will include an introduction to Canva, how to create social media visuals from scratch by keeping one business theme in mind and prepare them for publishing.

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By the end of this project, you will create six social media visuals(Facebook Cover, Facebook Post, YouTube Thumbnail, YouTube Channel Art, Instagram Post and Twitter Header) for your business. These visuals are shareable across other social media channels. This course will include an introduction to Canva, how to create social media visuals from scratch by keeping one business theme in mind and prepare them for publishing.

Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

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What's inside

Syllabus

Use Canva to Create Social Media Visuals for Business
By the end of this project, you will create six social media visuals (Facebook Cover, Facebook Post, YouTube Thumbnail, YouTube Channel Art, Instagram Post and Twitter Header) for your business. These visuals are shareable across other social media channels. This course will include an introduction to Canva, how to create social media visuals from scratch by keeping one business theme in mind and prepare them for publishing.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Tailored for businesses to create social media visuals, catering to their specific branding and messaging needs
Designed for beginners, providing a comprehensive introduction to Canva and social media visual creation
Emphasizes practical application by guiding learners through the creation of six social media visuals
Developed for learners based in North America, but efforts are underway to expand accessibility

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Reviews summary

Creating visuals for social media with canva

Students who have taken this course say that it is a beginner-friendly and hands-on guide to using Canva, a popular design tool for creating visually-appealing content. The course is well-structured and easy to follow, with step-by-step instructions and clear explanations. Students particularly appreciate the interactive nature of the course, which allows them to practice what they are learning in real time. Overall, learners say that this course is a great way to gain confidence and skills in creating engaging visual content for social media.
The course focuses on practical applications and provides guidance on how to use Canva for specific business needs.
"This course is especially beneficial for beginners and small businesses since it will teach you everything you need to know."
"You will learn everything in less than 2 hours."
"This image can be shared on other social media channels."
This course is suitable for beginners and those with no prior experience in Canva.
"This is a good course for VERY basic information about Canva."
"It was a good tool to learn how to use Canva."
"This course is very suitable for those who have no foundation."
The course provides clear and concise instructions, making it easy for students to follow along.
"The course is concise and easy to understand even for beginners."
"Everything is explained nicely."
"The instructor is clearly guided me."
The course includes exercises and activities that let students apply their learning in real time.
"I was able to follow along and put it into practice."
"You can practice doing the visuals and contents while the instructor is teaching you."
"The split windows browser with video is really helpful."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Use Canva to Create Social Media Visuals for Business with these activities:
Review Basic Graphic Design Concepts
This activity will allow you to revisit fundamental design concepts that are used throughout the course, such as color theory, typography, and composition.
Browse courses on Graphic Design
Show steps
  • Review online resources or articles on basic graphic design principles
  • Complete practice exercises or online tutorials on graphic design software
Join a Social Media Marketing Study Group
This activity will allow you to collaborate with other learners, share ideas, and get feedback on your work, enhancing your understanding and skills.
Browse courses on Social Media Marketing
Show steps
  • Join or create a study group focused on social media marketing
  • Regularly meet with group members to discuss course topics
  • Receive and provide feedback on social media campaigns and strategies
Design a Social Media Campaign for a Fictitious Business
This activity will provide you with hands-on experience in creating social media visuals and applying the principles of social media marketing.
Show steps
  • Brainstorm ideas for a fictitious business and target audience
  • Create a mood board or style guide for your campaign
  • Design social media visuals for the campaign, including images, videos, and copy
  • Develop a social media content calendar and posting schedule
Three other activities
Expand to see all activities and additional details
Show all six activities
Create Social Media Visuals for Different Platforms
This activity will provide you with practice in creating visuals tailored to specific social media platforms, considering their unique requirements and audiences.
Show steps
  • Select a variety of social media platforms (e.g., Facebook, Instagram, Twitter)
  • Create multiple social media visuals for each platform, following their specific guidelines
  • Analyze the performance of your visuals and make adjustments as necessary
Explore Advanced Features in Canva
This activity will help you expand your skills in using Canva by exploring its advanced features, such as photo editing, animation, and collaboration.
Browse courses on Canva
Show steps
  • Follow video tutorials or online courses on advanced Canva features
  • Experiment with different features and techniques in Canva
  • Create a project that showcases your advanced Canva skills
Build a Resource Center on Social Media Marketing Best Practices
This activity will help you gather and organize valuable resources related to social media marketing, serving as a valuable reference in your future endeavors.
Browse courses on Social Media Marketing
Show steps
  • Collect articles, blog posts, case studies, and other materials on social media marketing best practices
  • Organize the resources into a structured format (e.g., online folder, spreadsheet, document)
  • Create an index or guide to help navigate and access the resources easily

Career center

Learners who complete Use Canva to Create Social Media Visuals for Business will develop knowledge and skills that may be useful to these careers:
Social Media Manager
Social Media Managers manage social media accounts for businesses and organizations. They create and publish content, engage with followers, and track results. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Social Media Managers who need to create visually appealing content for their clients.
Graphic designer
Graphic Designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Graphic Designers who need to create visually appealing content for their clients.
Social Media Strategist
Social Media Strategists develop and implement social media strategies for businesses and organizations. They work with a variety of teams, including creative teams, to develop and produce social media content. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Social Media Strategists who need to create visually appealing content for their clients.
Content Creator
Content Creators develop and create content for a variety of platforms, including websites, social media, and email. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Content Creators who need to create visually appealing content for their audiences.
UX Designer
UX Designers research, design, and evaluate the user experience of websites and other digital products. They work with a variety of teams, including creative teams, to develop and produce user-friendly products. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for UX Designers who need to create visually appealing content for their clients.
Visual Designer
Visual Designers create visual content, such as social media posts, infographics, and branding materials. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Visual Designers who need to create visually appealing content for their clients.
Art Director
Art Directors oversee the visual aspects of projects, such as advertising campaigns, websites, and magazines. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Art Directors who need to create visually appealing content for their clients.
Web Designer
Web Designers create and design websites. They work with clients to develop the look and feel of a website, and they use HTML and CSS to code the website. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Web Designers who need to create visually appealing content for their clients.
Teacher
Teachers develop and deliver lesson plans and instruction to students in a classroom setting. They work with students of all ages, from preschool to high school. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Teachers who need to create visually appealing content for their students.
Product Manager
Product Managers oversee the development and launch of new products. They work with a variety of teams, including creative teams, to develop and produce products that meet the needs of customers. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Product Managers who need to create visually appealing content for their products.
Public Relations Specialist
Public Relations Specialists manage the public image of businesses and organizations. They work with a variety of teams, including creative teams, to develop and produce public relations materials. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Public Relations Specialists who need to create visually appealing content for their clients.
Consultant
Consultants provide advice and guidance to businesses and organizations on a variety of topics, including marketing, finance, and operations. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Consultants who need to create visually appealing content for their clients.
Instructional Designer
Instructional Designers develop and create instructional materials, such as online courses, presentations, and videos. They work with a variety of teams, including creative teams, to develop and produce engaging and effective learning experiences. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Instructional Designers who need to create visually appealing content for their learners.
Marketing Manager
Marketing Managers develop and execute marketing campaigns. They work with a variety of teams, including creative teams, to develop and produce marketing materials. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Marketing Managers who need to create visually appealing content for their campaigns.
Journalist
Journalists research, write, and report on news stories. They work for a variety of media outlets, including newspapers, magazines, and television stations. This course may be useful for someone in this role, as it provides an introduction to Canva, a popular design tool. The course also covers how to create social media visuals from scratch, which is a valuable skill for Journalists who need to create visually appealing content for their stories.

Reading list

We've selected 14 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Use Canva to Create Social Media Visuals for Business.
Provides a comprehensive overview of Canva's features and functionality, making it an ideal resource for beginners looking to get started with the platform.
Offers practical advice and strategies for creating and executing effective social media marketing campaigns, providing valuable insights for businesses of all sizes.
Provides a comprehensive overview of marketing, from developing a brand to measuring ROI. It's a great resource for anyone who wants to learn the basics of marketing.
Provides a comprehensive overview of social media marketing strategies, including tips on using social media visuals to achieve business goals.
Provides a comprehensive overview of content marketing, including how to create and distribute content that will attract and engage your audience.
Comprehensive guide to social media marketing, covering various platforms and strategies. It provides valuable insights into leveraging social media for business growth.
Covers more advanced social media marketing strategies, such as how to use influencer marketing and how to track your results.
Provides a strategic approach to social media marketing, helping you to develop a plan that will achieve your business goals.
Offers a detailed overview of social media marketing techniques, with a focus on developing effective content and building a strong social media presence.
This workbook provides practical exercises and templates to help readers implement social media marketing strategies effectively.
Provides a comprehensive overview of social media marketing strategies, with a focus on building a strong social media presence and achieving business goals.
Beginner-friendly guide to social media marketing, covering everything from creating a social media strategy to measuring your results.
Offers a step-by-step guide to developing effective social media marketing strategies, with a focus on driving website traffic and generating leads.
Provides a practical approach to social media marketing, with a focus on building relationships and creating valuable content for target audiences.

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