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CodeMash

CodeMash 2020 | The Hows and Whys of Podcasting in 2020 | Leo Dion

In 2017, Leo Dion started a podcast, "OK Productive," with his co-host Erik Gillespie. A few months later, he started another podcast, "Empower Apps," to compliment his business developing apps for Apple devices. In this conference talk, Leo gives some guidance on how to get started, how to foster audience growth, hosting and publishing, equipment upgrades, improving notes, consistent scheduling, and more. He'll also talk about podcasting as a great way to market yourself and your skills.

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Syllabus

The Hows and Whys of Podcasting in 2020

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
An effective way to promote yourself and your skill set
Useful for marketing yourself and your skills
Includes content techniques on hosting and publishing
Leo is a notable figure who has co-hosted two podcasts

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Career center

Learners who complete The Hows and Whys of Podcasting in 2020: CodeMash will develop knowledge and skills that may be useful to these careers:
Podcaster
As a Podcaster, you plan, create, produce, and distribute podcasts. Podcasts help inform, educate, and entertain the public. If you wish to produce or host a podcast, then this course may be useful. It covers practical technical, creative, and planning skills involved in making a successful podcast.
Radio Producer
Radio Producers plan, create, edit, mix, and dub audio content for radio programs. If your podcast is meant to be distributed via traditional broadcast radio, then this course may be useful for learning some of the skills and techniques of a Radio Producer.
Digital Content Producer
A Digital Content Producer develops digital content for organizations. This typically includes podcasts, but may also include other media types such as videos, blog posts, and social media content. This course may be useful for you as it provides insight into the skills needed to produce podcast content.
Audio Producer
Audio Producers plan, create, edit, mix, and dub audio content. This can include podcasts, though it often refers to music or sound engineering for radio, film, and television. This course may be useful for you as it provides insight into some of the skills of an Audio Producer, particularly as related to podcasting.
Multimedia Journalist
Multimedia Journalists tell stories across multiple platforms, including podcasts, videos, blogs, and social media. If your podcast is meant to be a reporting outlet, then this course may be useful for learning some of the skills and techniques of a Multimedia Journalist.
Content Manager
A Content Manager is responsible for the planning, creation, and distribution of all content marketing. This can include podcasts, though it often refers to work on blog posts, videos, and social media content. This course may be useful for you as it will help you to manage planning and creative teams, as well as provide insight into developing a content strategy, all of which may be useful in podcasting.
Corporate Communications Manager
Corporate Communications Managers are responsible for communicating with the public on behalf of a company. This typically includes overseeing public relations, marketing, and social media. This course may be useful for you as it can help you learn some of the skills and techniques of communications professionals.
Communications Manager
Communications Managers develop and implement strategic communications plans for organizations. This typically includes overseeing public relations, marketing, social media, and digital content. This course may be useful for you as it can help you learn some of the skills and techniques of communications professionals.
Business Development Manager
A Business Development Manager identifies and pursues new business opportunities. If you wish to monetize your podcast through partnerships, then this course may be useful for learning some of the skills and techniques of a Business Development Manager, such as networking and negotiation.
Public relations manager
Public Relations Managers build and maintain relationships with the public, often through outreach, social media, and digital content. If a podcast is part of a larger campaign by your organization, learning about public relations may be relevant to your success. This course may be useful for you as it can help you build some of the skills of a public relations campaign.
Marketing Manager
Marketing Managers plan, develop, and execute marketing campaigns. These campaigns may include podcasts as a marketing tool, or they may be targeted at promoting a podcast. This course may be useful for you as it will help you learn some of the marketing skills that may be helpful in promoting your podcast.
Talent Agent
Talent Agents represent individuals or groups with the goal of helping them build their careers. Many talent agents work with artists such as musicians, actors, and authors. This course may be useful for you as it can help you learn some of the skills and techniques that talent agents use to represent and promote artists.
Technical Writer
Technical Writers create documentation that explains complex technical information for non-technical audiences. This course may be useful for you as it can help you develop some of the skills needed in technical writing, which can be useful in podcasting.
Instructional Designer
Instructional Designers create and develop educational materials for a variety of purposes. This course may be useful for you as it can help you develop some of the skills needed in instructional design, which can be useful in podcasting.
Librarian
Librarians help people find and access information. This course may be useful for you as it can help you develop some of the skills needed in librarianship, which can be useful in podcasting.

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