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Annette Billingsley
By the end of this project, you will be able to sign up for a business Twitter account and find and connect with your existing customer base on Twitter. This will allow you to better target your current customers with upcoming offers and enable you to connect to future customers.
Twitter is exceptionally good at creating sustained interest and has almost unlimited ways to connect with new customers, which is different from other online platforms, such as Facebook or Instagram. By finding your existing customers here, and then incorporating several unique Twitter features, you can grow your business fast!
Register for this course and see more details by visiting:
OpenCourser.com/course/vjqi8f/how
What's inside
Syllabus
Project Overview
By the end of this project, you will be able to sign up for a business Twitter account and find and connect with your existing customer base on Twitter. This will allow you to better target your current customers with upcoming offers and enable you to connect to future customers.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Teaches learners to sign up for a business Twitter account
Helps learners leverage Twitter's features to connect and nurture existing customer relationships
Provides a strong foundation for beginners starting their journey on Twitter for business
May help learners gain access to a global base of potential customers using Twitter
Provides practical knowledge for business owners looking to leverage Twitter
Save this course
Save How to find customers by uploading contacts on Twitter to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in How to find customers by uploading contacts on Twitter with these
activities:
Review how to manage Twitter profiles
Show steps
Reviewing how to manage Twitter profiles can help you get started on this project faster.
Browse courses on
Social Media Management
Show steps
-
Read articles or watch videos on Twitter profile management
-
Practice creating and managing a Twitter profile
Compile a curated Twitter feed of your favorite businesses and thought leaders
Show steps
Compiling a curated Twitter feed will help you stay up-to-date on the latest trends in business and marketing.
Show steps
-
Identify your favorite businesses and thought leaders
-
Follow them on Twitter
-
Create a curated feed using a tool like Feedly or Hootsuite
Read the book 'Twitter for Business' by Guy Kawasaki
Show steps
This book provides insights on how to use Twitter for business purposes, which is particularly relevant to this course.
View
The Art of Social Media: Power Tips for Power...
on Amazon
Show steps
-
Read the book
-
Take notes on the key points
Four other activities
Expand to see all activities and additional details
Show all seven activities
Practice using Twitter's advanced search features
Show steps
Practicing using Twitter's advanced search features will help you find and connect with your target audience on Twitter.
Show steps
-
Use the advanced search operators
-
Filter your search results by location, language, and date
Create a Twitter marketing plan for your business
Show steps
Creating a Twitter marketing plan will help you apply the concepts you learn in this course to your own business.
Show steps
-
Define your target audience
-
Set your marketing goals
-
Develop your content strategy
-
Create a budget
-
Track your results
Volunteer for a nonprofit organization that uses Twitter for marketing or outreach
Show steps
Volunteering for a nonprofit organization can help you gain practical experience using Twitter for business purposes.
Show steps
-
Find a nonprofit organization that uses Twitter
-
Contact the organization and offer your services
-
Assist the organization with their Twitter marketing or outreach efforts
Attend a Twitter marketing conference or workshop
Show steps
Attending a Twitter marketing conference or workshop can help you learn from experts and network with other professionals.
Show steps
-
Find a conference or workshop that is relevant to your business
-
Register for the event
-
Attend the sessions and network with other attendees
Review how to manage Twitter profiles
Show steps
Reviewing how to manage Twitter profiles can help you get started on this project faster.
Browse courses on
Social Media Management
Show steps
Show steps
Show steps
- Read articles or watch videos on Twitter profile management
- Practice creating and managing a Twitter profile
Compile a curated Twitter feed of your favorite businesses and thought leaders
Show steps
Compiling a curated Twitter feed will help you stay up-to-date on the latest trends in business and marketing.
Show steps
Show steps
Show steps
- Identify your favorite businesses and thought leaders
- Follow them on Twitter
- Create a curated feed using a tool like Feedly or Hootsuite
Read the book 'Twitter for Business' by Guy Kawasaki
Show steps
This book provides insights on how to use Twitter for business purposes, which is particularly relevant to this course.
View
The Art of Social Media: Power Tips for Power...
on Amazon
Show steps
Show steps
Show steps
- Read the book
- Take notes on the key points
Four other activities
Expand to see all activities and additional details
Show all seven activities
Practice using Twitter's advanced search features
Show steps
Practicing using Twitter's advanced search features will help you find and connect with your target audience on Twitter.
Show steps
Show steps
Show steps
- Use the advanced search operators
- Filter your search results by location, language, and date
Create a Twitter marketing plan for your business
Show steps
Creating a Twitter marketing plan will help you apply the concepts you learn in this course to your own business.
Show steps
Show steps
Show steps
- Define your target audience
- Set your marketing goals
- Develop your content strategy
- Create a budget
- Track your results
Volunteer for a nonprofit organization that uses Twitter for marketing or outreach
Show steps
Volunteering for a nonprofit organization can help you gain practical experience using Twitter for business purposes.
Show steps
Show steps
Show steps
- Find a nonprofit organization that uses Twitter
- Contact the organization and offer your services
- Assist the organization with their Twitter marketing or outreach efforts
Attend a Twitter marketing conference or workshop
Show steps
Attending a Twitter marketing conference or workshop can help you learn from experts and network with other professionals.
Show steps
Show steps
Show steps
- Find a conference or workshop that is relevant to your business
- Register for the event
- Attend the sessions and network with other attendees
Career center
Learners who complete How to find customers by uploading contacts on Twitter will develop knowledge and skills
that may be useful to these careers:
Customer Relationship Manager
Customer Relationship Manager
A Customer Relationship Manager (CRM) is responsible for managing and developing relationships with existing customers. This course can help build a foundation for a career in CRM by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help CRMs better target their current customers with upcoming offers and enable them to connect to future customers.
Social Media Manager
Social Media Manager
A Social Media Manager is responsible for managing and developing a company's social media presence. This course can help build a foundation for a career in social media marketing by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Social Media Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Digital Marketing Specialist
Digital Marketing Specialist
A Digital Marketing Specialist is responsible for developing and executing digital marketing campaigns. This course can help build a foundation for a career in digital marketing by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Digital Marketing Specialists better target their current customers with upcoming offers and enable them to connect to future customers.
Sales Representative
Sales Representative
A Sales Representative is responsible for selling products or services. This course can help build a foundation for a career in sales by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Sales Representatives better target their current customers with upcoming offers and enable them to connect to future customers.
Community Manager
Community Manager
A Community Manager is responsible for building and managing online communities. This course can help build a foundation for a career in community management by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Community Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Marketing Manager
Marketing Manager
A Marketing Manager is responsible for developing and executing marketing campaigns. This course can help build a foundation for a career in marketing by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Marketing Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Public Relations Specialist
Public Relations Specialist
A Public Relations Specialist is responsible for managing a company's public image. This course can help build a foundation for a career in public relations by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Public Relations Specialists better target their current customers with upcoming offers and enable them to connect to future customers.
Business Development Manager
Business Development Manager
A Business Development Manager is responsible for developing new business opportunities. This course can help build a foundation for a career in business development by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Business Development Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Customer Success Manager
Customer Success Manager
A Customer Success Manager is responsible for ensuring that customers are satisfied with a company's products or services. This course can help build a foundation for a career in customer success by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Customer Success Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Account Manager
Account Manager
An Account Manager is responsible for managing and developing relationships with existing customers. This course can help build a foundation for a career in account management by teaching students how to use Twitter to find and connect with their existing customer base. This knowledge can help Account Managers better target their current customers with upcoming offers and enable them to connect to future customers.
Project Manager
Project Manager
A Project Manager is responsible for planning and executing projects. This course may be useful for Project Managers who are looking to learn how to use Twitter to find and connect with their existing customer base.
Software Engineer
Software Engineer
A Software Engineer is responsible for designing, developing, and maintaining software applications. This course may be useful for Software Engineers who are looking to learn how to use Twitter to find and connect with their existing customer base.
Data Analyst
Data Analyst
A Data Analyst is responsible for collecting and analyzing data. This course may be useful for Data Analysts who are looking to learn how to use Twitter to find and connect with their existing customer base.
Web Developer
Web Developer
A Web Developer is responsible for designing and developing websites. This course may be useful for Web Developers who are looking to learn how to use Twitter to find and connect with their existing customer base.
Product Manager
Product Manager
A Product Manager is responsible for developing and managing products. This course may be useful for Product Managers who are looking to learn how to use Twitter to find and connect with their existing customer base.
For more career information including salaries, visit:
OpenCourser.com/course/vjqi8f/how
Reading list
We've selected eight books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
How to find customers by uploading contacts on Twitter.
Save
This guide provides a step-by-step approach to creating a social media marketing strategy. It includes a section on Twitter and how to align your Twitter strategy with your overall marketing goals.
Save
By Gary Vaynerchuk emphasizes the importance of providing value and building relationships on social media. While not specifically about Twitter, it provides valuable insights into content creation and engagement strategies.
Is written as a guide for beginners, and may be a good reference for understanding the basics of Twitter. It may be challenging to read if you have more experience with Twitter.
Save
While not specific to Twitter, this book provides a broader perspective on social media marketing as a whole. It includes sections on Twitter, and may be useful for understanding how Twitter fits into a larger social media strategy.
Save
Provides a general overview of using Twitter. Though it may not be specific to business applications, it still provides some valuable context on using the platform.
Provides a comprehensive overview of Twitter marketing, including how to create a business account, find and connect with customers, and use Twitter's features to grow your business.
Provides a comprehensive guide to using Twitter for business, including how to create a profile, build a following, and use Twitter's features to promote your products or services.
Save
Provides a basic overview of Twitter, including how to create an account, tweet, and follow other users.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/vjqi8f/how
Share
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Annette Billingsley
Language
English
Good to know
Teaches learners to sign up for a business Twitter account
Helps learners leverage Twitter's features to connect and nurture existing customer relationships
Provides a strong foundation for beginners starting their journey on Twitter for business
May help learners gain access to a global base of potential customers using Twitter
Provides practical knowledge for business owners looking to leverage Twitter
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