Amazon FBA: How to Start Your Business from Scratch from Udemy

What's inside

Learning objectives

Find and select a profitable & hassle free product to re-sell on amazon
Search and select a supplier from alibaba (or other) to supply your product
Find, select and arrange for quality control and shipping of your product
Deal with amazon fba (fulfilment by amazon) and provide and ship into inventory

Open an amazon central seller account from any country in the world
List your product on amazon with maximum success
Promote and market your product on amazon

Find and select a profitable & hassle free product to re-sell on amazon
Search and select a supplier from alibaba (or other) to supply your product
Find, select and arrange for quality control and shipping of your product
Deal with amazon fba (fulfilment by amazon) and provide and ship into inventory
Open an amazon central seller account from any country in the world
List your product on amazon with maximum success
Promote and market your product on amazon

Syllabus

This section takes you through our proven methodology of how to select a winning product on Amazon that will be profitable and easy to sell and rank highly within it's Amazon category

Welcome aboard!, prepare yourself for a great learning experience as we take you through the introduction to this best selling course- FROM ZERO TO HERO! Start your own Amazon FBA trading business

We introduce you to what you will be learning on this first learning module- How to Select a Winning Product on Amazon

This video describes all the key criteria you need to look for when selecting a niche product on Amazon, DON'T SKIP THIS VIDEO, it contains a lot of the key determinants of your future success on Amazon!

This video explains what you need to know, in order to get your product selling well on Amazon and what to expect

This video shows you what sales ranking your need on Amazon.com in the USA to sell sufficient volume to give you a viable business, please study this carefully before you select products to re-sell/private label on Amazon

This video helps to explain how to quickly check the profitability of your product BEFORE you start selling a product on Amazon, so you don't commit yourself to the wrong product that may not be financially viable for you

This video helps you identify what an OVERSIZE item is and gives you a detailed overview of the extra charges and fees that Amazon apply to oversize items (in Amazon USA FBA), similar charges and fees apply in other countries.

This video contains the CORE PROCESS you need to follow to select your Winning Product(s) for Amazon FBA, please follow and review this video carefully

This video takes you through an easy-to-follow PROVEN system for shortlisting, scoring and rating your Candidate Products, after you have completed this video you will know how to select your top rated Candidate Products

This video teaches you how to Private Label your product for Success on Amazon

This video tells you all the KEY FACTS you need to know about how Amazon measures your performance as a seller on their platform. It may seem boring! however it is really important you understand the fundamentals.

In this video we continue with more KEY FACTS on how Amazon measures your performance, stick with it!!

This video shows you one of the most secret strategies you need to know when trading on Amazon, if you know this SECRET STRATEGY you will significantly reduce the risk of having your Amazon seller privileges removed.

This video takes you through several key long-term strategies you will need to utilise to help your Amazon trading business grow and prosper over time.

This video simply summarises what you have learnt on this first learning module.

Welcome to the next learning module on selecting a Supplier for your Product on Amazon.

This video teaches you the basic fundamentals of what you need to know about Alibaba.com and Alibaba.cn.

This video gives you an idea about what you are going to be studying and the overall supplier selection process.

This detailed video teaches you step-by-step what you need to do when selecting your supplier and shows you how to do it systematically and safely.

In this video you will be shown how to search and select for several potential suppliers.

This video shows you how to setup your Alibaba account and how to search for products

This video teaches you how to get a win-win deal with your supplier and negotiate the key elements of price, MOQ and terms, don't skip this video!

Learn how to understand and work with the cultural nuances of suppliers based in the Far East.

This video teaches you how to avoid/minimise being scammed, how to pay your supplier safely and securely is one of the key requirements for trading success on Amazon.

This video details some of the medium and long term goals you need to set for yourself to build a really large Amazon trading business.

This video summarises everything you have learnt in this section on securing a supplier. Well done on completing this section!

Welcome to this exciting section on how to open your Amazon Central Seller Account in a Hassle Free Way, we make it easy for you to avoid problems, so you can get started rapidly on Amazon.

This video shows you the process you will be following to setup your Amazon Central Account.

PROPER PLANNING PREVENTS POOR PERFORMANCE! Get all the details and information organised before you open your account with Amazon.

Learn about the key details in the Amazon Account setup, so you know what to expect and help you to avoid issues/mistakes.

This first video teaches you how to maximize the chances for acheiving higly profitable sales with your Product Listing on Amazon.

This crucial video focusses on the KEY FACTS that will benefit ANY product listing on Amazon.

Learn all about what makes an IRRESISTIBLE OFFER on Amazon. Learn what drives people to BUY your product INSTANTLY and never leave your product page.

This video gives you more detail on crafting an IRRESISTIBLE OFFER to tempt buyers into buying your product INSTANTLY.

We teach you all the knowledge you need to understand and grow your Amazon trading business over the long-term.

Well done on completing this learning Module, we summarise what you have leant so far. Onto the next section!

Welcome to this section on how to do shipping/delivery of your products from your supplier to Amazon FBA ("Fulfilment By Amazon") warehouses.

This video provides an overview of the critical items you need to know about Amazon FBA

This video and the accompany download, show you in detail how to ship products to Amazon FBA and the download video takes you through the Amazon Seller interface and shows you how to work with it (quite detailed).

Learn about quality control before shipping your products to Amazon.

Welcome to the baffling world of shipping jargon! We will guide you through the confusing terminology and acronyms so you can feel confident and knowledgeable in a short time.

This video teaches you the basics of how to handle customer claims and returns.

Learn to avoid mistakes and pitfalls, don't get STUNG!!

We teach you a critical secret about Amazon FBA, if you want an easier path to success and earn truly PASSIVE INCOME, we show you why to avoid doing this one key error.

This Video takes you through a rapid overview of how to grow and nurture your shipping chain (shippers, logistics etc) over the longer term.

Well done, you more than 80% completed on this course, you are well on your way to establishing a profitable trading business on Amazon. This video summarises what you have learnt on Amazon.

This video shows you how to setup your Alibaba account and search for products

This video shows you how to search for products easily on Alibaba.com

This video shows you how to easily setup your Amazon central seller account and also covers how to do this if you live in a foreign country or country not supported by Amazon.

This video shows you how to easily add a product to Amazon

This video shows you how to ship your products from your supplier to Amazon FBA warehouses

In this handy guide, you will gain an overview of the main methods of marketing Amazon products, the easiest fro ROI and how you should time your marketing efforts.

This booklet will give you a quick and speedy guide to your Amazon advertising options

This special booklet will guide you through the keyword knowledge, mainstream SEO knowledge and also some specials secrets on Amazon SEO to optimise your product ranking

A great reference guide for those new to the Amazon Associates program, how to easily boost your profits

THE FINAL LAYER IS REVEALED!

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Provides a methodology for identifying profitable niches on Amazon, which can reduce risk and simplify the process of setting up an Amazon business

Teaches how to select suppliers from Alibaba, negotiate terms, and ensure product quality, which are essential skills for sourcing products for online retail

Explains how to handle shipping and delivery of products to Amazon FBA warehouses, which is a critical step in managing inventory and fulfilling orders

Requires familiarity with the Amazon website, which may pose a barrier to entry for individuals with limited experience using the platform

Details how to private label products for success on Amazon, which can help sellers create their own brand and differentiate themselves from competitors

Explores strategies for marketing products on and off the Amazon website, which can help sellers increase visibility and drive sales

Reviews summary

Foundational guide to starting amazon fba

According to learners, this course provides a comprehensive and practical guide to launching an Amazon FBA business from the ground up. Many highlight the step-by-step structure as particularly helpful for beginners, covering essential topics like product selection, supplier sourcing, shipping logistics, and listing optimization. The content is often described as easy to follow, thanks to clear video lectures and accompanying materials. Reviewers appreciate the focus on finding profitable niches and mitigating risks. While some note that the fast-changing nature of Amazon means certain details may require checking current policies, the fundamental strategies taught are considered highly valuable and form a solid foundation for aspiring sellers.

Some content needs checking against current Amazon policies.

"Amazon policies change frequently, so some of the specific steps or fees mentioned might need verification."

"While the core principles are sound, I had to look up current details on certain Amazon requirements."

"It would be great if the course could be updated more frequently to reflect the latest platform changes."

"The fundamental strategy is correct, but minor points on fees or interface might be slightly different now."

Instructor's experience adds significant value.

"The instructor clearly has real-world experience in Amazon FBA and shares valuable insights."

"His practical tips based on his own success stories were very motivating and informative."

"I trust the methods taught because they come from someone who has done this successfully."

"The way he explains things shows deep understanding of the FBA process."

Focuses on real-world steps like sourcing and listing.

"The information on finding suppliers on Alibaba and listing products on Amazon was incredibly practical and directly applicable."

"I learned concrete methods for product research and understanding profitability."

"This isn't just theory; it's a hands-on guide to setting up your operations."

"The sections on shipping and dealing with FBA warehouses were particularly useful for avoiding mistakes."

"I now feel equipped with the tools and knowledge needed to actually launch a product."

Provides a clear, step-by-step path for new sellers.

"The course is structured in a very logical step-by-step manner, making it easy for a complete beginner like me to follow."

"This course gave me a clear roadmap from scratch. Each module builds nicely on the last."

"I appreciate the methodical approach to building an FBA business. It breaks down complex steps into manageable tasks."

"I found the guidance invaluable for getting started with no prior experience."

"The course is laid out in a way that anyone can understand and implement the steps."

Primarily focuses on starting; less on scaling.

"The course is excellent for getting started, but doesn't go deep into advanced marketing or scaling strategies for larger businesses."

"It's a solid foundation, but don't expect in-depth coverage of PPC optimization or international expansion."

"I wished there was more content on growing sales beyond the initial launch phase."

"Good for your first product, but you'll need other resources for scaling up."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Amazon FBA: How to Start Your Business from Scratch with these activities:

Review Amazon Seller Central Policies

Show steps

Familiarize yourself with Amazon's policies to avoid account suspension and ensure compliance.

Browse courses on Amazon Seller Central

Show steps

Visit the Amazon Seller Central Help pages.
Read the policies regarding product listings.
Understand the rules for customer communication.

Read 'The Amazon Jungle: The Truth Behind the World's Largest Online Retailer'

Show steps

Gain a deeper understanding of Amazon's ecosystem and the competitive landscape.

View The Amazon Jungle: The Truth About Amazon, The... on Amazon

Show steps

Obtain a copy of 'The Amazon Jungle'.
Read the book, taking notes on key concepts.
Reflect on how the information relates to the course.

Product Research and Validation

Show steps

Apply the course's methodology to identify and validate a potential product for your Amazon FBA business.

Show steps

Brainstorm product ideas based on your interests.
Use product research tools to analyze market demand.
Assess the profitability and feasibility of each product.
Select a product with high potential for success.

Four other activities

Expand to see all activities and additional details

Show all seven activities

Craft a Compelling Product Listing

Show steps

Practice writing persuasive product descriptions and optimizing keywords for maximum visibility on Amazon.

Show steps

Research relevant keywords for your product.
Write a clear and concise product title.
Create a detailed and engaging product description.
Select high-quality product images.

Keyword Research Practice

Show steps

Sharpen your keyword research skills to improve product visibility on Amazon.

Show steps

Use keyword research tools to find relevant terms.
Analyze keyword search volume and competition.
Create a list of target keywords for your product.

Read 'Online Marketing for Dummies'

Show steps

Expand your knowledge of online marketing techniques to drive traffic to your Amazon listings.

View Digital Marketing For Dummies on Amazon

Show steps

Obtain a copy of 'Online Marketing for Dummies'.
Read the book, focusing on relevant chapters.
Apply the concepts to your Amazon FBA business.

Create a Marketing Plan

Show steps

Develop a comprehensive marketing plan to promote your Amazon FBA product and drive sales.

Show steps

Define your target audience and marketing goals.
Choose appropriate marketing channels and tactics.
Set a budget and timeline for your marketing activities.
Track and analyze your marketing results.

Career center

Learners who complete Amazon FBA: How to Start Your Business from Scratch will develop knowledge and skills that may be useful to these careers:

E-commerce Business Owner

An e-commerce business owner manages all aspects of an online retail business, from product sourcing to sales and customer service. This course directly supports the role by teaching how to identify profitable products, find reliable suppliers using platforms like Alibaba, and manage logistics including shipping to Amazon's fulfillment centers. The course's focus on setting up an Amazon seller account and optimizing product listings are also crucial for an e-commerce business owner. The step-by-step approach provided by this course is beneficial for those looking to start and scale their own businesses.

See salaries and explore the career path for E-commerce Business Owner

Amazon Marketplace Seller

An Amazon marketplace seller uses the Amazon platform to sell products, managing inventory, listings, and customer interactions. This course directly prepares one for the role by providing instruction on finding profitable niches, selecting suppliers, and managing the entire FBA process. The course's focus on optimizing listings ensures maximum visibility, and the detailed modules on shipping to Amazon warehouses provide the necessary skills to succeed as an Amazon marketplace seller. Anyone looking to start selling on Amazon should take this course.

See salaries and explore the career path for Amazon Marketplace Seller

Product Sourcing Specialist

A product sourcing specialist identifies and evaluates potential products and suppliers for a business. This course perfectly aligns with this career path by dedicating comprehensive modules to finding profitable products and reliable suppliers, particularly on platforms like Alibaba. The course’s focus on negotiating with suppliers and understanding quality control processes directly applies to the work of a product sourcing specialist. The course’s structured and systematic approach is beneficial for those seeking to excel in this kind of role.

See salaries and explore the career path for Product Sourcing Specialist

Small Business Owner

A small business owner manages the operations, finances, and marketing of a small business. This course has direct relevance to a small business owner who wishes to sell products through Amazon. The course's structured and systematic approach to selecting a product, finding a supplier, setting up an Amazon account, and marketing that product provides a complete foundation for running an Amazon business. The fact that the course aims to enable a business setup from scratch is invaluable to someone in this role.

See salaries and explore the career path for Small Business Owner

Online Retail Manager

An online retail manager oversees the day-to-day operations of an online store, including product sourcing, marketing, and customer service. This course may be useful for this role by helping to develop expertise in product selection, supplier relations, and logistics, which are important aspects of the job. The detailed instruction on navigating Amazon's FBA system directly supports the kind of supply chain management that an online retail manager would oversee. By understanding how to set up products for sale on Amazon, potential managers can better execute their role.

See salaries and explore the career path for Online Retail Manager

Logistics Coordinator

A logistics coordinator manages the transportation and storage of goods, ensuring timely and cost-effective delivery. This course is helpful because it includes a module dedicated to shipping products from suppliers to Amazon FBA warehouses. The course covers important aspects of this process, such as understanding shipping jargon, avoiding traps and scams, and handling claims, which would help a logistics coordinator in their day-to-day tasks. The detailed instruction on shipping to Amazon warehouses provides the necessary skills to succeed in logistics.

See salaries and explore the career path for Logistics Coordinator

Supply Chain Coordinator

A supply chain coordinator manages the flow of goods from suppliers to customers, ensuring efficient and timely delivery. This course may be useful to this role because it offers a detailed look into the logistics of shipping products to Amazon's fulfillment centers. The step-by-step guidance on handling deliveries and understanding Amazon's FBA system is relevant for anyone who interfaces with this part of the supply chain. A supply chain coordinator would benefit from the course's focus on avoiding common shipping pitfalls.

See salaries and explore the career path for Supply Chain Coordinator

Digital Marketing Specialist

A digital marketing specialist develops and implements marketing campaigns to promote products or services online. This course will be useful as its final module introduces strategies for marketing products, both on and off the Amazon platform. By understanding how to list products effectively on Amazon, a digital marketing specialist can better leverage the Amazon website to boost product visibility and sales. The course’s bonus section, specifically addressing keyword knowledge and SEO on Amazon, would be particularly helpful.

See salaries and explore the career path for Digital Marketing Specialist

Import/Export Specialist

An import export specialist manages the international movement of goods, ensuring compliance with regulations and efficient transportation. This course may be helpful, as it provides a foundation for this role by explaining how to source products from suppliers overseas and ship them to Amazon fulfillment centers. An import export specialist might find the course's structured and systematic approach to supply chain management useful in their day to day. The course's coverage of shipping jargon and handling claims is useful for professionals in this role.

See salaries and explore the career path for Import/Export Specialist

E-commerce Consultant

An e-commerce consultant advises businesses on how to optimize their online sales strategies, including product selection, marketing, and logistics. This course may be useful by providing practical knowledge about establishing a successful Amazon FBA business. The modules on product selection, supplier management, and shipping logistics would equip an e-commerce consultant with the necessary expertise to advise clients. The course’s hands-on approach to setting up an Amazon store from scratch is invaluable for an e-commerce consultant.

See salaries and explore the career path for E-commerce Consultant

Retail Buyer

A retail buyer selects and purchases products for a retail business, staying up to date on market trends. This course may be helpful as the modules cover how to find profitable products for online retail. The course's focus on finding suppliers and negotiating terms is relevant. By understanding ecommerce product selection first hand, a retail buyer might benefit from a new perspective on product trends. The course’s step by step approach may also be useful.

See salaries and explore the career path for Retail Buyer

Market Research Analyst

A market research analyst studies market conditions, consumer behavior, and competitor activities to advise on strategic business decisions. This course may be of interest as it covers how to identify profitable products to resell on Amazon which is directly related to market demand. Also, the course goes over how to evaluate suppliers, which is relevant to the supply side of the market being analyzed. The course’s systematic approach to product selection might be a useful skill for a market research analyst.

See salaries and explore the career path for Market Research Analyst

Merchandise Planner

A merchandise planner forecasts sales and manages inventory levels to maximize profitability across retail channels. This course may provide some useful insights, as the course focuses on how to source, ship, and market products that are sold on Amazon. By understanding how a product goes through the Amazon FBA system, a merchandise planner may have that added context for their inventory planning. The course focuses on the step-by-step process of launching an Amazon business.

See salaries and explore the career path for Merchandise Planner

Business Development Representative

A business development representative identifies and pursues new business opportunities, often involving market research and strategic planning. This course may be useful by familiarizing a business development representative with the world of e-commerce and Amazon's marketplace. The course gives the perspective of an Amazon seller and the challenges and opportunities associated with selling products through the platform, which can provide business development representatives with a new area for growth. The course's product sourcing modules may be beneficial as well.

See salaries and explore the career path for Business Development Representative

Sales Operations Analyst

A sales operations analyst focuses on the behind-the-scenes processes that help a sales team operate, which includes managing sales data and optimizing workflows. By taking this course, a sales operations analyst can gain practical experience with the product listing and sales aspects of the Amazon platform. The course’s focus on optimizing listings for maximum success and understanding how Amazon measures seller performance would provide beneficial insight into sales data that they may be analyzing. Such insight also helps optimize workflows.

See salaries and explore the career path for Sales Operations Analyst

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Amazon FBA: How to Start Your Business from Scratch.

The Amazon Jungle

Save

Provides a comprehensive overview of Amazon's business model, including its FBA program. It offers insights into the challenges and opportunities of selling on Amazon. This book is more valuable as additional reading to provide a broader context for the course. It is not commonly used as a textbook, but it provides valuable background information.

The Amazon Jungle: The Truth About Amazon, The...

Kindle Edition

Digital Marketing For Dummies

Save

Provides a broad overview of online marketing strategies, including SEO, social media, and email marketing. It can help you understand how to promote your Amazon FBA business effectively. This book is more valuable as additional reading to provide a broader context for the course. It is not commonly used as a textbook, but it provides valuable background information.

Digital Marketing For Dummies

Paperback

Check price

Digital Marketing For Dummies

Kindle Edition

Check price