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Social Norms, Social Change I

This is a course on social norms, the rules that glue societies together. It teaches how to diagnose social norms, and how to distinguish them from other social constructs, like customs or conventions. These distinctions are crucial for effective policy interventions aimed to create new, beneficial norms or eliminate harmful ones. The course teaches how to measure social norms and the expectations that support them, and how to decide whether they cause specific behaviors. The course is a joint Penn-UNICEF project, and it includes many examples of norms that sustain behaviors like child marriage, gender violence and sanitation practices. This is Part 1 of the Social Norms, Social Change series. In these lectures, I introduce all the basic concepts and definitions, such as social expectations and conditional preferences, that help us distinguish between different types of social practices like customs, descriptive norms and social norms. Expectations and preferences can be measured, and these lectures explain how to measure them. Measurement is crucial to understanding the nature of the practice you are facing, as well as whether an intervention was or was not successful, and why. In Part 2, we will put into practice all we have learned in Part 1. New! Please use this link for a 30% discount on the recommended book that accompanies this course! https://global.oup.com/academic/product/9780190622053/?cc=us〈=en&promocode=AAFLYG6

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Rating 4.6 based on 283 ratings
Length 5 weeks
Effort 4 weeks of study, 2-3 hours/week
Starts Jul 10 (42 weeks ago)
Cost $49
From University of Pennsylvania, Unicef via Coursera
Instructor Cristina Bicchieri
Download Videos On all desktop and mobile devices
Language English
Subjects Social Sciences Art & Design Humanities
Tags Social Sciences Governance And Society Arts And Humanities Philosophy

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What people are saying

social norms

This first class creates the vocabulary and concept framework to understand social norms, customs, beliefs, expectations, etc, and the tools to measure social norms, etc.

Provides an excellent insight on understanding social norms and developing intervention strategies to bring about change.

I find that the term social norms is bandied around very frequently and the public at large only have a general and broad idea of what this means.

But now I understand that not every collective behaviour is a social norm as some collective behaviours are independent of social expectations and as such, are not social norms.Especially helpful are the diagnostic charts and tools that are presented to help us differentiate the terms and concepts and apply them.

Great course, learned a lot about analysing social norms and how the different sides of social norms.

The more importante examples would be, in my opinion, the reference network, normative expectations, conditiontal preference, pluralistic ignorance and social norms.

Well based in rigurous references.To understand social norms and a first approach to measure them.

Excellent introduction to the concepts and applications of Bicchieri's social norms theory.

i really like this course as it showed the root of some social norms in the community that i live in and i was able to analyses people's motives for behaving in such way.

It is a great course that allow to learn the importance of social norms in order to propose change mechanisms and promote social development and human rights achievement.

I was interested to learn more about FGM and open defecation, as these are two social norms prevalent in Africa, where I live.

This course was very effective in earning orientation and skills on understanding social norms, expectations (empirical and normative) and measuring norms through tools.

Also, the stuff about social norms is very confusing and hard to understand.

It is a Great course for who ever is working with Social organizations and with projects dealing with social Norms, even for another people is always good to understand some patterns of behavior.

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social change

It's a great intro into the definitions around social norms to understand what can bring social change about.

It showed how challenging is to bring a social change.

All those who are interested in social change will surely find the course extremely relevant and useful.

Extremely val Great course for those who have a concern for social change and a non prudential personal normative belief to bring a social change for benefit of all.

A reference to the role of social norms and social change in large cities and the role of social media, for example, would have made the course even more relevant.

Gave me a lot of ideas on how to go about designing social change initiatives.

It discussed important topics within Social Norms and Social Change at length, and really strengthened my understanding of each!

very useful to implement behavioral change projects and social change issue!

It's very interesting for monitoring the Social Change.

I look forward for social norms, social change II.

The course Social Norms, Social change 1 -has helped open my mind and intellect to the totality of collective behaviors that are good, acceptable and outright bad.

thank you its been really wonderful to have Social Norms, Social Change certificate course .

Learned a lot from the class and looking forward to Part 2 Very informative to learn basic concepts of Socials Norms and Social Change theories Thank you so much The most thing which helped me was the examples after every definition .. thanks a lot very beneficial course, specially for me to understand the different terms of social norms and social change in different communities I was much interested and have learn many concepts in this course.

I loved taking Social Norms, Social Change I.

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learnt a lot

I enjoyed the lectures and learnt a lot.

Overall, very happy with the course, and I definitely learnt a lot!

I feel I have learnt a lot about different behavioural patterns we engage in, how to identify norms and how to measure them.

this is the first course I've done via online and I learnt a lot.

I learnt a lot of new things but the information was not too high above my normal level of knowledge and I did not need too much extra reading to understand the content.

I think in a whole I have learnt a lot and hope to undertake similar courses in due time This are a very complex theory in international development due to the variety of behaviour, culture, custom in the different societies around the world.

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so much

I learned so much from this course!

Thank you so much for such a lovely opportunity to learn from you.

Thank you so much!

Things I find especially interesting are actually in the last week of the lecture, where the professor had introduced to me tips and tricks for measuring outcomes and making surveys that could actually get quality information - something I never knew how to do and had never expected to know and realise that it would matter so much.

Thank you so much for an eye opening course around a field I had very little scientific knowledge about.

It is brilliant we could see videos from the field describing a particular situation.Thoroughly enjoyed the course, thank you so much!

I suggest this course to my all colleagues b/c will give us a lot of solutions for our community problems , thank you for this chance The professor explain so clear, but the content is so productive and fruitful.Thank you so much Sir!!

Enjoyed so much!

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recommend this course

Also helpful are the nuances in asking questions and how we can reduce social desirability bias.Would highly recommend this course, esp for policy makers who need to implement programmes for social change.

I would definitely recommend this course!

I recommend this course for every human being on the face of the earth.

I would highly recommend this course to all people who wants to work on the ground with people.

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highly recommend

Would highly recommend!

Highly recommended for all!

What I also really liked and found innovative was the colaboration penn university had with ''UNICEF'', which provided videos with specialist discussing what is happening to developing countries related with the lectures of the course .Easy to comprehend -thus suitable for beginners-, interesting and innovative ,I highly recommend it !

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cristina bicchieri

I am grateful to Cristina Bicchieri for her amazing lectures.

Greatly structured course and very well explained by Cristina Bicchieri.Thanks a lot :-) The course is really great and very interesting!

This course is well designed and explained by Cristina Bicchieri.

Madam Cristina Bicchieri your teaching style is mindblowing.

My professor Cristina Bicchieri was completely amazing at teaching "Critical Analysis" about culture in other nations.

Thank you Prof. Cristina Bicchieri for well explaining the course on Social Norms, Social Change I.

Additionally, I found a powerpoint by Cristina Bicchieri titled 'What are norms?'

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very informative

Very informative course....great professor!!

I found the course very informative and well-structured.

great Very informative and logical.

I plan to read the whole course book - Norms in The Wild – Cristina Bichhieri - to reinforce the skills I have so far learned.Thanks Again - Very informative introduction into identifying and measuring social norms.

I found this course very informative and useful.

very informative AWESOME I love the material and every thing because it makes me think differently

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Adjunct Professor, Humanities, Fine Arts & Social Sciences $11k

Social Worker, Psychology, FT, Days $37k

Administration Social Service Coordinator $41k

Social Media Researcher $45k

Senior Clinical Social Worker/Therapist $49k

Social Event Sales Representative Manager $50k

Long Term Care Social Worker $51k

SOCIAL WORKER (HOURLY) $53k

Womens and Childrens Social Worker $78k

Lincy Institute Advisory Board Member for Social Services Collaborative $80k

Adjunct Professor of Social Sciences $84k

Freelance Social Media Manager $98k

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Rating 4.6 based on 283 ratings
Length 5 weeks
Effort 4 weeks of study, 2-3 hours/week
Starts Jul 10 (42 weeks ago)
Cost $49
From University of Pennsylvania, Unicef via Coursera
Instructor Cristina Bicchieri
Download Videos On all desktop and mobile devices
Language English
Subjects Social Sciences Art & Design Humanities
Tags Social Sciences Governance And Society Arts And Humanities Philosophy

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