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商管研究中的賽局分析（二）：資訊經濟學 (Game Theoretic Analysis for Business Research (2))

延續本系列的第一門課「商管研究中的賽局分析」，本課程將繼續介紹如何利用賽局理論的模型與均衡分析探討商管領域中的各種議題。本課程將圍繞著「資訊」展開，介紹資訊不對稱的基本類別、如何將資訊不對稱納入模型中、模型求解的基本概念，以及應用案例。學完本課程的同學將具有對商管環境中的資訊不對稱議題進行理論研究的基本能力。

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Syllabus

資訊經濟學簡介

在本週的課程中，我們將用輕鬆愉快的方式，為資訊經濟學與這門課做一個簡單的介紹。我們將用一些生活中的例子說明幾個重要的概念，包括資訊不對稱、道德風險、逆向選擇、篩選問題和訊號問題等，並且來闡述。

篩選模型

本週我們將進入模型的世界，學習如何用經濟模型來描述看不見、摸不著的資訊不對稱。我們將從篩選問題出發，用一個簡單的定價問題來介紹最經典、最基本的二元隱藏資訊篩選模型、其求解的方式，以及均衡解能帶給我們的經濟直覺與管理意涵。

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Taught by recognized instructors

Covers a valuable, multifaceted topic

Provides a foundation in information economics

Teaches screening models and their applications

Introduces and explains signaling models

Explores the application of signaling models

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Reviews summary

商管賽局二：資訊經濟學分析

無法根據學生評論進行總結，因為未提供任何評論資料。本課程 syllabus 涵蓋資訊經濟學的基本概念、篩選模型與傳訊模型的建立及應用於商管領域的案例。主題包括資訊不對稱、道德風險、逆向選擇、篩選問題與訊號問題。課程從基礎概念介紹，逐步深入模型建構與分析，並提供應用實例，例如篩選零售夥伴能力及醫療儀器可靠度傳訊。這門課看似適合已有賽局分析基礎，欲深入了解資訊經濟學在商管研究中應用的學習者。

介紹基本概念與議題。

"本週用輕鬆方式介紹資訊經濟學與課程。"

"說明資訊不對稱、道德風險、逆向選擇等概念。"

"使用生活例子輔助理解。"

應用篩選模型於商管案例。

"用供應鏈管理例子。"

"介紹複雜環境中篩選模型的建立分析。"

"展示模型如何獲得不直觀的結論。"

應用傳訊模型於實際場域。

"以醫療儀器銷售採購為例。"

"介紹複雜環境中傳訊模型的建立分析。"

"展示模型如何解釋實際觀察現象。"

學習建立與求解篩選模型。

"學習如何用經濟模型描述隱藏資訊。"

"介紹基本的二元隱藏資訊篩選模型。"

"說明模型求解方式與經濟直覺。"

學習建構與求解傳訊模型。

"轉向訊號問題與傳訊模型。"

"說明決策者如何透過選擇傳遞隱藏資訊。"

"介紹連續決策傳訊模型。"

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in 商管研究中的賽局分析（二）：資訊經濟學 (Game Theoretic Analysis for Business Research (2)) with these activities:

Review previous coursework or materials on microeconomics

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Refresh foundational knowledge in microeconomics, which is essential for understanding information asymmetry.

Browse courses on Microeconomics

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Review textbooks, lecture notes, or online resources on microeconomics
Focus on concepts related to market structures, market equilibrium, and game theory
Consider using practice problems or simulations to reinforce understanding

Compile a course pack

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Organize course materials into a cohesive pack to aid with efficient review and referencing.

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Gather notes, assignments, and quizzes
Organize materials by topic or module
Consider creating a digital or physical folder system

Practice basic game theory concepts

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Strengthen foundational understanding of game theory principles before engaging with advanced concepts.

Browse courses on Game Theory

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Review key definitions and concepts (e.g., dominant strategy, Nash equilibrium)
Solve simple game theory problems using graphical or analytical methods
Consider using online resources or textbooks for additional practice

Five other activities

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Solve practice problems on information asymmetry models

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Enhance analytical skills and reinforce understanding of information asymmetry models through targeted practice.

Browse courses on Analytical Skills

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Gather practice problems from textbooks, online resources, or the course itself
Solve the problems using appropriate methods and assumptions
Check your solutions and identify areas for improvement

Explore online simulations or games related to information asymmetry

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Deepen understanding of information asymmetry through interactive and engaging simulations or games.

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Identify online simulations or games that illustrate information asymmetry concepts
Participate in the simulation or game and observe the effects of information asymmetry
Reflect on the experience and how it enhances your understanding

Develop a case study analysis

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Apply course concepts to real-world scenarios through a comprehensive case study analysis.

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Identify a relevant case study or business example
Analyze the case study using information asymmetry models
Formulate recommendations or solutions based on the analysis
Present the analysis in a written report or presentation

Engage in peer discussions or study groups

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Foster deeper understanding through discussions and collaboration with peers on information asymmetry topics.

Browse courses on Collaborative Learning

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Form or join a peer discussion or study group
Choose topics related to information asymmetry for discussion
Share perspectives, ask questions, and challenge each other's understanding

Write a blog post or article on a specific aspect of information asymmetry

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Solidify understanding and enhance communication skills by creating a written piece that explores a specific aspect of information asymmetry.

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Choose a specific topic or angle within information asymmetry
Research and gather information from credible sources
Organize your thoughts and formulate an outline
Write a well-structured and engaging article

Career center

Learners who complete 商管研究中的賽局分析（二）：資訊經濟學 (Game Theoretic Analysis for Business Research (2)) will develop knowledge and skills that may be useful to these careers:

Operations Research Analyst

Operations Research Analysts use mathematical and analytical techniques to solve problems and improve efficiency in organizations. Those interested in a career as an Operations Research Analyst may find the Game Theoretic Analysis for Business Research (2) course helpful for learning about topics such as market analysis and decision-making under uncertainty.

See salaries and explore the career path for Operations Research Analyst

Quantitative Analyst

Quantitative Analysts use mathematical and statistical methods to analyze data and develop models to make investment decisions. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Quantitative Analyst as it provides a foundation in market analysis and decision-making under uncertainty.

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Strategy Consultant

Strategy Consultants help organizations develop and implement strategies to achieve their goals. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Strategy Consultant as it provides a foundation in market analysis and strategic decision-making.

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Market Research Analyst

Market Research Analysts study market conditions and trends to help businesses make better decisions about product development, marketing, and sales. Those interested in a career as a Market Research Analyst may find the Game Theoretic Analysis for Business Research (2) course helpful as it introduces concepts related to analyzing market information and making predictions about consumer behavior.

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Business Intelligence Analyst

Business Intelligence Analysts provide insights and recommendations to help organizations make better decisions by analyzing data, identifying trends, and recommending actions. The Game Theoretic Analysis for Business Research (2) course can be helpful for Business Intelligence Analysts as it teaches about models and analysis for making strategic business decisions.

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Management Consultant

Management Consultants help organizations improve their performance by providing advice and recommendations on strategy, operations, and technology. The Game Theoretic Analysis for Business Research (2) course may be useful for Management Consultants as it provides a foundation in market analysis and strategic decision-making.

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Marketing Manager

Marketing Managers plan and execute marketing campaigns to promote products and services. The Game Theoretic Analysis for Business Research (2) course may be helpful for those interested in a career as a Marketing Manager as it provides a foundation in market analysis and consumer behavior.

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Product Manager

Product Managers are responsible for the development and launch of new products. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Product Manager as it provides a foundation in market analysis and strategic decision-making.

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Sales Manager

Sales Managers lead and motivate sales teams to achieve sales targets. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Sales Manager as it provides a foundation in market analysis and strategic decision-making.

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Risk Manager

Risk Managers identify, assess, and manage risks to an organization. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Risk Manager as it provides a foundation in market analysis and decision-making under uncertainty.

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Data Scientist

Data Scientists use scientific methods, processes, algorithms, and systems to extract knowledge and insights from data in various business domains. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Data Scientist as it provides a foundation in information economics and market analysis, which are important concepts in data science.

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Data Analyst

Data Analysts collect, clean, and analyze data to help organizations make better decisions. Those interested in this career may find the Game Theoretic Analysis for Business Research (2) course helpful for gaining a foundation in information economics.

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Financial Analyst

Financial Analysts provide insights and recommendations to help organizations make better decisions about investments, mergers and acquisitions, and other financial matters. The Game Theoretic Analysis for Business Research (2) course may be useful for Financial Analysts as it covers topics such as information asymmetry and market analysis.

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Systems Analyst

Systems Analysts design, implement, and maintain computer systems. The Game Theoretic Analysis for Business Research (2) course may be useful for those interested in a career as a Systems Analyst as it provides a foundation in data analysis and modeling.

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Economist

Economists apply economic theory and principles to analyze data, forecast trends, and make recommendations on economic policy and financial strategy within businesses, government, and non-profit organizations. Those interested in a career as an Economist may find the Game Theoretic Analysis for Business Research (2) course helpful for learning about topics such as information economics and market analysis concepts.

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Reading list

We've selected 12 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in 商管研究中的賽局分析（二）：資訊經濟學 (Game Theoretic Analysis for Business Research (2)).