We may earn an affiliate commission when you visit our partners.
Course image
Alex Kostritsa

Leading Magento e-commerce platform explained in detail from the very beginning to a successful launch or management of your e-commerce business based on Magento 2

Among many e-commerce platforms including Shopify, WooCommerce, OpenCart, PrestaShop, BigCommerce, etc., Magento 2 highlighted by its solidity and tons for features out of the box.

There are 3 main sections in my Magento 2 course:

SECTION #1

Installation and Configuration 

Read more

Leading Magento e-commerce platform explained in detail from the very beginning to a successful launch or management of your e-commerce business based on Magento 2

Among many e-commerce platforms including Shopify, WooCommerce, OpenCart, PrestaShop, BigCommerce, etc., Magento 2 highlighted by its solidity and tons for features out of the box.

There are 3 main sections in my Magento 2 course:

SECTION #1

Installation and Configuration 

In the scope of this section, we will start from the very beginning and review hosting options. There is a number of points that should be considered before you select hosting for Magento 2. After selection, we will learn how to get Magento 2 easily installed with one of the compatible hosting providers. And at the end of the section, we will review an external free tool to manage the server as well as install Magento 2 sample date, so that we can play with preconfigured data and learn more effectively.

SECTION #2

Magento 2 Core Functionality 

In the scope of this section, we will define what is core Magento 2 core functionality and in the step by step, manner will start reviewing it.

As the first step, we will cover what is Magento 2 hierarchy and how it could help you to have a number of separate websites within one installation and different localization.

As the next step, we will cover the new Magento 2 dashboard and the way it’s organized.

Right after that, we will start reviewing all available and supported product types in Magento 2 including Simple Product, Configurable Product, Grouped Product, Virtual Product, Bundle Product, and Downloadable Product. We will also cover what are the attributes of the products and how to manage them.

Later, we will start digging into the marketing related stuff, and we will learn how to use Related Products, Upsells, Cross-sells, Catalog Price Rules, Cart Price Rules as well as Newsletter functionality.

Finally, we will cover User Groups, User Roles, Order Statuses, and other aspects of Magento 2 Core functionality.

SECTION #3

Tweak and Tune-up Magento 2 

In the scope of this section, we will learn how to use Magento Marketplace so that you could install extensions and templates.

We will also cover what is Magento 2 Command Line Tool and how to switch you Magento 2 to production mode to get better performance.

This User-Oriented Magento 2 video course gives merchants, marketing managers, and other admin users the basic information they need to set up and manage a Magento 2 store. 

The development/coding side is not covered in this course.

Enroll now

What's inside

Learning objective

Upon course is finished, student will have solid knowledge how to manage magento 2 based store and how to setup core functionality from scratch.

Syllabus

User Oriented Magento 2 Essential Video Training

Course Introduction

In scope of this section we will start from the very begining and review hosting options. There are number of points that should be considered before you select hosting for Magento 2. After selection,
Read more

Cloudways Promo code: MAGENTO2TUTS

In the scope of this lesson, we'll cover how to install Magento 2 with Cloudways

Using coupon below, you can get their $22 regular package for only $10 for the first month. This offer limited to my students only!

Coupon code: MAGENTO2TUTS

My choice: cloudways.com

In scope of this lesson we will learn how to point a domain name to your server with Magento 2

In scope of this lesson we will review SSH Client tool that is called Putty

Comment: I personally use Putty and I recommend it for efficient work via SSH. However, the other options are also available. For example you could connect to server console directly from your hosting provider, but not all providers support such an option. If you follow me and chose Cloudways then this option is available for you in Cloudways Dashboard, Select your server and to to Server Management -> LMASTER CREDENTIALS -> LAUNCH SSH TERMINAL

SSH Alternative Option available in Cloudways:

In scope of this lesson we will review how to use Putty SSH client

In scope of this lesson we will review how to install Sample or Dummy data in Magento 2

Comment:
This is optional lesson for sure, but take it in consideration. I personally reomend you to install the Sample Data, so that you could play with setting, learn the way products and categories works on live examples and so on. You can always reinstall Magento 2 if you broke something. You can also keep the server with sample data for references while you build your live-production enviroment.

In scope of this lesson we will review what is Magento 2 Core functionality

Comment:
Magento 2 is a huge “Dinosaur” in good meaning of this word. It has tons of features and option and it’s not possible to cover all of them completely, however my goal is to demonstrate core featrures for day-to-day user. I hope at the end of the course you will be able to confirm that this goal is reached 

In scope of this lesson we will start to review what is Magento 2 Hiarachy (Part 1)

In scope of this lesson we will continue to review what is Magento 2 Hiarachy (Part 2)


Comment: 

It’s necessary to have understanding of Magento 2 hierachy before we can go ahead and start reviewing the functionality.

 For reference: http://docs.magento.com/m2/ce/user_guide/configuration/scope.html

In scope of this lesson we will briefly review what is Magento 2 Dashboard

In scope of this lesson we will learn how to display data in convenient way with new Magento 2 User Interface

In scope of this lesson we will review the available product types in Magento 2

In scope of this lesson we will review what is a Simple Product and how to create it in Magento 2

In scope of this lesson we will review what is a Configurable Product and how to create it in Magento 2

In scope of this lesson we will review what is a Grouped Product and how to create it in Magento 2

In scope of this lesson we will review what is a Virtual Product and how to create it in Magento 2

In scope of this lesson we will review what is a Bundle Product and how to create it in Magento 2

In scope of this lesson we will learn how to create a Downloadable Products

In scope of this lesson we will learn what are the Product Attributes

In scope of this lesson we will learn how to create a product attributes and product attributes sets

In scope of this lesson we will learn how to use Customizeable Options

In scope of this lesson we will learn how to use Related Products, Upsells and Crosssels

In scope of this lesson we will learn abot Users and Roles

In scope of this lesson we will learn abot Customer Groups

In scope of this lesson we will learn about Order Statuses

In scope of this lesson we will learn how to use Taxes

In scope of this lesson we will learn how to use different Currencies

In scope of this lesson we will learn how to use Catalog Price Rule

In scope of this lesson we will learn how to use Cart Price Rule

In scope of this lesson we will learn how to Create a Coupon

In scope of this lesson we will learn how to use Newsletter

In scope of this lesson we will learn how to modify Email Templates

In scope of this lesson we will learn what is Magento Marketplace

In scope of this lesson we will learn how Install New Extension

In scope of this lesson we will learn how to Change Theme

In scope of this lesson we will learn how to use Magento 2 Command Line Tool

In scope of this lesson we will learn about Magento 2 Modes

In scope of this lesson we will learn how to quickly secure Magento 2 with SSL Certificate using Cloudways service

In scope of this lesson we will learn how to quickly secure integrate Magento 2 with BlueSnap "All In One" payment solution.

URL: https://home.bluesnap.com/

Integration guide: https://support.bluesnap.com/docs/magento-2

Thank you!

Save this course

Create your own learning path. Save this course to your list so you can find it easily later.
Save

Career center

Learners who complete Magento 2 Essential Video Training will develop knowledge and skills that may be useful to these careers:

Reading list

We've selected 50 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Magento 2 Essential Video Training.
Provides an exhaustive, highly structured framework for planning, executing, and evaluating cross-channel digital marketing initiatives. Simon Kingsnorth systematically dissects search optimization, programmatic media, content distribution, and automation workflows. It serves as an indispensable reference for practitioners seeking to build cohesive, revenue-aligned digital engines.
Articulates the seminal inbound philosophy that transformed digital customer acquisition from intrusive outbound interruption to magnetic content-led discovery. Brian Halligan and Dharmesh Shah unpack search visibility, blogging cadence, social reach, and lead nurturing. It offers founders and marketers a proven blueprint for sustainable organic growth.
Provides a comprehensive guide to Unix programming, including coverage of the command line and its use within the Unix ecosystem, making it a valuable resource for those seeking to develop Unix-based applications.
Transforms content marketing into a radical customer-first framework centered on answering buyers questions with unvarnished transparency. Marcus Sheridan details how addressing cost, comparisons, and problems directly on your website dismantles friction, accelerates the sales pipeline, and builds enduring commercial trust.
Established the conceptual foundation of modern digital marketing by demonstrating that customer attention must be earned through explicit consent rather than bought through unwanted broadcast. Seth Godin introduces value-driven communication sequences that remain the bedrock of modern email marketing, inbound workflows, and retention campaigns.
Melissa Perri addresses the common pitfall of focusing on output (features built) rather than outcomes (value delivered to customers and the business). provides strategies for shifting to an outcome-driven product organization. It's highly relevant for contemporary product management challenges and helps solidify understanding of value creation.
Provides a practical, step-by-step guide to applying Lean Startup principles to product development. It focuses on innovating with Minimum Viable Products (MVPs) and leveraging customer feedback for product-market fit. It's an excellent resource for gaining a practical understanding of lean methodologies in product management.
Clarifies brand messaging by applying classical narrative architecture to digital customer journeys, positioning the user as hero and the brand as empathetic guide. Donald Miller supplies actionable templates to overhaul website copy, landing pages, and email funnels, eliminating confusing corporate jargon to substantially boost digital conversion rates.
Focuses on integrating continuous discovery practices into the product development process. It provides actionable techniques for ongoing customer interviews and experimentation to ensure teams are building the right products. It's a valuable resource for deepening understanding of customer-centric product management and is highly relevant to contemporary practices.
Elevates content creation across blogs, social posts, landing pages, and newsletters into an authoritative craft accessible to every marketing professional. Ann Handley delivers tactical rules on narrative empathy, grammatical cadence, and rigorous editing, empowering digital marketers to publish compelling copy that captivates target audiences.
This practical guide teaches you how to conduct effective customer interviews to gather unbiased feedback and validate product ideas. It's essential for product discovery and understanding customer needs. helps solidify understanding of customer research techniques.
A follow-up to 'Inspired,' this book focuses on building and leading empowered product teams. It delves into the organizational aspects of product management and how to create a culture of innovation. While building on foundational concepts, it offers deeper insights into product leadership and team dynamics, making it valuable for those looking to deepen their understanding.
Provides a comprehensive overview of web hosting, covering everything from choosing a provider to optimizing your website for performance. It's a great resource for beginners who want to learn more about web hosting.
Provides a comprehensive overview of web hosting, covering everything from the basics to advanced topics such as cloud hosting and continuous integration. It's a great resource for developers who want to learn more about the technical side of web hosting.
Reinforces the importance of focusing on customer behavior and desired outcomes rather than simply delivering features. It provides a framework for identifying and measuring the right metrics to ensure product efforts drive real value. It's highly relevant to contemporary product management practices.
Introduces the Bullseye framework to help teams systematically discover, test, and scale the most productive customer acquisition channels among nineteen distinct options. Gabriel Weinberg and Justin Mares emphasize rapid experimentation, channel metrics, and iterative validation, preventing growth teams from prematurely locking into ineffective channels.
Covers advanced topics such as server administration, security, and load balancing. It's a great resource for experienced webmasters who want to learn more about the technical side of web hosting.
Covers advanced topics such as load balancing, failover, and disaster recovery. It's a great resource for enterprise architects who want to learn more about the technical side of web hosting.
Serves as an excellent introduction to the Linux command line and covers basic to advanced concepts, making it a suitable resource for beginners and experienced users alike.
Provides a practical guide to malware analysis. It covers a wide range of topics, including malware detection, reverse engineering, and malware analysis tools. It is suitable for experienced security professionals who want to learn more about malware analysis.
Provides a comprehensive guide to penetration testing and exploitation. It covers a wide range of topics, including vulnerability assessment, exploit development, and post-exploitation techniques. It is suitable for experienced security professionals who want to learn more about penetration testing and exploitation.
Provides a detailed overview of the OWASP Top 10, which are the most critical web application security risks. It provides guidance on how to prevent these risks from being exploited.
Outlines a comprehensive methodology for building a loyal, monetizable digital audience by producing high-value editorial content rather than transient advertisements. Joe Pulizzi shows marketers how to define a unique content niche, establish sustainable publication cadences, and engineer direct attribution models that tie storytelling to business growth.
Bridges direct-response marketing fundamentals with contemporary software automation, CRM integration, and artificial intelligence capabilities. Dan Kennedy and Parthiv Shah provide practical architectures for automated lead segmentation, dynamic follow-up sequences, and customer reactivation campaigns that optimize conversion pipelines.
Delves into the emerging field of Product Operations, explaining how it helps streamline product development processes, improve communication, and enable product teams to scale effectively. It's highly relevant for understanding contemporary challenges in larger product organizations.
Demystifies modern artificial intelligence tools and large language models for marketing practitioners seeking operational efficiency and enhanced campaign performance. Mark Lamplugh presents hands-on strategies for automated content generation, predictive analytics, prompt engineering, and audience clustering to modernize everyday agency and in-house workflows.
Provides an agile playbook for modern omnichannel growth, showing performance marketers how to align organic content initiatives with paid acquisition funnels while safeguarding CAC in increasingly saturated digital channels.
Equips practitioners with the analytical rigor needed to extract actionable business intelligence from complex consumer data streams and digital marketing channels. Kevin Hartman covers data collection architectures, multi-touch attribution modeling, performance dashboards, and storytelling with metrics to ensure digital investments demonstrate measurable return.
Delivers a systematic operational checklist for executing technical and on-page search engine audits, guiding digital marketers through Core Web Vitals diagnostics, indexation hygiene, and algorithmic visibility recovery.
This guide provides a comprehensive overview of the global payments landscape, its evolution, and emerging technologies. It's a great primer for understanding the broader ecosystem in which payment gateways operate internationally. It is particularly useful for those looking to integrate payment gateways for a global audience.
Specifically addresses the unique challenges and considerations of managing AI-powered products. It covers topics such as understanding AI technologies, defining AI product strategies, and working with data science teams. It's highly relevant for product managers working on or interested in contemporary AI products.
Examines the next frontier of digital customer engagement by integrating physical and virtual touchpoints into cohesive, immersive brand experiences. Philip Kotler and co-authors explore spatial computing, augmented reality, conversational artificial intelligence, and omnichannel ecosystems, preparing strategic leaders for the future evolution of interactive marketing.
Offers practical guidance on creating and evolving product strategies and roadmaps in a lean and agile environment. It provides a structured approach to strategic product management and is valuable for deepening understanding in this area.
Based on Product School's curriculum, this book offers a comprehensive guide to the product management role, covering essential concepts and practices from ideation to launch. It's a solid resource for gaining a broad understanding and is often recommended for aspiring product managers.
Based on interviews with successful product leaders, this book explores the traits, techniques, and challenges of leading product teams and delivering successful products. It's a valuable resource for those aspiring to or currently in product leadership roles, offering insights to deepen their understanding.
Explores how modern technology can be deployed to elevate the human customer experience across dynamic digital and physical touchpoints. Philip Kotler investigates predictive marketing, contextual advertising, and augmented intelligence, offering strategic guidelines for harmonizing technical automation with genuine emotional resonance.
Distills decades of strategic insight into a coherent marketing philosophy rooted in cultural empathy, ethical positioning, and serving smallest viable markets. Seth Godin challenges growth-hacking obsessions, encouraging digital practitioners to solve meaningful customer problems and generate organic advocacy that endures beyond shifting ad network algorithms.
Delves into the intricacies of how money moves in the payment processing world. It popular choice for understanding the underlying mechanisms of transactions, providing a deeper understanding beyond the basic integration aspects. It can be valuable for both technical and business professionals in the payments space.
Provides a comprehensive overview of the NIST Cybersecurity Framework, which set of guidelines for protecting critical infrastructure. It is suitable for organizations that want to improve their cybersecurity posture.
Provides a fascinating look into the human side of security. It covers a wide range of topics, including social engineering, phishing, and identity theft. It is suitable for cybersecurity professionals, security awareness trainers, and anyone who wants to learn more about the human element of security.
Provides a thorough exploration of the Bash shell, focusing on its features, scripting capabilities, and customization options, making it a valuable resource for those looking to master Bash.
Provides practical guidance on using the Linux command line effectively, covering topics such as file manipulation, text processing, and system administration, making it suitable for both beginners and experienced users looking to enhance their skills.
Provides a comprehensive exploration of operating systems concepts and their implementation, including coverage of the command line and its role within different operating systems, making it suitable for those seeking a deeper understanding of the underlying principles.
Formulates fundamental strategic axioms that govern competitive positioning, category ownership, and brand perception in crowded marketplaces. Al Ries and Jack Trout deliver concise, memorable principles that help digital marketers resist dangerous brand dilution, focus message dissemination, and secure clear, defensible footholds in prospect minds.
Explores the concept of embedded finance, where financial services, including payments, are seamlessly integrated into non-financial platforms. This contemporary topic directly relevant to the evolving role of payment gateways in providing frictionless payment experiences. It offers insights into future trends in payment integration.
Bridges perceptual psychology and modern digital brand strategy, demonstrating how consumer mental heuristics govern message absorption. Al Ries and Jack Trout provide an enduring framework for crafting distinct value propositions that break through algorithmic noise and secure defensible cognitive real estate in customer minds.
Offers a realistic and practical look at the day-to-day challenges and realities of working as a product manager. It complements more theoretical books by providing actionable advice and insights into common scenarios. It's particularly useful for gaining a practical understanding of the role.
Save
Written by the creator of the iPod and Nest, this book offers insights and lessons learned from building iconic products. It provides a blend of personal stories and practical advice on various aspects of product development, leadership, and innovation. It's relevant for understanding the mindset behind creating successful products.

Share

Help others find this course page by sharing it with your friends and followers:

Similar courses

Here are nine courses similar to Magento 2 Essential Video Training.
Digital Media and Marketing Strategies
Most relevant
The Good, Bad, and Ugly of Marketing - Jagdish Sheth
Most relevant
AI-Driven Attribution Testing
Most relevant
Using AI & ChatGPT for Content: Research & Planning
Most relevant
Marketing in a Digital World
Most relevant
Facebook Content Creation Essentials
Most relevant
Developing a Marketing Mix for Growth
Most relevant
Send Quick, Accurate Construction Estimates
Most relevant
WooCommerce Wordpress Plugin - Create an eCommerce Website
Most relevant

Udemy Buyer Protection & Guarantee

Verified partner policies & purchase protections

Global Marketplace Leader
Free Trial & Audit

Free Lecture Previews

Free preview video lectures available for all courses; optional 7-day free trial on Personal Plan subscriptions (cancel before trial ends to avoid conversion).

Return & Refund Policy

30-Day Money-Back Guarantee

30-day money-back guarantee on all eligible individual course purchases (provided course content has not been substantially consumed or downloaded). Subscription fees are non-refundable once billed.

Buyer Protections

Verified Academic & Industry Partner

Lifetime access to purchased individual courses and future updates, verifiable certificate of completion, and direct student Q&A forums.

Key Purchase Protections
30-day 100% money-back guarantee on course purchases
Lifetime access on web, mobile, and offline
Certificate of completion included with purchase
Direct instructor Q&A and active student community
OpenCourser Verified Partner Policy details last reviewed: 2026-10-22
Our mission

OpenCourser helps millions of learners each year. People visit us to learn workspace skills, ace their exams, and nurture their curiosity.

Our extensive catalog contains over 50,000 courses and twice as many books. Browse by search, by topic, or even by career interests. We'll match you to the right resources quickly.

Find this site helpful? Tell a friend about us.

Affiliate disclosure

We're supported by our community of learners. When you purchase or subscribe to courses and programs or purchase books, we may earn a commission from our partners.

Your purchases help us maintain our catalog and keep our servers humming without ads.

Thank you for supporting OpenCourser.

© 2016 - 2025 OpenCourser