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Alex Kostritsa

Leading Magento e-commerce platform explained in detail from the very beginning to a successful launch or management of your e-commerce business based on Magento 2

Among many e-commerce platforms including Shopify, WooCommerce, OpenCart, PrestaShop, BigCommerce, etc., Magento 2 highlighted by its solidity and tons for features out of the box.

There are 3 main sections in my Magento 2 course:

SECTION #1

Installation and Configuration 

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Leading Magento e-commerce platform explained in detail from the very beginning to a successful launch or management of your e-commerce business based on Magento 2

Among many e-commerce platforms including Shopify, WooCommerce, OpenCart, PrestaShop, BigCommerce, etc., Magento 2 highlighted by its solidity and tons for features out of the box.

There are 3 main sections in my Magento 2 course:

SECTION #1

Installation and Configuration 

In the scope of this section, we will start from the very beginning and review hosting options. There is a number of points that should be considered before you select hosting for Magento 2. After selection, we will learn how to get Magento 2 easily installed with one of the compatible hosting providers. And at the end of the section, we will review an external free tool to manage the server as well as install Magento 2 sample date, so that we can play with preconfigured data and learn more effectively.

SECTION #2

Magento 2 Core Functionality 

In the scope of this section, we will define what is core Magento 2 core functionality and in the step by step, manner will start reviewing it.

As the first step, we will cover what is Magento 2 hierarchy and how it could help you to have a number of separate websites within one installation and different localization.

As the next step, we will cover the new Magento 2 dashboard and the way it’s organized.

Right after that, we will start reviewing all available and supported product types in Magento 2 including Simple Product, Configurable Product, Grouped Product, Virtual Product, Bundle Product, and Downloadable Product. We will also cover what are the attributes of the products and how to manage them.

Later, we will start digging into the marketing related stuff, and we will learn how to use Related Products, Upsells, Cross-sells, Catalog Price Rules, Cart Price Rules as well as Newsletter functionality.

Finally, we will cover User Groups, User Roles, Order Statuses, and other aspects of Magento 2 Core functionality.

SECTION #3

Tweak and Tune-up Magento 2 

In the scope of this section, we will learn how to use Magento Marketplace so that you could install extensions and templates.

We will also cover what is Magento 2 Command Line Tool and how to switch you Magento 2 to production mode to get better performance.

This User-Oriented Magento 2 video course gives merchants, marketing managers, and other admin users the basic information they need to set up and manage a Magento 2 store. 

The development/coding side is not covered in this course.

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What's inside

Learning objective

Upon course is finished, student will have solid knowledge how to manage magento 2 based store and how to setup core functionality from scratch.

Syllabus

User Oriented Magento 2 Essential Video Training

Course Introduction

In scope of this section we will start from the very begining and review hosting options. There are number of points that should be considered before you select hosting for Magento 2. After selection,
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Cloudways Promo code: MAGENTO2TUTS

In the scope of this lesson, we'll cover how to install Magento 2 with Cloudways

Using coupon below, you can get their $22 regular package for only $10 for the first month. This offer limited to my students only!

Coupon code: MAGENTO2TUTS

My choice: cloudways.com

In scope of this lesson we will learn how to point a domain name to your server with Magento 2

In scope of this lesson we will review SSH Client tool that is called Putty

Comment: I personally use Putty and I recommend it for efficient work via SSH. However, the other options are also available. For example you could connect to server console directly from your hosting provider, but not all providers support such an option. If you follow me and chose Cloudways then this option is available for you in Cloudways Dashboard, Select your server and to to Server Management -> LMASTER CREDENTIALS -> LAUNCH SSH TERMINAL

SSH Alternative Option available in Cloudways:

In scope of this lesson we will review how to use Putty SSH client

In scope of this lesson we will review how to install Sample or Dummy data in Magento 2

Comment:
This is optional lesson for sure, but take it in consideration. I personally reomend you to install the Sample Data, so that you could play with setting, learn the way products and categories works on live examples and so on. You can always reinstall Magento 2 if you broke something. You can also keep the server with sample data for references while you build your live-production enviroment.

In scope of this lesson we will review what is Magento 2 Core functionality

Comment:
Magento 2 is a huge “Dinosaur” in good meaning of this word. It has tons of features and option and it’s not possible to cover all of them completely, however my goal is to demonstrate core featrures for day-to-day user. I hope at the end of the course you will be able to confirm that this goal is reached 

In scope of this lesson we will start to review what is Magento 2 Hiarachy (Part 1)

In scope of this lesson we will continue to review what is Magento 2 Hiarachy (Part 2)


Comment: 

It’s necessary to have understanding of Magento 2 hierachy before we can go ahead and start reviewing the functionality.

 For reference: http://docs.magento.com/m2/ce/user_guide/configuration/scope.html

In scope of this lesson we will briefly review what is Magento 2 Dashboard

In scope of this lesson we will learn how to display data in convenient way with new Magento 2 User Interface

In scope of this lesson we will review the available product types in Magento 2

In scope of this lesson we will review what is a Simple Product and how to create it in Magento 2

In scope of this lesson we will review what is a Configurable Product and how to create it in Magento 2

In scope of this lesson we will review what is a Grouped Product and how to create it in Magento 2

In scope of this lesson we will review what is a Virtual Product and how to create it in Magento 2

In scope of this lesson we will review what is a Bundle Product and how to create it in Magento 2

In scope of this lesson we will learn how to create a Downloadable Products

In scope of this lesson we will learn what are the Product Attributes

In scope of this lesson we will learn how to create a product attributes and product attributes sets

In scope of this lesson we will learn how to use Customizeable Options

In scope of this lesson we will learn how to use Related Products, Upsells and Crosssels

In scope of this lesson we will learn abot Users and Roles

In scope of this lesson we will learn abot Customer Groups

In scope of this lesson we will learn about Order Statuses

In scope of this lesson we will learn how to use Taxes

In scope of this lesson we will learn how to use different Currencies

In scope of this lesson we will learn how to use Catalog Price Rule

In scope of this lesson we will learn how to use Cart Price Rule

In scope of this lesson we will learn how to Create a Coupon

In scope of this lesson we will learn how to use Newsletter

In scope of this lesson we will learn how to modify Email Templates

In scope of this lesson we will learn what is Magento Marketplace

In scope of this lesson we will learn how Install New Extension

In scope of this lesson we will learn how to Change Theme

In scope of this lesson we will learn how to use Magento 2 Command Line Tool

In scope of this lesson we will learn about Magento 2 Modes

In scope of this lesson we will learn how to quickly secure Magento 2 with SSL Certificate using Cloudways service

In scope of this lesson we will learn how to quickly secure integrate Magento 2 with BlueSnap "All In One" payment solution.

URL: https://home.bluesnap.com/

Integration guide: https://support.bluesnap.com/docs/magento-2

Thank you!

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Career center

Learners who complete Magento 2 Essential Video Training will develop knowledge and skills that may be useful to these careers:

Reading list

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Provides a practical, step-by-step guide to applying Lean Startup principles to product development. It focuses on innovating with Minimum Viable Products (MVPs) and leveraging customer feedback for product-market fit. It's an excellent resource for gaining a practical understanding of lean methodologies in product management.
Developed at Google Ventures, the Sprint methodology five-day process for solving problems and testing new ideas. provides a practical guide to running design sprints, a valuable tool for rapid experimentation and validation in product management.
Provides a comprehensive overview of the product management role, covering everything from product strategy to product launch. It valuable resource for new product managers who are looking to get up to speed quickly.
Provides a practical guide to getting customers for your startup. It covers everything from marketing to sales to customer service.
Identifies the five skills that disruptive innovators possess. It provides insights into how to develop these skills and use them to create successful products.
Provides a practical guide to creating and managing product roadmaps. It covers everything from setting the product vision to tracking progress.
Provides a comprehensive overview of the principles of design. It valuable resource for product managers who want to design products that are user-friendly and intuitive.
Provides a practical guide to using Scrum for product management. It covers everything from sprint planning to product backlog management.
Offers a broad introduction to the principles and practices of product management in an accessible format. It covers various aspects of the product lifecycle, market analysis, and communication. It's a good starting point for those seeking a general understanding of the field.
Is widely considered a foundational text in modern product management, particularly for technology products. It provides a comprehensive overview of the product manager's role, the product lifecycle, and the importance of product discovery and validation. It's highly recommended for anyone seeking a broad understanding or looking to solidify their foundational knowledge.
A follow-up to 'Inspired,' this book focuses on building and leading empowered product teams. It delves into the organizational aspects of product management and how to create a culture of innovation. While building on foundational concepts, it offers deeper insights into product leadership and team dynamics, making it valuable for those looking to deepen their understanding.
Melissa Perri addresses the common pitfall of focusing on output (features built) rather than outcomes (value delivered to customers and the business). provides strategies for shifting to an outcome-driven product organization. It's highly relevant for contemporary product management challenges and helps solidify understanding of value creation.
Focuses on integrating continuous discovery practices into the product development process. It provides actionable techniques for ongoing customer interviews and experimentation to ensure teams are building the right products. It's a valuable resource for deepening understanding of customer-centric product management and is highly relevant to contemporary practices.
Based on Product School's curriculum, this book offers a comprehensive guide to the product management role, covering essential concepts and practices from ideation to launch. It's a solid resource for gaining a broad understanding and is often recommended for aspiring product managers.
Provides a comprehensive overview of product management, covering the entire product lifecycle from ideation to launch. It is written by Marty Cagan, a renowned product management expert, and is highly recommended for anyone looking to gain a deeper understanding of the field.

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