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Jana Schaich Borg and Daniel Egger

Important: The focus of this course is on math - specifically, data-analysis concepts and methods - not on Excel for its own sake. We use Excel to do our calculations, and all math formulas are given as Excel Spreadsheets, but we do not attempt to cover Excel Macros, Visual Basic, Pivot Tables, or other intermediate-to-advanced Excel functionality.

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Important: The focus of this course is on math - specifically, data-analysis concepts and methods - not on Excel for its own sake. We use Excel to do our calculations, and all math formulas are given as Excel Spreadsheets, but we do not attempt to cover Excel Macros, Visual Basic, Pivot Tables, or other intermediate-to-advanced Excel functionality.

This course will prepare you to design and implement realistic predictive models based on data. In the Final Project (module 6) you will assume the role of a business data analyst for a bank, and develop two different predictive models to determine which applicants for credit cards should be accepted and which rejected. Your first model will focus on minimizing default risk, and your second on maximizing bank profits. The two models should demonstrate to you in a practical, hands-on way the idea that your choice of business metric drives your choice of an optimal model.

The second big idea this course seeks to demonstrate is that your data-analysis results cannot and should not aim to eliminate all uncertainty. Your role as a data-analyst is to reduce uncertainty for decision-makers by a financially valuable increment, while quantifying how much uncertainty remains. You will learn to calculate and apply to real-world examples the most important uncertainty measures used in business, including classification error rates, entropy of information, and confidence intervals for linear regression.

All the data you need is provided within the course, all assignments are designed to be done in MS Excel, and you will learn enough Excel to complete all assignments. The course will give you enough practice with Excel to become fluent in its most commonly used business functions, and you’ll be ready to learn any other Excel functionality you might need in the future (module 1).

The course does not cover Visual Basic or Pivot Tables and you will not need them to complete the assignments. All advanced concepts are demonstrated in individual Excel spreadsheet templates that you can use to answer relevant questions. You will emerge with substantial vocabulary and practical knowledge of how to apply business data analysis methods based on binary classification (module 2), information theory and entropy measures (module 3), and linear regression (module 4 and 5), all using no software tools more complex than Excel.

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What's inside

Syllabus

About This Course
This course will prepare you to design and implement realistic predictive models based on data. In the Final Project (module 6) you will assume the role of a business data analyst for a bank, and develop two different predictive models to determine which applicants for credit cards should be accepted and which rejected. Your first model will focus on minimizing default risk, and your second on maximizing bank profits. The two models should demonstrate to you in a practical, hands-on way the idea that your choice of business metric drives your choice of an optimal model.The second big idea this course seeks to demonstrate is that your data-analysis results cannot and should not aim to eliminate all uncertainty. Your role as a data-analyst is to reduce uncertainty for decision-makers by a financially valuable increment, while quantifying how much uncertainty remains. You will learn to calculate and apply to real-world examples the most important uncertainty measures used in business, including classification error rates, entropy of information, and confidence intervals for linear regression. All the data you need is provided within the course, and all assignments are designed to be done in MS Excel. The course will give you enough practice with Excel to become fluent in its most commonly used business functions, and you’ll be ready to learn any other Excel functionality you might need in future (module 1). The course does not cover Visual Basic or Pivot Tables and you will not need them to complete the assignments. All advanced concepts are demonstrated in individual Excel spreadsheet templates that you can use to answer relevant questions. You will emerge with substantial vocabulary and practical knowledge of how to apply business data analysis methods based on binary classification (module 2), information theory and entropy measures (module 3), and linear regression (module 4 and 5), all using no software tools more complex than Excel.
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Develops advanced business data analysis methods, which are necessary for business data analysts
Taught by highly experienced instructors, ensuring quality of instruction
Builds beginner-friendly Excel skills, allowing for accessible and practical learning
Emphasizes hands-on learning through practical assignments to enhance practical skills
Provides valuable data science concepts and techniques for real-world application

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Reviews summary

Data analysis concepts using excel

According to students, this course is a strong introduction focused on the mathematical and conceptual foundations of data analysis, rather than advanced Excel features. Learners appreciated the clear explanations of complex topics like binary classification, entropy, and linear regression. The practical application of concepts and the hands-on approach using Excel for calculations were frequently highlighted as major strengths, allowing them to apply skills directly. While generally well-received, some noted the pace can be quick for those without prior math or statistics background.
Avoids advanced Excel features.
"As advertised, the course strictly avoids advanced Excel features like Pivot Tables or VBA."
"Don't expect to become an Excel guru here; the focus is solely on using it for the math."
"This course is not for you if you're looking to master complex Excel functions beyond basic calculations."
"The course outline makes it clear what Excel features are covered, aligning with the description."
Project applies skills to a business case.
"The final project was a highlight, allowing me to apply everything learned to a realistic business scenario."
"Analyzing the credit card data for the final project felt like a genuine data analyst task."
"It was very valuable to build two different predictive models based on different business objectives."
"The project effectively integrated all the concepts from the previous modules."
Complex topics made understandable.
"The instructor did a fantastic job explaining difficult concepts like entropy and AUC in a way that was easy to follow."
"I appreciated the step-by-step breakdown of the linear regression calculations; it was very clear."
"Even without a strong math background, the explanations helped me grasp the core ideas."
"The video lectures were well-structured and the explanations were precise."
Learn concepts through hands-on Excel use.
"Using Excel to work through the calculations really solidified my understanding of the formulas and concepts."
"I found the assignments in Excel incredibly practical and directly applicable to my work."
"The course provided enough Excel practice to feel comfortable performing the required data analysis tasks."
"Working hands-on with the data in Excel was crucial for making the theoretical concepts concrete."
Highlights core data analysis principles.
"This course was a great way to understand the concepts behind data analysis techniques like classification and regression..."
"What I liked most was the emphasis on the math and theory, not just button-pushing in Excel."
"I feel like I really grasp the 'why' behind these methods now, which is much more valuable than just knowing the 'how'."
"The course clearly prioritizes understanding data analysis methods over specific Excel tricks."
May be challenging without prior knowledge.
"While the explanations are good, I struggled with the pace because my math background isn't strong."
"Some parts felt very challenging and required reviewing external statistics resources to keep up."
"I think having a basic understanding of statistics or algebra would make this course much easier."
"The jump in complexity between modules was sometimes significant, especially if you're new to the math involved."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Mastering Data Analysis in Excel with these activities:
Read 'Data Science for Dummies'
Enhance your foundational understanding of data science concepts by reading this introductory book, which provides a comprehensive overview of the field.
Show steps
  • Read selected chapters relevant to the course topics.
  • Take notes and highlight key concepts for future reference.
Refresh Excel Basics
Start by recapping the basics of Excel and its most common functions to ensure a smooth start to the course.
Browse courses on Excel
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  • Review basic Excel functions, such as SUM, AVERAGE, and COUNTIF.
  • Create a simple spreadsheet to practice data entry and formatting.
Compile a Glossary of Key Terms
Create a comprehensive glossary of important terms and concepts covered in the course, ensuring a clear understanding of the terminology used.
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  • Review course materials and identify key terms.
  • Define each term concisely and accurately.
Five other activities
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Show all eight activities
Participate in a Study Group
Connect with fellow learners to discuss course concepts, share insights, and provide support, fostering a collaborative learning environment.
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  • Join or form a study group with other students in the course.
  • Meet regularly to review materials, solve problems, and prepare for assessments.
Practice Binary Classification Metrics
Complete exercises to strengthen your understanding of binary classification metrics, ensuring proficiency in evaluating model performance.
Browse courses on Binary Classification
Show steps
  • Calculate AUC, TPR, FPR, and Accuracy for given binary classification scenarios.
  • Interpret ROC curves to assess model performance and identify optimal thresholds.
Explore Information Theory and Entropy
Follow online tutorials or read articles to deepen your understanding of information theory and entropy, which are crucial concepts for quantifying uncertainty in data analysis.
Browse courses on Information Theory
Show steps
  • Research and understand the concepts of entropy, information gain, and cross-entropy.
  • Apply entropy calculations to real-world scenarios to measure uncertainty.
Develop a Linear Regression Model
Apply your knowledge by creating a linear regression model using real-world data. This hands-on project will solidify your understanding of model building and evaluation.
Browse courses on Linear Regression
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  • Collect and prepare data relevant to the chosen business problem.
  • Build a linear regression model and evaluate its performance using metrics such as R-squared and MSE.
  • Interpret the model's coefficients and make predictions based on the model.
Work on the Final Course Project
Engage in the comprehensive final project, which challenges you to develop predictive models for credit card applications. This project will test your ability to apply the concepts learned throughout the course.
Browse courses on Predictive Modeling
Show steps
  • Analyze the provided credit card application data.
  • Develop two predictive models, one for minimizing default risk and one for maximizing bank profits.
  • Evaluate the performance of both models using relevant metrics.

Career center

Learners who complete Mastering Data Analysis in Excel will develop knowledge and skills that may be useful to these careers:
Data Scientist
Data Scientists are highly trained professionals who use their knowledge of math, statistics, and computer science to extract insights from data. This course may be useful for Data Scientists who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions.
Business Analyst
Business Analysts use data to solve business problems. They work with stakeholders to understand their needs and then use data to develop solutions. This course may be useful for Business Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions.
Quantitative Analyst
Quantitative Analysts use mathematical and statistical models to analyze financial data. They use this information to make investment recommendations. This course may be useful for Quantitative Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help investors make better decisions.
Market Researcher
Market Researchers collect and analyze data about consumers. They use this information to help businesses develop products and services that meet the needs of their customers. This course may be useful for Market Researchers who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about product development and marketing.
Operations Research Analyst
Operations Research Analysts use mathematical and statistical models to improve the efficiency of business operations. They work with businesses to identify and solve problems, such as how to optimize production schedules or how to improve customer service. This course may be useful for Operations Research Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to operate their businesses.
Risk Analyst
Risk Analysts assess and manage financial risks. They work with businesses to identify, measure, and mitigate risks. This course may be useful for Risk Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to manage their risks.
Data Engineer
Data Engineers build and maintain the infrastructure that is used to store and process data. They work with data scientists and business analysts to ensure that data is available and accessible for analysis. This course may be useful for Data Engineers who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.
Machine Learning Engineer
Machine Learning Engineers build and maintain machine learning models. They work with data scientists and business analysts to develop and deploy machine learning models that can be used to automate tasks and make predictions. This course may be useful for Machine Learning Engineers who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.
Statistician
Statisticians collect, analyze, and interpret data. They work with businesses and organizations to help them make informed decisions. This course may be useful for Statisticians who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.
Financial Analyst
Financial Analysts analyze financial data to make investment recommendations. They work with businesses and individuals to help them make informed decisions about how to invest their money. This course may be useful for Financial Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to invest their money.
Actuary
Actuaries use mathematical and statistical models to assess and manage financial risks. They work with insurance companies and other financial institutions to help them make informed decisions about how to price insurance policies and manage their investments. This course may be useful for Actuaries who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to manage their risks.
Economist
Economists study the production, distribution, and consumption of goods and services. They use data to analyze economic trends and make predictions about the future. This course may be useful for Economists who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to operate their businesses.
Data Analyst
Data Analysts collect, clean, and analyze data. They work with businesses and organizations to help them make informed decisions. This course may be useful for Data Analysts who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.
Software Engineer
Software Engineers design, develop, and maintain software applications. They work with businesses and organizations to help them solve problems and improve their operations. This course may be useful for Software Engineers who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.
Computer Scientist
Computer Scientists study the theory and practice of computing. They work with businesses and organizations to help them solve problems and improve their operations. This course may be useful for Computer Scientists who want to learn more about data analysis techniques, such as binary classification, information theory, and linear regression. These techniques can be used to build predictive models that can help businesses make better decisions about how to use their data.

Featured in The Course Notes

This course is mentioned in our blog, The Course Notes. Read one article that features Mastering Data Analysis in Excel:

Reading list

We've selected 32 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Mastering Data Analysis in Excel.
Provides a comprehensive introduction to deep learning. It covers a wide range of topics, from neural networks to convolutional neural networks to recurrent neural networks.
Provides a comprehensive introduction to reinforcement learning. It covers a wide range of topics, from the basics of reinforcement learning to advanced topics such as deep reinforcement learning.
Provides a comprehensive introduction to machine learning from a probabilistic perspective. It covers a wide range of topics, from supervised learning to unsupervised learning to reinforcement learning.
Provides a comprehensive introduction to the foundations of machine learning. It covers a wide range of topics, from supervised learning to unsupervised learning to reinforcement learning.
Provides a comprehensive introduction to causal inference. It covers a wide range of topics, from causal graphs to causal models to causal inference methods.
Provides a comprehensive introduction to mathematics for machine learning. It covers a wide range of topics, from linear algebra to calculus to probability.
Provides in-depth coverage of linear regression analysis, including model selection, hypothesis testing, and interpretation. Offers a good foundation for the regression concepts covered in the course.
Provides a comprehensive introduction to machine learning, with a focus on statistical methods. It would be a valuable resource for students who are interested in learning more about machine learning.
Introduces the mathematical foundations of pattern recognition and machine learning, including statistical modeling, classification, and clustering. Provides a theoretical background for understanding the algorithms and techniques used in data analysis.
Provides a comprehensive introduction to information theory, inference, and learning algorithms. It would be a valuable resource for students who are interested in learning more about the theoretical foundations of data analysis.
Provides a comprehensive introduction to Bayesian statistics, with a focus on applications in data analysis. It would be a valuable resource for students who are interested in learning more about Bayesian methods.
Provides a comprehensive overview of statistical learning methods, including regression, classification, and clustering. Offers a good foundation for understanding the theoretical concepts behind data analysis techniques.
Provides a practical guide to using Excel for data analysis. It covers a wide range of topics, from data cleaning and manipulation to statistical analysis and visualization.
Provides a comprehensive introduction to econometric analysis of cross section and panel data. It covers a wide range of topics, from linear regression to nonlinear regression to instrumental variables.
Provides a comprehensive introduction to time series analysis. It covers a wide range of topics, from time series models to time series forecasting to time series control.
Introduces the principles of probabilistic graphical models, which are widely used in machine learning and data analysis. Provides a theoretical background for understanding advanced modeling techniques.
Provides a comprehensive guide to data wrangling using the popular Pandas library in Python. Covers data cleaning, manipulation, and transformation techniques that are essential for effective data analysis.
Provides a comprehensive introduction to Python for data analysis, covering topics such as data manipulation, data visualization, and machine learning. It would be a valuable resource for students who are interested in learning how to use Python for data analysis.
Provides a comprehensive overview of data analysis and statistical methods using MS Excel. Covers data preparation, descriptive statistics, regression analysis, and forecasting.
Introduces the principles and methods of Bayesian statistics, which is becoming increasingly popular in data analysis. Provides a theoretical foundation for understanding the concepts of probability and uncertainty discussed in the course.
Practical guide to using Excel for business analysis, covering topics such as data management, financial analysis, and statistical modeling. It would be a valuable resource for students who are interested in using Excel for business applications.
Introduces the principles of high-dimensional probability, which is becoming increasingly important in data analysis. Provides a theoretical background for understanding the challenges and opportunities associated with analyzing large datasets.
Provides a comprehensive overview of data analytics concepts and methods, including data collection, cleaning, and analysis. It valuable resource for those who are new to data analytics or who want to brush up on the basics.
Provides a comprehensive guide to using data to improve business performance, covering topics such as data collection, data analysis, and data visualization. It would be a valuable resource for students who are interested in learning how to use data to make better decisions.
Provides a comprehensive guide to data science design, covering topics such as data collection, data cleaning, and data analysis. It would be a valuable resource for students who are interested in learning how to design and implement data science projects.
Provides a comprehensive introduction to data ethics, covering topics such as data privacy, data security, and data bias. It would be a valuable resource for students who are interested in learning how to use data ethically.
Provides a comprehensive introduction to R for data science, covering topics such as data manipulation, data visualization, and machine learning. It would be a valuable resource for students who are interested in learning how to use R for data analysis.
Provides a comprehensive introduction to big data analytics, covering topics such as data collection, data storage, and data analysis. It would be a valuable resource for students who are interested in learning how to use big data analytics to solve business problems.
Introduces the principles of causal inference, which is essential for understanding the relationship between variables and making informed decisions. Provides a theoretical foundation for understanding the course concepts related to uncertainty and decision-making.
Provides a comprehensive introduction to data science for business, covering topics such as data collection, data cleaning, and data visualization. It would be a valuable resource for students who are interested in learning how to use data science to improve business outcomes.
Explores the use of predictive analytics in various domains, such as marketing, finance, and healthcare. Provides real-world examples of how data analysis can be used to make informed decisions.

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