Udemy Marketing: Build a WordPress Website

Hi, my name is Matt Bernstein, successful Udemy instructor with over 175,000+ students across 198 countries.

Discover amazing secrets from a successful Udemy instructor.

Learn from someone who is doing what they are teaching.

This is not theory, everything you will learn in this course I have done and continue to do so you can be assured it works.

See how I make money teaching on Udemy and then duplicate the same steps to create a successful online business.

Based on my successes, I let you look over my shoulder as I explore my own Udemy account, showing you precisely what I do.

So different than other courses - Unlike other courses about this same subject, I have walked the walk. I have done and continue to do what I am teaching. This is not some rehashed cookie cutter content.

You will

This Udemy Marketing course is not just boring lectures with no substance. You will gain access to a complete

At the end of the course you'll learn how to…

Design a WordPress website to market Udemy courses (no coding knowledge needed).
Build an email list and email followup series.
Profit more money from existing sales channels.

There are minimal costs selling Udemy video courses on your WordPress website. You only need to buy a domain name and monthly website hosting plan.

You'll get a look over my shoulder (step by step guide) to learn exactly how I designed a WordPress website to market Udemy courses.

This course is not sponsored by or affiliated with Udemy, Inc.

What's inside

Learning objectives

Create a passive income from udemy with an initial goal to profit at least $2,000 a month
Create a wordpress blog to market udemy courses
Market courses on udemy and maximize profits.
Get started with udemy to create courses.
Validate their course subject before creating a course.

Maximize udemy profits by following specific rules learned in the course.
Utilize the sidebar widgets on wordpress
Bonus: profit additional income from other platforms with their existing content.
Bonus: increase udemy revenue according to top instructors advice (google hangout)

Create a passive income from udemy with an initial goal to profit at least $2,000 a month
Create a wordpress blog to market udemy courses
Market courses on udemy and maximize profits.
Get started with udemy to create courses.
Validate their course subject before creating a course.
Maximize udemy profits by following specific rules learned in the course.
Utilize the sidebar widgets on wordpress
Bonus: profit additional income from other platforms with their existing content.
Bonus: increase udemy revenue according to top instructors advice (google hangout)

Syllabus

Create a wordpress blog to market udemy courses

Convert Visitors on WordPress to Paying Customers on Udemy

Market Video Courses on WordPress

Start a WordPress.org Blog

Optimize Press/Optimize Member

OptimizePress is the new way to create high converting landing pages, sales pages and membership portals

Optimize Press/Optimize Member

OptimizePress is the new way to create high converting landing pages, sales pages and membership portals

http://www.optimizepress.com/

Plugmatter Feature Box Pro

Plugmatter Optin Feature Box is the Only List Building Plugin that Allows You to Create High Converting Optin Feature Boxes for Your WordPress Site.

https://wordpress.org/plugins/plugmatter-optin-feature-box-lite/

Traffic lights

Read about what's good

what should give you pause

and possible dealbreakers

Teaches unconventional methods for increasing sales and profits

Instructor and expert Matt Bernstein teaches the course, which increases credibility

Teaches the creation of a WordPress membership site for passive income

Provides tips for closing more sales and improving revenue

Requires knowledge and experience in online marketing

Teaches methods that may not apply to all niches and industries

Reviews summary

Marketing udemy courses with wordpress

According to learners, this course provides a practical, step-by-step guide on using WordPress and various marketing techniques to sell Udemy courses. Students appreciate the instructor's experience and clear teaching style, finding the content actionable and covering valuable topics like email marketing, sales funnels, and leveraging other platforms. While many find it a solid foundation, some note that certain tools or platforms discussed may be outdated or require additional research, and the promised income results may vary significantly.

Explores marketing beyond just Udemy.

"I liked that the course also touched on using platforms like YouTube, Kindle, and Teachable for marketing."

"It's helpful to see how you can leverage content across different sales channels."

"The bonus sections on other platforms add extra value beyond just Udemy marketing."

Provides a solid base for beginners in online marketing.

"This course gave me a solid foundation in online marketing principles applied to courses."

"It's a great starting point if you are new to building websites and email lists for marketing."

"I got a good overview of the different components needed for a successful online course business."

"Perfect for beginners looking to build an online presence to sell their courses."

Learners appreciate the instructor's real-world experience.

"Matt is a great instructor who knows what he is talking about. He is very clear and concise..."

"I love how Matt teaches from actual experience. It's not just theory, he shows you what works for him."

"The instructor is clearly successful and shares valuable insights from his own journey."

"Matt's enthusiasm makes the potentially dry topic of marketing engaging."

Offers clear, actionable steps for setting up and marketing.

"Matt does an excellent job of walking you through how to create a website ... step by step."

"The course is very practical and gives you step-by-step instructions on how to build your website and promote your courses."

"I found the instructions on setting up the WordPress site and email list easy to follow."

"The course gives you the information you need to create your own marketing portal that delivers results."

"Really breaks down the process into manageable steps, even for beginners."

"I learned actionable strategies I could implement right away."

Some mentioned tools or platforms are no longer current.

"Some of the software mentioned, like OptimizePress, seems a bit outdated now."

"I noticed that the Aweber interface shown in the videos doesn't match the current one, which was a bit confusing."

"While the concepts are good, the specific examples using platforms like JVZoo might not be as relevant today."

"I had to do some extra research to find alternatives or updated guides for some of the tools."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Udemy Marketing: Build a WordPress Website - Unofficial with these activities:

Review WordPress Fundamentals

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Strengthen your understanding of WordPress before starting the course to ensure a smooth learning journey.

Browse courses on Wordpress

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Review the basic concepts of WordPress, such as posts, pages, and plugins.
Familiarize yourself with the WordPress dashboard and its functionalities.

Brush Up on WordPress

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Familiarize yourself with the WordPress platform, ensuring a solid foundation for course content.

Browse courses on Wordpress

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Review WordPress documentation or tutorials.
Install WordPress locally or on a test server.
Create a sample WordPress site and customize it.

Join an Online Community or Forum Related to Udemy

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Connect with other Udemy creators and learners to share knowledge, ask questions, and stay informed.

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Identify and join relevant online communities or forums related to Udemy.
Actively participate in discussions, ask questions, and share your experiences.
Collaborate with other creators to promote your courses and cross-promote each other's content.

Seven other activities

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Show all ten activities

Practice Udemy Course SEO Techniques

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Reinforce your understanding of Udemy course SEO techniques through repetitive exercises.

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Identify relevant keywords for your course using Udemy's Keyword Tool.
Optimize your course title, description, and tags using the identified keywords.
Create a visually appealing course thumbnail that captures potential students' attention.
Write a compelling course description that highlights the value and benefits of your course.
Promote your course on social media platforms and relevant online communities.

Udemy Course Marketing Practice

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Put your marketing skills to the test by creating a marketing plan for a mock Udemy course.

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Define your target audience for the course.
Conduct keyword research to identify relevant keywords.
Create a course title and description that optimize for SEO.
Design a course landing page and promotional materials.

Develop a Content Marketing Plan for Your Udemy Course

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Enhance your course promotion efforts by creating a comprehensive content marketing plan.

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Define your target audience and research their content preferences.
Brainstorm content ideas that align with your course topic and provide value to your audience.
Create high-quality content in various formats, such as blog posts, articles, and videos.
Promote your content through social media, email marketing, and other channels.
Track your content performance and make adjustments to optimize results.

Connect with Successful Course Creators

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Reach out to seasoned Udemy course creators for guidance and insights into the field.

Browse courses on Mentorship

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Search for Udemy instructors in your niche.
Identify instructors with successful courses.
Send personalized email or LinkedIn messages requesting mentorship.
Attend webinars or workshops hosted by Udemy experts.

Build a Website to Showcase Your Udemy Course

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Create a professional website that serves as a hub for promoting and selling your Udemy course.

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Choose a domain name and web hosting provider.
Install WordPress or another website builder.
Design and develop your website using templates or custom code.
Create landing pages for your Udemy course and provide clear calls to action.
Integrate payment gateways to facilitate course purchases.

Explore Advanced WordPress Plugins

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Enhance your WordPress skills by exploring advanced plugins that can extend your course's functionality.

Browse courses on WordPress Plugins

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Research popular WordPress plugins related to your course topic.
Install and activate a few plugins on a test site.
Configure and customize the plugins to meet your specific needs.
Test the plugins thoroughly to ensure compatibility and functionality.

Develop an Email Marketing Campaign for Your Udemy Course

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Engage with potential students and promote your course through a targeted email marketing campaign.

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Build an email list by offering valuable content or lead magnets.
Segment your email list based on interests and demographics.
Create a series of email campaigns that nurture your subscribers and promote your course.
Personalize your emails with dynamic content and targeted messaging.
Track your email campaign performance and make adjustments to optimize results.

Career center

Learners who complete Udemy Marketing: Build a WordPress Website - Unofficial will develop knowledge and skills that may be useful to these careers:

Email Marketing Specialist

As an Email Marketing Specialist, you will be responsible for creating and executing email marketing campaigns. The course teaches how to build an email list, create effective email marketing campaigns, and track your results.

See salaries and explore the career path for Email Marketing Specialist

Marketing Manager

In this role, you will be responsible for planning and executing marketing campaigns. The course teaches how to build a WordPress website, email list, and effective email marketing series, which are all skills that are essential for success in this role.

See salaries and explore the career path for Marketing Manager

Digital Marketing Manager

As a Digital Marketing Manager, you will be responsible for planning and executing digital marketing campaigns. The course teaches how to build a WordPress website, email list, and effective email marketing series for marketing Udemy courses, which are all skills that are essential for success in this role.

See salaries and explore the career path for Digital Marketing Manager

Copywriter

As a Copywriter, you will be responsible for writing persuasive and engaging marketing content. The course teaches how to write persuasive headlines, copywriting, and sales copy, which are all skills that are essential for success in this role.

See salaries and explore the career path for Copywriter

Marketing Consultant

As a Marketing Consultant, you will be responsible for providing marketing advice and services to clients. The course can teach you the skills you need to start and grow your own marketing consultancy.

See salaries and explore the career path for Marketing Consultant

Content Marketing Manager

In this role, you will be responsible for creating and executing content marketing campaigns. The course teaches how to create high-quality blog posts, videos, and other content that will help you attract and engage potential customers.

See salaries and explore the career path for Content Marketing Manager

Web Developer

As a Web Developer, you will be responsible for designing and developing websites. The course teaches how to build a WordPress website, which is a valuable skill for this role.

See salaries and explore the career path for Web Developer

Online Business Owner

As an Online Business Owner, you will be responsible for all aspects of your business, including marketing, sales, and customer service. The course can teach you the skills you need to start and grow your own online business.

See salaries and explore the career path for Online Business Owner

Sales Manager

As a Sales Manager, you will be responsible for leading and motivating a sales team. The course teaches how to close sales and build relationships with customers, which are all skills that are essential for success in this role.

See salaries and explore the career path for Sales Manager

Social Media Marketing Manager

In this role, you will be responsible for creating and executing social media marketing campaigns. The course can help you build your skills in social media marketing and learn how to use social media to reach your target audience.

See salaries and explore the career path for Social Media Marketing Manager

SEO Specialist

As an SEO Specialist, you will be responsible for optimizing websites for search engines. The course teaches how to use WordPress and other tools to improve your website's SEO.

See salaries and explore the career path for SEO Specialist

Freelance Writer

As a Freelance Writer, you will be responsible for writing content for a variety of clients. The course teaches how to create high-quality blog posts, articles, and other content, which is a valuable skill for this role.

See salaries and explore the career path for Freelance Writer

Product Manager

As a Product Manager, you will be responsible for managing the development and marketing of products. The course teaches how to create and execute marketing campaigns, which is a valuable skill for this role.

See salaries and explore the career path for Product Manager

Virtual Assistant

As a Virtual Assistant, you will be responsible for providing administrative, technical, or creative assistance to clients remotely. The course may teach you the skills you need to provide virtual assistant services.

See salaries and explore the career path for Virtual Assistant

Business Analyst

As a Business Analyst, you will be responsible for analyzing business processes and identifying ways to improve them. The course may teach you the skills you need to analyze business processes.

See salaries and explore the career path for Business Analyst