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Silvia Ces
¿Qué significa organizar eventos? ¿Quiénes pueden hacerlo? Con este curso online nos adentraremos en este dinámico y variado mundo para tener en cuenta cuáles son los ítems que no debemos pasar por alto cuando nos enfrentamos a su planificación. Permitirá comprender las necesidades indispensables según sean eventos sociales, empresariales, culturales y coordinar con los distintos proveedores a la vez que armar el presupuesto o la acción de comunicación / publicidad necesaria.
Read more
¿Qué significa organizar eventos? ¿Quiénes pueden hacerlo? Con este curso online nos adentraremos en este dinámico y variado mundo para tener en cuenta cuáles son los ítems que no debemos pasar por alto cuando nos enfrentamos a su planificación. Permitirá comprender las necesidades indispensables según sean eventos sociales, empresariales, culturales y coordinar con los distintos proveedores a la vez que armar el presupuesto o la acción de comunicación / publicidad necesaria.
Read more
¿Qué significa organizar eventos? ¿Quiénes pueden hacerlo? Con este curso online nos adentraremos en este dinámico y variado mundo para tener en cuenta cuáles son los ítems que no debemos pasar por alto cuando nos enfrentamos a su planificación. Permitirá comprender las necesidades indispensables según sean eventos sociales, empresariales, culturales y coordinar con los distintos proveedores a la vez que armar el presupuesto o la acción de comunicación / publicidad necesaria.
Objetivos del curso:
- Interpretar a la organización de eventos como un subsistema del sistema de la Hospitalidad y el Turismo.
- Reconocer las características propias de cada tipo de eventos.
- Desarrollar las destrezas necesarias para planificar, organizar, y realizar eventos.
- Aprender a diseñar un tablero de control de eventos, con el objetivo de asegurar los resultados propuestos.
- Identificar los retos y estrategias en la comunicación de eventos.
Register for this course and see more details by visiting:
OpenCourser.com/course/zbo702/management
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What's inside
Syllabus
Introducción al mundo del evento
A lo largo de esta semana nos introduciremos en el mundo de los eventos como acciones de comunicación. Trabajaremos con los diferentes públicos y determinaremos las funciones del organizador.
Read more
Syllabus
Introducción al mundo del evento
A lo largo de esta semana nos introduciremos en el mundo de los eventos como acciones de comunicación. Trabajaremos con los diferentes públicos y determinaremos las funciones del organizador.
Read more
Eventos sociales
A lo largo de esta semana nos introduciremos en el fascinante y complejo mundo de los eventos sociales. Buscaremos comprender qué los diferencia de otro tipo de eventos, qué características los hacen únicos, la multiplicidad de recursos y su interrelación. El rol del organizador durante todo el proceso. Cómo satisfacer a nuestros clientes.
Eventos empresariales
A lo largo de esta semana abordaremos el fascinante mundo de los eventos empresariales, caracterizándolos para comprender su complejidad desde su planeamiento hasta la finalización y posterior evaluación.
Eventos institucionales
Durante esta semana abordaremos la organización de eventos institucionales para comprender su complejidad a la hora de su organización.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Orientado a aquellos interesados en la organización de eventos, incluye eventos sociales, empresariales y culturales
Proporciona habilidades esenciales para planificar, organizar y realizar eventos
Enseña a diseñar un tablero de control para asegurar los resultados deseados
Desarrolla estrategias para la comunicación eficaz de eventos
El temario cubre aspectos clave de los eventos, desde su introducción hasta su evaluación
Ofrece ejemplos y estudios de casos relevantes
Save this course
Save Management de Eventos to your list so you can find it easily later:
Save
Save
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Management de Eventos with these
activities:
Watch tutorials on event planning
Show steps
Gain exposure to different event planning techniques and strategies by watching tutorials.
Show steps
-
Search for tutorials on event planning that cover the topics you are interested in.
-
Watch the tutorials and take notes on the key points.
-
Apply the techniques and strategies you learn from the tutorials to your own event planning projects.
Create a resource guide on event planning
Show steps
Compile a list of resources that will be helpful to you as you learn about event planning.
Show steps
-
Identify the topics that you want to cover in your resource guide.
-
Research and find resources on those topics.
-
Organize the resources into a logical format.
-
Create a document or website that contains the resource guide.
Complete event planning practice problems
Show steps
Strengthen your event planning skills by working through a series of practice problems.
Show steps
-
Identify the key concepts of event planning that are being tested in the practice problems.
-
Review the material related to those concepts.
-
Attempt to solve the practice problems.
-
Check your answers against the provided solutions.
-
Identify any areas where you need additional practice.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Plan your first event
Show steps
Solidify the concepts of event planning by working through the steps to plan your own event.
Show steps
-
Choose the type of event you want to plan.
-
Determine the date, time, and location of the event.
-
Create a budget for the event.
-
Develop a marketing plan for the event.
-
Secure the necessary vendors for the event.
Participate in a peer review session on event planning
Show steps
Receive feedback on your event planning work from your peers and learn from their experiences.
Show steps
-
Find a group of peers who are also interested in event planning.
-
Set up a time to meet and discuss your event planning projects.
-
Share your work with the group and receive feedback.
-
Provide feedback to the other members of the group.
-
Reflect on the feedback you received and make changes to your event planning projects as needed.
Volunteer at an event
Show steps
Gain hands-on experience in event planning by volunteering at an event.
Show steps
-
Find an event that you are interested in volunteering at.
-
Contact the event organizer and ask about volunteer opportunities.
-
Sign up for a volunteer position.
-
Show up on the day of the event and help out as needed.
-
Reflect on your experience and identify what you learned.
Create a presentation on event planning
Show steps
Demonstrate your understanding of event planning concepts by creating a presentation that could be used to teach others.
Show steps
-
Identify the key concepts of event planning that you want to cover in your presentation.
-
Research the topic and gather information from a variety of sources.
-
Organize your information into a logical flow.
-
Create visual aids to support your presentation.
-
Practice delivering your presentation.
Participate in an event planning competition
Show steps
Test your event planning skills against other students and gain valuable experience.
Show steps
-
Find an event planning competition that you are interested in.
-
Register for the competition and prepare your submission.
-
Compete in the competition and give your best effort.
-
Reflect on your performance in the competition and identify areas where you can improve.
Watch tutorials on event planning
Show steps
Gain exposure to different event planning techniques and strategies by watching tutorials.
Show steps
Show steps
Show steps
- Search for tutorials on event planning that cover the topics you are interested in.
- Watch the tutorials and take notes on the key points.
- Apply the techniques and strategies you learn from the tutorials to your own event planning projects.
Create a resource guide on event planning
Show steps
Compile a list of resources that will be helpful to you as you learn about event planning.
Show steps
Show steps
Show steps
- Identify the topics that you want to cover in your resource guide.
- Research and find resources on those topics.
- Organize the resources into a logical format.
- Create a document or website that contains the resource guide.
Complete event planning practice problems
Show steps
Strengthen your event planning skills by working through a series of practice problems.
Show steps
Show steps
Show steps
- Identify the key concepts of event planning that are being tested in the practice problems.
- Review the material related to those concepts.
- Attempt to solve the practice problems.
- Check your answers against the provided solutions.
- Identify any areas where you need additional practice.
Five other activities
Expand to see all activities and additional details
Show all eight activities
Plan your first event
Show steps
Solidify the concepts of event planning by working through the steps to plan your own event.
Show steps
Show steps
Show steps
- Choose the type of event you want to plan.
- Determine the date, time, and location of the event.
- Create a budget for the event.
- Develop a marketing plan for the event.
- Secure the necessary vendors for the event.
Participate in a peer review session on event planning
Show steps
Receive feedback on your event planning work from your peers and learn from their experiences.
Show steps
Show steps
Show steps
- Find a group of peers who are also interested in event planning.
- Set up a time to meet and discuss your event planning projects.
- Share your work with the group and receive feedback.
- Provide feedback to the other members of the group.
- Reflect on the feedback you received and make changes to your event planning projects as needed.
Volunteer at an event
Show steps
Gain hands-on experience in event planning by volunteering at an event.
Show steps
Show steps
Show steps
- Find an event that you are interested in volunteering at.
- Contact the event organizer and ask about volunteer opportunities.
- Sign up for a volunteer position.
- Show up on the day of the event and help out as needed.
- Reflect on your experience and identify what you learned.
Create a presentation on event planning
Show steps
Demonstrate your understanding of event planning concepts by creating a presentation that could be used to teach others.
Show steps
Show steps
Show steps
- Identify the key concepts of event planning that you want to cover in your presentation.
- Research the topic and gather information from a variety of sources.
- Organize your information into a logical flow.
- Create visual aids to support your presentation.
- Practice delivering your presentation.
Participate in an event planning competition
Show steps
Test your event planning skills against other students and gain valuable experience.
Show steps
Show steps
Show steps
- Find an event planning competition that you are interested in.
- Register for the competition and prepare your submission.
- Compete in the competition and give your best effort.
- Reflect on your performance in the competition and identify areas where you can improve.
Career center
Learners who complete Management de Eventos will develop knowledge and skills
that may be useful to these careers:
Event Planner
Event Planner
An Event Planner designs, plans, and executes events of all sizes and types. This can include everything from small social gatherings to large corporate conferences. This course can help individuals who want to be Event Planners by providing them with a comprehensive understanding of the event planning process, from start to finish. The course covers topics such as event budgeting, venue selection, vendor management, and marketing and promotion. It is designed to give students the skills and knowledge they need to be successful in the event planning field.
Meeting Planner
Meeting Planner
A Meeting Planner organizes, plans, and executes meetings of all types and sizes. This can include everything from small team meetings to large conferences. This course is beneficial for individuals who want to become Meeting Planners as it provides them with a solid foundation in the meeting planning process. The course covers topics such as meeting budgeting, venue selection, vendor management, and marketing and promotion. It can help students develop the skills and knowledge they need to be successful in the meeting planning field.
Conference Organizer
Conference Organizer
A Conference Organizer plans and executes conferences of all types and sizes. This can include everything from small academic conferences to large industry conferences. An individual who wishes to become a Conference Organizer will benefit from this course as it provides them with a comprehensive understanding of the conference planning process. The course covers topics such as conference budgeting, venue selection, vendor management, and marketing and promotion. It can help students develop the skills and knowledge they need to be successful in the conference organizing field.
Special Events Manager
Special Events Manager
A Special Events Manager plans and executes special events of all types and sizes. This can include everything from weddings and parties to corporate events and fundraisers. Someone interested in becoming a Special Events Manager may find this course helpful as it provides them with a comprehensive understanding of the special events planning process. The course covers topics such as special events budgeting, venue selection, vendor management, and marketing and promotion. It is designed to give students the skills and knowledge they need to be successful in the special events management field.
Event Coordinator
Event Coordinator
An Event Coordinator assists Event Planners with the planning and execution of events of all types and sizes. They may be responsible for tasks such as vendor management, budget tracking, and marketing and promotion. This course is beneficial for individuals who want to become Event Coordinators as it provides them with a solid foundation in the event planning process. The course covers topics such as event budgeting, venue selection, vendor management, and marketing and promotion. It can help students develop the skills and knowledge they need to be successful in the event coordination field.
Catering Manager
Catering Manager
A Catering Manager plans and executes catering services for events of all types and sizes. This can include everything from small private parties to large corporate events. This course is beneficial for individuals who want to become Catering Managers as it provides them with a solid foundation in the catering management process. The course covers topics such as catering budgeting, menu planning, vendor management, and marketing and promotion. It can help students develop the skills and knowledge they need to be successful in the catering management field.
Public relations manager
Public relations manager
A Public Relations Manager plans and executes public relations campaigns for organizations of all types and sizes. This can include everything from media relations to social media marketing. This course may be helpful for individuals who want to become Public Relations Managers as it provides them with a solid foundation in the public relations process. The course covers topics such as public relations planning, media relations, social media marketing, and crisis communication. It can help students develop the skills and knowledge they need to be successful in the public relations field.
Marketing Manager
Marketing Manager
A Marketing Manager plans and executes marketing campaigns for organizations of all types and sizes. This can include everything from product development to advertising. This course may be useful for individuals who want to become Marketing Managers as it provides them with a solid foundation in the marketing process. The course covers topics such as marketing planning, product development, advertising, and social media marketing. It can help students develop the skills and knowledge they need to be successful in the marketing field.
Sales Manager
Sales Manager
A Sales Manager plans and executes sales campaigns for organizations of all types and sizes. This can include everything from lead generation to customer relationship management. This course may be useful for individuals who want to become Sales Managers as it provides them with a solid foundation in the sales process. The course covers topics such as sales planning, lead generation, customer relationship management, and negotiation. It can help students develop the skills and knowledge they need to be successful in the sales field.
Project Manager
Project Manager
A Project Manager plans and executes projects of all types and sizes. This can include everything from construction projects to software development projects. This course may be useful for individuals who want to become Project Managers as it provides them with a solid foundation in the project management process. The course covers topics such as project planning, project scheduling, project budgeting, and project risk management. It can help students develop the skills and knowledge they need to be successful in the project management field.
Operations Manager
Operations Manager
An Operations Manager plans and executes the operations of an organization. This can include everything from day-to-day operations to long-term planning. This course may be useful for individuals who want to become Operations Managers as it provides them with a solid foundation in the operations management process. The course covers topics such as operations planning, operations scheduling, operations budgeting, and operations risk management. It can help students develop the skills and knowledge they need to be successful in the operations management field.
Business Analyst
Business Analyst
A Business Analyst plans and executes business analysis projects. This can include everything from process improvement to system implementation. Individuals who wish to become Business Analysts may find the course useful as it provides them with a solid foundation in the business analysis process. The course covers topics such as business analysis planning, business process modeling, system analysis, and cost-benefit analysis. It is designed to help students develop the skills and knowledge they need to be successful in the business analysis field.
Management Consultant
Management Consultant
A Management Consultant provides consulting services to organizations of all types and sizes. This can include everything from strategic planning to organizational change. This course may be useful for individuals who want to become Management Consultants as it provides them with a solid foundation in the management consulting process. The course covers topics such as management consulting planning, management consulting execution, and management consulting reporting. It can help students develop the skills and knowledge they need to be successful in the management consulting field.
Data Analyst
Data Analyst
A Data Analyst collects, analyzes, and interprets data to help organizations make informed decisions. This course may be useful for individuals who want to become Data Analysts as it provides them with a solid foundation in the data analysis process. The course covers topics such as data collection, data analysis, data interpretation, and data visualization. It can help students develop the skills and knowledge they need to be successful in the data analysis field.
Software Engineer
Software Engineer
A Software Engineer designs, develops, and maintains software systems. Individuals interested in becoming Software Engineers may find this course useful as it provides them with a solid foundation in the software development process. The course covers topics such as software design, software development, software testing, and software maintenance. It can help students develop the skills and knowledge they need to be successful in the software engineering field.
For more career information including salaries, visit:
OpenCourser.com/course/zbo702/management
Reading list
We've selected six books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Management de Eventos.
Esta guía práctica proporciona instrucciones paso a paso para planificar y ejecutar eventos exitosos. Es una referencia valiosa para organizadores de eventos de todos los niveles.
Esta guía práctica proporciona herramientas y técnicas para evaluar eficazmente el éxito de los eventos. Es una lectura obligada para organizadores de eventos que buscan mejorar continuamente sus prácticas y brindar experiencias excepcionales para los asistentes.
Esta práctica guía proporciona consejos y recursos concisos para cada etapa del proceso de planificación de eventos. Es un recurso invaluable para organizadores de eventos que buscan información rápida y confiable.
Este libro proporciona una guía para el marketing de eventos, cubriendo estrategias para la promoción y la generación de clientes potenciales. Es útil para estudiantes que buscan desarrollar habilidades en el marketing de eventos.
Esta guía fácil de entender ofrece consejos y técnicas esenciales para planificar y organizar eventos sin problemas. Es especialmente útil para aquellos que son nuevos en la planificación de eventos.
Este libro explora los desafíos y oportunidades únicas de la gestión de destinos para eventos. Es una lectura esencial para organizadores de eventos que planean realizar eventos en nuevos destinos.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/zbo702/management
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Effort
3 horas por semana
Level
Introductory
Via
Coursera
Institution
Universidad de Palermo
Instructor
Silvia Ces
Language
Español
Good to know
Orientado a aquellos interesados en la organización de eventos, incluye eventos sociales, empresariales y culturales
Proporciona habilidades esenciales para planificar, organizar y realizar eventos
Enseña a diseñar un tablero de control para asegurar los resultados deseados
Desarrolla estrategias para la comunicación eficaz de eventos
El temario cubre aspectos clave de los eventos, desde su introducción hasta su evaluación
Ofrece ejemplos y estudios de casos relevantes
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