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Corporate Entrepreneurship: Innovating within Corporations

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Develop and Launch Innovations within Corporations

For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting. Learners will develop knowledge on how to navigate the barriers to creating, developing, and sustaining innovative new businesses or initiatives within existing companies. These new activities rarely fit neatly within well-established systems, processes, and cultures. Learners will develop the skills, and learn the tools and best practices, for identifying and developing the entrepreneurial opportunities, building business models, creating strategies for leading innovation, and financing innovation. These four topics comprise the four courses of the Corporate Entrepreneurship Specialization, along with a final project. The Corporate Entrepreneurship Specialization is for individuals who are charged and/or inspired to develop and lead new businesses within established companies. It's specifically designed for junior- and middle-managers with the the opportunity, or responsibility, to start new businesses or initiatives within their company or division, in any industry, and in any country.

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From University of Maryland, College Park via Coursera
Hours 100
Instructors Daniel Gordon, Dr. James V. Green, Michael R. Pratt, Dr. Thomas J. Mierzwa
Language English
Subjects Business

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Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Interim Chair; Department of Entrepreneurship & Leadership Studies $35k

Marketing Manager and Editor, Center for Entrepreneurship $39k

Assistant Bryant Ventures Coach, Entrepreneurship Professor $49k

Entrepreneurship Instructor & Mentor $58k

Instructor of Graphic Design, School of Entrepreneurship $59k

Adjunct Professor of Social Entrepreneurship $79k

New Venture Specialist at McGuire Center for Entrepreneurship $87k

Assistant Kahl Endowed Professor in Entrepreneurship $99k

Assistant Professor of Entrepreneurship $121k

Assistant Professor of Entrepreneurship $121k

Professor of Entrepreneurship $126k

Associate Professor of Entrepreneurship $128k

Courses in this Specialization

Listed in the order in which they should be taken

Starts Course Information

Jun
26

Developing the Opportunity for Corporate Entrepreneurs (You were viewing this course)

For an increasing number of established companies, creating new businesses and programs within the company is an imperative for success. Maturing technologies and aging product...

Coursera | University of Maryland, College Park

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Jun
26

Building the Business Model for Corporate Entrepreneurs

Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Program, this course enables you to develop...

Coursera | University of Maryland, College Park

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Jun
26

Crafting Strategies for Innovation Initiatives for Corporate Entrepreneurs

This course focuses on enhancing your understanding of (1) how an internal venture is organized and (2) how to overcome resistance to your new venture ideas within the company. ...

Coursera | University of Maryland, College Park

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Jun
26

Financing and Profiting from Innovation for Corporate Entrepreneurs

This course is for aspiring or active corporate entrepreneurs who wants to understand how to secure and manage funding for their corporate venture. We will demystify key...

Coursera | University of Maryland, College Park

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Jun
26

Master Class for Corporate Entrepreneurs

The Master Class experience is designed to serve as the final project experience for the Corporate Entrepreneurship Specialization. Alternatively, professionals with experience in...

Coursera | University of Maryland, College Park

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University of Maryland, College Park

From University of Maryland, College Park via Coursera
Hours 100
Instructors Daniel Gordon, Dr. James V. Green, Michael R. Pratt, Dr. Thomas J. Mierzwa
Language English
Subjects Business

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Interim Chair; Department of Entrepreneurship & Leadership Studies $35k

Marketing Manager and Editor, Center for Entrepreneurship $39k

Assistant Bryant Ventures Coach, Entrepreneurship Professor $49k

Entrepreneurship Instructor & Mentor $58k

Instructor of Graphic Design, School of Entrepreneurship $59k

Adjunct Professor of Social Entrepreneurship $79k

New Venture Specialist at McGuire Center for Entrepreneurship $87k

Assistant Kahl Endowed Professor in Entrepreneurship $99k

Assistant Professor of Entrepreneurship $121k

Assistant Professor of Entrepreneurship $121k

Professor of Entrepreneurship $126k

Associate Professor of Entrepreneurship $128k

Similar Courses

Sorted by relevance