Building the Business Model for Corporate Entrepreneurs
Corporate Entrepreneurship: Innovating within Corporations,
Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Program, this course enables you to develop and apply the Business Model Canvas tool to scope a corporate challenge or opportunity. You will learn how to identify and communicate the nine elements of a business model: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partners, and Cost Structure. Your completed project will be a customer-validated Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity in a corporate context. This project is derived from four areas of focus in the course: • Identifying how to create and deliver value for existing and future customers of the company; • Learning how to extract value for the corporate venture in a sustainable fashion; • Conducting in-depth interviews to guide the customer discovery process for your corporate venture; and • Developing business models that encompass the product or service, customers, and economic engine that deliver on the corporate venture objectives. Try this course for FREE at https://www.coursera.org/learn/corporate-entrepreneurs-business-model
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| Rating | 4.8★ based on 9 ratings |
|---|---|
| Length | 5 weeks |
| Starts | Jun 26 (44 weeks ago) |
| Cost | $49 |
| From | University of Maryland, College Park via Coursera |
| Instructor | Daniel Gordon |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Business |
| Tags | Business Entrepreneurship Business Strategy |
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What people are saying
experience vs. several moocs
Excellent course of very good quality, only that the Spanish speaking people, Latin Americans and South Americans would appreciate if they were so gentle to translate your prestigious courses into the English language Thank you to Professor Daniel Gordon, high quality course in both content and how it is presented (can feel it is through personal knowledge and experience vs. several MOOCs where people give the feeling they are simply reading their script...) great course THANK YOU!
helping smaller businesses get
I enjoyed learning a new way of helping smaller businesses get started.
translate your prestigious courses
americans would appreciate if
moocs where people give
simply reading their script
so much precise information
Great course with so much precise information, process and examples.
follow up sessions
I will definitely do the follow up sessions.
had recently purchased
The focus is on how to develop the full business model I had recently purchased the book and read through it.
english language
professor daniel
spanish speaking
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile.
Life Model $35k
Promotion Model $47k
Figure Model $49k
Retired Model $54k
National Model $57k
Artist Model $57k
Business Model Analyst $61k
Photographer / Model $70k
Model Maker 1 $78k
Model Maker 4 $94k
Model Developer $94k
Global Enterprise Architect - Core Business Model $216k
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| Rating | 4.8★ based on 9 ratings |
|---|---|
| Length | 5 weeks |
| Starts | Jun 26 (44 weeks ago) |
| Cost | $49 |
| From | University of Maryland, College Park via Coursera |
| Instructor | Daniel Gordon |
| Download Videos | On all desktop and mobile devices |
| Language | English |
| Subjects | Business |
| Tags | Business Entrepreneurship Business Strategy |
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