About this Specialization
Equip yourself to successfully lead organizations through clarity of purpose and effective collaboration — by building and motivating teams; designing and delivering powerful stories; developing strategies to appropriately influence; understanding underlying customer analytics and applying innovative approaches to deliver impact. How do aspiring managers succeed in an ever-changing business environment? How do they lead different groups to action? This specialization equips aspiring managers to lead change and leverage different roles and functions within for-profit institutions to create lasting value in the marketplace. Throughout the five courses, we will explore how great leaders assess themselves and lead collaborative teams that effectively manage negotiations and conflict. We will discover how leaders communicate through storytelling and employ other communication strategies to influence. Furthermore, we will learn how organizations start with the clarity of purpose that comes from an understanding of customers’ needs, including leveraging data analytics, and use that focus to drive the design of products and services to meet those needs effectively. At the end of the coursework, students will create a capstone project that allows them to apply what they have learned. Each of the individual courses can be audited for free: 1-High Performance Collaboration: Leadership, Teamwork, and Negotiation, 2-Leadership Communication for Maximum Impact: Storytelling, 3-Leadership Through Social Influence, 4-Leadership Through Marketing, 5-Leadership Through Design Innovation.
| From | Northwestern University via Coursera |
|---|---|
| Hours | 119 |
| Instructors | Greg Carpenter, Florian Zettelmeyer, Sanjay Khosla, Tom Collinger, Ernest Duplessis, Hud Englehart, Candy Lee, Leigh Thompson, Pam Daniels, Daniel J. O’Keefe, Greg Holderfield, Barbara O'Keefe, Elizabeth Gerber, Ed Colgate |
| Language | English |
| Subjects | Business |
Similar Courses
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Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).
Manager of Food Shield Project Managers and Engineers $106k
Program Managers $107k
Senior Manager of Project Managers $127k
Program Managers Representative $130k
IT Manager of Project Managers / PMO Manager $143k
Rotation Program for Managers $144k
Manager, Infrastructure Project and Deployment Managers $152k
Courses in this Specialization
Listed in the order in which they should be taken
| Starts | Course Information | |
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Jul |
High Performance Collaboration: Leadership, Teamwork, and Negotiation Are leaders born or made? Learn the essential skills to develop and expand your leadership repertoire, design teams for collaboration, and craft win-win negotiation strategies.... Coursera | Northwestern University |
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Jul |
Leadership Communication for Maximum Impact: Storytelling Storytelling is an essential part of leadership. Effective leaders communicate to inspire talent to excel; to partner with investors and communities; to engage with customers and... Coursera | Northwestern University |
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Jun |
Leadership Through Social Influence This course will provide learners with a systematic general framework for analyzing persuasive influence situations. Learners will be able to identify different challenges faced... Coursera | Northwestern University |
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Jul |
Leadership Through Marketing (You were viewing this course) The success of every organization depends on attracting and retaining customers. Although the marketing concepts for doing so are well established, digital technology has... Coursera | Northwestern University |
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Jun |
Leadership Through Design Innovation Today’s workplace calls for a new style of leadership to embolden and accelerate innovation. Design offers a novel way to discover market opportunities, experiment to validate... Coursera | Northwestern University |
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Sep |
Organizational Leadership Capstone The capstone project consists of a case study that must be addressed to complete the specialization. In the case study, you will be asked to assume the role of the incoming... Coursera | Northwestern University |
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| From | Northwestern University via Coursera |
|---|---|
| Hours | 119 |
| Instructors | Greg Carpenter, Florian Zettelmeyer, Sanjay Khosla, Tom Collinger, Ernest Duplessis, Hud Englehart, Candy Lee, Leigh Thompson, Pam Daniels, Daniel J. O’Keefe, Greg Holderfield, Barbara O'Keefe, Elizabeth Gerber, Ed Colgate |
| Language | English |
| Subjects | Business |
Careers
An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).
Manager of Food Shield Project Managers and Engineers $106k
Program Managers $107k
Senior Manager of Project Managers $127k
Program Managers Representative $130k
IT Manager of Project Managers / PMO Manager $143k
Rotation Program for Managers $144k
Manager, Infrastructure Project and Deployment Managers $152k
Similar Courses
Sorted by relevance
