ما هي الإدارة ولماذا نحتاج إليها |What and Why of Management from Coursera

الإدارة (Management) من أهم الأنشطة في أية مؤسسة (Organization)، إذ أن الإدارة بطريقة صحيحة وسيلة مهمة لنجاحها وإهمال ذلك قد يؤدي إلى فشل الشركة وانهيارها، لذلك فإن الشركات بحاجة مستمرة ومُلحة لوجود فريق لإدارة الأعمال (Management Team) على قدر عالٍ من الفاعلية (Effectiveness) والكفاءة (Efficiency) من أجل تحقيق الأهداف (Goals) العامة.

هذه الدورة هي دورة تمهيدية؛ فهي تلقي الضوء على أساسيات الموضوع بشكل عام بهدف التعريف به وبمحاوره الأساسية التي يجب الإلمام بها.

إذا كنت من المهتمين بفهم الإدارة والحاجة إليها، أو كان مجال عملك يتطلب توظيف ذلك في سياق عملك، فهذه الدورة ستكون مثالية لإغناء خبرتك وتطوير مهاراتك بشكل فعال ومؤثر.

حيث ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: شرح مفهوم الإدارة بالأهداف، التعرف على "فريدريك تايلور" وعلاقته بالإدارة، شرح الفرق بين المدير والقائد، توضيح أبعاد إدارة الأعمال، تبيان المستويات الإدارية.

What's inside

Syllabus

ما هي الإدارة ولماذا نحتاج إليها (What and Why of Management)

ستزودك هذه الدورة باطلاع واسع ودقيق على مجموعة من المحاور المتعلقة بهذا الموضوع، مثل: شرح مفهوم الإدارة بالأهداف، التعرف على "فريدريك تايلور" وعلاقته بالإدارة، شرح الفرق بين المدير والقائد، توضيح أبعاد إدارة الأعمال، تبيان المستويات الإدارية.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

تهدف إلى تقديم فهم واسع ومفصل للإدارة وأساسياتها، وهي مناسبة لمن يريدون فهم الإدارة بمبادئها العامة دون الخوض في التفاصيل المتعمقة

توفر نظرة عامة شاملة على مفهوم الإدارة وأبعادها ومستوياتها، وهي مفيدة لمن يريدون اكتساب خلفية أساسية في هذا المجال

تغطي موضوعات أساسية في الإدارة مثل الإدارة بالأهداف والفرق بين المدير والقائد، مما يجعلها مناسبة لمن يرغبون في بناء أساس متين في فهم الإدارة

تقدم أساسًا جيدًا لفهم الإدارة من منظور الأعمال التجارية، وهي مفيدة لمن يريدون تطبيق مبادئ الإدارة في السياقات العملية

مناسبة للمبتدئين الراغبين في دخول مجال الإدارة أو تطوير مهاراتهم الإدارية الأساسية

لا تتطلب متطلبات مسبقة محددة، مما يجعلها في متناول الأشخاص من مختلف الخلفيات والتخصصات

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in ما هي الإدارة ولماذا نحتاج إليها |What and Why of Management with these activities:

Organize Course Materials and Notes

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Improve your learning experience by effectively organizing and reviewing course materials.

Browse courses on Study Techniques

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Review lectures, readings, and assignments.
Summarize key points and create notes.
Organize materials into a logical structure.

Revisit the basics of management principles

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Refreshing your knowledge of management principles will help you understand the foundational concepts covered in this course.

Browse courses on Management Principles

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Review your notes or textbooks from previous courses on management
Read articles or blog posts on management basics

Explore Management Software and Tools

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Enhance your practical management skills by exploring industry-specific software and tools.

Browse courses on Management Tools

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Identify popular management software and tools used in your field.
Watch tutorials or take online courses to learn how to use these tools effectively.
Experiment with the tools and apply them in your own management tasks.

Six other activities

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Join a study group or participate in online forums

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Engaging with peers can enhance your understanding of management concepts and provide different perspectives.

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Find a study group or online forum related to management
Actively participate in discussions, ask questions, and share your insights

Participate in Management Case Study Discussions

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Engage with peers to analyze real-world management scenarios and share insights.

Browse courses on Case Analysis

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Join a study group or online forum for management case discussions.
Read and analyze case studies provided by the group.
Participate in discussions, sharing your perspectives and learning from others.

Attend Management Workshops

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Gain practical insights and connect with experts in the field through industry workshops.

Browse courses on Professional Development

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Search for management workshops offered by professional organizations or training providers.
Select workshops that align with your specific management interests.
Attend the workshops and actively participate in discussions.

Create a concept map or infographic on management functions

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Creating a visual representation of management functions will help you organize and retain information effectively.

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Identify the key management functions
Create a visual representation using tools like mind mapping software or infographic creators

Create a Management Action Plan

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Develop a personalized plan to apply management principles in your own work or personal life.

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Identify your management goals and objectives.
Analyze your current management skills and identify areas for improvement.
Develop specific action steps to enhance your management abilities.
Create a timeline for implementing your action plan.
Monitor your progress and make adjustments as needed.

Launch a Management Improvement Project

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Apply your management knowledge to make a real-world impact by initiating a project in your workplace or community.

Browse courses on Project Management

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Identify an area in your organization or community that could benefit from improved management practices.
Develop a project plan outlining the project's goals, objectives, and timeline.
Implement the project and monitor its progress regularly.
Evaluate the outcomes of the project and make recommendations for further improvements.

Career center

Learners who complete ما هي الإدارة ولماذا نحتاج إليها |What and Why of Management will develop knowledge and skills that may be useful to these careers:

Management Consultant

Management Consultants advise businesses on how to improve their performance. They may work on a variety of projects, such as developing new strategies, improving operations, or reducing costs. This course would be helpful for Management Consultants because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as analytical thinking, problem-solving, and communication.

See salaries and explore the career path for Management Consultant

Business Analyst

Business Analysts help businesses to understand their needs and develop solutions to improve their performance. They may work on a variety of projects, such as defining business requirements, developing new systems, or improving processes. This course would be helpful for Business Analysts because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as analytical thinking, problem-solving, and communication.

See salaries and explore the career path for Business Analyst

Project Manager

Project Managers plan, execute, and close projects. They are responsible for ensuring that projects are completed on time, within budget, and to the required quality. This course would be helpful for Project Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as planning, organizing, and communication.

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Operations Manager

Operations Managers are responsible for the day-to-day operations of a business. They oversee a variety of functions, such as production, inventory, and customer service. This course would be helpful for Operations Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as planning, organizing, and communication.

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Human Resources Manager

Human Resources Managers are responsible for the management of a company's human resources. They oversee a variety of functions, such as recruitment, training, and employee relations. This course would be helpful for Human Resources Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as interpersonal skills, communication, and conflict resolution.

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Financial Manager

Financial Managers are responsible for the financial planning and management of a company. They oversee a variety of functions, such as budgeting, forecasting, and investment. This course would be helpful for Financial Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as financial analysis, planning, and communication.

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Marketing Manager

Marketing Managers are responsible for the marketing and promotion of a company's products or services. They oversee a variety of functions, such as advertising, public relations, and market research. This course would be helpful for Marketing Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as marketing strategy, communication, and customer relations.

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Product Manager

Product Managers are responsible for the development and launch of new products or services. They oversee a variety of functions, such as market research, product design, and pricing. This course would be helpful for Product Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as product strategy, market research, and communication.

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Sales Manager

Sales Managers are responsible for the sales and distribution of a company's products or services. They oversee a variety of functions, such as sales strategy, pricing, and customer relations. This course would be helpful for Sales Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as sales strategy, negotiation, and communication.

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Operations Research Analyst

Operations Research Analysts use mathematical and analytical techniques to solve business problems. They may work on a variety of projects, such as improving supply chain efficiency, reducing costs, or forecasting demand. This course would be helpful for Operations Research Analysts because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as analytical thinking, problem-solving, and communication.

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Supply Chain Manager

Supply Chain Managers are responsible for the planning, execution, and control of a company's supply chain. They oversee a variety of functions, such as procurement, inventory management, and logistics. This course would be helpful for Supply Chain Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as supply chain strategy, logistics, and communication.

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Strategy Consultant

Strategy Consultants help companies to develop and implement strategies for growth and success. They may work on a variety of projects, such as developing new business models, entering new markets, or improving operational efficiency. This course would be helpful for Strategy Consultants because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as strategic thinking, problem-solving, and communication.

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Business Development Manager

Business Development Managers are responsible for identifying and developing new business opportunities. They may work on a variety of projects, such as developing new markets, forming partnerships, or launching new products or services. This course would be helpful for Business Development Managers because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as market research, sales strategy, and communication.

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Management Accountant

Management Accountants are responsible for providing financial information to help managers make informed decisions. They may work on a variety of projects, such as financial planning, budgeting, and cost analysis. This course would be helpful for Management Accountants because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as financial analysis, planning, and communication.

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Chief Executive Officer

Chief Executive Officers (CEOs) are responsible for the overall management and direction of a company. They oversee all aspects of the business, from strategy to operations to finance. This course would be helpful for CEOs because it would provide them with a strong foundation in the principles of management. The course would also help them to develop the skills they need to be successful in this role, such as strategic thinking, leadership, and communication.

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