Save

Gamification

Gamification is the application of game elements and digital game design techniques to non-game problems, such as business and social impact challenges. This course will teach you the mechanisms of gamification, why it has such tremendous potential, and how to use it effectively. For additional information on the concepts described in the course, you can purchase Professor Werbach's book For the Win: How Game Thinking Can Revolutionize Your Business in print or ebook format in several languages.

Get Details Enroll Now

OpenCourser is an affiliate partner of Coursera.

Coursera

&

University of Pennsylvania

Rating 4.6 based on 117 ratings
Length 7 weeks
Effort 4-8 hours/week
Starts Dec 3 (last week)
Cost $95
From University of Pennsylvania via Coursera
Instructor Kevin Werbach
Free Limited Content
Language English
Subjects Programming Art & Design Business
Tags Computer Science Design And Product Business Marketing

Create an Alert

Not ready to take this course yet? Sign up for a one-time email reminder with a link to this course.

What people are saying

We analyzed reviews for this course to surface learners' thoughts about it

kevin werbach in 8 reviews

Kevin Werbach really integrates his content into his lectures, which are interesting and full of real-world examples.

This was an exceptional course given by Kevin Werbach.

Kevin Werbach is a truly passionate, innovative and caring professor, as well as a professional in his field.

Kevin Werbach ties in psychology and business, gaming and social good to give a picture of current uses of gamification and provide insights into how one might design a gamification system of their own.

However, Kevin Werbach explains all of the concepts in ways that are easily understood for gamers and non-gamers alike.

Kevin Werbach was entertaining, knowledgeable, and organized as he walked us through the process from basics to intermediate topics.

Prof Kevin Werbach is the best (truly a leader in the field) - lots of enthusiasm in his lectures.

Kevin Werbach is a great professor and his examples were so amusing, he did a really great job.

peer review in 8 reviews

Very engaging format : \- Short videos \- Voice tone of prof Werbach are good \- Lots of exemples \- Good quizzes \- Assignment with peer review are good to take time to learn.

Sometimes the answers were a bit subjective, but it did encourage you to go back and look over the notes \- 3 longer written assignments, peer reviewed.

Some people criticised the quality of peer review, but ultimately they were just trying to make you think about things a bit more.

The peer review interaction on the homework was hit or miss, but reviewing others work helped see the variations in how others were absorbing the material.

I enjoyed the opportunity to learn from the peer reviewed exercises.

I would not recommend paying any money for any class that offers a peer review, as long as students can affect my pass or fail in any class then it is a waste of money.

Peer review is supposed to be based on being reviewed by students that have the same general knowledge on the subject and that can't happen when we are learning that subject.

Next time I would advise the course staff to have an introduction before the course, explaining what should be the peer review.

professor werbach in 7 reviews

http://www.youtube.com/watch?v=lK_cdkpazjI Professor Werbach presents a series of lectures that go into real depth about gamification, what it is, the psychology and research behind it, and implications for developers and people interested in the topic.

The information is presented in a an engaging way by Professor Werbach and the workload is not that difficult, but engaging enough.

This is an emerging trend, and Professor Werbach gave us a very introduction to the subject, considering how difficult it is to depict the state of the art of a very novel field.

Professor Werbach's lectures were engaging and informative, and I was always bummed when each week's lectures were done.

Thanks, Professor Werbach & Coursera for offering this course & sharing this information with the world.

The most interesting parts in my opinion are when professor Werbach interviews someone who works in the field.

This course was also my introduction to MOOCs and I fear I was spoiled by Professor Werbach.

The video lessons of Professor Werbach are fluid, exciting and instructive.

game elements in 6 reviews

Gamification provides an overview of using game elements in non-game contexts.

Similarly, a company with a web application might introduce game elements like points and badges and community interaction to encourage activity on the app.

It deals mostly with the insertion of game elements into business communication strategies to engage consumers.

This course engages critical thinking skills and demonstrates the effectiveness of using game elements to empower and motivate the teaching/learning process.

Lots of background on game elements, motivation, applications.

This was a good introduction to a lot of the thought related to game elements and motivation.

- The multi answer questions is hard to get right - partly, I think because it goes on in a foreign language, for me.. Gamification provides an overview of using game elements in non-game contexts.

peer reviews in 2 reviews

I have no problem with peer reviews as long as they don't affect my grade.

I loved all part of this class except the peer reviews.

I will never pay for a class that offers peer reviews, as long as they can affect my grade.

Every class I have taken that has peer reviews, their are rude, useless comments made.

Peer reviews should only count as pass if done and fail if not done, the points that peers give should not count against grade at all.

Peer reviews are supposed to be done by people with the same level of knowledge and that can't happen in a learning environment.

Apart from that I should also state that the peer reviews are very interesting but it's a shame that some people don't understand what they are asked to do.

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Data Analyst- Gamification $76k

Senior Data Analyst- Gamification $88k

Write a review

Your opinion matters. Tell us what you think.

Coursera

&

University of Pennsylvania

Rating 4.6 based on 117 ratings
Length 7 weeks
Effort 4-8 hours/week
Starts Dec 3 (last week)
Cost $95
From University of Pennsylvania via Coursera
Instructor Kevin Werbach
Free Limited Content
Language English
Subjects Programming Art & Design Business
Tags Computer Science Design And Product Business Marketing