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Mo Rebaie
In this guided project, you will learn about Facebook community groups and how to build effective communities, learn how to create your own community group, learn how improve your group engagement, learn how to create meaningful conversation in your community group and how to avoid mistakes. By the end of this project, you will have learned about the importance of using community groups, build your own community group, and make your group powerful to increase engagement.
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Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Ideal for community leaders and administrators who wish to establish or improve online communities
Well-structured, beginner-friendly
Practical, hands-on approach with real-world examples
Covers both the strategic and practical aspects of community management
Lacks specific industry or niche focus, making it less relevant to specialized groups

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in How to foster conversation in Facebook community groups with these activities:
Review the course materials
Reviewing the course materials will help you reinforce your learning and improve your retention.
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Show steps
  • Read the course syllabus.
  • Review the course schedule.
  • Review the course readings.
  • Review the course videos.
  • Review the course quizzes.
Review the Basics of Facebook Community Groups
Reviewing the basics of Facebook Community Groups will ensure you have a strong foundation before starting this course.
Show steps
  • Read the Facebook Community Groups Help Center.
  • Watch tutorials on how to create and manage Facebook Community Groups.
  • Join a few Facebook Community Groups and observe how they are run.
Review key concepts of Facebook community management
Reviewing these concepts will help you build a strong foundation for success in this course.
Show steps
  • Read articles and blog posts about Facebook community management.
  • Watch videos on YouTube about how to build and manage a successful Facebook community.
  • Join a few Facebook groups related to your interests and observe how they are managed.
Ten other activities
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Identify a Mentor to Guide You in Building Effective Facebook Groups
Finding a mentor who has experience building and managing Facebook Community Groups will provide you with valuable insights and guidance.
Show steps
  • Attend industry events and meetups to connect with potential mentors.
  • Reach out to people in your network who have experience in Facebook Community Groups.
  • Ask your colleagues or friends for recommendations.
Join a Facebook Group and Participate in Discussions
Joining a Facebook Group and participating in discussions will provide an opportunity to observe and learn from others.
Show steps
  • Search for a Facebook Group related to your interests.
  • Join the group and introduce yourself.
  • Participate in discussions by sharing your thoughts and insights.
  • Be respectful of other members and their opinions.
Create Facebook Community Groups Related to Your Interests
Creating Facebook Community Groups on topics you are interested in will provide real-world experience that will enhance your understanding of the concepts discussed in this course.
Show steps
  • Identify a topic you are interested in and have knowledge about.
  • Create a Facebook Community Group related to your chosen topic.
  • Invite family and friends to join your group to gain feedback.
Engage with other Facebook community groups
Engaging with other groups will help you learn from others and get ideas for your own group.
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  • Find a few Facebook groups that interest you.
  • Join the groups and start participating in discussions.
  • Read the group rules and guidelines.
  • Be respectful of other members.
  • Share your own insights and experiences.
Create your own Facebook community group
Starting your own group will help you apply the principles you learn in this course and get hands-on experience.
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  • Choose the topic of your Facebook group.
  • Create a name and description for your group.
  • Set up the basic settings for your group.
  • Invite your friends and family to join your group.
  • Start posting content and engaging with your members.
Create Post that Spark Meaningful Conversation in Facebook Groups
Creating posts that spark meaningful conversation in Facebook Groups will provide an opportunity to implement the strategies discussed in this course.
Show steps
  • Brainstorm a list of topics that are relevant to your Facebook Community Group.
  • Research and gather information on chosen topics.
  • Create a post that is informative, engaging, and thought-provoking.
  • Post your content in your Facebook Community Group.
  • Monitor the post and respond to comments and questions.
Attend a workshop on Facebook community management
Attending a workshop will help you learn from experts and get your questions answered.
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  • Find a workshop on Facebook community management that interests you.
  • Register for the workshop.
  • Attend the workshop.
  • Take notes and ask questions.
  • Apply what you learn from the workshop to your own Facebook community group.
Create a blog post or article about Facebook community management
Creating a blog post will help you solidify your understanding of the concepts and share your knowledge with others.
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  • Choose a topic for your blog post or article.
  • Research the topic and gather information.
  • Write your blog post or article.
  • Publish your blog post or article.
  • Promote your blog post or article on social media.
Mentor other students in this course
Mentoring others will help you reinforce your own learning and develop your leadership skills.
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Show steps
  • Identify a student who needs help.
  • Offer your help and support.
  • Meet with the student regularly to provide guidance and feedback.
  • Celebrate the student's successes.
  • Reflect on your mentoring experience.
Create a resource guide for Facebook community management
Creating a resource guide will help you organize your knowledge and make it easier for others to learn about Facebook community management.
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Show steps
  • Gather resources on Facebook community management.
  • Organize the resources into a logical structure.
  • Create a document or website to house the resource guide.
  • Share the resource guide with others.
  • Update the resource guide regularly.

Career center

Learners who complete How to foster conversation in Facebook community groups will develop knowledge and skills that may be useful to these careers:
Online Community Manager
Online Community Managers are responsible for creating engaging online spaces in which members feel as though they belong, are supported, and can have meaningful conversations. This course on how to foster conversation in Facebook community groups is a perfect fit for the role of an Online Community Manager, who will need to apply this skill in their day-to-day work of engaging and managing online communities.
Community Manager
In their role, a Community Manager is responsible for creating and managing online communities where members can connect with each other and engage with the organization hosting the community. This role often falls under the larger umbrella of a Social Media Manager, but due to the highly specialized skillset required to manage an online community, some organizations may fill this role independently. This course is highly applicable to community management, especially when the community resides on Facebook and is nurtured through Facebook community groups. There is a high level of overlap between the topics covered in the course and the responsibilities of a Community Manager.
Social Media Specialist
Social Media Specialists are responsible for the strategy, creation, and scheduling of content that is shared on social media platforms. Executing on social media strategies includes researching social media trends, monitoring brand mentions, engaging with followers, and tracking results, in addition to posting content. This course is particularly helpful for Social Media Specialists who are interested in understanding how to foster conversation within Facebook groups, which is a highly valuable skill for any Social Media Specialist working with Facebook as a part of their social media strategy.
Social Media Manager
Social Media Managers help organizations, including businesses, non-profits, and online platforms, build and manage their online presence and relationships. Developing and executing social media content falls under the responsibilities of a Social Media Manager. They also cultivate an online community around brands or causes. This course on how to foster conversation in Facebook community groups is highly applicable as, in their role, a Social Media Manager may need to build and engage with their own Facebook community groups.
Digital Marketing Manager
Digital Marketing Managers plan and execute marketing campaigns through online platforms, including social media, email, and paid advertising. They analyze campaign performance, as well as industry and audience trends, to adapt and improve ongoing campaigns. This course on how to foster conversation in Facebook community groups is a good starting point for Digital Marketing Managers, as understanding how to build and engage with online communities through Facebook groups will be beneficial. This course may also be an asset to Digital Marketing Managers who have yet to build their own Facebook group for any of their clients, as it can help such professionals lead their clients to success in this aspect of digital marketing.
Nonprofit Manager
Nonprofit Managers are responsible for overseeing the daily operations of a nonprofit organization, which may include fundraising, program management, grant writing, and budgeting, among other duties. This course is particularly applicable to Nonprofit Managers due to the common practice of many nonprofits using Facebook community groups as a strategy to build and engage with their online communities.
Public Relations Specialist
Public Relations Specialists manage the public image and reputation of organizations, which can include working with media outlets to build brand awareness and manage communication efforts during a crisis, among other duties. This course is helpful to Public Relations Specialists who are interested in learning how to use Facebook community groups to engage with the public, strengthen the organization's brand image, and build relationships with key stakeholders.
Researcher
Researchers conduct research in a variety of fields, including social sciences, natural sciences, and business, among others. This course on how to foster conversation in Facebook community groups could be highly beneficial to Researchers who are interested in studying the impact of online communities, engagement, and group dynamics in these spaces.
Brand Manager
Brand Managers are responsible for the planning, execution, and analysis of marketing campaigns that promote a brand's identity, values, and products or services. In their role, a Brand Manager may need to build and nurture relationships with influencers and community managers as part of their marketing efforts. The ability to build and engage with online communities on Facebook, through Facebook groups, will be helpful to a Brand Manager in building a brand's online presence and reputation.
Content Creator
Content Creators are responsible for creating content that is published on multiple platforms, including blogs, websites, social media, and YouTube, among others. This course can help Content Creators learn how to create engaging content specifically for Facebook community groups, which may not be a medium with which they are familiar. Learning the specifics of Facebook group content creation can be beneficial to a Content Creator, as it will help them expand their skillset.
Consultant
Consultants work with businesses and organizations to provide advice and expertise on a variety of topics, including business strategy, marketing, and operations, among others. This course can be beneficial to Consultants who work with clients in the social media and marketing space, as it can help them better understand how to build and engage with Facebook community groups, which may be part of a marketing or growth strategy for Consultants' clients.
Freelance Writer
Freelance Writers create written content, including website content, marketing copy, social media posts, and more, for clients in diverse industries. This course is helpful to Freelance Writers who want to learn how to create high-quality, engaging content for use in Facebook community groups with the goal of fostering conversation and community building.
Teacher
This course can help Teachers learn how to create and manage thriving online learning communities on Facebook. Through the use of Facebook community groups, Teachers can create a space for students to engage with course material, each other, and their Teacher outside of the physical classroom. Creating online spaces such as this can foster a sense of community among students and help to improve overall engagement and learning outcomes.
Event Planner
Event Planners are responsible for the planning and execution of events, including conferences, workshops, and parties, among other types of events. This course can help Event Planners use Facebook community groups to promote upcoming events and generate enthusiasm, while also receiving feedback and engaging with attendees both before and after the event.

Reading list

We've selected nine books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in How to foster conversation in Facebook community groups.
Provides a comprehensive overview of the principles and practices of community building, with a focus on urban areas. It offers insights into how to create and sustain vibrant and inclusive communities.
Provides a framework for building trust and credibility in professional relationships. It can be helpful for understanding the importance of trust in community building and fostering open and honest communication.
Provides an overview of the psychological factors that influence social media usage and behavior. It can be helpful for understanding the motivations and behaviors of community members.
Provides a practical guide to building and managing sustainable communities. It can be helpful for understanding the principles and practices of community development and engagement.
Provides a comprehensive overview of social media marketing strategies and tactics. It can be helpful for understanding the role of social media in community building and engagement.
Explores the challenges that large organizations face when innovating and adopting new technologies. It can be helpful for understanding the importance of adapting to change and embracing new ideas within online communities.
Provides a practical guide to using the lean startup methodology for building and launching successful businesses. It can be helpful for community managers who want to implement a data-driven approach to community building.
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Explores the intrinsic motivators that drive human behavior. It can be helpful for understanding the motivations and needs of community members.

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