إدارة التغيير الفعّالة إدارة الأشخاص والمجموعات، التواصل والتأثير، وإدارة المقاومة from edX

يزود هذا البرنامج المشاركين بالمعرفة والأدوات والمهارات اللازمة لتنفيذ التغيير بفاعلية داخل المؤسسة.

سيتعلم المشاركين أهم الأنشطة التي تتم أثناء تنفيذ التغير، وكيفية وضع وتطبيق قواعد لحوكمة التغيير تضمن تنفيذه بشكل منظم يمكن التحكم به، بالإضافة إلى معرفة كيفية إدارة الأشخاص والمجموعات المعنية بالتغيير من خلال تحديد أهدافهم وتوقعاتهم واحتياجاتهم التدريبية وتحليل مدى اهتمامهم وتأثيرهم في التغيير ووضع خطة لإشراكهم طوال مدة تنفيذ التغيير.

كما سيتعلم المشاركون عن أنواع التواصل المختلفة وكيفية اختيار أنسبها لتنفيذ التغيير، وكذلك أهم مهارات التواصل المطلوبة لتنفيذ التغيير مثل إيصال الرسائل بوضوح وطرح الأسئلة والاستماع الجيد، والتوجيه والتأثير في الآخرين مستخدمين الحضور والتأثير والسلطة للتأكد من دعمهم وتبنيهم للتغيير.

كما سيتعلم المشاركون أساليب وأدوات إدارة المقاومة من خلال تحديد سبب ونمط المقاومة لكل شخص أو مجموعة معنية ووضع خطة للتغلب على المقاومة.

يشمل البرنامج العديد من الأمثلة ودراسات الحالة والمناقشات والتدريبات والأنشطة العملية التي تتيح للمشاركين استيعاب المادة التدريبية وتطبيقها على حالات عملية.

بنهاية البرنامج سيكون لدى المشاركون المعرفة والمهارات والأدوات اللازمة والقدرة على تطبيقها لتنفيذ التغيير بفعالية داخل مؤسساتهم.

What you'll learn

تحديد الأنشطة التي يتم تنفيذها أثناء تنفيذ التغيير.

وضع وتطبيق قواعد لحوكمة تنفيذ التغيير تضمن تنفيذه بشكل منظم ويمكن متابعته والتحكم به.

تحديد الأشخاص والمجموعات المعنية بالتغيير وأهدافهم وتوقعاتهم وتحليل اهتمامهم وتأثيرهم وإشراكهم بشكل فعّال في تنفيذ التغيير.

تطبيق مبادئ وقواعد التواصل الفعّال أثناء التغيير لإيصال الرسائل بوضوح وفهم الآخرين والتأثير فيهم.

تحديد أسباب المقاومة ونمطها ووضع خطة لادارتها.

What's inside

Syllabus

ترحيب وتعارف ومقدمة عن البرنامج

الوحدة الأولى: أنشطة تنفيذ التغيير:

نقاش: ما الذي يحدث عند البدء في تنفيذ التغيير؟

مراجعة لخطة إدارة التغيير والأدوار والمسؤوليات

إسناد الأعمال والأنشطة لفريق عمل التغيير

أنشطة تتم أثناء تنفيذ التغيير

دراسة حالة

أهمية حوكمة التغيير

وضع هيكل وقواعد حوكمة التغيير

مثال

نقاش: ما هي تحديات تنفيذ التغيير؟

تدريب

الوحدة الثانية: إدارة الأشخاص والمجموعات المعنية بالتغيير:

من هم الأشخاص والمجموعات المعنية بالتغيير؟

تحديد المعنيين واحتياجاتهم وأهدافهم وتوقعاتهم

سجل المعنيين

أساليب تحليل المعنيين بناء على النفوذ والتأثير والاهتمام

أمثلة

وضع خطة إدارة الأشخاص

أفشل الممارسات لإشراك الأشخاص والمجموعات في تنفيذ التغيير

تحديد الاحتياجات التدريبية ووضع خطة التدريب

الوحدة الثالثة: التواصل الفعال والتأثير في الأشخاص أثناء التغيير:

التواصل الفعّال وأنواعه

وضع استراتيجية التواصل في التغيير

إيصال رسائل التغيير بوضوح بناء على نموذج التواصل الفعْال وتأكيدها بلغة الجسد

أهمية الاستماع الجيد وطرق الأسئلة لفهم احتياجات وتوقعات وأهداف الأشخاص في التغيير

وضع خطة التواصل في التغيير

الفرق بين السلطة والتأثير

مهارات التأثير في الأشخاص

آساليب التأثير لتنفيذ التغيير بنجاح

نصائح للتأثير الفعّال في التغيير

الوحدة الرابعة: إدارة مقاومة التغيير:

تعريف المقاومة للتغيير

أسباب مقاومة التغيير

أنماط المقاومة الظاهرة والخفية

كيفية التغلب على مقاومة التغيير

أفضل الممارسات في التغلب على مقاومة التغيير

وضع خطة إدارة المقاومة

الاختبار النهائي

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Explores change management, which is a core skill in leadership

Develops skills for stakeholder management, a key aspect of change management

Covers organizational change, a highly relevant topic in the modern business environment

Includes industry examples, making the lessons relatable to real-world scenarios

Provides practical tools and frameworks for implementing change effectively

Requires some prior knowledge of change management concepts

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in إدارة التغيير الفعّالة إدارة الأشخاص والمجموعات، التواصل والتأثير، وإدارة المقاومة with these activities:

Review basic communication skills

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Review basic communication skills to strengthen the foundation for effective change implementation.

Browse courses on Communication

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Identify essential communication skills in the context of change management, such as active listening, clear message delivery, and empathy.
Practice these skills through role-playing or simulations to enhance their application in real-life change scenarios.

Conduct stakeholder analysis exercises

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Engage in stakeholder analysis exercises to improve understanding of stakeholder needs, interests, and potential impact on change initiatives.

Browse courses on Stakeholder Analysis

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Identify stakeholders who may be affected by or have an interest in the change.
Analyze stakeholder interests, power, and influence to determine their potential impact on the change.
Develop strategies to engage and manage stakeholders effectively.

Follow online tutorials on change management best practices

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Enhance your knowledge and skills by exploring online tutorials that provide practical guidance on change management best practices.

Browse courses on Change Management

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Search for reputable online platforms offering change management tutorials.
Select tutorials that align with your learning objectives.
Follow the tutorials and complete the exercises.

Eight other activities

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Engage in peer-led discussions

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Foster peer learning and exchange diverse perspectives on change management.

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Find peers with similar interests or experiences in change management.
Schedule regular discussion sessions.
Facilitate discussions on specific change management topics.

Create a presentation on a specific change management topic

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Enhance your communication and presentation skills while deepening your understanding of change management concepts.

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Select a specific change management topic to focus on.
Research and gather information from credible sources.
Develop a clear and engaging presentation structure.
Practice delivering the presentation to refine your delivery.

Attend a change management workshop

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Enhance your practical knowledge through interactive workshops led by industry experts.

Browse courses on Change Management

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Research and identify relevant change management workshops.
Register and attend the workshop.
Actively participate in discussions and exercises.

Explore case studies of successful change implementations

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Examine real-world examples of effective change implementations to gain practical insights and learn from others' experiences.

Browse courses on Change Leadership

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Identify reputable sources for case studies, such as industry reports, academic journals, or reputable change management consulting firms.
Select case studies relevant to the specific industry, organization size, or change initiative being considered.
Analyze the case studies to understand the key factors that contributed to successful change outcomes.

Create a change management plan

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Apply the concepts of change management to a real-world scenario by creating a comprehensive plan.

Browse courses on Change Management

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Identify the change objectives and stakeholders.
Assess the current state and identify potential obstacles.
Develop a comprehensive change management plan.
Implement the change plan and monitor its progress.

Initiate a small-scale change project in your own environment

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Apply your change management knowledge in a practical setting by leading a small-scale change project.

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Identify an area in your personal or professional life where you can implement a change.
Plan and design the change project.
Implement the change and monitor its progress.
Evaluate the outcomes and make necessary adjustments.

Volunteer for a change management project

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Gain hands-on experience and contribute to real-world change initiatives.

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Identify organizations or projects focused on change management.
Contact the organization and inquire about volunteer opportunities.
Participate in change management activities under the guidance of experienced professionals.

Develop a case study of a successful change initiative

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Deepen your understanding by analyzing a real-life example of successful change implementation.

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Identify a successful change initiative.
Conduct thorough research and interviews.
Document the key factors, challenges, and outcomes of the change initiative.

Career center

Learners who complete إدارة التغيير الفعّالة إدارة الأشخاص والمجموعات، التواصل والتأثير، وإدارة المقاومة will develop knowledge and skills that may be useful to these careers:

Change Manager

Change Managers lead and manage organizational change initiatives. This course provides essential knowledge, tools, and skills needed to effectively plan, implement, and manage change effectively within an organization. Implementing change requires understanding how to create a plan, manage stakeholders, and overcome resistance. This course will help a Change Manager to be successful by providing them the knowledge of how to manage these various factors.

See salaries and explore the career path for Change Manager

Consultant

Consultants provide expert advice and guidance to organizations on a range of business issues, including change management. This course provides the foundational knowledge and skills needed to effectively lead and manage change initiatives. Consultants need to effectively communicate, influence, and manage resistance to change. This course will help equip a Consultant with the skills to be successful in these areas.

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Project Manager

Project Managers oversee and manage projects, which often involve organizational change. This course would be very useful to those specializing in change management. It provides a comprehensive overview of the key activities involved in change management, as well as the tools and techniques needed to effectively implement and manage change. This course will help build a foundation for success by helping build the skills needed to manage stakeholders, communicate effectively, and overcome resistance to change.

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Organizational Development Manager

Organizational Development Managers plan and implement organizational change initiatives. They may work in various industries, including healthcare, education, and government. This course provides practical knowledge and skills for effectively leading and managing organizational change. It will help build a foundation for success by providing the knowledge of the key activities involved in change management, as well as the tools and techniques needed to effectively engage and influence stakeholders, and overcome resistance to change.

See salaries and explore the career path for Organizational Development Manager

Business Analyst

Business Analysts help organizations improve their performance by analyzing business processes and recommending changes. This course may be useful to Business Analysts who want to specialize in change management. It provides a solid understanding of the key activities involved in change management, as well as the tools and techniques needed to effectively analyze and manage change. This course will help build a foundation for success by providing the knowledge of how to effectively identify and analyze stakeholder needs, and communicate and influence change effectively.

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Training Manager

Training Managers plan and implement training programs for employees. This course may be useful to Training Managers who want to specialize in change management. It provides a strong foundation in the key activities involved in change management, as well as the tools and techniques needed to effectively design and deliver training programs. This course will help Training Managers to be more effective at managing change by helping them to understand the key principles of change management, and how to effectively communicate and influence change.

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Human Resources Manager

Human Resources (HR) Managers oversee all aspects of human resources, including managing change. This course will provide HR Managers with essential knowledge and skills required to effectively manage change within an organization. It will help them to understand the key principles of change management and how to effectively lead and manage change initiatives.

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Communication Manager

Communication Managers plan and implement communication strategies for organizations. This course provides a foundational knowledge of the key activities involved in change management, as well as the tools and techniques needed to effectively communicate change. This course will help build a foundation for success by providing the knowledge of how to use various communications channels, how to effectively engage and influence stakeholders, and how to manage resistance to change.

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Marketing Manager

Marketing Managers plan and implement marketing campaigns for products or services. This course may be useful to Marketing Managers who want to specialize in change management. It provides a good overview of the key activities involved in change management, as well as the tools and techniques needed to effectively manage change. This course will help build a foundation for success by providing the knowledge of how to effectively manage stakeholder relationships, and how to communicate and influence change.

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Sales Manager

Sales Managers oversee and manage sales teams. This course may be useful to Sales Managers who want to specialize in change management. It provides a high level overview of the key activities involved in change management. This course will help build a foundation for success by providing the knowledge of how to effectively manage stakeholder relationships, and how to communicate and influence change.

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Operations Manager

Operations Managers oversee and manage the day-to-day operations of an organization. This course may be useful to Operations Managers who want to specialize in change management. It provides a good understanding of the key activities involved in change management. This course will help build a foundation for success by providing the knowledge of how to effectively manage stakeholder relationships, and how to communicate and influence change.

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