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Benjamin Roberts

This is NOT Retail Arbitrage. This is Private Label Products that are 100% Yours.  

After 3 years of selling on Amazon, and helping thousands of others do the same time, I continue to see too many people struggle with Product Research.  If that's you too, that's ok.  It is the most challenging step, BUT it is THE MOST  As a result of countless requests from people like you, I'm excited to introduce  I want to see you generate massive success with your Amazon FBA business, and it all starts with your 1st Winning Product.  This course was created to help you do just that.

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This is NOT Retail Arbitrage. This is Private Label Products that are 100% Yours.  

After 3 years of selling on Amazon, and helping thousands of others do the same time, I continue to see too many people struggle with Product Research.  If that's you too, that's ok.  It is the most challenging step, BUT it is THE MOST  As a result of countless requests from people like you, I'm excited to introduce  I want to see you generate massive success with your Amazon FBA business, and it all starts with your 1st Winning Product.  This course was created to help you do just that.

Your Success or Failure on Amazon FBA is directly tied to the products you choose to launch. If you find a winning product that sells well, success will be much easier. If you choose a product no one wants, it’s going to be extremely challenging to be successful

Why take

-Learn Proven Product Research Methods that Work

-Develop the skills needed to find Winning Products that SELL

-Master the ability to recognize a Great Product Idea when you find it and Pass on bad ideas

-Improve your Amazon FBA Product Research Skills and Expand Your Creativity

-Focus on The Most Important Area of Amazon FBA

-Maybe you took a course, but you still need more help with Product Research

-You’ve done Product Research on your own for a while without success, and you need that Extra Edge to help you Succeed

Who is

-You're Ready to Start Amazon FBA-

-You're Ready to Find A Winning Product-

-You're Ready to Put in the Work Necessary-

-You're Ready to Hit the Next Level in Life-

-You're Tired of Waiting & Ready to Start-

Enroll now

What's inside

Learning objectives

  • Learn 10 powerful product research techniques that work
  • Know the criteria for a winning amazon fba product
  • Develop the skills needed to identify great product ideas
  • Analyze the competition and identify areas for improvement
  • Master the ability to quickly decide if a niche is a good opportunity or not
  • Understand how to use analytics tools to view past sales performance, trends, and seasonality

Syllabus

Introduction
Introduction and Welcome
Prepare and Plan for Success

Welcome to the Winning Product Criteria!  Attached is the full presentation from this training session.  Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

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Product Research Training | 1st Semester

Welcome to Product Research Training Session #1! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #2! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #3! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #4! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Product Research Training | 2nd Semester

Welcome to Product Research Training Session #5! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #6! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #7! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Welcome to Product Research Training Session #8! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Key to Success
The Secret to Success
Additional Training for Amazon FBA Success

Welcome to BONUS Product Research Training Session! Here is a link to the analytics tool, Jungle Scout, and it includes a (Special Offer): https://junglescout.grsm.io/ProductResearch360

Calculating the Initial Investment
Break Even Analysis for Amazon Products

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Focuses on private label products, which allows sellers to build their own brand and differentiate themselves in the competitive Amazon marketplace
Teaches how to analyze competition and identify areas for improvement, which is crucial for standing out and capturing market share on Amazon
Requires the use of Jungle Scout, which may require a subscription and represent an additional cost for students to fully participate in the course
Develops the ability to quickly decide if a niche is a good opportunity, which saves time and resources by avoiding unpromising product ventures
Explores how to use analytics tools to view past sales performance, trends, and seasonality, which is essential for making informed product decisions

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Amazon FBA Product Research Course | Private Label Products with these activities:
Review Basic Business Principles
Reinforce foundational business knowledge to better understand product viability and market analysis.
Show steps
  • Review introductory business textbooks or online resources.
  • Practice applying business principles to real-world examples.
Create a Product Research Checklist
Solidify understanding of product research criteria by creating a comprehensive checklist.
Show steps
  • Review the course materials on product research criteria.
  • Create a checklist of essential factors to consider.
  • Use the checklist to evaluate potential product ideas.
Read 'The Lean Startup'
Learn about lean startup principles to efficiently validate product ideas and minimize risks.
Show steps
  • Read the book 'The Lean Startup' by Eric Ries.
  • Identify key concepts applicable to Amazon FBA product research.
  • Apply the Lean Startup principles to your product research process.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Analyze Competitor Listings
Deepen understanding of market dynamics by analyzing competitor product listings and identifying opportunities.
Show steps
  • Identify top competitors for a potential product.
  • Analyze their product listings for keywords, pricing, and reviews.
  • Identify areas for improvement and differentiation.
Read 'Building a StoryBrand'
Learn how to craft a compelling brand story to attract customers to your Amazon FBA products.
Show steps
  • Read the book 'Building a StoryBrand' by Donald Miller.
  • Identify the key elements of a compelling brand story.
  • Apply the StoryBrand framework to your product listings and marketing materials.
Practice Keyword Research
Improve keyword research skills by practicing with different product niches and using various tools.
Show steps
  • Select a product niche to research.
  • Use keyword research tools to identify relevant keywords.
  • Analyze keyword search volume and competition.
Develop a Product Launch Plan
Apply product research findings to create a detailed product launch plan for a chosen product.
Show steps
  • Choose a product based on your research.
  • Develop a marketing and sales strategy.
  • Outline the steps for sourcing, listing, and promoting the product.

Career center

Learners who complete Amazon FBA Product Research Course | Private Label Products will develop knowledge and skills that may be useful to these careers:
Entrepreneur
An entrepreneur starts and manages their own business. This course is highly relevant for any entrepreneur starting an Amazon FBA business. The course’s focus on identifying winning private label products provides an important first step in launching a successful business. This course will help an entrepreneur to develop the skills necessary to find good product opportunities, avoid bad ones, and analyze market trends. Entrepreneurs who take this course will learn how to evaluate product ideas and how to grow an Amazon FBA business.
Online Retailer
An online retailer sells goods directly to consumers through an online platform. This course is extremely relevant to an online retailer, especially those working with Amazon FBA. Knowing how to conduct effective product research, as taught in this course, will drastically improve an online retailer's chances of success. The course focuses on identifying products that sell well, a crucial ability for any online retailer. This course provides training in analyzing the competition, recognizing good product ideas, and avoiding bad ones, in addition to how to use analytics tools.
E-commerce Business Owner
An e-commerce business owner manages all aspects of selling products online, including product sourcing, marketing, and customer service. This course is especially relevant for an aspiring e-commerce business owner because it focuses on product research, a critical first step for success when selling on Amazon FBA. The course teaches methods to identify winning products, analyze competition, and use analytics tools, all of which are essential for making informed decisions about which products to sell. Mastery of product research helps an e-commerce business owner to choose the right products and to avoid choosing products that will not sell well.
Product Sourcing Specialist
A product sourcing specialist identifies and evaluates potential products for a company to sell, often working with suppliers and manufacturers. This course will help a product sourcing specialist by providing the tools to perform effective product research. The training in the course is specifically designed to help identify winning product ideas and analyze their sales potential. This course is especially valuable because it focuses on identifying private label products, a key aspect of product sourcing for many e-commerce businesses, particularly those that operate on Amazon FBA. Furthermore, the course helps recognize good product ideas and avoid bad ones.
Market Research Analyst
A market research analyst studies market conditions to examine potential sales of a product or service. This course may be useful for a market research analyst, since it provides a framework for analyzing markets and product opportunities. The course teaches how to use analytics tools to view past sales performance, trends, and seasonality. This course also helps develop the ability to identify great product ideas, which provides a method for evaluating what the market values and may be used in broader market research. This knowledge would help a market research analyst to make informed recommendations.
Business Development Manager
A business development manager is focused on growing a business by seeking out new opportunities. This course will help any business development manager who is considering expanding into online retail through Amazon FBA. The course emphasizes the importance of product research and provides a framework for analyzing market opportunities. This course helps a business development manager to make more informed decisions regarding which product lines to pursue, a skill that is pivotal for business development. The course also helps identify great product ideas and avoid bad ones, which serves to inform an approach to sales.
Sales Manager
A sales manager leads a sales team, setting targets and implementing strategies to reach those goals. A sales manager who sells products on Amazon FBA may find parts of this course useful, since it emphasizes product research, which is critical to sales. This course helps one to understand criteria for a winning product, and the ability to identify trends, which helps a sales manager to make educated decisions about inventory, marketing, and pricing. The training in analysis also allows a sales manager to assess market needs.
Supply Chain Analyst
A supply chain analyst is responsible for ensuring the efficient flow of goods and services from the manufacturer to the end customer. While not directly related, a supply chain analyst working in the e-commerce space, particularly with Amazon FBA, may find value in the product research methods taught by this course. This course helps one to understand what drives product demand. This information is important for predicting inventory needs and managing logistics effectively. The ability to analyze market trends and identify products with high potential, which this course teaches, makes a supply chain analyst more effective.
Brand Manager
A brand manager oversees all aspects of a company's brand, including marketing, messaging, and product development. A brand manager may find this course helpful if their brand sells through Amazon FBA. The course will be relevant to a brand manager because of its focus on identifying winning products, which is an important aspect of product development and sales. The course also discusses techniques for analyzing the competition, which is helpful for positioning a brand. The course will help the brand manager to align branding with products that are in demand and have growth potential.
Digital Marketing Specialist
A digital marketing specialist develops and implements online marketing campaigns. Product research, as covered in this course, may be useful for a digital marketing specialist, especially when working with product-based businesses. This course provides insights into what products are likely to be successful and what markets are profitable, which is useful when developing marketing campaigns. The course also emphasizes the need to identify winning products, which allows for the design of more effective targeting strategies and higher conversion rates. The skills taught in the course help a digital marketing specialist to understand the potential of products.
Inventory Manager
An inventory manager oversees levels of products in stock, manages ordering, and ensures efficient distribution. This course may be useful to an inventory manager, especially if they work in e-commerce. Product research skills, as taught in the course, allow an inventory manager to better predict demand for different products. This course teaches how to analyze trends and seasonality of product sales, which is helpful for inventory planning. An inventory manager can use the knowledge of identifying winning products, which is taught in this course, to make informed decisions about purchasing and storage.
Operations Manager
An operations manager ensures that a company's daily operations run smoothly and efficiently. For an operations manager in e-commerce, this course may be relevant. This course focuses on product research, which ultimately informs decisions about inventory and workflows. The ability to identify winning products and predict sales trends, as taught in the course, will help an operations manager to streamline processes and optimize resource allocation. This course’s focus on product selection, and how to recognize a good choice, provides a foundation for operations.
Merchandise Planner
A merchandise planner forecasts sales and plans product assortments. This course may be useful for a merchandise planner who deals with platforms like Amazon FBA. The course emphasizes product research techniques and helps to analyze market trends, which will inform merchandising. The course also helps to develop skills in identifying products with potential, which will make a merchandise planner more effective. The methods taught in the course will help a merchandise planner to make data-informed decisions.
Import/Export Specialist
An import export specialist coordinates the international shipment of goods, ensuring compliance with regulations and managing logistics. While this course does not directly address international trade, an import export specialist focused on e-commerce and selling on Amazon FBA may find it beneficial. The course emphasizes product research and identifying winning products. Such knowledge would aid an import export specialist by providing an understanding the products that are more likely to perform well in specific markets. The ability to find good products in a field is relevant.
Business Analyst
A business analyst examines and analyzes the business of an organization with the view of improving processes, products, or systems. A business analyst who works with e-commerce, particularly Amazon FBA, may find this course useful. This course focuses on product research, which is fundamental to business decisions about product offerings. This course helps a business analyst identify winning products, analyze competition, and understand trends. The ability to make data-informed decisions is valuable for a business analyst, and this course may provide some tools.

Reading list

We've selected two books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Amazon FBA Product Research Course | Private Label Products.
Introduces the Lean Startup methodology, emphasizing validated learning and iterative product development. It's highly relevant for Amazon FBA sellers as it provides a framework for quickly testing product ideas and minimizing risk. The book is commonly used by entrepreneurs and startups to build successful products and businesses. It adds depth to the course by providing a structured approach to product validation and market testing.
Focuses on clarifying your brand's message to attract customers. It's valuable for Amazon FBA sellers because it helps them create compelling product listings and marketing materials that resonate with their target audience. The book is commonly used by marketers and business owners to improve their messaging and increase sales. It adds breadth to the course by providing a framework for effective communication and brand building.

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