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كيفية تقييم أداء حملتك الإعلانية على موقع بنترست

Hoda Younes

في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرف على أهمية شن حملة إعلانية على موقع بينترست وأهمية قراءة تحليلاتها.

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في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرف على أهمية شن حملة إعلانية على موقع بينترست وأهمية قراءة تحليلاتها.

في نهاية هذه الدورة، ستصبح قادرا على الدخول الى التحليلات الخاصة بالحملة وتتبع أدائها، كما ستتعرف على كيفية إنشاء وقراءة تقرير يتضمن تفاصيل حملتك، وهذا ما سيساعدك في تطوير الحملة وبالتالي تطوير ونجاح عملك.

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What's inside

Syllabus

Module 1
في هذه الدورة التدريبية القائمة على المشروع والتي تستغرق ساعة واحدة، ستتعرف على أهمية شن حملة إعلانية على موقع بينترست وأهمية قراءة تحليلاتها. في نهاية هذه الدورة، ستصبح قادرا على الدخول الى التحليلات الخاصة بالحملة وتتبع أدائها، كما ستتعرف على كيفية إنشاء وقراءة تقرير يتضمن تفاصيل حملتك، بالإضافة إلى قراءة تحليلات جمهورك وهذا ما سيساعدك في تطوير الحملة وبالتالي تطوير ونجاح عملك.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
تناسب مالكي الأعمال الذين يسعون إلى الترويج لمنتجاتهم وخدماتهم على بينترست
تناسب المسوقين الذين يتطلعون إلى تحسين أداء حملات بينترست
مناسبة لمبتدئين مطلقين في إعلانات بينترست

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in كيفية تقييم أداء حملتك الإعلانية على موقع بنترست with these activities:
Review Pinterest advertising basics
Brush up on the fundamentals of Pinterest advertising to ensure a strong foundation for this course.
Browse courses on Pinterest Advertising
Show steps
  • Revisit the concept of targeting on Pinterest.
  • Review the different types of Pinterest ads.
  • Explore best practices for creating visually appealing Pinterest ads.
Analyze sample Pinterest ad campaigns
Critically examine real-world Pinterest ad campaigns to understand effective strategies and common pitfalls.
Show steps
  • Suggest improvements or alternative approaches.
  • Identify the target audience, campaign objectives, and ad creative used in each campaign.
  • Evaluate the strengths and weaknesses of each campaign.
Participate in a peer-learning group to share and discuss Pinterest advertising strategies
Connect with fellow learners to share knowledge, experiences, and insights related to Pinterest advertising.
Show steps
  • Identify or form a peer-learning group with individuals who share similar interests or goals.
  • Establish regular meeting times and a format for discussions.
  • Prepare topics or case studies to present and discuss within the group.
  • Actively participate in discussions, sharing your own perspectives and seeking feedback from others.
Three other activities
Expand to see all activities and additional details
Show all six activities
Create a blog post or article on a specific aspect of Pinterest advertising
Share your knowledge and expertise by developing written content that delves into a particular area of Pinterest advertising.
Show steps
  • Choose a specific topic or niche within Pinterest advertising that you have expertise in.
  • Conduct thorough research to gather relevant information and insights.
  • Organize your content into a logical structure with a clear introduction, body, and conclusion.
  • Write engaging and informative content, supported by data and examples.
  • Proofread and edit your content carefully before publishing.
Follow tutorials on advanced Pinterest advertising techniques
Expand your knowledge and skills by exploring advanced techniques and strategies used by successful Pinterest advertisers.
Show steps
  • Identify reputable sources or platforms offering tutorials on advanced Pinterest advertising topics.
  • Select tutorials that align with your areas of interest or growth.
  • Complete the tutorials, taking notes and practicing the techniques demonstrated.
  • Apply the new techniques to your own Pinterest advertising campaigns or projects.
Offer pro-bono Pinterest advertising services to a non-profit organization
Gain hands-on experience and contribute to a meaningful cause by providing Pinterest advertising services to a non-profit.
Show steps
  • Research and identify non-profit organizations that could benefit from Pinterest advertising.
  • Reach out to the organization and offer your services.
  • Collaborate with the organization to understand their goals, target audience, and marketing budget.
  • Develop and implement a Pinterest advertising campaign for the organization.
  • Monitor and analyze the campaign's performance, making adjustments as needed.

Career center

Learners who complete كيفية تقييم أداء حملتك الإعلانية على موقع بنترست will develop knowledge and skills that may be useful to these careers:
Advertising Manager
Advertising managers develop and implement advertising campaigns to promote products or services. They also manage advertising budgets and track advertising performance. This course will help advertising managers to create more effective Pinterest ad campaigns by understanding how to track and measure their success.
Digital Marketing Specialist
Digital marketing specialists develop and implement digital marketing campaigns to promote products or services. They also manage digital marketing budgets and track digital marketing performance. This course can help digital marketing specialists to create more effective Pinterest ad campaigns by understanding how to track and measure their success.
Social Media Analyst
Social media analysts collect and analyze data on social media platforms. They use this data to create audience personas and customer journey maps. This course will help social media analysts to build a better understanding of how consumers interact with Pinterest, and how to use this information to develop more effective content marketing strategies.
Social Media Manager
Social media managers develop and implement social media strategies to promote products or services. They also manage social media accounts and track social media performance.  This course will help social media managers to create more effective Pinterest ad campaigns by understanding how to track and measure their success.
Product Marketing Manager
Product marketing managers develop and implement product marketing strategies to promote products or services. They also manage product marketing budgets and track product marketing performance. This course may be useful for product marketing managers who need to develop a stronger understanding of Pinterest, and how to use it to launch new products or services.
Marketing Manager
Marketing managers develop and execute marketing plans to promote products or services. They also manage marketing budgets and track marketing performance. This course can help marketing managers to create more effective Pinterest ad campaigns by understanding how to track and measure their success.
Data Analyst
Data analysts collect, analyze, and interpret data to identify trends and patterns. They also develop and implement data-driven solutions to business problems. This course may be useful for data analysts who need to understand how consumers interact with Pinterest, so they can develop more targeted marketing campaigns.
Brand Manager
Brand managers develop and implement brand strategies to promote products or services. They also manage brand budgets and track brand performance. This course may be useful for brand managers who need to develop a stronger understanding of Pinterest, and how to use it to build their brand.
Public Relations Specialist
Public relations specialists develop and implement public relations campaigns to promote products or services. They also manage public relations budgets and track public relations performance. This course may be useful for public relations specialists who need to develop a stronger understanding of Pinterest, and how to use it to build relationships with key influencers.
Market Researcher
Market researchers conduct market research to identify and understand the needs of customers. They also develop and implement market research studies to collect data on consumer behavior. This course may be useful for market researchers who need to understand how consumers interact with Pinterest, so they can develop more targeted marketing campaigns.
Content Manager
Content managers develop and implement content strategies to promote products or services. They also manage content budgets and track content performance. This course may be useful for content managers who need to develop a stronger understanding of Pinterest, and how to use it to create and distribute engaging content.
Web Analyst
Web analysts collect and analyze data on websites. They use this data to identify trends and patterns, and to make recommendations for improving website performance. This course may be useful for web analysts who need to develop a stronger understanding of Pinterest, and how to use it to drive traffic to their website.
Communications Manager
Communications managers develop and implement communications strategies to promote products or services. They also manage communications budgets and track communications performance. This course may be useful for communications managers who need to develop a stronger understanding of Pinterest, and how to use it to communicate effectively with their target audience.
Sales Manager
Sales managers develop and implement sales strategies to promote products or services. They also manage sales teams and track sales performance. This course may be useful for sales managers who need to develop a stronger understanding of Pinterest, and how to use it to generate new leads and close deals.
Analyst
Analysts examine economic and financial data to identify trends and patterns. They have skills in collecting, interpreting, and presenting data to executives, shareholders, clients, and government regulators.  This course may be useful for analysts who need to understand how consumers interact with Pinterest, so they can develop more targeted marketing campaigns.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in كيفية تقييم أداء حملتك الإعلانية على موقع بنترست.
Strategic approach to using social media for business purposes. It covers everything from developing a social media strategy to creating engaging content.
Guide to creating and telling stories on social media. It covers everything from finding your voice to creating engaging content.
Save
Guide to understanding and motivating people. It covers everything from the science of motivation to creating a motivating work environment.

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