Tourism’s profound impact on the world Tourism continues to experiencing incredible growth. Of all the industries of major importance worldwide, Travel and Tourism directly contribute $1.4 trillion to the global economy and provides one out of ten jobs and that number is growing.
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Tourism’s profound impact on the world Tourism continues to experiencing incredible growth. Of all the industries of major importance worldwide, Travel and Tourism directly contribute $1.4 trillion to the global economy and provides one out of ten jobs and that number is growing.
Tourism’s profound impact on the world Tourism continues to experiencing incredible growth. Of all the industries of major importance worldwide, Travel and Tourism directly contribute $1.4 trillion to the global economy and provides one out of ten jobs and that number is growing.
But tourism is more than just a powerful economic force. Tourist activities come with a host of social and environmental issues at tourism destinations. And return, tourism business itself is highly sensitive to global transformations such as changing consumer behaviour, economic developments, natural disaster, epidemics, or acts of terrorism. Tourism is in fact a complex phenomenon.
Introduction to tourism; an all-round perspectiveInstead of taking on tourism education’s customary approach – that of growth driven, applied and hospitality management – join us to explore the tourism industry and build your own reflections. You'll be exposed to a variety of insights throughout the course. These include tourism's historical background and a variety of social science approaches will be looked at, with a special focus on the human geography of tourism. You will be exposed to the negative impacts on natural resources, the cultural heritage of host communities and climate change related issues, such as carbon emissions. Which role can sustainable tourism development play to address both the tourism associated economic benefits as well as the collateral costs for key stakeholders?
Based on weekly reflection exercises, you'll be challenged to form your own argument for a tourism development of your choice. You'll also help others by providing and receiving meaningful feedback on their critical reflections of tourism phenomena.
The effects of Corona virus on the tourism industryThere is no doubt that tourism has been greatly affected by the Covid 19 virus outbreak. With the upcoming attempt to rebound post-Corona, all players in the industry face a choice: will it be business as usual or do we re-invent toward more sustainable practices? But also, how has Corona effected tourists and their behaviour? We will discuss these and other highly relevant questions throughout our tourism courses.
For whomWhether you are a business owner, work in tourism or an fervent traveller, join us for this MOOC for an science based understanding of what tourism does to our living environment, our behaviour and our cultural inheritance. Help drive sustainability in tourism. Subscribe now!
Professional Certificate Programme
This online course, ranked among the 10 best online courses in the world by Class Central, is part of the Professional Certificate Programme Tourism in Transition: Exploring a Sustainable Future, along with the MOOC Sustainable Tourism: Rethinking the Future, which was nominated for the annual edX® award in 2019 and the MOOC Tourism and Climate Change.
What's inside
Learning objectives
- How to view tourism as a complex social and environmental phenomenon
- An overview of global tourism development in its historical context
- Ways to distinguish differences in the social study of tourism
- How to conceive of the sheer size and systemic development of tourism
- To analyse mutual relationships between tourism and its environment
- How to view tourism as a complex social and environmental phenomenon
- An overview of global tourism development in its historical context
- Ways to distinguish differences in the social study of tourism
- How to conceive of the sheer size and systemic development of tourism
- To analyse mutual relationships between tourism and its environment
Syllabus
Module 1: Introduction & Overview What is tourism, and how can you study it from a social sciences point of view?
Module 2: History of global tourism developmentWhere does tourism come from? We go back in time to understand where our contemporary tourism practices originate.
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Syllabus
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Reviews summary
Learners say tourism matters
This course explores the broad yet important view of sustainable tourism, covering economic, cultural, and environmental aspects. It is recommended to give more detail in videos.
The engaging lecture videos, variety of testing methods (practice and graded quizzes, discussion posts, assignments), and valuable information enhance the learning experience.
The course encourages critical thinking about the challenges and opportunities within the tourism industry.
Activities
Join a Tourism Discussion Group
Show steps
Joining a tourism discussion group will allow you to engage with others interested in tourism and learn from their perspectives.
Show steps
-
Search for online or in-person tourism discussion groups.
-
Join the group and participate in discussions on a regular basis.
-
Share your own experiences and insights on tourism-related topics.
Review: Tourism Destination Management
Show steps
This book provides a comprehensive overview of the principles and practices of tourism destination management.
View
Advanced Introduction to Sustainable Tourism...
on Amazon
Show steps
-
Read the book and take notes on key concepts.
-
Identify the main challenges and opportunities facing tourism destinations.
-
Develop your own recommendations for improving tourism destination management practices.
Review Historical Context
Show steps
Reviewing the historical context of tourism will strengthen your understanding of the industry's evolution and development.
Show steps
-
Read scholarly articles about the history of tourism.
-
Identify key events and trends that shaped the industry.
-
Analyze the impact of tourism on different regions and cultures throughout history.
Four other activities
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Show all seven activities
Follow Tutorials on Tourism Marketing
Show steps
Following tutorials on tourism marketing will enhance your understanding of how to effectively promote tourism destinations.
Show steps
-
Identify reputable sources for tourism marketing tutorials.
-
Follow tutorials on topics such as target market analysis, content marketing, and social media marketing.
-
Practice applying the concepts learned in the tutorials to real-world scenarios.
Design a Sustainable Tourism Campaign
Show steps
Designing a sustainable tourism campaign will strengthen your understanding of how to promote tourism while minimizing environmental and social impacts.
Browse courses on
Sustainable Tourism
Show steps
-
Research best practices for sustainable tourism.
-
Identify a specific tourism destination and target audience.
-
Develop a marketing campaign that promotes the destination's sustainable attributes.
-
Create a detailed plan outlining your campaign strategy and how it will be implemented.
Develop a Tourism Sustainability Plan
Show steps
Creating a sustainability plan will enhance your understanding of the environmental, social, and economic impacts of tourism.
Browse courses on
Sustainable Tourism
Show steps
-
Research best practices for sustainable tourism.
-
Identify potential environmental, social, and economic impacts of tourism in a specific destination.
-
Develop strategies to mitigate negative impacts and enhance positive impacts.
-
Create a detailed plan outlining your strategies and how they will be implemented.
Contribute to a Tourism Open-Source Project
Show steps
Contributing to a tourism open-source project will provide you with hands-on experience in the tourism industry and allow you to make a meaningful contribution to the field.
Browse courses on
Open Source
Show steps
-
Find an open-source project that aligns with your interests in tourism.
-
Identify ways to contribute to the project, such as reporting bugs, translating content, or writing documentation.
-
Join the project's community and start contributing.
Join a Tourism Discussion Group
Show steps
Joining a tourism discussion group will allow you to engage with others interested in tourism and learn from their perspectives.
Show steps
- Search for online or in-person tourism discussion groups.
- Join the group and participate in discussions on a regular basis.
- Share your own experiences and insights on tourism-related topics.
Review: Tourism Destination Management
Show steps
This book provides a comprehensive overview of the principles and practices of tourism destination management.
View
Advanced Introduction to Sustainable Tourism...
on Amazon
Show steps
- Read the book and take notes on key concepts.
- Identify the main challenges and opportunities facing tourism destinations.
- Develop your own recommendations for improving tourism destination management practices.
Review Historical Context
Show steps
Reviewing the historical context of tourism will strengthen your understanding of the industry's evolution and development.
Show steps
- Read scholarly articles about the history of tourism.
- Identify key events and trends that shaped the industry.
- Analyze the impact of tourism on different regions and cultures throughout history.
Follow Tutorials on Tourism Marketing
Show steps
Following tutorials on tourism marketing will enhance your understanding of how to effectively promote tourism destinations.
Show steps
- Identify reputable sources for tourism marketing tutorials.
- Follow tutorials on topics such as target market analysis, content marketing, and social media marketing.
- Practice applying the concepts learned in the tutorials to real-world scenarios.
Design a Sustainable Tourism Campaign
Show steps
Designing a sustainable tourism campaign will strengthen your understanding of how to promote tourism while minimizing environmental and social impacts.
Browse courses on
Sustainable Tourism
Show steps
- Research best practices for sustainable tourism.
- Identify a specific tourism destination and target audience.
- Develop a marketing campaign that promotes the destination's sustainable attributes.
- Create a detailed plan outlining your campaign strategy and how it will be implemented.
Develop a Tourism Sustainability Plan
Show steps
Creating a sustainability plan will enhance your understanding of the environmental, social, and economic impacts of tourism.
Browse courses on
Sustainable Tourism
Show steps
- Research best practices for sustainable tourism.
- Identify potential environmental, social, and economic impacts of tourism in a specific destination.
- Develop strategies to mitigate negative impacts and enhance positive impacts.
- Create a detailed plan outlining your strategies and how they will be implemented.
Contribute to a Tourism Open-Source Project
Show steps
Contributing to a tourism open-source project will provide you with hands-on experience in the tourism industry and allow you to make a meaningful contribution to the field.
Browse courses on
Open Source
Show steps
- Find an open-source project that aligns with your interests in tourism.
- Identify ways to contribute to the project, such as reporting bugs, translating content, or writing documentation.
- Join the project's community and start contributing.
Career center
Hotel Manager
Tourist Information Specialist
Tour Operator
Travel Consultant
Environmental Scientist
Hospitality Manager
Environmental Economist
Public Relations Specialist
Urban Planner
Sustainability Manager
Anthropologist
Geographer
Environmental Lawyer
International Development Specialist
Science Reporter
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