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Jonas Skutka and Dr. Arjaan Pellis

Tourism’s profound impact on the world Tourism continues to experiencing incredible growth. Of all the industries of major importance worldwide, Travel and Tourism directly contribute $1.4 trillion to the global economy and provides one out of ten jobs and that number is growing.

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Tourism’s profound impact on the world Tourism continues to experiencing incredible growth. Of all the industries of major importance worldwide, Travel and Tourism directly contribute $1.4 trillion to the global economy and provides one out of ten jobs and that number is growing.

But tourism is more than just a powerful economic force. Tourist activities come with a host of social and environmental issues at tourism destinations. And return, tourism business itself is highly sensitive to global transformations such as changing consumer behaviour, economic developments, natural disaster, epidemics, or acts of terrorism. Tourism is in fact a complex phenomenon.

Introduction to tourism; an all-round perspectiveInstead of taking on tourism education’s customary approach – that of growth driven, applied and hospitality management – join us to explore the tourism industry and build your own reflections. You'll be exposed to a variety of insights throughout the course. These include tourism's historical background and a variety of social science approaches will be looked at, with a special focus on the human geography of tourism. You will be exposed to the negative impacts on natural resources, the cultural heritage of host communities and climate change related issues, such as carbon emissions. Which role can sustainable tourism development play to address both the tourism associated economic benefits as well as the collateral costs for key stakeholders?

Based on weekly reflection exercises, you'll be challenged to form your own argument for a tourism development of your choice. You'll also help others by providing and receiving meaningful feedback on their critical reflections of tourism phenomena.

The effects of Corona virus on the tourism industryThere is no doubt that tourism has been greatly affected by the Covid 19 virus outbreak. With the upcoming attempt to rebound post-Corona, all players in the industry face a choice: will it be business as usual or do we re-invent toward more sustainable practices? But also, how has Corona effected tourists and their behaviour? We will discuss these and other highly relevant questions throughout our tourism courses.

For whomWhether you are a business owner, work in tourism or an fervent traveller, join us for this MOOC for an science based understanding of what tourism does to our living environment, our behaviour and our cultural inheritance. Help drive sustainability in tourism. Subscribe now!

Professional Certificate Programme

This online course, ranked among the 10 best online courses in the world by Class Central, is part of the Professional Certificate Programme Tourism in Transition: Exploring a Sustainable Future, along with the MOOC Sustainable Tourism: Rethinking the Future, which was nominated for the annual edX® award in 2019 and the MOOC Tourism and Climate Change.

What's inside

Learning objectives

  • How to view tourism as a complex social and environmental phenomenon
  • An overview of global tourism development in its historical context
  • Ways to distinguish differences in the social study of tourism
  • How to conceive of the sheer size and systemic development of tourism
  • To analyse mutual relationships between tourism and its environment

Syllabus

Module 1: Introduction & Overview What is tourism, and how can you study it from a social sciences point of view?
Module 2: History of global tourism developmentWhere does tourism come from? We go back in time to understand where our contemporary tourism practices originate.
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Traffic lights

Read about what's good
what should give you pause
and possible dealbreakers
Addresses complex and timely global issues in the tourism industry
Taught by experienced professionals who provide a unique global perspective
Explores the historical development of tourism, providing valuable context
Challenges learners to develop a comprehensive understanding of tourism's impact
Offers a multidisciplinary approach, integrating various social science perspectives
Suitable for individuals interested in tourism management, travel, or related fields

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Reviews summary

Sustainable tourism: deep societal & environmental insights

According to students, this course offers a comprehensive and thought-provoking exploration of sustainable tourism, delving deep into its societal and environmental impacts. Learners particularly value the academic rigor and the emphasis on critical thinking, finding the reflection exercises highly beneficial for developing their own arguments. While some note its theoretical foundation, recent feedback highlights its relevance to current global events, including the impacts of COVID-19. The instructors' expertise is consistently praised, making complex topics accessible and engaging for both professionals and interested learners.
Addresses contemporary issues, including global crises.
"The inclusion of COVID-19's impact was very timely and made the content highly relevant."
"It kept pace with current events, discussing how the industry can re-invent itself sustainably post-pandemic."
"I was impressed by how current the discussions and examples were throughout the modules."
Taught by knowledgeable and engaging faculty.
"The instructors were incredibly knowledgeable and presented complex ideas clearly."
"Their passion for the subject really came through in the lectures, making them engaging."
"I felt the insights provided by the professors were top-notch and added significant value."
Encourages deep reflection and forming independent arguments.
"The weekly reflection exercises were a highlight; they really pushed me to think critically."
"I learned to analyze tourism phenomena and build my own well-reasoned arguments, which is invaluable."
"This course is perfect if you want to challenge your assumptions and develop a nuanced view."
Provides a deep, multifaceted understanding of tourism.
"This course gave me a truly holistic perspective on tourism's complexities, far beyond just economics."
"I appreciated how it covered history, social sciences, and environmental aspects in depth."
"It's a great foundational course for understanding sustainable tourism from many angles."
Emphasizes scientific and social science approaches.
"This course is definitely more academic and theoretical, less about 'how-to' practical business strategies."
"While insightful, learners seeking direct operational tools might find it less hands-on."
"It truly is a science-based understanding, so be prepared for rigorous conceptual frameworks."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Sustainable Tourism: Society & Environmental Aspects with these activities:
Join a Tourism Discussion Group
Joining a tourism discussion group will allow you to engage with others interested in tourism and learn from their perspectives.
Show steps
  • Search for online or in-person tourism discussion groups.
  • Join the group and participate in discussions on a regular basis.
  • Share your own experiences and insights on tourism-related topics.
Review: Tourism Destination Management
This book provides a comprehensive overview of the principles and practices of tourism destination management.
Show steps
  • Read the book and take notes on key concepts.
  • Identify the main challenges and opportunities facing tourism destinations.
  • Develop your own recommendations for improving tourism destination management practices.
Review Historical Context
Reviewing the historical context of tourism will strengthen your understanding of the industry's evolution and development.
Show steps
  • Read scholarly articles about the history of tourism.
  • Identify key events and trends that shaped the industry.
  • Analyze the impact of tourism on different regions and cultures throughout history.
Four other activities
Expand to see all activities and additional details
Show all seven activities
Follow Tutorials on Tourism Marketing
Following tutorials on tourism marketing will enhance your understanding of how to effectively promote tourism destinations.
Show steps
  • Identify reputable sources for tourism marketing tutorials.
  • Follow tutorials on topics such as target market analysis, content marketing, and social media marketing.
  • Practice applying the concepts learned in the tutorials to real-world scenarios.
Design a Sustainable Tourism Campaign
Designing a sustainable tourism campaign will strengthen your understanding of how to promote tourism while minimizing environmental and social impacts.
Browse courses on Sustainable Tourism
Show steps
  • Research best practices for sustainable tourism.
  • Identify a specific tourism destination and target audience.
  • Develop a marketing campaign that promotes the destination's sustainable attributes.
  • Create a detailed plan outlining your campaign strategy and how it will be implemented.
Develop a Tourism Sustainability Plan
Creating a sustainability plan will enhance your understanding of the environmental, social, and economic impacts of tourism.
Browse courses on Sustainable Tourism
Show steps
  • Research best practices for sustainable tourism.
  • Identify potential environmental, social, and economic impacts of tourism in a specific destination.
  • Develop strategies to mitigate negative impacts and enhance positive impacts.
  • Create a detailed plan outlining your strategies and how they will be implemented.
Contribute to a Tourism Open-Source Project
Contributing to a tourism open-source project will provide you with hands-on experience in the tourism industry and allow you to make a meaningful contribution to the field.
Browse courses on Open Source
Show steps
  • Find an open-source project that aligns with your interests in tourism.
  • Identify ways to contribute to the project, such as reporting bugs, translating content, or writing documentation.
  • Join the project's community and start contributing.

Career center

Learners who complete Sustainable Tourism: Society & Environmental Aspects will develop knowledge and skills that may be useful to these careers:
Hotel Manager
Running day-to-day operations at a hotel is the duty of a Hotel Manager. The hospitality industry in its entirety revolves around the idea of tourism. Understanding the impacts of tourism on the environment is key. Also important is the idea of sustainable tourism development. Knowledge of these subjects as provided by this course can help you be a successful Hotel Manager.
Tour Operator
This role directly manages everything related to tourism for clients. A critical aspect is the planning of tours and activities. Tour Operators must be quite familiar with environmental issues as they relate to tourism so that they can make sound decisions about sustainable practices.
Tourist Information Specialist
Answering questions about tourism activities is a primary responsibility of Tourist Information Specialists. They have a profound understanding of tourism's societal and environmental impacts and are able to communicate these to visitors who may not completely understand the effects of the tourism industry. 
Travel Consultant
Getting people to their desired tourism destinations is the job of Travel Consultants. They work with clients to plan their itineraries and make all the necessary arrangements. Travel Consultants are able to advise clients on sustainable tourism practices and help them make choices that are less impactful to the environment.
Environmental Scientist
Environmental Scientists gather data and study the impacts of tourism on the environment. They also develop and implement plans to mitigate these impacts. Environmental Scientists who specialize in tourism need to be able to understand the social and economic aspects of tourism in addition to the environmental ones.
Hospitality Manager
Heading up all hospitality operations for a particular organization is what a Hospitality Manager does. In the tourism industry, they work to ensure that guests have the best possible experience while also minimizing the environmental impact of their stay.
Sustainability Manager
In tourism, Sustainability Managers are responsible for developing and implementing policies and practices that reduce the environmental impact of tourism operations.
Environmental Economist
Environmental Economists assess the environmental impacts of tourism and develop policies to mitigate these impacts considering the economic costs and benefits involved in sustainable tourism.
Anthropologist
Anthropologists study tourism's impacts on cultures and the experiences of tourism workers. For example, an anthropologist could investigate how different tourism development projects may impact local communities and their traditional ways of life.
Urban Planner
Urban Planners work to create sustainable communities and can specialize in tourism planning. They need to be able to understand the economic and social benefits of tourism, as well as the potential negative environmental impacts.
Geographer
Geographers study the physical and human aspects of the environment. They can specialize in tourism geography and study the environmental and social impacts of tourism development.
Environmental Lawyer
Environmental Lawyers use their knowledge of the law to protect the environment. They can also work with governments and businesses to develop sustainable tourism policies and practices.
Public Relations Specialist
Public Relations Specialists communicate with the public on behalf of organizations or individuals. In the tourism industry, they may be responsible for promoting sustainable tourism practices or responding to negative publicity about the environmental impacts of tourism.
International Development Specialist
International Development Specialists work to improve the quality of life in developing countries. They may work on projects related to tourism development and can use their knowledge of sustainable tourism to help communities benefit from tourism while minimizing the negative environmental impacts.
Science Reporter
Science Reporters communicate scientific information to the public. They may cover topics such as environmental issues and sustainable tourism, helping to raise awareness of these important topics and promote informed decision-making.

Reading list

We've selected six books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Sustainable Tourism: Society & Environmental Aspects.
This handbook provides a comprehensive overview of the latest research on tourism and sustainability. It covers a wide range of topics, including environmental management, social and cultural sustainability, and economic development. valuable reference tool for researchers and practitioners in the field of sustainable tourism.
Provides a practical guide to sustainable tourism development. It covers topics such as stakeholder engagement, environmental management, and economic development. This book is commonly used as a textbook for tourism courses and useful reference tool.
This textbook provides a comprehensive overview of sustainability in tourism, bringing together perspectives from various disciplines. It covers topics such as environmental management, social and cultural sustainability, and economic development. It would be good supplementary reading or reference.
Provides a comprehensive overview of the impacts of climate change on tourism, as well as adaptation and mitigation strategies. It valuable resource for students and researchers in the field of sustainable tourism.
Provides good background information and overview of tourism and its relation to the environment. It covers topics such as environmental impact, sustainability, and ecotourism. This book is more valuable as supplemental reading than a current reference.
Provides a broad overview of tourism, covering topics such as history, theory, and practice. It good resource for students who are new to the field of tourism, and can provide supplemental reading for some topics.

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