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Customer Insights

New Product Development Orientation

This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.

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Coursera

&

University of Illinois at Urbana-Champaign

Rating 5.0 based on 1 ratings
Length 5 weeks
Starts Dec 3 (last week)
Cost $49
From University of Illinois at Urbana-Champaign via Coursera
Instructor William Qualls
Free Limited Content
Language English
Subjects Business
Tags Business Marketing

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What people are saying

We analyzed reviews for this course to surface learners' thoughts about it

for product development in one review

A very refreshing melange of quirky nuances of the market very neatly portraying the insight that is required for product development.

market very neatly in one review

melange of quirky in one review

portraying the insight in one review

very enlightening in one review

Very enlightening!

quirky nuances in one review

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile (33rd - 99th).

Market Insights Analyst $60k

Consumer Insights Specialist $62k

Customer Insights Analyst $64k

Category Insights Analyst $70k

Analyst, Customer Insights $73k

Marketing Insights $73k

Analyst, Insights and Analytics $77k

Business Insights Analyst $85k

Analyst, Digital Insights $86k

Business Operations Analyst - Warranty & Customer Insights $96k

Senior Customer Insights Analyst $113k

Customer Insights Leader, VOC $165k

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Coursera

&

University of Illinois at Urbana-Champaign

Rating 5.0 based on 1 ratings
Length 5 weeks
Starts Dec 3 (last week)
Cost $49
From University of Illinois at Urbana-Champaign via Coursera
Instructor William Qualls
Free Limited Content
Language English
Subjects Business
Tags Business Marketing