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Customer Insights

New Product Development Orientation

This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.
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University of Illinois at Urbana-Champaign

Rating 4.5 based on 4 ratings
Length 5 weeks
Starts Apr 22 (5 weeks ago)
Cost $49
From University of Illinois at Urbana-Champaign via Coursera
Instructor William Qualls
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing

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What people are saying

We analyzed reviews for this course to surface learners' thoughts about it

curso nos indica in one review

El curso nos indica que hacer y que no hacer para que un producto sea exitoso It was a very fulfilling course and I thank all the information shared, because it will guide me on any development i'll make, even though it is in the food industry or in technologies.

food industry or in one review

fosters your creativity in one review

I highly recommend it because it fosters your creativity.

producto sea exitoso in one review

required for product in one review

A very refreshing melange of quirky nuances of the market very neatly portraying the insight that is required for product development.

very enlightening in one review

Very enlightening!

Careers

An overview of related careers and their average salaries in the US. Bars indicate income percentile.

Consumer Insights $45k

Customer Insights and Growth Solutions Analyst $47k

Market Research Analyst, Customer Insights $54k

Customer Insights Analyst $64k

Strategic Insights & Analytics - Customer Insights Analyst $76k

Specialist, Customer & Marketing Insights $83k

Walmart Analyst, Customer Insights & Category Management $87k

Customer Insights Analyst Lead $101k

Business Operations Analyst - Warranty & Customer Insights 2 $102k

Senior Customer Insights Analyst $113k

Insights Architect $133k

Analyst, Insights Partner - Global Customer Insights & Analytics $144k

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Coursera

&

University of Illinois at Urbana-Champaign

Rating 4.5 based on 4 ratings
Length 5 weeks
Starts Apr 22 (5 weeks ago)
Cost $49
From University of Illinois at Urbana-Champaign via Coursera
Instructor William Qualls
Download Videos On all desktop and mobile devices
Language English
Subjects Business
Tags Business Marketing

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