Product Design and UX/UI Fundamentals from Coursera

Dive into the world of product design and master the art of creating user-friendly interfaces. You'll learn to collaborate effectively with design teams, create wireframes and mockups, conduct product testing, and iterate on designs based on user feedback.

By the end of this course, you'll be able to:

● Explain the roles of various design team members and the UX/UI design process.

● Apply design thinking and UX/UI principles to create user-friendly interfaces.

● Develop wireframes and mockups using tools like Figma.

● Conduct product testing, analyze feedback, and iterate on designs.

This course is for entry-Level professionals looking to start a new career as a Product Manager in a related field such as Saas automation or gaming. Interested learners may be making a career switch, currently work in a related role and wish to transition into a Product Management role.

What's inside

Syllabus

Introduction to Product Design

This module explores the collaborative nature of product design, emphasizing the roles of various design team members and effective communication strategies. You'll learn to apply design thinking principles and create basic visual representations to bring your design concepts to life.

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Explores the collaborative nature of product design, which emphasizes the roles of various design team members and effective communication strategies

Develops wireframes and mockups using tools like Figma, which is widely used in the field of product design and UX/UI development

Highlights the importance of user-centric design through user stories and product testing, which are essential for creating successful products

Teaches product testing techniques, which helps learners analyze feedback to refine product designs and ensure a seamless user experience

Reviews summary

Foundational product design and ux/ui

According to learners, this course offers a solid introduction covering the essentials of product design and UX/UI. Students find it particularly useful for getting a broad overview and understanding key concepts. Many appreciate the coverage of design thinking and the practical application of tools like Figma for creating wireframes and mockups. It's often described as a good starting point for those new to the field or looking to make a career transition. However, some reviewers note that while it provides a strong foundation, it may lack depth for learners seeking advanced topics or extensive hands-on practice beyond the provided examples. The course structure is generally well-received, offering a clear path through the fundamentals.

Practical experience with industry tools.

"Learning how to use Figma to create wireframes and mockups was a highlight for me. The tutorials were easy to follow."

"The module on wireframing and mockups was super helpful. Using Figma for the exercises made it feel real."

"I appreciated the hands-on parts where we got to practice using design tools discussed in the course."

"Good introduction to Figma and how it's used in the design process."

Helpful for transitioning into design roles.

"As someone looking to switch careers into product management, this course provided invaluable insights into the design side..."

"It definitely helped me understand the UX/UI part of the product development process, which is crucial for a PM role."

"I found the course very practical for understanding how design fits into the industry, useful for my job transition."

"This is a good course to get started if you are considering a career change to UX/UI or Product Design. It gives a clear path."

Provides a strong base for beginners.

"This course gave me a really good introduction to the world of product design and UX/UI. It covers all the basics you need to know..."

"I feel like I have a solid foundation after taking this course. It's perfect for someone just starting out..."

"It was a great way to learn the fundamental concepts and processes involved in UX/UI design."

"Highly recommend for anyone looking for a comprehensive overview before diving deeper into specific areas."

Need to practice outside the course.

"The course gives you the concepts and tool basics, but you really need to practice on your own projects to solidify the skills."

"Don't expect the course alone to make you job-ready. It's a great start, but continuous practice is essential."

"The exercises are good, but you need to spend significant time outside the course applying what you learn to truly master it."

Too basic for intermediate learners.

"While good for beginners, I felt it didn't go into enough detail on some complex topics. Could be more in-depth..."

"If you already have some basic knowledge of design, you might find this course moves a bit slow or stays too surface-level."

"It's called 'Fundamentals' for a reason. Don't expect to become an expert, just get a solid understanding of the basics."

"Could benefit from more challenging exercises or modules on advanced techniques for those ready for the next step."

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Product Design and UX/UI Fundamentals with these activities:

Review Design Thinking Principles

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Reinforce your understanding of design thinking principles to better grasp the initial modules of the course.

Browse courses on Design Thinking

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Read articles or watch videos explaining the core concepts of design thinking.
Identify examples of good and bad design based on these principles.
Summarize the key stages of the design thinking process.

Review 'The Design of Everyday Things'

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Gain a deeper understanding of user-centered design principles before diving into the course material.

View Things That Make Us Smart: Defending Human... on Amazon

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Read the book, focusing on the chapters related to usability and affordances.
Take notes on key concepts and examples.
Reflect on how these principles apply to products you use every day.

Redesign an Existing App Interface

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Apply the UX/UI principles learned in the course to a practical redesign project.

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Choose an app with a user interface you find frustrating.
Identify the usability issues and areas for improvement.
Create wireframes and mockups for your redesigned interface.
Present your redesign and explain your design decisions.

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Figma UI Kit Practice

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Improve your proficiency with Figma by practicing with UI kits to create wireframes and mockups.

Browse courses on Figma

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Download a free UI kit for Figma.
Recreate existing UI elements from the kit.
Combine elements to create new screen designs.

Create a UX Portfolio

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Showcase your design skills and projects in a professional UX portfolio.

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Select your best design projects to include.
Write detailed case studies for each project, highlighting your process and results.
Design a visually appealing and user-friendly portfolio website.
Get feedback on your portfolio from peers and mentors.

Review 'Don't Make Me Think, Revisited'

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Solidify your understanding of web usability principles after completing the course.

View Don't Make Me Think, Revisited: A Common Sense... on Amazon

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Read the book, focusing on the key principles of usability.
Identify examples of good and bad usability on websites you visit.
Apply these principles to your own design projects.

Advanced Figma Techniques Tutorials

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Expand your Figma skills by exploring advanced techniques and features.

Browse courses on Figma

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Search for tutorials on topics like auto layout, components, and prototyping in Figma.
Follow along with the tutorials and practice the techniques.
Apply these techniques to your own design projects.

Career center

Learners who complete Product Design and UX/UI Fundamentals will develop knowledge and skills that may be useful to these careers:

User Experience Designer

A user experience designer focuses on the overall experience a user has with a product. This role requires an understanding of the user's needs, behaviors, and motivations, and the ability to translate that into a user-friendly design. This course introduces the core concepts of user experience design, along with user-centered design principles and hands-on experience with developing wireframes, mockups, and product testing. The course is particularly well-suited for this role because it includes information on how to conduct product testing and analyze user feedback, which are vital skills for a User Experience Designer. Learners seeking this career should take this course to build a foundation in UX design and learn how to create user-friendly interfaces.

See salaries and explore the career path for User Experience Designer

User Interface Designer

A user interface designer focuses on the visual elements of a product, such as the layout, typography, and color scheme. This is a crucial role since the interface is how a user interacts with a product. This course directly addresses the principles of user interface design and provides hands-on experience in designing interfaces. With its focus on creating user-friendly and interactive interfaces, this course provides an excellent introduction for anyone interested in becoming a User Interface Designer. The course's emphasis on wireframing and mockups with industry standard tools allows one to begin developing a portfolio. The course's user-centric approach makes it highly relevant.

See salaries and explore the career path for User Interface Designer

Product Manager

A product manager guides the vision and strategy of a product, ensuring that it meets user needs and business goals. Product managers need a keen understanding of user needs, and the design and development process. This course builds understanding of the team involved in product design and the design process from start to finish. The course material on wireframe and mockup creation in tools such as Figma, as well as conducting product testing can be helpful for a prospective Product Manager. Because this course is for professionals looking to transition into product management, it's an excellent fit for those seeking to enter the field.

See salaries and explore the career path for Product Manager

Interaction Designer

An interaction designer focuses on how a user interacts with a product. They consider the user's needs and journey when designing a product's functionality. This course provides a strong introduction to user-centric design, as well as the design process. The course's emphasis on user stories and product testing is highly relevant for those interested in becoming an Interaction Designer. Because this course includes instruction on creating wireframes and mockups, a prospective Interaction Designer would get hands on experience producing design deliverables. The skills learned in this course are a perfect introduction.

See salaries and explore the career path for Interaction Designer

UX Researcher

A UX researcher conducts studies to understand user behavior and needs, informing design decisions. The work of a UX researcher includes creating surveys, and interviewing users to test a product. This course includes product testing. It also teaches how to analyze feedback. The combination of these two components can help a prospective UX researcher to understand the process of understanding users. While being a UX researcher typically requires an advanced degree, this course may be helpful given the emphasis on product testing and interpreting feedback, which forms a key part of the work of a UX researcher.

See salaries and explore the career path for UX Researcher

Web Designer

A web designer creates the visual aspects of websites, focusing on the look, feel, and usability of the site. The role of a web designer includes creating wireframes and mockups. This course provides a foundation in these skills. The course also emphasizes user-friendly interfaces and user centric design. These are important considerations when designing a website. Therefore this course could be helpful for those looking to become a web designer. The focus on Figma as a tool can be a useful introduction to digital workflows.

See salaries and explore the career path for Web Designer

Mobile Application Designer

A mobile application designer designs the interface for mobile applications, focusing on user experience and usability on a smaller screen. The fundamentals taught in this course on UI/UX, and the focus on user-centered design are all relevant to the work of a mobile application designer. The course's emphasis on wireframes and mockups using industry-standard tools may help those interested in this field. By learning how different design team members interact, a prospective Mobile Application Designer will gain an understanding of the processes they may encounter on the job. This course may be useful to those looking to enter this field.

See salaries and explore the career path for Mobile Application Designer

Game Designer

A game designer is responsible for creating the user experience of a video game, crafting a game's rules and mechanics. This includes the interface and usability. The focus on interactive interfaces, mockups, and wireframes of this course is very relevant to the work of a game designer. Because this course includes a focus on user testing and feedback, this information is particularly useful. The fact that this course is published by Xbox further underscores the connection to this field. Those looking to enter the profession may find that this course may be helpful.

See salaries and explore the career path for Game Designer

Information Architect

An information architect focuses on how information is organized and presented, using structure to make sites and products easy to use and understand. Though those working as an information architect may have advanced degrees, this course could be helpful in that it emphasizes user-centered design. The user story and testing portions of this course may also be particularly useful. Wireframing and mockup development may provide a helpful foundation to those interested in the field. A learner interested in information architecture may find this course useful.

See salaries and explore the career path for Information Architect

Product Owner

A product owner defines and manages the product backlog, acting as the voice of the user to ensure the development team delivers value. This role requires an understanding of user needs, and the ability to translate those needs into actionable steps. This course builds understanding of the design process, emphasizing user-centric design, testing and feedback. The course materials on these topics may be useful to a prospective product owner. Given the focus on product design, a prospective product owner would benefit from taking this course.

See salaries and explore the career path for Product Owner

Quality Assurance Tester

A quality assurance tester tests products and reports bugs and issues to improve the quality of a software product or application. This role includes conducting testing on products. Because this course provides hands on instruction in conducting product testing, and understanding user feedback, it may be useful to a quality assurance tester. However, this course is more focused on design rather than testing, so it is not a core fit.

See salaries and explore the career path for Quality Assurance Tester

Technical Writer

A technical writer creates clear written documentation for technical products. This requires the ability to collaborate with product teams. This course does focus on collaboration within a product design team. The course also teaches about wireframes, mockups, and the design process. This information can provide a helpful background to a prospective technical writer who may need to work closely with a design team. The course may be useful to those looking to enter this field.

See salaries and explore the career path for Technical Writer

Marketing Specialist

A marketing specialist develops and executes marketing strategies and campaigns, working with product teams to properly position products for users. By completing this course, a marketing specialist would gain insight into the product design process, as well as the roles of different team members. The focus on user feedback and testing may be useful to a marketing specialist. While this course is not core to the field, it may provide helpful contextual information to a marketing specialist.

See salaries and explore the career path for Marketing Specialist

Customer Success Manager

A customer success manager works to ensure that customers are satisfied with a product or service. This work often involves gathering and acting on user feedback. This course's focus on user stories and product testing, which includes elements of user feedback, might be helpful to a customer service representative. Though this course is not core to the role, some course may be useful.

See salaries and explore the career path for Customer Success Manager

Project Manager

A project manager plans, organizes, and oversees a specific project from start to finish, including timelines and resources. A project manager needs to have a thorough understanding of the project and the needs of a team. This course discusses different roles on a design team, and the design process. This may be helpful for a project manager. However, this course does not teach project management, and is therefore not an ideal fit.

See salaries and explore the career path for Project Manager

Product Design and UX/UI Fundamentals

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Reviews summary

Foundational product design and ux/ui

Activities

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