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Alex Cowan
Hoy más que nunca, las corporaciones realizan grandes inversiones en el sector de la tecnología de la información Information Technology, IT). Aunque la calidad de estas inversiones afecta el trabajo cotidiano de millones de personas, es frecuente encontrar encuestas del sector con tasas de error en proyectos de IT superiores al 50 %. Es posible hacerlo mejor, y es posible hacerlo en forma consistente. En este curso de dos semanas de duración, analizaremos los principales desafíos del sector de IT corporativo y veremos cómo abordarlos mediante el uso de pensamiento de diseño (“Design Thinking”), la metodología “Lean Startup” y los principios del manifiesto ágil como estructura de equipo.
Read more
Hoy más que nunca, las corporaciones realizan grandes inversiones en el sector de la tecnología de la información Information Technology, IT). Aunque la calidad de estas inversiones afecta el trabajo cotidiano de millones de personas, es frecuente encontrar encuestas del sector con tasas de error en proyectos de IT superiores al 50 %. Es posible hacerlo mejor, y es posible hacerlo en forma consistente. En este curso de dos semanas de duración, analizaremos los principales desafíos del sector de IT corporativo y veremos cómo abordarlos mediante el uso de pensamiento de diseño (“Design Thinking”), la metodología “Lean Startup” y los principios del manifiesto ágil como estructura de equipo.
Read more
Hoy más que nunca, las corporaciones realizan grandes inversiones en el sector de la tecnología de la información Information Technology, IT). Aunque la calidad de estas inversiones afecta el trabajo cotidiano de millones de personas, es frecuente encontrar encuestas del sector con tasas de error en proyectos de IT superiores al 50 %. Es posible hacerlo mejor, y es posible hacerlo en forma consistente. En este curso de dos semanas de duración, analizaremos los principales desafíos del sector de IT corporativo y veremos cómo abordarlos mediante el uso de pensamiento de diseño (“Design Thinking”), la metodología “Lean Startup” y los principios del manifiesto ágil como estructura de equipo.
Al finalizar este curso, desarrollado en la Escuela de Negocios Darden (Darden School of Business) de la Universidad de Virginia (University of Virginia) y dictado por profesores de la más alta jerarquía, podrás:
utilizar el modelo de negocio Canvas para orientar la estrategia de tu empresa y facilitar la aceptación de los interesados;
traducir tu trabajo en el modelo Canvas a actas de constitución específicas de IT;
elaborar de manera rápida prototipos de los procesos alineados a la estrategia para implementarlos en tu infraestructura de IT.
Para tener en cuenta: Este es un curso breve, de dos semanas de duración.
Register for this course and see more details by visiting:
OpenCourser.com/course/j5rf52/estrategia
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What's inside
Syllabus
¿Cómo defines una estrategia centrada en el cliente que puedas ejecutar en la práctica?
Para una IT estratégica, lo primero que necesitas es una estrategia. Idealmente, necesitas una estrategia fácil de entender y de usar que te sirva como base clara para emprender acciones. Eso es lo que aprenderás esta semana.
Read more
Syllabus
¿Cómo defines una estrategia centrada en el cliente que puedas ejecutar en la práctica?
Para una IT estratégica, lo primero que necesitas es una estrategia. Idealmente, necesitas una estrategia fácil de entender y de usar que te sirva como base clara para emprender acciones. Eso es lo que aprenderás esta semana.
Read more
¿Cómo puedes elaborar un prototipo de las soluciones de IT que las personas desean usar?
Has aprendido que tener un propósito bien definido y adquirir una comprensión sobre la que puedas actuar, no solo sobre lo que dicen los usuarios sino sobre lo que hacen, es clave para el éxito de IT. Ahora, aprenderás más detalladamente cómo hacer un prototipo iterativo y probar soluciones para asegurarte no solo de que funcionen bien, sino de que obtengan resultados superiores.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Enseña a utilizar el modelo Canvas para definir la estrategia de negocio, lo que facilita la aceptación de los interesados
Enseña a traducir el modelo Canvas en actas de constitución específicas de TI, lo que permite alinear la estrategia con la implementación
Expone a los estudiantes a los desafíos del sector de TI corporativo y ofrece metodologías para abordarlos
Impartido por profesores de alto nivel de la Escuela de Negocios Darden de la Universidad de Virginia, lo que garantiza la calidad del contenido y la instrucción
Presenta un enfoque práctico, con énfasis en la elaboración rápida de prototipos para implementar soluciones de TI alineadas con la estrategia
Utiliza una combinación de pensamiento de diseño, metodologías Lean Startup y principios ágiles, lo que proporciona un marco integral para abordar los desafíos de TI
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Reviews summary
Excellent it strategy course
This 2-week course from the University of Virginia teaches a practical approach to developing customer-focused IT strategies using Design Thinking.
Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Estrategia de IT centrada en el cliente with these
activities:
Organize Course Notes and Resources
Show steps
Enhance your ability to retain information and prepare for assessments by organizing and reviewing course materials effectively.
Browse courses on
Note taking
Show steps
-
Develop a system for note-taking during lectures and readings.
-
Create a centralized repository for all course materials, including notes, assignments, and presentations.
Identify and connect with mentors in the IT industry
Show steps
Seeking guidance from experienced professionals will provide invaluable insights, support, and career advice as you navigate your IT career.
Browse courses on
Mentorship
Show steps
-
Attend industry events, conferences, or online meetups to network with potential mentors.
-
Reach out to individuals in your professional network who have experience in IT strategy and management.
-
Clearly articulate your goals and what you hope to gain from a mentorship relationship.
-
Be proactive in scheduling meetings, preparing questions, and demonstrating your commitment to the relationship.
Review IT Strategy Fundamentals
Show steps
Solidify your understanding of the concepts underlying IT strategy to enhance your comprehension of the course material.
Browse courses on
IT Strategy
Show steps
-
Revisit key frameworks and models used in IT strategy, such as the Balanced Scorecard, ITIL, and COBIT.
-
Examine case studies of successful IT strategy implementations, analyzing their approaches and outcomes.
18 other activities
Expand to see all activities and additional details
Show all 21 activities
Join a study group or discussion forum to connect with peers
Show steps
Exchanging ideas and perspectives with peers will enhance your understanding of course concepts and provide valuable feedback on your work.
Show steps
-
Identify online forums or discussion groups dedicated to IT strategy and management.
-
Participate in discussions, ask questions, and share your insights with other learners.
-
Organize virtual study sessions with classmates to review course material and work on assignments collaboratively.
Review systems life cycle
Show steps
This activity will allow you to refresh your understanding of systems life cycle, which is a fundamental concept in IT project management. Reviewing this concept will help you better understand the course materials and apply them to your own projects.
Browse courses on
IT Project Management
Show steps
-
Read through your notes or a textbook chapter on systems life cycle.
-
Create a mind map or diagram to visualize the different phases of the systems life cycle.
-
Identify a real-world IT project and map it to the systems life cycle phases.
Engage in Peer Discussions on IT Challenges
Show steps
Deepen your understanding of common IT challenges and explore potential solutions by engaging in discussions with peers.
Show steps
-
Participate in online discussion forums or group projects to share insights and experiences on IT challenges.
-
Organize or join study groups to collaborate on IT-related projects and assignments.
Revisar los principios básicos de gestión de proyectos
Show steps
Repasar los fundamentos de la gestión de proyectos te ayudará a comprender mejor los conceptos y metodologías que se tratan en el curso.
Show steps
-
Leer artículos y libros sobre gestión de proyectos
-
Revisar notas de cursos anteriores o materiales de estudio sobre gestión de proyectos (opcional)
-
Resolver problemas de práctica o realizar simulacros de gestión de proyectos (opcional)
Review the fundamentals of design thinking
Show steps
By reviewing the foundational principles of design thinking, you will be better equipped to apply them effectively throughout the course.
Browse courses on
Design Thinking
Show steps
-
Revisit the five stages of the design thinking process.
-
Identify and analyze a real-world problem that could benefit from a design thinking approach.
-
Generate multiple potential solutions to the problem using brainstorming techniques.
-
Create a prototype of your preferred solution to test and refine.
Apply Business Model Canvas to IT Contexts
Show steps
Enhance your ability to translate business requirements into actionable IT solutions by practicing with the Business Model Canvas framework.
Browse courses on
Business Model Canvas
Show steps
-
Identify the key components of the Business Model Canvas, such as value proposition, customer segments, and key resources.
-
Develop a Business Model Canvas for a specific IT project or initiative.
Tutoriales guiados sobre Design Thinking
Show steps
Mejora tu comprensión del proceso de Design Thinking y sus aplicaciones en IT mediante tutoriales guiados, proporcionando una base sólida para abordar los desafíos de IT de manera innovadora.
Browse courses on
Design Thinking
Show steps
-
Revisa tutoriales sobre Design Thinking
-
Participa en talleres o simulaciones de Design Thinking
-
Aplica los principios de Design Thinking a un proyecto de IT
Create Canvas Model presentation
Show steps
Develop your ability to illustrate how the model works with a presentation of the Business Model Canvas.
Show steps
-
Review Business Model Canvas
-
Design a simple presentation
-
Practice your presentation
Complete exercises on agile methodologies and principles
Show steps
Engaging in hands-on exercises will reinforce your understanding of agile principles and enable you to apply them effectively in your IT projects.
Browse courses on
Agile Methodologies
Show steps
-
Find online resources or tutorials that provide interactive exercises on agile methodologies.
-
Practice using Scrum or Kanban boards to manage project tasks and track progress.
-
Participate in mock sprint planning or retrospective sessions to experience the agile workflow.
Práctica de ejercicios de Canvas
Show steps
Fortalece tu comprensión del modelo Business Model Canvas mediante ejercicios prácticos, aumentando tu capacidad para aplicarlo en la estrategia de tu empresa.
Browse courses on
Business Model Canvas
Show steps
-
Completa ejercicios de práctica sobre el modelo Canvas
-
Aplica el modelo Canvas a escenarios empresariales simulados
-
Discute tus resultados con compañeros o mentores
Explore Prototyping Techniques for IT Solutions
Show steps
Gain hands-on experience in prototyping IT solutions to enhance your understanding of the iterative development process.
Browse courses on
Prototyping
Show steps
-
Learn about different prototyping techniques, such as wireframing, mockups, and simulations.
-
Create prototypes for IT solutions, focusing on user experience and functionality.
Explore case studies and examples of successful IT strategic planning
Show steps
Examining real-world examples will provide valuable insights and practical guidance for developing your own IT strategy.
Browse courses on
Case Studies
Show steps
-
Identify industry-leading companies known for their innovative IT strategies.
-
Analyze case studies and articles that document their approach to IT planning.
-
Extract key lessons and best practices that you can apply to your own organization.
Prototype Process
Show steps
Complete a succinct prototype of a process aligning with your IT strategy.
Show steps
-
Choose a small IT strategy to prototype
-
Determine the outcome you want from the process
-
Create a plan for prototyping
-
Create prototype
-
Test and refine prototype
IT project plan
Show steps
This activity will allow you to create an IT project plan, which is a critical skill for IT managers. This will help you develop your planning and organizational skills, which are essential for success in IT management.
Browse courses on
IT Project Management
Show steps
-
Identify the scope of your IT project.
-
Develop a project timeline.
-
Identify the resources needed for your project.
-
Create a project budget.
-
Develop a communication plan for your project.
Design a business model canvas for your organization
Show steps
Creating a business model canvas will help you visualize and refine your organization's overall strategy, ensuring alignment with your IT initiatives.
Browse courses on
Business Model Canvas
Show steps
-
Gather key stakeholders from different departments to participate in the process.
-
Identify and define your organization's value proposition, customer segments, and revenue streams.
-
Develop a visual representation of your business model canvas using a template or online tool.
-
Validate and refine your canvas through feedback and discussions with stakeholders.
Attend an IT industry conference
Show steps
This activity will allow you to network with other IT professionals and learn about the latest trends in the industry. This will help you build your professional network and stay up-to-date on the latest developments in IT.
Show steps
-
Research IT industry conferences.
-
Register for a conference that interests you.
-
Attend the conference and participate in sessions and networking events.
Develop a presentation or infographic on the importance of IT strategy for business success
Show steps
Creating a presentation or infographic will help you synthesize your knowledge and effectively communicate the value of IT strategy to key stakeholders.
Browse courses on
IT Strategy
Show steps
-
Identify the key points and benefits of IT strategy that you want to convey.
-
Choose a presentation format that is visually engaging and easy to follow.
-
Develop compelling content that supports your key points with data, examples, and case studies.
-
Practice your presentation or infographic to ensure clarity and impact.
Contribute to open-source projects related to IT strategy or governance
Show steps
Participating in open-source projects will provide practical experience in applying IT strategy principles and contributing to a collaborative community.
Browse courses on
Open Source
Show steps
-
Identify open-source projects that align with your interests in IT strategy or governance.
-
Review the project documentation and contribute to discussions on issue trackers or forums.
-
Submit bug fixes, feature enhancements, or documentation improvements to the project.
Organize Course Notes and Resources
Show steps
Enhance your ability to retain information and prepare for assessments by organizing and reviewing course materials effectively.
Browse courses on
Note taking
Show steps
Show steps
Show steps
- Develop a system for note-taking during lectures and readings.
- Create a centralized repository for all course materials, including notes, assignments, and presentations.
Identify and connect with mentors in the IT industry
Show steps
Seeking guidance from experienced professionals will provide invaluable insights, support, and career advice as you navigate your IT career.
Browse courses on
Mentorship
Show steps
Show steps
Show steps
- Attend industry events, conferences, or online meetups to network with potential mentors.
- Reach out to individuals in your professional network who have experience in IT strategy and management.
- Clearly articulate your goals and what you hope to gain from a mentorship relationship.
- Be proactive in scheduling meetings, preparing questions, and demonstrating your commitment to the relationship.
Review IT Strategy Fundamentals
Show steps
Solidify your understanding of the concepts underlying IT strategy to enhance your comprehension of the course material.
Browse courses on
IT Strategy
Show steps
Show steps
Show steps
- Revisit key frameworks and models used in IT strategy, such as the Balanced Scorecard, ITIL, and COBIT.
- Examine case studies of successful IT strategy implementations, analyzing their approaches and outcomes.
18 other activities
Expand to see all activities and additional details
Show all 21 activities
Join a study group or discussion forum to connect with peers
Show steps
Exchanging ideas and perspectives with peers will enhance your understanding of course concepts and provide valuable feedback on your work.
Show steps
Show steps
Show steps
- Identify online forums or discussion groups dedicated to IT strategy and management.
- Participate in discussions, ask questions, and share your insights with other learners.
- Organize virtual study sessions with classmates to review course material and work on assignments collaboratively.
Review systems life cycle
Show steps
This activity will allow you to refresh your understanding of systems life cycle, which is a fundamental concept in IT project management. Reviewing this concept will help you better understand the course materials and apply them to your own projects.
Browse courses on
IT Project Management
Show steps
Show steps
Show steps
- Read through your notes or a textbook chapter on systems life cycle.
- Create a mind map or diagram to visualize the different phases of the systems life cycle.
- Identify a real-world IT project and map it to the systems life cycle phases.
Engage in Peer Discussions on IT Challenges
Show steps
Deepen your understanding of common IT challenges and explore potential solutions by engaging in discussions with peers.
Show steps
Show steps
Show steps
- Participate in online discussion forums or group projects to share insights and experiences on IT challenges.
- Organize or join study groups to collaborate on IT-related projects and assignments.
Revisar los principios básicos de gestión de proyectos
Show steps
Repasar los fundamentos de la gestión de proyectos te ayudará a comprender mejor los conceptos y metodologías que se tratan en el curso.
Show steps
Show steps
Show steps
- Leer artículos y libros sobre gestión de proyectos
- Revisar notas de cursos anteriores o materiales de estudio sobre gestión de proyectos (opcional)
- Resolver problemas de práctica o realizar simulacros de gestión de proyectos (opcional)
Review the fundamentals of design thinking
Show steps
By reviewing the foundational principles of design thinking, you will be better equipped to apply them effectively throughout the course.
Browse courses on
Design Thinking
Show steps
Show steps
Show steps
- Revisit the five stages of the design thinking process.
- Identify and analyze a real-world problem that could benefit from a design thinking approach.
- Generate multiple potential solutions to the problem using brainstorming techniques.
- Create a prototype of your preferred solution to test and refine.
Apply Business Model Canvas to IT Contexts
Show steps
Enhance your ability to translate business requirements into actionable IT solutions by practicing with the Business Model Canvas framework.
Browse courses on
Business Model Canvas
Show steps
Show steps
Show steps
- Identify the key components of the Business Model Canvas, such as value proposition, customer segments, and key resources.
- Develop a Business Model Canvas for a specific IT project or initiative.
Tutoriales guiados sobre Design Thinking
Show steps
Mejora tu comprensión del proceso de Design Thinking y sus aplicaciones en IT mediante tutoriales guiados, proporcionando una base sólida para abordar los desafíos de IT de manera innovadora.
Browse courses on
Design Thinking
Show steps
Show steps
Show steps
- Revisa tutoriales sobre Design Thinking
- Participa en talleres o simulaciones de Design Thinking
- Aplica los principios de Design Thinking a un proyecto de IT
Create Canvas Model presentation
Show steps
Develop your ability to illustrate how the model works with a presentation of the Business Model Canvas.
Show steps
Show steps
Show steps
- Review Business Model Canvas
- Design a simple presentation
- Practice your presentation
Complete exercises on agile methodologies and principles
Show steps
Engaging in hands-on exercises will reinforce your understanding of agile principles and enable you to apply them effectively in your IT projects.
Browse courses on
Agile Methodologies
Show steps
Show steps
Show steps
- Find online resources or tutorials that provide interactive exercises on agile methodologies.
- Practice using Scrum or Kanban boards to manage project tasks and track progress.
- Participate in mock sprint planning or retrospective sessions to experience the agile workflow.
Práctica de ejercicios de Canvas
Show steps
Fortalece tu comprensión del modelo Business Model Canvas mediante ejercicios prácticos, aumentando tu capacidad para aplicarlo en la estrategia de tu empresa.
Browse courses on
Business Model Canvas
Show steps
Show steps
Show steps
- Completa ejercicios de práctica sobre el modelo Canvas
- Aplica el modelo Canvas a escenarios empresariales simulados
- Discute tus resultados con compañeros o mentores
Explore Prototyping Techniques for IT Solutions
Show steps
Gain hands-on experience in prototyping IT solutions to enhance your understanding of the iterative development process.
Browse courses on
Prototyping
Show steps
Show steps
Show steps
- Learn about different prototyping techniques, such as wireframing, mockups, and simulations.
- Create prototypes for IT solutions, focusing on user experience and functionality.
Explore case studies and examples of successful IT strategic planning
Show steps
Examining real-world examples will provide valuable insights and practical guidance for developing your own IT strategy.
Browse courses on
Case Studies
Show steps
Show steps
Show steps
- Identify industry-leading companies known for their innovative IT strategies.
- Analyze case studies and articles that document their approach to IT planning.
- Extract key lessons and best practices that you can apply to your own organization.
Prototype Process
Show steps
Complete a succinct prototype of a process aligning with your IT strategy.
Show steps
Show steps
Show steps
- Choose a small IT strategy to prototype
- Determine the outcome you want from the process
- Create a plan for prototyping
- Create prototype
- Test and refine prototype
IT project plan
Show steps
This activity will allow you to create an IT project plan, which is a critical skill for IT managers. This will help you develop your planning and organizational skills, which are essential for success in IT management.
Browse courses on
IT Project Management
Show steps
Show steps
Show steps
- Identify the scope of your IT project.
- Develop a project timeline.
- Identify the resources needed for your project.
- Create a project budget.
- Develop a communication plan for your project.
Design a business model canvas for your organization
Show steps
Creating a business model canvas will help you visualize and refine your organization's overall strategy, ensuring alignment with your IT initiatives.
Browse courses on
Business Model Canvas
Show steps
Show steps
Show steps
- Gather key stakeholders from different departments to participate in the process.
- Identify and define your organization's value proposition, customer segments, and revenue streams.
- Develop a visual representation of your business model canvas using a template or online tool.
- Validate and refine your canvas through feedback and discussions with stakeholders.
Attend an IT industry conference
Show steps
This activity will allow you to network with other IT professionals and learn about the latest trends in the industry. This will help you build your professional network and stay up-to-date on the latest developments in IT.
Show steps
Show steps
Show steps
- Research IT industry conferences.
- Register for a conference that interests you.
- Attend the conference and participate in sessions and networking events.
Develop a presentation or infographic on the importance of IT strategy for business success
Show steps
Creating a presentation or infographic will help you synthesize your knowledge and effectively communicate the value of IT strategy to key stakeholders.
Browse courses on
IT Strategy
Show steps
Show steps
Show steps
- Identify the key points and benefits of IT strategy that you want to convey.
- Choose a presentation format that is visually engaging and easy to follow.
- Develop compelling content that supports your key points with data, examples, and case studies.
- Practice your presentation or infographic to ensure clarity and impact.
Contribute to open-source projects related to IT strategy or governance
Show steps
Participating in open-source projects will provide practical experience in applying IT strategy principles and contributing to a collaborative community.
Browse courses on
Open Source
Show steps
Show steps
Show steps
- Identify open-source projects that align with your interests in IT strategy or governance.
- Review the project documentation and contribute to discussions on issue trackers or forums.
- Submit bug fixes, feature enhancements, or documentation improvements to the project.
Career center
Learners who complete Estrategia de IT centrada en el cliente will develop knowledge and skills
that may be useful to these careers:
Customer Success Manager
Customer Success Manager
Customer Success Managers are responsible for nurturing existing customer relationships and ensuring that clients are successfully using and benefiting from the products and/or services provided. Understanding your customer's needs is critical for CSMs, and this course can help you understand your customers better. Additionally, this course teaches you how to prototype solutions to ensure that they are meeting your clients' needs.
Business Analyst
Business Analyst
A key component of Business Analysis is understanding the needs of customers and stakeholders. This course teaches you how to translate your work into specific IT charters. You will also learn how to create strategy-aligned process prototypes in order to implement them in your IT infrastructure.
Change Management Analyst
Change Management Analyst
The goal of change management is to help people and organizations transition from one state (current state) to another state (future state) with the least amount of disruption possible. The principles and practices of Design Thinking, the Lean Startup methodology, and Agile team structures can be helpful for Change Management Analysts.
IT Consultant
IT Consultant
IT Consultants help organizations to improve their IT systems. This course will help IT Consultants to understand the customer's perspective and to design solutions that meet their needs. Additionally, this course will help IT Consultants to prototype solutions and to implement them in a way that is aligned with the customer's strategy.
Systems Analyst
Systems Analyst
Systems Analysts are responsible for analyzing and designing business systems. This course will help Systems Analysts to understand the customer's perspective and to design systems that meet their needs.
User Experience (UX) Designer
User Experience (UX) Designer
User Experience (UX) Designers are responsible for designing and developing the user experience for products and services. This course will help UX Designers to understand the customer's perspective and to design experiences that meet their needs.
IT Architect
IT Architect
IT Architects are responsible for designing, building, and maintaining IT systems. This course will help IT Architects to understand the customer's perspective and to design systems that meet their needs. Additionally, this course will help IT Architects to prototype solutions and to implement them in a way that is aligned with the customer's strategy.
Software Architect
Software Architect
Software Architects are responsible for designing and developing software systems. This course will help Software Architects to understand the customer's perspective and to design software systems that meet their needs.
Technical Architect
Technical Architect
Technical Architects are responsible for designing and developing the technical architecture of an organization's IT systems. This course will help Technical Architects to understand the customer's perspective and to design architectures that meet their needs.
Project Manager
Project Manager
Project Managers are responsible for the planning, execution, and closure of projects. This course will help Project Managers to understand the customer's perspective and to design projects that meet their needs.
Product Manager
Product Manager
Product Managers are responsible for the development and launch of new products. This course will help Product Managers to understand the customer's perspective and to develop products that meet their needs.
IT Manager
IT Manager
IT Managers may lead a team of IT professionals in planning, implementing, and managing an organization's IT systems. This course will help IT Managers to understand the customer's perspective and to design IT systems that meet their needs.
IT Project Manager
IT Project Manager
IT Project Managers lead and manage IT projects to ensure that they are completed on time, within budget, and to the required standard. This course will help IT Project Managers to understand the customer's perspective and to design IT solutions that meet their needs.
IT Director
IT Director
IT Directors are responsible for managing the IT department and ensuring that it is aligned with the organization's business goals. This course will help IT Directors to understand the customer's perspective and to design IT strategies that meet their needs.
Program Manager
Program Manager
Program Managers are responsible for the planning and execution of programs or portfolios. This course can help build a foundation for Program Managers to understand the customer's perspective and to design programs that meet their needs.
For more career information including salaries, visit:
OpenCourser.com/course/j5rf52/estrategia
Reading list
We've selected seven books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Estrategia de IT centrada en el cliente.
Este libro ofrece una visión general completa de la estrategia de TI, brindando información valiosa sobre cómo aprovechar la tecnología para obtener ventajas competitivas.
Esta guía práctica ayuda a los lectores a crear y utilizar el Lienzo del Modelo de Negocio, una herramienta valiosa para definir y alinear la estrategia empresarial.
Este clásico de negocios explora los desafíos que enfrentan las empresas establecidas al innovar, lo que puede ser relevante para las organizaciones que buscan adoptar nuevas tecnologías.
Este libro popularizó el concepto de Lean Startup, que enfatiza la iteración y la validación rápidas de las ideas empresariales.
Save
Esta guía completa proporciona una descripción detallada de DevOps, sus beneficios y las mejores prácticas para su implementación.
Save
Esta novela entretenida e informativa ilustra los principios de DevOps y la importancia de la colaboración entre TI y las operaciones comerciales.
Este libro introduce los conceptos y principios de los microservicios, un enfoque arquitectónico que puede ser relevante para los equipos de TI que buscan mejorar la agilidad y la escalabilidad.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/j5rf52/estrategia
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Effort
2 semanas de estudio, entre 1 y 2 horas por semana
Level
Introductory
Via
Coursera
Institution
University of Virginia
Instructor
Alex Cowan
Language
Español
Transcripts
English
Français
Português
Pусский
Good to know
Enseña a utilizar el modelo Canvas para definir la estrategia de negocio, lo que facilita la aceptación de los interesados
Enseña a traducir el modelo Canvas en actas de constitución específicas de TI, lo que permite alinear la estrategia con la implementación
Expone a los estudiantes a los desafíos del sector de TI corporativo y ofrece metodologías para abordarlos
Impartido por profesores de alto nivel de la Escuela de Negocios Darden de la Universidad de Virginia, lo que garantiza la calidad del contenido y la instrucción
Presenta un enfoque práctico, con énfasis en la elaboración rápida de prototipos para implementar soluciones de TI alineadas con la estrategia
Utiliza una combinación de pensamiento de diseño, metodologías Lean Startup y principios ágiles, lo que proporciona un marco integral para abordar los desafíos de TI
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