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Rudi Hinds
Did you know that proper use of hashtags can significantly increase your post engagement? This Guided Project is designed to help social media strategists and marketers effectively leverage Flick for strategic hashtag management and post scheduling.
Read more
Did you know that proper use of hashtags can significantly increase your post engagement? This Guided Project is designed to help social media strategists and marketers effectively leverage Flick for strategic hashtag management and post scheduling.
Read more
Did you know that proper use of hashtags can significantly increase your post engagement? This Guided Project is designed to help social media strategists and marketers effectively leverage Flick for strategic hashtag management and post scheduling.
In this 2-hour course, you'll learn to set up Flick, perform advanced hashtag research, and create targeted hashtag collections. You'll then apply these skills in a real-world scenario by creating and scheduling a social media campaign for a fitness instructor. This project stands out because it offers hands-on experience with a leading social media tool, enhancing your digital marketing skills. No prior Flick experience is needed, but familiarity with social media concepts will be helpful.
Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
Register for this course and see more details by visiting:
OpenCourser.com/course/jh6oih/flick
What's inside
Syllabus
Project Overview
Did you know that proper use of hashtags can significantly increase your social media post engagement? This Guided Project is designed to help social media strategists and marketers effectively leverage Flick for strategic hashtag management and post scheduling. In this 2-hour course, you'll learn to set up Flick, perform advanced hashtag research, and create targeted hashtag collections. You'll then apply these skills in a real-world scenario by creating and scheduling a social media campaign for a fitness instructor. This project stands out because it offers hands-on experience with a leading social media tool, enhancing your digital marketing skills. No prior Flick experience is needed, but familiarity with social media concepts will be helpful.
Good to know
Good to know
Know what's good ,
what to watch for , and
possible dealbreakers
Develops strategic hashtag management and social media post scheduling skills, which are core skills for social media strategists and marketers
Provides hands-on experience with a leading social media tool, Flick, which enhances digital marketing skills
Offers a real-world scenario to apply skills, which helps learners understand practical applications
Requires no prior Flick experience, making it accessible to beginners in social media management
May require familiarity with social media concepts, which could be a barrier for some learners
Focused on the North American region, which may limit accessibility for learners in other regions
Save this course
Save Flick Social for Beginners: Accelerating Social Media Output to your list so you can find it easily later:
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Activities
Be better prepared
before
your course. Deepen your understanding
during
and
after
it. Supplement your coursework and achieve mastery of the topics covered
in Flick Social for Beginners: Accelerating Social Media Output with these
activities:
Organize Course Materials
Show steps
Consolidate notes, resources, and coursework for efficient review and retention.
Show steps
-
Create a system for organizing materials
-
Categorize and label notes
-
Store materials digitally or physically
Conduct Hashtag Research
Show steps
Identify trending and relevant hashtags to enhance post reach and engagement.
Show steps
-
Explore social media platforms to identify trending hashtags
-
Utilize hashtag research tools to discover niche-specific hashtags
-
Analyze competitor content to identify hashtags they're using
-
Consider your target audience and campaign goals
Participate in Social Media Challenges
Show steps
Showcase your skills and creativity by participating in industry-relevant challenges.
Browse courses on
Content Marketing
Show steps
-
Research and identify relevant challenges
-
Develop a unique and engaging concept
-
Create high-quality content that aligns with the challenge
Three other activities
Expand to see all activities and additional details
Show all six activities
Attend Social Media Industry Events
Show steps
Connect with professionals, learn from experts, and stay up-to-date on industry trends.
Browse courses on
Networking
Show steps
-
Identify and attend relevant industry events
-
Prepare to engage in meaningful conversations
-
Follow up with connections after the event
Master Flick's Post Scheduling
Show steps
Develop a strategic approach to planning and scheduling social media content for maximum impact.
Browse courses on
Content Planning
Show steps
-
Learn the basics of Flick's scheduling features
-
Create a content calendar to plan your posts
-
Experiment with different scheduling times to optimize engagement
Manage a Social Media Account for a Fitness Instructor
Show steps
Use Flick to manage the social media account of a fitness instructor, applying your skills to increase their online presence and engagement.
Browse courses on
Content Strategy
Show steps
-
Research the fitness industry and identify the target audience
-
Develop a content strategy and editorial calendar
-
Create and curate engaging content
-
Track and analyze results, and make adjustments as needed
Organize Course Materials
Show steps
Consolidate notes, resources, and coursework for efficient review and retention.
Show steps
Show steps
Show steps
- Create a system for organizing materials
- Categorize and label notes
- Store materials digitally or physically
Conduct Hashtag Research
Show steps
Identify trending and relevant hashtags to enhance post reach and engagement.
Show steps
Show steps
Show steps
- Explore social media platforms to identify trending hashtags
- Utilize hashtag research tools to discover niche-specific hashtags
- Analyze competitor content to identify hashtags they're using
- Consider your target audience and campaign goals
Participate in Social Media Challenges
Show steps
Showcase your skills and creativity by participating in industry-relevant challenges.
Browse courses on
Content Marketing
Show steps
Show steps
Show steps
- Research and identify relevant challenges
- Develop a unique and engaging concept
- Create high-quality content that aligns with the challenge
Three other activities
Expand to see all activities and additional details
Show all six activities
Attend Social Media Industry Events
Show steps
Connect with professionals, learn from experts, and stay up-to-date on industry trends.
Browse courses on
Networking
Show steps
Show steps
Show steps
- Identify and attend relevant industry events
- Prepare to engage in meaningful conversations
- Follow up with connections after the event
Master Flick's Post Scheduling
Show steps
Develop a strategic approach to planning and scheduling social media content for maximum impact.
Browse courses on
Content Planning
Show steps
Show steps
Show steps
- Learn the basics of Flick's scheduling features
- Create a content calendar to plan your posts
- Experiment with different scheduling times to optimize engagement
Manage a Social Media Account for a Fitness Instructor
Show steps
Use Flick to manage the social media account of a fitness instructor, applying your skills to increase their online presence and engagement.
Browse courses on
Content Strategy
Show steps
Show steps
Show steps
- Research the fitness industry and identify the target audience
- Develop a content strategy and editorial calendar
- Create and curate engaging content
- Track and analyze results, and make adjustments as needed
Career center
Learners who complete Flick Social for Beginners: Accelerating Social Media Output will develop knowledge and skills
that may be useful to these careers:
Social Media Manager
Social Media Manager
Social Media Managers ensure that their company’s brands are reaching their target audiences on social media platforms, and build the right relationships to grow the brand. This course is designed to help Social Media Managers maximize their impact on social media with the use of effective hashtag management and post scheduling strategies. By learning how to optimize hashtag usage and create a targeted social media campaign, Social Media Managers can increase engagement, grow their following, and boost brand awareness.
Digital Marketing Manager
Digital Marketing Manager
Digital Marketing Managers create and execute marketing campaigns that promote a company's products or services online, working with teams to develop and implement digital marketing strategies. This course can help Digital Marketing Managers develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick effectively, Digital Marketing Managers can improve the reach and effectiveness of their social media campaigns.
Content Marketing Manager
Content Marketing Manager
Content Marketing Managers are responsible for planning, creating, and distributing content that attracts and engages a target audience to drive profitable customer action. This course can help Content Marketing Managers improve their social media content strategy by teaching them how to use hashtags effectively and schedule posts. By learning how to use Flick, Content Marketing Managers can increase the reach and engagement of their social media content.
Social Media Analyst
Social Media Analyst
Social Media Analysts collect and analyze data to measure the effectiveness of social media campaigns and make recommendations for improvement. This course can help Social Media Analysts develop the skills they need to analyze social media data, including hashtag performance and post engagement. By learning how to use Flick, Social Media Analysts can improve the accuracy and efficiency of their social media analysis.
Community Manager
Community Manager
Community Managers build and manage online communities for businesses and organizations. This course can help Community Managers develop the skills they need to manage social media communities, including hashtag research and post scheduling. By learning how to use Flick, Community Managers can build stronger and more engaged communities.
Social Media Strategist
Social Media Strategist
Social Media Strategists develop and implement social media strategies for businesses and organizations. This course can help Social Media Strategists develop the skills they need to create and execute successful social media campaigns, including hashtag research and post scheduling. By learning how to use Flick, Social Media Strategists can improve the effectiveness of their social media strategies.
Digital Marketing Specialist
Digital Marketing Specialist
Digital Marketing Specialists plan and execute digital marketing campaigns for businesses and organizations. This course can help Digital Marketing Specialists develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick, Digital Marketing Specialists can improve the reach and effectiveness of their social media campaigns.
Marketing Manager
Marketing Manager
Marketing Managers oversee all aspects of marketing for a business or organization. This course can help Marketing Managers develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick, Marketing Managers can improve the reach and effectiveness of their social media campaigns.
Brand Manager
Brand Manager
Brand Managers are responsible for developing and managing a company's brand. This course can help Brand Managers develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick, Brand Managers can improve the reach and effectiveness of their social media campaigns.
Public relations manager
Public relations manager
Public Relations Managers manage the public image of a company or organization. This course can help Public Relations Managers develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick, Public Relations Managers can improve the reach and effectiveness of their social media campaigns.
Communications Manager
Communications Manager
Communications Managers are responsible for developing and managing communications strategies for a company or organization. This course can help Communications Managers develop the skills they need to manage social media marketing campaigns, including hashtag research and post scheduling. By learning how to use Flick, Communications Managers can improve the reach and effectiveness of their social media campaigns.
Event Manager
Event Manager
Event Managers plan and execute events for businesses and organizations. This course may be useful for Event Managers who want to learn how to use social media to promote their events. By learning how to use Flick, Event Managers can increase the reach and engagement of their social media campaigns.
Sales Manager
Sales Manager
Sales Managers are responsible for managing sales teams and developing sales strategies. This course may be useful for Sales Managers who want to learn how to use social media to generate leads and close deals. By learning how to use Flick, Sales Managers can improve the reach and effectiveness of their social media campaigns.
Customer Success Manager
Customer Success Manager
Customer Success Managers are responsible for ensuring that customers are satisfied with a company's products or services. This course may be useful for Customer Success Managers who want to learn how to use social media to build relationships with customers and resolve their issues. By learning how to use Flick, Customer Success Managers can improve the reach and effectiveness of their social media campaigns.
Product Manager
Product Manager
Product Managers are responsible for developing and managing products. This course may be useful for Product Managers who want to learn how to use social media to gather feedback from customers and improve their products. By learning how to use Flick, Product Managers can improve the reach and effectiveness of their social media campaigns.
For more career information including salaries, visit:
OpenCourser.com/course/jh6oih/flick
Reading list
We've selected nine books
that we think will supplement your
learning. Use these to
develop background knowledge, enrich your coursework, and gain a
deeper understanding of the topics covered in
Flick Social for Beginners: Accelerating Social Media Output.
This comprehensive reference book provides an in-depth exploration of social media platforms, strategies, and tools. It offers a holistic view of social media marketing and serves as a valuable resource.
Emphasizes the importance of creating high-quality, valuable content that resonates with the target audience. It provides practical tips on storytelling, content planning, and multi-channel distribution.
This accessible guide covers all aspects of social media marketing, from creating engaging content to using analytics. It provides a solid foundation for beginners and serves as a useful reference.
Save
Advocates for authenticity and value provision in social media marketing. It explains how to build a loyal following by consistently delivering valuable content and engaging with them.
Save
This technical resource focuses on measuring the return on investment (ROI) of social media campaigns. It provides detailed guidance on setting KPIs, tracking metrics, and analyzing data.
Save
Provides insights into what makes content go viral and how to create shareable and memorable campaigns. It explores the principles of social influence and how they apply to online marketing.
Focuses on data analysis and measurement in social media marketing. It covers key metrics, analytics tools, and strategies for optimizing campaigns and measuring ROI.
Explores the psychological and social implications of social media use. It examines how social media influences our thoughts, feelings, and behaviors, providing a deeper understanding of audience behavior.
This accessible guide demystifies social media metrics and provides practical advice on using data to improve campaigns. It simplifies complex concepts and provides clear examples.
For more information about how these books relate to this course, visit:
OpenCourser.com/course/jh6oih/flick
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Effort
2 hours
Level
Introductory
Via
Coursera
Institution
Coursera Project Network
Instructor
Rudi Hinds
Language
English
Good to know
Develops strategic hashtag management and social media post scheduling skills, which are core skills for social media strategists and marketers
Provides hands-on experience with a leading social media tool, Flick, which enhances digital marketing skills
Offers a real-world scenario to apply skills, which helps learners understand practical applications
Requires no prior Flick experience, making it accessible to beginners in social media management
May require familiarity with social media concepts, which could be a barrier for some learners
Focused on the North American region, which may limit accessibility for learners in other regions
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