The Complete Mailchimp Email Marketing Course for 2024 from Udemy

If you want to be successful with Email Marketing you will LOVE this Udemy course. You will learn the principles and strategies that work for us and that we have used to build Email Marketing campaigns for over 500 businesses successfully. Join this course today to master Mailchimp and start to profit from building an email list.

Do you want to partake in a.

Three reasons to

You get lifetime access to lectures.
You can ask me questions and see me respond to every single one of them thoughtfully.
What you will learn in this course is original, tested, and very detailed. Master the platform Mailchimp and learn the Email Marketing strategies I implement for clients daily. This course will also layout how to optimize your email content, continue to build your email lists and then evaluate key metrics from the data Mailchimp provides. Make the most of your email marketing and make it easy, so you can get back to what you do best, running your business.

In this course, you will learn Email Marketing from beginner level to advanced on Mailchimp.

You will be able to be able to build squeeze pages and sign up/opt in forms to grow your email lists and increase your potential customers. You will be able to create hyper segmented email capture lists for more effective, targeted email marketing in the future. You will be able to build and design professional email campaigns that drive higher conversions. You will be able to A/B split test emails and analyze the proper data to make your next email even better. Join this course now to learn how to take your brand, product or service to the next level with the power of Email Marketing.

What's inside

Learning objectives

Learn how to create a/b split test campaigns with mailchimp
Create highly optimized and high quality email marketing campaigns in mailchimp
Understand and navigate the mailchimp platform with ease
Set up mailchimp email lists
Create opt in and signup forms on mailchimp

Build hyper-segmented email lists
Build squeeze pages that capture emails at a high rate
Create email content that gets opened and converts
Understand key metrics while a/b split testing and analyzing email marketing data
Learn how to market and profit from your growing email list

Learn how to create a/b split test campaigns with mailchimp
Create highly optimized and high quality email marketing campaigns in mailchimp
Understand and navigate the mailchimp platform with ease
Set up mailchimp email lists
Create opt in and signup forms on mailchimp
Build hyper-segmented email lists
Build squeeze pages that capture emails at a high rate
Create email content that gets opened and converts
Understand key metrics while a/b split testing and analyzing email marketing data
Learn how to market and profit from your growing email list

Syllabus

Let's get started toward your Email Marketing mastery!

Learn why Email Marketing is a fundamental element for any business or brand!

Email Marketing Mastery

Private Coursenvy Community for Q&A

Learn email marketing from A to Z!

Learn the basics of email marketing before we delve into MailChimp!

Mailchimp Audiences

Groups, Segments, and Tags in Mailchimp

Lead Capture Forms and Mailchimp Integrations

Mailchimp Campaigns

Mailchimp Automations & Customer Journeys

How to Add Admins & Employees to your Mailchimp Account

Learn what lead generation software I suggest and understand what each type of lead means.

Follow these great techniques for growing a robust number of subscribers to all your email lists!

Learn how to test one variable at a time to master what gets better clicks in your varying email marketing campaigns!

Learn how to get 100% open rates with amazing email subject lines!

What should I put in the content of my emails? Study what top companies use for content in their email newsletters.

Learn what key metrics to analyze in your email marketing campaigns!

Mailchimp Reporting

Learn what key metrics you need to review in MailChimp to find what works and is not working in your email campaigns!

Learn the latest tips, tricks, and FAQs for this MailChimp course!

Mailchimp Content Studio

Mailchimp Surveys

Mailchimp Website Builder

How to Delete Subscribers on Mailchimp

Follwo these guidelines and policies to properly send emails with MailChimp.

Mailchimp Landing Page Resources

Create a FB/IG Ad with Mailchimp

FAQ and Great Resources for Learning More!

5 Reasons You Should NOT Switch From MailChimp To ConvertKit

Cold Email Marketing

Sales Funnel ⭐ TOP 3 SECRETS ⭐

Certificate of Completion

You are awesome! Thanks for taking our course!

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Develops key Email Marketing strategies

Studies industry-leading brands' email content

Covers how to use MailChimp's platform effectively

Offers opportunity to practice through interactive labs

Requires software that may be out of date by the course's next update

May be more relevant to beginners than those familiar with email marketing

Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in The Complete Mailchimp Email Marketing Course for 2024 with these activities:

Review email marketing best practices before starting the course

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Refresh your foundational knowledge of best practices such as list segmentation, email design, and email deliverability, to enhance your understanding of the course content from the beginning.

Browse courses on Email Marketing

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Read industry reports and articles on email marketing
Attend webinars or watch videos on the topic

Prepare for this online course

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Brush up on any concepts you may have forgotten from your previous email marketing experience or from related marketing courses you have taken in the past.

Browse courses on Email Marketing

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Watch introductory videos and read introductory chapters
Review your notes from previous email marketing courses or materials
Take practice quizzes or mock exams on email marketing topics

Join a study group or collaborate with a peer

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Connect with fellow learners or industry peers. Share knowledge, solve problems and strengthen your understanding of the course concepts through discussions and collaborative projects.

Browse courses on Email Marketing

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Find a study partner or join a study group
Meet regularly to discuss course material and assignments
Collaborate on projects or mock campaigns

Four other activities

Expand to see all activities and additional details

Show all seven activities

Practice hands-on email marketing exercises

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Practice applying course concepts by following guided instructions. This allows you to build your confidence and refine your skills in a safe environment first, before implementing them in your own campaigns.

Browse courses on Email Marketing

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Create a MailChimp account and set up your audience
Design and send test email campaigns
Analyze campaign results and make adjustments

Create a blog post, article, or video on an email marketing topic

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A visual or written piece of content requires you to organize and present information coherently. This will strengthen your understanding of the topic and allow you to share your knowledge with others.

Browse courses on Email Marketing

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Choose a topic related to the course material
Research and gather information on the topic
Create an outline and write or design your content
Publish your content on a relevant platform

Develop an email marketing strategy for your business or brand

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Deepen your understanding and solidify your skills by defining your target audience, establishing campaign goals, and outlining your email marketing strategy in a structured format.

Browse courses on Email Marketing

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Define your target audience and objectives
Research and identify your competitors
Choose the right email marketing platform and tools
Develop an email marketing calendar and schedule
Plan the content and design of your emails

Start an email marketing campaign for a real-world client or project

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Apply course concepts in a real-world setting. This offers the opportunity to experience the challenges and rewards, as well as receive valuable feedback from your client or stakeholders.

Browse courses on Email Marketing

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Identify a client or project that aligns with your email marketing goals
Develop a tailored email marketing plan
Create and implement your email campaigns
Monitor campaign performance and make adjustments as needed
Evaluate the success of your campaign and identify areas for improvement

Career center

Learners who complete The Complete Mailchimp Email Marketing Course for 2024 will develop knowledge and skills that may be useful to these careers:

Email Marketing Manager

Email Marketing Managers oversee all aspects of email marketing campaigns, from strategy to execution. They are responsible for building email lists, creating email content, and tracking campaign results. This course provides a comprehensive overview of email marketing, including how to use MailChimp to create and manage email campaigns. It can help you build a foundation in email marketing and prepare you for a career as an Email Marketing Manager.

See salaries and explore the career path for Email Marketing Manager

Marketing Manager

Marketing Managers oversee all aspects of marketing for a company or organization. They are responsible for developing and implementing marketing plans, managing marketing budgets, and tracking marketing results. This course provides a foundation in email marketing, which is an essential part of any marketing plan. It can help you develop the skills you need to be successful as a Marketing Manager.

See salaries and explore the career path for Marketing Manager

Digital Marketing Specialist

Digital Marketing Specialists are responsible for planning and executing digital marketing campaigns. They use a variety of digital channels, including email, social media, and paid advertising, to reach target audiences. This course provides a comprehensive overview of email marketing, which is an essential part of any digital marketing campaign. It can help you develop the skills you need to be successful as a Digital Marketing Specialist.

See salaries and explore the career path for Digital Marketing Specialist

Content Writer

Content Writers are responsible for creating and writing a variety of content, including website content, blog posts, and social media posts. This course provides a foundation in email marketing, which can be used to promote content and engage with audiences. It can help you develop the skills you need to be successful as a Content Writer.

See salaries and explore the career path for Content Writer

Social Media Manager

Social Media Managers are responsible for managing a company or organization's social media presence. They create and post content, engage with followers, and track social media results. This course provides a foundation in email marketing, which can be used to complement social media marketing efforts. It can help you develop the skills you need to be successful as a Social Media Manager.

See salaries and explore the career path for Social Media Manager

Customer Success Manager

Customer Success Managers are responsible for ensuring that customers are satisfied with a company's products or services. They provide support, training, and onboarding to new customers, and they work to resolve any issues that customers may have. This course provides a foundation in email marketing, which can be used to communicate with customers and build relationships. It can help you develop the skills you need to be successful as a Customer Success Manager.

See salaries and explore the career path for Customer Success Manager

Sales Manager

Sales Managers are responsible for leading and managing a sales team. They develop and implement sales strategies, track sales results, and motivate their team to achieve sales goals. This course provides a foundation in email marketing, which can be used to generate leads and close sales. It can help you develop the skills you need to be successful as a Sales Manager.

See salaries and explore the career path for Sales Manager

Public relations manager

Public Relations Managers are responsible for managing a company's public relations efforts. They work with the media to generate positive publicity, and they manage the company's social media presence. This course provides a foundation in email marketing, which can be used to build relationships with journalists and influencers. It can help you develop the skills you need to be successful as a Public Relations Manager.

See salaries and explore the career path for Public relations manager

Brand Manager

Brand Managers are responsible for developing and managing a company's brand. They work to create a consistent brand identity across all channels, including email marketing. This course provides a foundation in email marketing, which can be used to build brand awareness and promote brand loyalty. It can help you develop the skills you need to be successful as a Brand Manager.

See salaries and explore the career path for Brand Manager

Product Marketing Manager

Product Marketing Managers are responsible for developing and executing marketing plans for a company's products or services. They work with product development teams to define product features and benefits, and they work with marketing teams to create and execute marketing campaigns. This course provides a foundation in email marketing, which can be used to promote products or services and generate leads. It can help you develop the skills you need to be successful as a Product Marketing Manager.

See salaries and explore the career path for Product Marketing Manager

Business Development Manager

Business Development Managers are responsible for generating new business opportunities for a company. They work with potential customers to identify their needs and develop solutions that meet those needs. This course provides a foundation in email marketing, which can be used to nurture leads and generate sales. It can help you develop the skills you need to be successful as a Business Development Manager.

See salaries and explore the career path for Business Development Manager

Event Planner

Event Planners are responsible for planning and executing events, such as conferences, trade shows, and product launches. This course provides a foundation in email marketing, which can be used to promote events and generate RSVPs. It can help you develop the skills you need to be successful as an Event Planner.

See salaries and explore the career path for Event Planner

Account Manager

Account Managers are responsible for managing customer relationships and ensuring that customers are satisfied with a company's products or services. This course provides a foundation in email marketing, which can be used to communicate with customers and build relationships. It can help you develop the skills you need to be successful as an Account Manager.

See salaries and explore the career path for Account Manager

Sales Representative

Sales Representatives are responsible for selling a company's products or services to customers. This course provides a foundation in email marketing, which can be used to generate leads and close sales. It can help you develop the skills you need to be successful as a Sales Representative.

See salaries and explore the career path for Sales Representative

Entrepreneur

Entrepreneurs are individuals who start and run their own businesses. This course provides a foundation in email marketing, which can be used to promote businesses and generate leads. It can help you develop the skills you need to be successful as an Entrepreneur.

See salaries and explore the career path for Entrepreneur