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Patrick Nussbaumer, Maureen Wolfson, Mat Leonard, Ben Burkholder, Tony Moses, and Rod Light

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Business analysts equipped with the latest predictive analytics techniques bring tremendous value to an organization, enabling companies to take action with confidence. Through this program, you'll master the most important predictive skills and tools, and you won't need to know programming to do it!

Your enrollment includes educational licenses to two powerful analytics and data visualization tools, Alteryx Designer and Tableau Desktop. These software licenses are worth over $2500!

As more and more companies incorporate predictive analytics into their data strategies, demand for business analysts with these skills is growing rapidly, and salaries are rising.

Good to know

Know what's good
, what to watch for
, and possible dealbreakers
Develops proficiency in Alteryx and Tableau, industry-standard software for data preparation and visualization
Taught by experienced instructors from Udacity, a recognized leader in online education
Provides a strong foundation for a career in business analysis, a field with growing demand and salaries
Offers hands-on experience through educational licenses to Alteryx Designer and Tableau Desktop, software worth over $2500

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Predictive Analytics for Business with these activities:
Review Statistics
Recall and work through basic principles of statistics to prepare you for the course.
Browse courses on Predictive Analytics
Show steps
  • Review introductory statistics concepts
  • Practice solving probability, distribution, and inference problems
Read 'Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die' by Eric Siegel
This book provides a comprehensive overview of predictive analytics, covering the latest techniques and case studies.
Show steps
  • Purchase the book
  • Read the book thoroughly
  • Take notes and highlight important concepts
Excel Crash Course
Predictive analytics heavily relies on data analysis and visualization, and Excel is one of the most common tools used for these tasks. By going through this course, you will be more well-equipped to use Excel in the context of data analysis.
Show steps
  • Sign up for a crash course or online tutorial
  • Follow the tutorials diligently
  • Practice using the learned techniques in Excel
Six other activities
Expand to see all activities and additional details
Show all nine activities
Review high school algebra
Reviewing high school algebra can help you tremendously by increasing your comfort with the necessary math concepts.
Browse courses on Algebra
Show steps
  • Review notes, homework, and textbook sections
  • Practice algebra problems
  • Take online quizzes or practice tests
Solve data analysis problems on a platform like LeetCode
Solving data analysis problems can help you develop your analytical skills and deepen your understanding of the concepts covered in the course.
Show steps
  • Create an account on a coding platform like LeetCode
  • Select data analysis problems
  • Solve the problems and review the solutions
Collection of data analysis resources
In this course, you will use a variety of data analysis tools. Having a collection of useful resources for these tools can help you stay organized and ensure that you can always find the information you need.
Show steps
  • Identify reputable sources for data analysis tools
  • Gather relevant documentation, tutorials, and examples
  • Organize the resources logically
Join a study group
Peer-to-peer interaction is an excellent form of learning. Study groups are a great way to test your understanding, exchange knowledge, and stay motivated.
Show steps
  • Find a study partner or group
  • Establish a regular study schedule
  • Meet regularly and discuss course concepts
Build a data visualization portfolio
This course places a heavy emphasis on data visualization. Building a portfolio of your work will allow you to showcase your skills and demonstrate your understanding of the concepts covered in the course.
Show steps
  • Choose a variety of datasets
  • Create different types of data visualizations
  • Share your portfolio with others
Develop a predictive model for a business problem
Applying the concepts covered in the course to a real-world business problem will enhance your understanding and solidify the skills you have acquired.
Show steps
  • Identify a business problem
  • Gather and analyze data
  • Build a predictive model
  • Evaluate the model and make recommendations

Career center

Learners who complete Predictive Analytics for Business will develop knowledge and skills that may be useful to these careers:
Business Analyst
Business Analysts are responsible for analyzing an organization's data to identify opportunities for improvement. Predictive analytics can help you understand trends and make predictions about the future. This course will provide you with the skills you need to become a successful Business Analyst.
Machine Learning Engineer
Machine Learning Engineers build and deploy machine learning models. Predictive analytics is a key part of machine learning. This course will provide you with the skills you need to become a successful Machine Learning Engineer.
Data Analyst
Data Analysts collect, clean, and analyze data to help organizations make better decisions. Predictive analytics is a valuable tool for Data Analysts, as it allows them to identify patterns and trends in data. This course will provide you with the skills you need to become a successful Data Analyst.
Data Scientist
Data Scientists use data to build models and solve problems. Predictive analytics is a fundamental part of data science. This course will provide you with the skills you need to become a successful Data Scientist.
Quantitative Analyst
Quantitative Analysts use mathematics and statistics to solve problems in finance. Predictive analytics is a valuable tool for Quantitative Analysts. This course will provide you with the skills you need to become a successful Quantitative Analyst.
Operations Research Analyst
Operations Research Analysts use mathematical and analytical techniques to solve problems in business and industry. Predictive analytics can help Operations Research Analysts make better decisions about how to allocate resources and improve efficiency. This course will provide you with the skills you need to become a successful Operations Research Analyst.
Data Engineer
Data Engineers build and maintain data pipelines. Predictive analytics requires large amounts of data. This course will provide you with the skills you need to become a successful Data Engineer.
Risk Analyst
Risk Analysts identify and assess risks to an organization. Predictive analytics can help Risk Analysts understand the likelihood and impact of potential risks. This course will provide you with the skills you need to become a successful Risk Analyst.
Statistician
Statisticians collect, analyze, and interpret data. Predictive analytics is a valuable tool for Statisticians, as it allows them to identify patterns and trends in data. This course will provide you with the skills you need to become a successful Statistician.
Market Researcher
Market Researchers study market conditions to understand product demand. Predictive analytics has become an essential tool for gathering and processing large amounts of raw data. This course will help you build a foundation in predictive analytics, which will make you a more effective Market Researcher.
Financial Analyst
Financial Analysts use data to make investment recommendations and provide financial advice. Predictive analytics can help Financial Analysts identify trends and make predictions about the future. This course will provide you with the skills you need to become a successful Financial Analyst.
Actuary
Actuaries use mathematics and statistics to assess risk and uncertainty. Predictive analytics can help Actuaries develop models to predict future events. This course will provide you with the skills you need to become a successful Actuary.
Economist
Economists study the production, distribution, and consumption of goods and services. Predictive analytics can help Economists understand economic trends and make predictions about the future. This course will provide you with the skills you need to become a successful Economist.
Software Engineer
Software Engineers design, develop, and maintain software systems. Predictive analytics is becoming increasingly important in software development. This course will provide you with the skills you need to become a successful Software Engineer.
Marketing Manager
Marketing Managers plan and execute marketing campaigns. Predictive analytics can help Marketing Managers understand their target audience and develop more effective campaigns. This course will provide you with the skills you need to become a successful Marketing Manager.

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Predictive Analytics for Business.
Provides a comprehensive overview of predictive analytics, covering key concepts, techniques, and applications. It valuable resource for anyone looking to gain a deeper understanding of the field.
Provides a practical introduction to data science for business professionals. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to leverage data to improve business outcomes.
Provides a comprehensive overview of machine learning for business applications, with a focus on predicting customer behavior. It valuable resource for anyone looking to use machine learning to improve customer engagement and loyalty.
Provides a comprehensive overview of Python for data analysis. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to use Python to analyze data and make better business decisions.
Provides a comprehensive overview of Tableau for business intelligence. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to use Tableau to visualize data and make better business decisions.
Provides a comprehensive overview of data mining for business intelligence. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to use data mining to improve business outcomes.
Provides a comprehensive overview of big data for business. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to use big data to improve business outcomes.
Provides a comprehensive overview of data visualization. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to use data visualization to communicate data insights effectively.
Provides a comprehensive overview of predictive analytics for beginners. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to get started with predictive analytics.
Provides a comprehensive overview of machine learning for beginners. It covers key concepts, techniques, and case studies, and valuable resource for anyone looking to get started with machine learning.

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