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Transformation Basics

Begin your digital transformation journey by defining what digital transformation means for you and for your business unit and its value to your organization. Throughout the first three lessons, you will formulate your digital vision and start setting goals...

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What's inside

Syllabus

Transformation is hard work. Are you ready? Is your team ready? Understand why shifting your digital mindset is a critical first step on your transformation journey.

What should transformation look like for your organization? Review the types of digital transformation and how you can leverage technology, process, strategy, people, and culture for success.

Learn about the critical factors you need to consider as you translate your business opportunities into business goals, how to measure success, and the importance of learning from failure.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Develops learners' understanding of their internal team's goals

Explores the different types of digital transformation

Examines how technology, process, strategy, people, and culture can work together to drive successful business transformation

Provides insights into the critical factors to consider when translating business opportunities into business goals

Outlines the importance of learning from failure in digital transformation projects

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Transformation Basics with these activities:

Review digital transformation concepts

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Helps establish a strong foundational understanding of digital transformation concepts, setting you up for success in the course.

Browse courses on Digital Transformation

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Read through the introductory materials
Review key definitions and concepts
Complete any pre-course assessments

Review Business Goals

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Refresh your understanding of business goals and their importance in digital transformation.

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Review past coursework or study materials on business goals.
Complete practice questions on identifying and analyzing business goals.

Formulate a digital vision and goals

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Provides an opportunity to apply the concepts learned in the course and develop a customized vision and goals for your team's transformation journey.

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Gather input from your team and stakeholders
Define the current state of your business unit
Develop a vision for your team's future state
Translate your vision into specific, measurable goals

Four other activities

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Learn about Technology and Process Transformation

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Expand your knowledge of how technology and process transformations drive digital transformation.

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Follow online tutorials on the impact of technology on digital transformation.
Review case studies on the role of process transformation in digital transformation.

Develop a Digital Transformation Proposal

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Apply your knowledge to create a proposal that outlines a digital transformation plan for your organization.

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Identify a business challenge or opportunity that requires digital transformation.
Research and analyze potential digital solutions.
Develop a detailed proposal outlining your plan and expected outcomes.

Attend Industry Conferences on Digital Transformation

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Connect with professionals and learn from experts in the field of digital transformation.

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Identify industry conferences focused on digital transformation.
Attend sessions and engage in discussions with speakers and attendees.

Share Learnings from Digital Transformation Projects

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Collaborate with peers to discuss and share insights from real-world digital transformation projects.

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Join or create a peer group focused on digital transformation.
Facilitate or participate in discussions on digital transformation strategies and outcomes.

Career center

Learners who complete Transformation Basics will develop knowledge and skills that may be useful to these careers:

Digital Transformation Consultant

Digital Transformation Consultants help organizations navigate the complexities of digital transformation. They work with clients to develop and implement strategies that leverage technology, process, strategy, people, and culture for success. The Transformation Basics course provides a solid foundation for understanding the key elements of digital transformation and how to apply them to your organization. This course can help you develop the skills and knowledge you need to succeed as a Digital Transformation Consultant.

See salaries and explore the career path for Digital Transformation Consultant

Digital Transformation Manager

Digital Transformation Managers are responsible for leading and managing the digital transformation process within an organization. They work with cross-functional teams to identify opportunities for improvement, develop and implement digital solutions, and measure the results of transformation initiatives. The Transformation Basics course can help you develop the skills and knowledge you need to succeed as a Digital Transformation Manager. This course will help you understand the key elements of digital transformation and how to apply them to your organization.

See salaries and explore the career path for Digital Transformation Manager

Digital Strategist

Digital Strategists develop and implement digital strategies for organizations. They work with clients to identify opportunities for growth, develop and implement digital marketing campaigns, and measure the results of digital initiatives. The Transformation Basics course can help you develop the skills and knowledge you need to succeed as a Digital Strategist. This course will help you understand the key elements of digital transformation and how to apply them to your organization.

See salaries and explore the career path for Digital Strategist

Business Analyst

Business Analysts work with organizations to identify and analyze business problems and opportunities. They develop and implement solutions that improve business processes and outcomes. The Transformation Basics course can help you develop the skills and knowledge you need to succeed as a Business Analyst. This course will help you understand the key elements of digital transformation and how to apply them to your organization.

See salaries and explore the career path for Business Analyst

Project Manager

Project Managers plan, execute, and close projects. They work with teams to develop and implement project plans, track progress, and manage risks. The Transformation Basics course can help you develop the skills and knowledge you need to succeed as a Project Manager. This course will help you understand the key elements of digital transformation and how to apply them to your organization.

See salaries and explore the career path for Project Manager

Data Analyst

Data Analysts collect, analyze, and interpret data to help organizations make informed decisions. They work with data from a variety of sources to identify trends, patterns, and insights. The Transformation Basics course can help you develop the skills and knowledge you need to succeed as a Data Analyst. This course will help you understand the key elements of digital transformation and how to apply them to your organization.

See salaries and explore the career path for Data Analyst

Software Engineer

Software Engineers design, develop, and maintain software applications. They work with teams to create software solutions that meet the needs of users. The Transformation Basics course may be useful for Software Engineers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

See salaries and explore the career path for Software Engineer

Web Developer

Web Developers design, develop, and maintain websites and web applications. They work with teams to create websites that are user-friendly, accessible, and meet the needs of users. The Transformation Basics course may be useful for Web Developers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Marketing Manager

Marketing Managers plan and execute marketing campaigns to promote products and services. They work with teams to develop and implement marketing strategies, track results, and manage budgets. The Transformation Basics course may be useful for Marketing Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

See salaries and explore the career path for Marketing Manager

Sales Manager

Sales Managers lead and manage sales teams. They work with teams to develop and implement sales strategies, track results, and manage budgets. The Transformation Basics course may be useful for Sales Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

See salaries and explore the career path for Sales Manager

Operations Manager

Operations Managers plan and execute operations to achieve business goals. They work with teams to develop and implement operational strategies, track results, and manage budgets. The Transformation Basics course may be useful for Operations Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Human Resources Manager

Human Resources Managers plan and execute human resources programs to attract, develop, and retain employees. They work with teams to develop and implement HR strategies, track results, and manage budgets. The Transformation Basics course may be useful for Human Resources Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Finance Manager

Finance Managers plan and execute financial plans to achieve business goals. They work with teams to develop and implement financial strategies, track results, and manage budgets. The Transformation Basics course may be useful for Finance Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Supply Chain Manager

Supply Chain Managers plan and execute supply chain strategies to achieve business goals. They work with teams to develop and implement supply chain strategies, track results, and manage budgets. The Transformation Basics course may be useful for Supply Chain Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Customer Service Manager

Customer Service Managers plan and execute customer service strategies to achieve business goals. They work with teams to develop and implement customer service strategies, track results, and manage budgets. The Transformation Basics course may be useful for Customer Service Managers who are interested in learning more about the key elements of digital transformation and how to apply them to their work.

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Reading list

We've selected 13 books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Transformation Basics.

The Innovator's Dilemma, with a New Foreword

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This classic work explores the reasons why successful companies often fail to innovate and adapt to new technologies, and provides insights into how to avoid this fate.

The Innovator's Dilemma, with a New Foreword: When...

Hardcover

The Innovator's Dilemma, with a New Foreword: When...

Audio CD

The Innovator's Dilemma, with a New Foreword: When...

Kindle Edition