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Discovering Business Analytics

Business analytics skills are in high demand. Take our Business Analytics Basics course and learn the fundamental concepts to help you get started in the field.

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What's inside

Syllabus

Business analytics is one of the highest-impact, most in-demand skills. This lesson will introduce you to some basic concepts and terms that you'll need to step into business analytics.

Good to know

Know what's good

, what to watch for

, and possible dealbreakers

Suitable for absolute beginners with no prior experience in business analytics

Provides a fundamental foundation in business analytics concepts and terminology

Taught by experienced instructors in the field of business analytics

Covers essential concepts like data analysis, visualization, and modeling

Part of a larger series of courses on business analytics, offering a comprehensive learning path

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Activities

Be better prepared before your course. Deepen your understanding during and after it. Supplement your coursework and achieve mastery of the topics covered in Discovering Business Analytics with these activities:

Review key business analytics concepts

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Reviewing these key business analytics concepts will help you build a stronger foundation for success in this course.

Browse courses on Business Analytics

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Read the introductory materials for the course.
Review your notes from any previous business analytics courses you have taken.
Complete the practice problems in the course materials.

Learn Python for data analysis

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Follow online tutorials to gain familiarity with Python and its applications in data analysis.

Browse courses on Python

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Find beginner-friendly tutorials
Complete coding exercises
Build a small Python project

Form a study group

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Collaborate with peers to discuss concepts, solve problems, and reinforce your understanding.

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Find a group of interested students
Set up regular meetings
Prepare for and participate in discussions

Nine other activities

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Learn about different data analysis techniques

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Following these tutorials will help you expand your knowledge of data analysis techniques, which is essential for success in this course.

Browse courses on Data Analysis Techniques

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Find a tutorial on a data analysis technique that you are interested in.
Follow the tutorial step-by-step.
Complete the practice exercises in the tutorial.

Practice SQL queries

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Complete small exercises in SQL to improve your understanding and query data effectively.

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Choose a dataset
Write practice queries
Test and validate your queries

Attend industry webinars

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Participate in webinars to gain insights from industry experts and learn about the latest developments in business analytics.

Browse courses on Industry Trends

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Search for relevant webinars
Register and attend the webinars
Connect with speakers and attendees

Practice solving data analysis problems

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Practicing solving data analysis problems will help you develop the skills you need to succeed in this course.

Browse courses on Problem-Solving

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Find a set of data analysis problems.
Solve the problems using the techniques you have learned in the course.
Check your answers against the provided solutions.

Attend workshops on data analysis tools

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Participate in workshops to gain hands-on experience with industry-standard data analysis tools.

Browse courses on Data Analysis Tools

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Identify relevant workshops
Register and attend the workshops
Practice using the tools in real-world scenarios

Build a dashboard

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Create an interactive dashboard to demonstrate your understanding of data visualization and presentation.

Browse courses on Data Visualization

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Gather data
Design and implement visualizations
Present your dashboard to others

Create a data analysis dashboard

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Creating a data analysis dashboard will help you apply the skills you have learned in the course to a real-world problem.

Browse courses on Data Visualization

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Choose a dataset to use for your dashboard.
Design your dashboard, including the visualizations and widgets you want to include.
Develop your dashboard using a data visualization tool.
Present your dashboard to a group of peers or colleagues.

Participate in a data analysis competition

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Participating in a data analysis competition will help you test your skills against other professionals and win prizes.

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Find a data analysis competition that is relevant to your interests.
Register for the competition.
Develop a solution to the competition problem.
Submit your solution to the competition.

Mentor other students

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Share your knowledge and support other students in their understanding of business analytics concepts.

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Identify opportunities to mentor
Prepare materials and resources
Connect with mentees and provide guidance

Career center

Learners who complete Discovering Business Analytics will develop knowledge and skills that may be useful to these careers:

Data Analyst

A Data Analyst collects, analyzes, and interprets data to help organizations make better decisions. This role typically requires an advanced degree, and this course may be a useful introduction to the field. Business Analytics can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Data Analyst

Business Analyst

A Business Analyst helps companies make data-driven decisions and solve problems. This role typically requires an advanced degree, and this course may be a useful introduction to the field. Business Analytics can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Business Analyst

Data Scientist

A Data Scientist uses scientific methods to extract knowledge and insights from data. This role typically requires a master's or PhD degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Data Scientist

Financial Analyst

A Financial Analyst analyzes financial data to help businesses make investment decisions. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Financial Analyst

Market Research Analyst

A Market Research Analyst conducts research to help businesses understand their customers and make better decisions. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Market Research Analyst

Marketing Analyst

A Marketing Analyst uses data to help businesses improve their marketing campaigns. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Marketing Analyst

Operations Research Analyst

An Operations Research Analyst uses mathematical and analytical techniques to help businesses solve problems and make better decisions. This role typically requires a master's or PhD degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Operations Research Analyst

Project Manager

A Project Manager plans and executes projects to help businesses achieve their goals. This role typically requires a bachelor's degree. This course may be a useful introduction to the field of business analytics, which can help you succeed in this role by providing you with a foundation in the concepts and terms used in the field.

See salaries and explore the career path for Project Manager

Product Manager

A Product Manager develops and manages products to help businesses meet the needs of their customers. This role typically requires a bachelor's degree. This course may be a useful introduction to the field of business analytics, which can help you succeed in this role by providing you with a foundation in the concepts and terms used in the field.

See salaries and explore the career path for Product Manager

Sales Analyst

A Sales Analyst analyzes sales data to help businesses improve their sales performance. This role typically requires a bachelor's degree. This course may be a useful introduction to the field of business analytics, which can help you succeed in this role by providing you with a foundation in the concepts and terms used in the field.

See salaries and explore the career path for Sales Analyst

Strategy Consultant

A Strategy Consultant develops and implements strategies to help businesses achieve their goals. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Strategy Consultant

Business Development Manager

A Business Development Manager develops and implements strategies to help businesses grow. This role typically requires a bachelor's degree. This course may be a useful introduction to the field of business analytics, which can help you succeed in this role by providing you with a foundation in the concepts and terms used in the field.

See salaries and explore the career path for Business Development Manager

Financial Advisor

A Financial Advisor provides financial advice to individuals and businesses. This role typically requires a bachelor's degree. This course may be a useful introduction to the field of business analytics, which can help you succeed in this role by providing you with a foundation in the concepts and terms used in the field.

See salaries and explore the career path for Financial Advisor

Investment Banker

An Investment Banker provides financial advice to businesses and governments. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Investment Banker

Management Consultant

A Management Consultant provides advice to businesses on how to improve their operations. This role typically requires an advanced degree. While this course is not a replacement for an advanced degree, it can help you build the foundation you need to succeed in this role by introducing you to basic concepts and terms.

See salaries and explore the career path for Management Consultant

Reading list

We've selected ten books that we think will supplement your learning. Use these to develop background knowledge, enrich your coursework, and gain a deeper understanding of the topics covered in Discovering Business Analytics.

Big Data: Second Edition

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Provides a gentle introduction to data analytics, covering the basics of data collection, preparation, and analysis. It valuable resource for beginners who want to learn more about data analytics.

Discovering Business Analytics

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What's inside

Syllabus

Good to know

Save this course

Activities

Career center

Reading list

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